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5 Mistakes I Often See Candidates Make in Interviews




Interview mistakes are inevitable; what matters is the extent of the mistake. Being judged by a stranger is never comfortable. You act desperate when you have less than $700 in the bank.

The number of mistakes you can make during an interview is endless, from showing up five minutes late to not asking questions. (TIP: Engage your interviewer in a conversation by asking questions throughout the interview.)

In this column, I’ll focus on five interview mistakes I often see candidates make.  


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  1. Over-inquiring about company culture.

I get it; you want to ensure the company’s culture will not tax your well-being.

Here’s the thing, do you really expect your interviewer to tell you the “real” truth about their company’s culture? You’ll get answers like, “We’re a family around here,” or “We value our employees. For example, we have monthly BBQs.”

You’ll never hear:

  • “Well, there’s Kevin. He’s been with us for 32 years, well past his prime, but to get rid of him would be costly. So, we keep him around, and his colleagues pick up his slack.”
  • “Veronica in purchasing is great at her job but watch your back if you’re not in her good book.”
  • “We haven’t given out raises in 3 years. The pandemic has had a huge impact on our revenue.”

When discussing the company’s culture with your interviewer keep human dynamics in mind. Your interviewer might enjoy working for the company, but that doesn’t mean you will. Moreover, your interviewer isn’t going to bad-mouth their employer. Furthermore, “culture” is never uniform from department to department, especially within a large company.

Yes, culture is critically important. However, focus on showing your interviewer that you’re a good fit for the job. I’ve had candidates who spent 50% of the interview asking me questions about the company’s culture and little time telling me why they’re a fit for the position.

If you want the truth—and you should— regarding a company’s culture speak to current and past employees. (LinkedIn’s your friend.)


  1. Selling your education and upskilling accomplishments.

I don’t have high regard for diplomas and certificates. I have high regard for a candidate’s real-world experience. We’re constantly offered degrees, certifications, programs, and workshops that promise career success. Considering all the education candidates have, why do I have trouble finding candidates with:

  • Clear, concise writing skills.
  • Above-average verbal communication skills.
  • Analytical skills and the ability to think critically.

Educational institutions are in the business of churning out students. Therefore, obtaining an “I completed” piece of paper without having learned and demonstrated fundamental skills is common.

Hyping your “accreditations” makes it hard for your interviewer to determine your actual skills. Do your interviewer and yourself a big favour; concentrate on emphasizing your relevant, tangible experiences that prove you have the skills you claim to have.


  1. Overusing “I.”

“Ask not what your country can do for you – ask what you can do for your country.” – John F. Kennedy, January 20, 1961

Often, candidates put too much focus on themselves. (READ: self-centred) Candidates talk about their expectations, career plans, and how the job will help them gain valuable experience and skills. Employers aren’t responsible for your career; only you are. Instead, explain how you can bring unique value to the company and how hiring you would be a win-win partnership.


  1. Not showing confidence. 

The number one reason I reject a candidate is a lack of confidence. Why should I believe in you if you don’t?

I can only speak for myself; therefore, take what I’m about to tell you with a grain of salt. My preference is for candidates with a high level of confidence, often bordering on arrogance. I understand candidates fear they’ll come off as egotistical. You’ll greatly benefit your job search and career by finding that sweet spot where you can sell yourself without sounding too good to be true.

Boasting is never well received. On the other hand, underselling yourself will hinder your interview success.


  1. Assuming you must know every answer.

Candidates struggle with the notion of saying, “I don’t know.” However, it’s possible to express this sentiment more authentically.

When you’re being questioned, speak to whatever sounds familiar to you. As for the parts that aren’t familiar, say something along the lines of:

  • “I’m not familiar with what you’re referring to. However, it sounds like X, which I used in my last company.” (Then talk about X.)
  • “I imagine it works like X, which I used while working at Grafton Inc. I’ll make it a priority to familiarize myself with it before my start date.”

Whatever you do, don’t attempt to pretend something, be it software, a process, machinery, knowledge of government regulations, etc. is familiar to you. Hiring managers, especially those of us who’ve been around for a while, have a keen sense of detecting when someone is “exaggerating.” Remember the golden rule of interviewing: Be honest.



Nick Kossovan, a well-seasoned veteran of the corporate landscape, offers advice on searching for a job. You can send Nick your questions at




Tesla adds another recall to a ‘Total Recall’ year




Tesla issues a recall on 80,000 cars in China adding another one to a year with a lot of recalls, but most of them are easily fixed with software updates.


Earlier this year, NHTSA issued a series of recalls on Tesla vehicles that were highly reported in the media.

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What was less reported, though, is that almost all of those recalls were fairly simple software issues that Tesla has been able to fix through over-the-air software updates.

Whenever there’s a safety-related issue, NHTSA has to issue a “safety recall,” even if the automaker doesn’t have to physically recall any vehicle, which leads to some confusion.

Again last month, a Tesla recall of “1 million vehicles” made many headlines when the recall simply consisted of Tesla changing how its software handled window operations. These instances have led Tesla CEO Elon Musk to complain about the term “recall” and how it is used against Tesla by the media.

Today, Tesla also announced more recalls in China on about 80,000 vehicles.

According to Chinese authorities, the recall includes 67,698 imported Model S and Model X vehicles with a software problem related to the battery pack. Again, the fix is a simple software update.

However, this time there’s also a physical recall due to a seat belt issue on about 13,000 Model 3 vehicles: 2,736 imported and 10,127 made in China.

With now over 20 recalls in 2022, it has been a “Total Recall” year for Tesla – pun intended:

But Tesla is not the only automaker affected by large recalls this year. Ford just confirmed that it is recalling another half a million vehicles due to a fire risk, and many automakers have also recalled millions of vehicles this year.

If anything, the fact that the large majority of Tesla’s recalls are quickly fixed with over-the-air software updates – rather than having to bring the cars back to the dealership like other automakers – shows that Tesla’s level of connectivity in its vehicles is a major advantage in the industry.

It makes for an easier experience for the customers, and it is much cheaper and more efficient for Tesla.

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Flair flight from Vancouver overshoots Ontario runway




Vancouver couple Charissa Landicho and Mac Bradley just wanted a quick and cheap getaway, but a turbulent landing was not on their itinerary.

“I was definitely in shock because it was an overnight flight. I woke up, just, ‘What’s going on?'” Landicho said.

“We touched down and we could hear a loud thud. And it lifted up and it (went) down again,” she recalled.

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It was a frightening experience for the 134 passengers on the Flair Airlines Boeing 737, which went off the runway just before 6:30 a.m. Friday morning in southern Ontario.

The flight from Vancouver was landing at the Kitchener-Waterloo airport when it overshot the runway and ended up in the grass.

“To me, it felt like we pulled right and then next thing you know, we’re off the tarmac, in the field pretty much, bouncing around, smacking around,” said Bradley.

“We probably went like 50 to 100 metres off the runway,” he continued.

He said their plane tickets cost about $100 each, roundtrip, potentially saving them hundreds by going with the budget airline.

With no announcement or warning, the couple said they were only told to stay put and waited an hour to finally get off the plane.

“It was a little bit questionable because it seemed like nobody really knew what to do on the plane other than just trying to keep calm. So that was a little bit unnerving,” said Bradley.

“And the fact that we just got an automated text after asking us to leave a Google review on our experience was a little satirical,” he added.

In a statement, Flair Airlines said there were no reported injuries and passengers were taken to the terminal by bus.

There is no word on what caused the aircraft to overshoot the runway, but the Transportation Safety Board (TSB) has been deployed to investigate.

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Black Friday impacted by changing shopping habits



When Shopify Inc.’s Harley Finkelstein surveys November’s retail landscape, he finds it hard to see where Black Friday stops and Cyber Monday begins.

The annual pre-holiday sales blitzes meant to encourage customers to drop cash on discounted goods have bled together in recent years, with stores extending Black Friday promotions beyond a single day and online retailers offering Cyber Monday deals all week — or all month.

“Black Friday/Cyber Monday used to be a weekend, now it’s more of a season,” said the president of the Ottawa e-commerce giant.

Many in the retail industry feel the divisions will be even more hazy this Cyber Monday as the COVID-19 health crisis continues to reshape shopping habits.

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During the pandemic, which saw stores temporarily close and people retreat inside their homes, there was a surge in online shopping.

As measures meant to quell the virus eased, many kept shopping online — but not at the rate some brands anticipated.

“Online shopping grew in popularity, obviously, through the pandemic, but it’s actually fallen off now because people are returning back to the store,” said Lisa Hutcheson, managing partner at J.C. Williams Group, a consulting firm.

“E-commerce spending is actually down year-to-date 11.5 per cent.”

The consumer shift back to brick-and-mortar stores blindsided Shopify, which had banked on online shopping continuing to accelerate at pandemic rates.

“It’s now clear that bet didn’t pay off,” chief executive Tobi Lutke said in a July statement announcing the company was laying off 10 per cent of staff as a result of the misjudgment.

The company’s stock traded for as high as $212 in the past year but has averaged closer to $50 in recent days.

So there’s a lot riding on the Black Friday/Cyber Monday weekend.

“Black Friday/Cyber Monday is sort of our Super Bowl,” said Finkelstein. “The culture and the energy at the company is really high right now.”

Black Friday

A survey his company conducted with 24,000 consumers and 9,000 small and medium businesses around the world found 59 per cent of Canadians planned to spend the same amount as or more than last year on Black Friday and Cyber Monday weekend. That figure rose to 74 per cent for those between the age of 25 and 34.

Finkelstein finds it hard to predict how the weekend will go, though he suspects it will be very different from last year, when the country was consumed with product shortages and the Omicron wave of COVID-19.

“This Black Friday/Cyber Monday seems far less frantic than last year,” he said. “There are less supply chain issues, more physical stores are open, there’s more inventory. There’s better capacity planning at the shipping companies.”

However, there is a new problem: inflation remains stubbornly high.

Michelle Wasylyshen of the Retail Council of Canada says “consumers tightened their belts a little” in recent months but still plan to spend the same as they did last holiday season, roughly $790.

“The difference this year is that they will be looking for more meaningful or practical gifts,” she wrote in an email. “They might also decrease the number of people they buy for or will give fewer gifts per person, but they do plan to shop.”

Finkelstein also foresees a more measured approach.

“They may not buy five things they have mediocre love for. They may buy two things they deeply want,” said Finkelstein.

“And they may also be thoughtful about how they buy … Is there a discount coming? I’ll wait until Thursday night or until Cyber Monday.”

The term Cyber Monday was coined in 2005 by the National Retail Federation, which noticed the Monday after Black Friday had delivered a big spike for online sales and traffic in the prior two years.

“We won’t be seeing quite the same spike that we have in the past,” Hutcheson predicted.

Some of that forecast comes from the stretched shopping window but also because some people are going to stick with their pandemic habits of online shopping.

Moneris is predicting Cyber Monday will be the busiest online shopping day, following a trend set in 2019 and 2020. However, Black Friday is still expected to be the busiest day in terms of total transaction count and dollars spent across all mediums.

Hutcheson said the week will play out as an “omnichannel view.”

Omnichannel is an industry term referring to making shopping seamless across online and mobile platforms as well as brick-and-mortar stores.

Finkelstein likes the term because the retail industry “is no longer online versus offline.”

“Saying omnichannel is a strategy will soon be akin to saying colour TV,” he said. “It is the norm and so consumers are shopping everywhere and everywhere.”

This report by The Canadian Press was first published Nov. 25, 2022.

Companies in this story: (TSX:SHOP)

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