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10 Authors Proving That Brand Investment Leads To Financial Growth – Forbes



As an entrepreneur, you’re interested in numbers. However, it can be tough to measure the monetary impact of paying attention to your brand or general workflows. As a result, many leaders forgo focusing on workplace culture and other harder-to-monitor aspects of running a company.

Here’s the truth, though: Investing in any aspect of your business, like employee engagement, can directly affect your bottom line. The more concentration you put into bettering all your corporate systems—including “soft” ones—the more benefits you’ll see financially.  

Where can you start? The following 10 authors have some suggestions.

1. Louis Llanes – Financial Freedom Blueprint

Before you can put effort into your business, you may want to ensure your wealth is in a good place. As author Louis Llanes can attest, being fiscally secure removes stress from your life. And when you’re less anxious, you can concentrate more effectively on helping your organization be its best.

In Financial Freedom Blueprint, Llanes shares his method for stewarding your resources. He’s a firm believer that you can plan and invest your way to an early retirement and full-fledged financial freedom. Throughout the book, he explains everything you need to know about tailoring a terrific financial portfolio. That way, you can work on other things… like leading your team!

2. Natalie Dawson – TeamWork

What are the cornerstones to an engaged, satisfied workforce that makes great decisions—including when you’re not looking? According to Natalie Dawson, they’re alignment, development, and transition. Yet it’s tough to get everyone on the same page. That’s where TeamWork fits in.

Dawson’s work delivers you a clear-cut framework for establishing and growing your team’s acumen and performance. She’ll teach you how to power up your managerial abilities and realize the benefits that come from a thriving culture (even a remote one) that’s irresistible to talented workers. 

3. Emmet Scott – DSO Secrets

Sometimes, the key to improving your business is to investigate—and replicate—what works in other organizations. And you’ll be amazed at all the usable tips revealed in DSO Secrets, no matter your industry. 

What hints can you expect from this page-turner written about building world-class dental practices? For one, you’ll better understand the intrinsic value of providing unsurpassed customer experiences for your brand and your sales pipeline. Plus, you’ll hear about some major mistakes other businesses have made and you’d be wise to avoid, too.

4. Mike Malatesta – Owner Shift

Finding your fuel as a company founder sounds much easier than it is. So many things can sap your spirit. Over time, you end up feeling like you can’t spend the energy you want in growing your brand, reputation, and reach. That’s why you need an Owner Shift.

Author Mike Malatesta openly talks about his painful journey to figuring out how to be a powerful CEO. Prepare to be highly entertained as you move from chapter to chapter. Owner Shift has a serious message but is delivered with just the right mix of wit. So get prepared to chuckle as you meet the nasty, gritty characters who ultimately did Malatesta a big favor.

5. Jason Williford – The Ultimate Real Estate Machine

The real estate sector has its own rules, as you’ll discover in The Ultimate Real Estate Machine. Written by real estate expert Jason Williford, this tell-all explains how to stand out in a hyper-competitive field. And few industries are as intense as real estate. It’s a killer environment with killer rewards for those who master the machinery.

Why include Williford’s work on your bookshelf if you’re not a realtor? You’ll gain nuggets of marketing ideas, find out about revenue pillars, and understand how to boost your influencer quotient. As a side benefit, you’ll find gems of advice that belong in the back of every CEO’s mind. 

6. Evan Ryan – AI as Your Teammate

You’re probably using AI in your business in some capacity. Perhaps you have a customer support AI chatbot installed, for instance. Is it enough, though? Read Evan Ryan’s work, AI as Your Teammate, for a thoughtful answer.

Ryan dispels the misconception that small companies can’t use AI to their advantage, like keeping your payroll at a sustainable level. However, that doesn’t mean you should whittle away your staff just because you apply some AI tools. Instead, keep your team members in their roles and free them from mind-numbing work by baking AI into your business process planning.

7. Yusuf Moolla and Conor McGarrity – The Data-Confident Internal Auditor

Perhaps your company isn’t quite large enough to have a data specialist aboard. In that circumstance, you’re probably playing the role. But do you know how to leverage your data to make more strategic management decisions, without waiting for a technical expert? 

In The Data-Confident Internal Auditor, Yusuf Moolla and Conor McGarrity provide you with useful guidance when it comes to gathering and maximizing the use of your data. Always been a little data-shy? Moolla and McGarrity will give you the self-assurance to demystify data and go forward with confidence.

8. Randall Powers and Dr. Donte Vaughn, DM – From CULTURE to CULTURE

From CULTURE to CULTURE shows you how to freshen up the culture among your workers without giving in to fake corporate culture beliefs. Authors Randall Powers and Dr. Donte Vaughn spend time debunking fascinating—and pervasive— workplace culture myths before diving into the meat of this book.

In From CULTURE TO CULTURE, you’ll be led through the pillars necessary to construct a healthy, supportive culture. The more you bolster each pillar, the more genuine and solid your company’s foundation will be. That’s good for your business, especially in an era when employees are willing to leave employers that don’t measure up.

9. Richard Thalheimer – The Sharper Investor

Richard Thalheimer, former founder and CEO of The Sharper Image, had an uncanny ability to source and sell the right products at the right time. Since leaving his iconic company, he’s taken his skill sets further by becoming an investment guru.

No matter what kinds of investments you want to consider for your company or yourself, The Sharper Investor will assist you in making smarter choices. Looking for a gift? This may be the perfect book not just for you but to give to your team members so they can know how to invest their wealth.

10. Barry Magliarditi – Sex, Drugs, and Radical Self-Expression

Feel you’re pushing a boulder up a mountain when it comes to running your organization? When things get tough, pick up Sex, Drugs, and Radical Self-Expression and hear how Barry Magliarditi took his life from the lowest points possible to the highest ones imaginable. 

Magliarditi breaks down three areas that will help you contribute to your wellness in and out of work: your head, heart, and hand. This is one of those books that you’ll want to take a weekend to read. Be sure to jot down lots of notes to share on Monday morning with the rest of your personnel.

Your organization is a system. What you do in one place affects everything else. By investing time in a variety of areas you can get more out of your brand and team.

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Darren Herft believes ETFs present a unique investment opportunity – Net Newsledger



Darren Herft

Exchange traded funds (ETF) are securities that track a sector, commodity, or an index. Unlike mutual funds that can only be traded once a day, Exchange traded funds (ETF) prices fluctuate all day, much like specific stocks being exchanged on the stock market. 

According to veteran investor Darren Herft, ETFs have opened a new vista for investors as they can be traded on most stock exchanges in the same way as regular stocks. 

“Exchange traded funds (ETF) can be organised to track a diverse array of investments, ranging from individual commodity prices to any number of securities,” says the Australian entrepreneur. 

“They can be designed to track investment strategies!” he adds. 

Darren Herft believes that the lower expense ratios coupled with lower brokerage fees makes them a lucrative option for investors looking to diversify their holdings. 

“For investors looking for more liquidity, Exchange traded funds (ETF) provide a better avenue than mutual funds,” says Darren Herft. 

He believes that in many ways, Exchange traded funds (ETF) hold an edge above stocks. 

Darren Herft says, “Rather than holding only one asset like a stock, Exchange traded funds (ETF) hold multiple assets and that has helped their popularity.”

A single Exchange traded fund (ETF) could have numerous stocks under its umbrella. While some are nationally focused, others are global. 

Darren Herft says that even within the Exchange traded fund (ETF) world, there are various options for investors to consider. 

“Their utility can range from income generation to hedging or partly offsetting risks in an investor’s arsenal,” says Herft. 

He thinks that more fiscally conservative investors might find Bond Exchange traded funds (ETF) to be suited to their needs and temperament. Bond Exchange traded funds (ETF) provide regular income to their holders depending upon the performance of the bonds under their umbrella. 

“Bond ETFs could have government bonds, corporate bonds or municipal bonds in their ambit and unlike bonds, they don’t have a maturity date,” says Herft. 

Herft says that more risk-tolerant investors might find their match in Stock Exchange traded funds (ETF). Consisting of a basket of stocks that track a whole sector or industry, they provide an investor with a uniquely diverse portfolio with established high performers coupled with newer stocks with growth potential. 

“It’s a good collection of stocks and investors don’t have to worry about high fees associated with stock mutual funds,” adds Herft. 

Other types of Exchange traded funds (ETF) include Industry ETFs, Commodity ETFs, Currency ETFs, and Inverse ETFs. Herft thinks that the most attractive quality of this investment vehicle is its ability to be diverse and specialized at the same time. 

While the AFL aficionado believes that Exchange traded funds (ETF) can be a useful vehicle for many investors, he is of the opinion that they should not be put on a pedestal.

“As with any investment, there are pros and cons and I would recommend anyone looking to invest in anything to do their own independent research and consult experts if they can, before making a decision,” he adds.

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Feds announce $3M investment for Calgary’s Energy Transition Centre –



As Calgary attempts to become a centre for a transitioning energy industry, a new hub that focuses on clean energy in the city’s downtown core has received a major boost.

Federal ministers, along with Calgary Mayor Jyoti Gondek, were on hand Wednesday to announce a federal investment of more than $3 million towards the clean technology sector in Alberta, including more than $2.1 million to help fund the Energy Transition Centre.

Another $900,000 is earmarked for the Foresight clean technology accelerator, to provide training and investment attraction for Alberta clean technology companies.

Read more:

Getting regulations right key to unlocking Alberta’s next energy economy

“We are moving in the direction of seriously harnessing the potential of Calgary’s energy sector — the technology that we have resident in this sector for the future of the energy second,” University of Calgary chancellor Deborah Yedlin said. “This is our Wayne Gretzky moment, we’re asking towards where the puck is going.”

The Energy Transition Centre will take up an entire vacant floor at the Ampersand building in Calgary’s downtown core.

Barring any issues with COVID-19, officials said the plan is for the centre to open on March 1.

Click to play video: 'IEA head says Canadian oil industry can be part of energy transition if it gets cleaner'

IEA head says Canadian oil industry can be part of energy transition if it gets cleaner

IEA head says Canadian oil industry can be part of energy transition if it gets cleaner

“This innovation hub will help small- and medium-sized businesses develop clean energy technologies that will help meet a growing global demand for environmentally-friendly products and processes,” said Daniel Vandal, federal minister responsible for Prairies Economic Development Canada.

According to officials, the Energy Transition Centre is set to be a space to connect Canadian energy companies with clean energy start-ups, innovators and investors with access resources and experts in the field.

Federal officials hope the centre helps to create 25 new businesses in the clean energy sector over the next three years.

Read more:

Alberta needs billions more to invest in energy transition: study

Calgary’s mayor said the investment provides both a boost to the city’s efforts to become an energy transition hub as well as its work to revitalize the downtown core.

“We are seeing bold, innovative and collaborative ideas coming forward that are inspired by entrepreneurial Calgarians,” Gondek said. “This will be a catalyst for success in terms of Calgary’s leadership in climate protection and energy transformation, as well as our downtown revitalization.”

Click to play video: 'From lithium to hydrogen: How Alberta hopes to power the new energy future'

From lithium to hydrogen: How Alberta hopes to power the new energy future

From lithium to hydrogen: How Alberta hopes to power the new energy future – Jan 6, 2022

According to a study on energy transition released in December, a clean energy sector could create 170,000 jobs and contribute up to $61 billion to the province’s GDP by 2050.  However, the study also estimates a path to net zero would need $2.1 billion in annual investments by 2030, increasing to $5.5 billion by 2040.

Although Wednesday’s announcement was encouraging for some experts, there is some belief that policy changes and not just funding will be key to a successful clean energy sector in the province.

“There are ways that governments can use financial tools to provide guarantees that can stimulate a lot more investment to prove out new technologies, and also to make sure that support is structured fairly,” University of Calgary sustainable energy development masters director Sara Hastings-Simon said.

“We’re going to be in a world that looks very different from an energy perspective in just a couple years from now, and so we don’t have a lot of time really left to wait — we really need to be preparing now for that future.”

The investment was also welcomed by Alberta’s opposition NDP, who were also critical of the notable absence of the provincial government during the announcement.

“There is zero investment from the province in this initiative. Why is the UCP ghosting Alberta’s efforts to diversify the economy and promote clean energy?” NDP energy critic Kathleen Ganley said in a statement.

Read more:

‘Elon is watching us’: Calgary woman uses nanotechnology to create new lithium extraction technology

A spokesperson for the Ministry of Jobs, Economy & Innovation said the province wasn’t involved in the announcement because there was no provincial funding for the initiative.

“We remain committed to responsible energy development, reducing emissions and supporting jobs,” Alberta government spokesperson Tricia Velthuizen said in a statement to Global News. “Through innovation and technology, industry can continue to reduce emissions, even with increased oil and gas production.”

Click to play video: 'Kenney touts energy industry success at Chamber of Commerce speech'

Kenney touts energy industry success at Chamber of Commerce speech

Kenney touts energy industry success at Chamber of Commerce speech – Dec 8, 2021

According to Vandal, the federal government is looking at projects with Alberta’s provincial government and that both are “aligned on job creation and diversifying the economy.”

“Those consultations and communications are occuring,” Vandal said. “All levels of government need to be on the same page.”

© 2022 Global News, a division of Corus Entertainment Inc.

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Ford sees $8.2 billion gain on its investment following Rivian’s IPO – Driving



Ford continues to gain, despite abandoned plans to jointly develop an EV with the startup

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Ford Motor Co. expects to record a gain of $8.2 billion in the fourth quarter on its investment in RivianAutomotive Inc. after the electric-truck maker’s blockbuster initial public offering late last year.

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The legacy automaker disclosed the gain Tuesday along with several special items it intends to report when Ford releases earnings on Feb. 3. The Dearborn, Michigan-based company will also reclassify a non-cash gain of about $900 million on the Rivian investment from the first quarter of last year as a special item, meaning it will be excluded from the full-year adjusted results, according to a statement.

The disclosures show Ford continues to gain from its connection to the startup even after the auto giant exited Rivian’s board in September and subsequently announced it had abandoned plans to jointly develop an electric vehicle. Ford, which has invested a total of $1.2 billion in Rivian since early 2019, has a 12 per cent stake that the company has said was valued at more than $10 billion in early December.

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  1. Rivian delays big battery packs to prioritize more deliveries

    Rivian delays big battery packs to prioritize more deliveries

  2. Tesla doubles down on accusations rival Rivian stole its battery secrets

    Tesla doubles down on accusations rival Rivian stole its battery secrets

Since a November listing that was the largest IPO of 2021, Rivian has been on a roller coaster. The shares peaked at more than $172, but have tumbled 57 per cent since then as the company faced new competition in the electric-vehicle market. Rivian was briefly valued at more than $100 billion, then more valuable than Ford, but Ford has subsequently reclaimed the lead after it topped $100 billion in value for the first time last week.

Ford shares were little changed in after-hours trading Tuesday in New York, while Rivian climbed less than one per cent.

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