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Black Friday is officially underway and some of the best discounts are available over at Amazon. TVs, kitchen appliances, smart home devices, you name it, are all down to some of the lowest prices we’ve seen this year. Amazon’s huge catalog and willingness to price match competitors makes it one of the best places to find


Black Friday

 deals, especially for Prime members.

Although plenty of deals are expected to carry on through Cyber Monday, snagging a discount sooner rather than later can help you avoid shipping delays and secure hot ticket items like Apple AirPods before they sell out.

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Below, we highlighted the best Amazon Black Friday deals available right now. Keep checking back to this page as we’ll be updating it with new deals as often as we can.

Amazon Black Friday tech deals

Deal icon
An icon in the shape of a lightning bolt.


Deal


Amazon Fire TV 50″ Omni Series

Amazon launched its own smart TVs in fall 2021 and Black Friday is the first time we’ve seen them on sale. The Omni Series boasts features like hands-free Alexa support and video calling along with the latest Fire TV software.


$359.99 from Amazon

Originally $509.99Save 29%

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An icon in the shape of a lightning bolt.


Deal


Bose QuietComfort 35 II

Though you can typically find a pair of these noise-cancelling headphones for $250, this drop down to $199 is an excellent deal. The Bose QC 35 II deliver a clear, rich, and premium sound with great noise cancellation , but those willing to spend more may want to go with the upgraded QC 45 model for the very best performance.


$179.00 from Walmart

Originally $299.00Save 40%

More places to buy



$299.00
$179.00 from Best Buy

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An icon in the shape of a lightning bolt.


Deal


Apple AirPods Pro with MagSafe Charging Case

This is the lowest price we’ve seen for the AirPods Pro so far.


$169.99 from Amazon

Originally $249.00Save 32%

More places to buy



$249.99
$159.00 from Walmart



$249.99
$189.99 from Target

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An icon in the shape of a lightning bolt.


Deal


Amazon Echo (4th Gen)

The latest Echo speaker from Amazon takes on a spherical design for more effective room-filling audio. The device is on sale for just $60 ahead of Black Friday. That matches the best deal price we’ve seen so far.


$59.99 from Amazon

Originally $99.99Save 40%

More places to buy



$99.99
$59.99 from Best Buy



$99.99
$59.99 from Target

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Great Price


Amazon Echo Dot (3rd Gen)

The Echo Dot may be the entry-level option on this list, but it’s still just as smart as its siblings. Plus, its small size is its biggest asset. The third-gen model is available for $20 right now. That’s close to the all-time low of $19 we saw last year. Shoppers can also choose to purchase a bundle with a Sengled smart bulb for the same price.


$19.98 from Amazon

Originally $39.99Save 50%

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Deal


Amazon Fire TV Stick 4K Max

The Fire TV Stick 4K is designed to be 40% more powerful than Fire TV Stick 4K. It also adds Wi-Fi 6 support. This is the lowest price we’ve seen it sell for so far.


$34.99 from Amazon

Originally $54.99Save 36%

More places to buy



$54.99
$34.99 from Best Buy



$54.99
$34.99 from Target

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An icon in the shape of a lightning bolt.


Deal


LG 65-inch C1 OLED 4K TV

LG’s C1 is one of the best 4K TVs you can buy. The OLED panel delivers incredible image quality with an infinite contrast ratio. This deal price matches the lowest we’ve seen so far.


$1,796.99 from Amazon

Originally $2,499.98Save 28%

More places to buy



$2,499.98
$1,796.99 from Walmart

Amazon Black Friday gaming deals

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Deal


Xbox Game Pass for PC (3-Month Membership)

Typically, you can get a 3-month Game Pass subscription for $30. Right now, it’s only $20, a solid deal. This is the PC version, which gets you EA Play, exclusive member discounts, and unlimited to access to over 100 games.


$19.98 from Amazon

Originally $29.99Save 33%

More places to buy



$29.99
$19.98 from Best Buy



$29.99
$1.00 from Microsoft

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Deal


Sandisk 128GB Memory Card for Nintendo Switch with Nintendo Switch Online 12-Month Individual Membership

This 128GB memory card from Sandisk and year-long subscription to Nintendo’s online services bundle is valued at nearly $55. Right now it’s currently at a deal price of $40.


$39.97 from Amazon

Originally $54.98Save 27%

Deal icon
An icon in the shape of a lightning bolt.


Limited-Time Deal


Luna Controller

Amazon’s Wi-Fi-enabled Luna controller is designed for the Luna cloud gaming service. The current discount is automatically taken off at checkout, bringing the price to under $50.


$49.99 from Amazon

Originally $69.98Save 29%

Deal icon
An icon in the shape of a lightning bolt.


Great Price


PlayStation Plus 12-Month Subscription

PlayStation Plus allows gamers to play online, nets them special discounts in the PlayStation Network store, and subscribers get free games each month that remain available as long as the PlayStation Plus subscription is active. Snag a year at a discount of $20 off for Black Friday.


$39.99 from Amazon

Originally $59.99Save 33%

More places to buy



$59.99
$39.99 from Best Buy



$59.99
$35.59 from CDKeys

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Great Price


Nintendo Legend of Zelda: Breath of the Wild

Breath of the Wild isn’t just one of the best Zelda games, it’s one of the best games in years, period. This game’s price is usually pretty sticky, still retailing for $60 years after release, but right now it’s down to $35.


$35.00 from Amazon

Originally $59.99Save 42%

More places to buy



$59.99
$35.00 from Walmart



$59.99
$39.99 from Best Buy

Amazon Black Friday home and kitchen deals

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An icon in the shape of a lightning bolt.


Deal


iRobot Roomba 694

This robot vacuum can clean hardwood floors, pet hair and short carpets without issue and can be automated to work around your home schedule. At nearly $100 off, this is a great solid unit if you’ve never had a robot vacuum.


$179.99 from Amazon

Originally $274.00Save 34%

Deal icon
An icon in the shape of a lightning bolt.


Great Price


KitchenAid Artisan Mini 3.5 Quart Tilt-Head Stand Mixer

The smallest of KitchenAid stand mixers, this model is the perfect size and strength for occasional bakers, new cooks, and those with petite kitchens. This is the lowest price on this stand mixer since last Black Friday.


$299.99 from Amazon

Originally $349.99Save 14%

Deal icon
An icon in the shape of a lightning bolt.


Great Price


Breville Joule Sous Vide

If you need a compact, high-tech sous vide machine that is powerful enough to get water up to temperature quickly, look no further than the Breville Joule Sous Vide. The Joule connects with your phone via Bluetooth, and the app has more than 100 cooking guides. Plus, it works with Amazon Alexa so you can cook with your voice too. Right now, you can pick it up for $159, or $40 off on Amazon.


$159.94 from Amazon

Originally $199.95Save 20%

Deal icon
An icon in the shape of a lightning bolt.


Great Price


Nespresso Vertuo Next Espresso Maker

The Wi-Fi-enabled Vertuo Next is a compact Nespresso machine that heats up in 30 seconds and is compatible with Vertuo capsules. Snag it for over $40 off its normal price for Black Friday.


$164.96 from Amazon

Originally $209.95Save 21%


BioBidet SlimEdge Toilet Attachment

Bidets have only started to catch on in the United States in the past few years, though they’re common and quite popular in parts of the Middle East, Europe, and Asia.


$34.99 from Amazon

Originally $59.00Save 41%

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An icon in the shape of a lightning bolt.


Lowest Price


Shark IQ Robot Self-Empty XL RV1001AE

Compatible with smart home assistants and complete with a self-emptying base, the Shark IQ robot vacuum gets the job done, independently. It’s discounted to $400, which is a great deal for this premium model.


$349.99 from Amazon

Originally $599.99Save 42%


Native Deodorant (3-pack)

Native Deodorant is an aluminum, paraben, and cruelty free deodorant for both men and women. Multiple 3-pack options are discounted so you can choose your favorite scents.


$31.32 from Amazon

Originally $36.00Save 13%

Amazon Black Friday FAQs

When does Amazon’s Black Friday sale start?

Black Friday is an annual sales event that traditionally happens at the end of November, after Thanksgiving, and it’s followed closely by


Cyber Monday

. This year, Black Friday and Cyber Monday land on November 26 and November 29, respectively.

Amazon began early Black Friday discounts in October with a series of Epic Daily Deals. Now, the official Black Friday Sale is live and will carry on through Cyber Monday. 

What should I buy from Amazon’s Black Friday deals?

Amazon is the everything store — which means if something is on your shopping list, it will likely see a discount during Black Friday and Cyber Monday.

We’re already seeing huge discounts on Amazon’s in-house brands, Fire devices, Kindles, and Echo smart home gadgetry that matches what we saw during Prime Day. Plus, we expect to see several of Amazon’s services dramatic markdowns like we saw on Prime Day, tweaked slightly. 

On top of that, the sale will encompass every product category Amazon offers, which is to say, everything. Tech, beauty, home and kitchen, fashion, and smart home are some of the categories to be on the lookout for. 

Last year, we saw discounts of up to 50% on


streaming

 sticks, voice assistants, headphones, and more. 

There are two deal types you should be aware of during Black Friday: daily deals and Lightning deals. The former are one-day offers, usually grouped by brand or category, and change at the end of the day. The latter are limited-time offers, often less than 24 hours, released throughout the day.

Each is limited by stock. So, it’s not unwise to reorganize your shopping behavior; create the order first and agonize about the purchase afterward (you can always cancel the order before it ships without any penalty.) 

How we’re selecting the best Amazon Black Friday deals 

  • We only choose products that meet our high standard of coverage, and that we’ve either used ourselves or researched carefully.
  • We will compare the prices against other retailers like Target and Best Buy and only include the deals that are the same or better (not including promotional discounts that come from using certain credit cards).
  • All deals are at least 20% off, with the occasional exception for products that are rarely discounted or provide an outsized value.

Do I need to be a Prime member to shop Black Friday at Amazon?

Unlike Prime Day, which requires a Prime subscription, Amazon’s Black Friday sale is open to everyone. 

However, shopping on Amazon costs more and takes longer without a Prime membership. That said, if you’re like most Americans and plan to do most of your holiday shopping during Black Friday, we strongly suggest you become a Prime member.

A Prime membership costs $13 a month, or $119 for a full year, which may seem steep, but it’s still completely worth it. Of course, you could sign up for a 30-day trial, or just pay for a month-long membership. (You’re in the window where you can start now, shop Black Friday and Cyber Monday, and not have to pay for the subscription.) Amazon also offers discounted Prime memberships for a few select groups.

No matter how you spin it, subscribing to Prime is the best way to make the most out of Amazon during Black Friday and Cyber Monday.

Can I order online and pick up in a store?

Unlike Target, Best Buy, and Walmart, Amazon shoppers are unable to shop at a store.

However, Amazon offers a few ways to ship your orders in addition to the standard two-day shipping, including free same-day shipping (which may be hard to come by during Black Friday), Amazon Day scheduled deliveries, and Amazon Hub Locker pickup, which offers a self-service delivery location, or locker, to pick up and return your orders.
Tercius Bufete
Deals Editor
Tercius Bufete is the Deals Editor for Insider’s reviews team. Tercius joined the company in mid-2020.
Previously, he was a commerce editor at Kinja Deals and an associate editor at Consumer Reports. He graduated from California State University, Chico with a degree in journalism and a minor in photographic studies.
Say hello at tbufete@businessinsider.com, and tweet him @Tercius.
Learn more about how our team of experts tests and reviews products at Insider here.
Learn more about how we research deals.


Steven Cohen
Tech Editor
Steven is a Tech Editor for the Insider Reviews team, where he oversees streaming and home entertainment product coverage. He previously served as High-Def Digest’s Gear Editor from 2013 to 2019, and his work has appeared on Ben’s Bargains, Steve’s Digicams, Big Picture Big Sound, and Consequence of Sound. 
Over his nine years of experience covering the audiovisual industry, Steven has reviewed numerous TVs, headphones, speakers, monitors, streaming players, and more. He was one of a select number of journalists invited to get a hands-on first look at LG’s first 8K OLED TV in 2019, and is always excited to check out the newest and biggest displays on the market.  
Based on his extensive experience in the home theater industry, Steven served as one of the expert judges for the 2018 TV Shootout, the premier annual display competition that crowns the best TVs of the year. Steven also has a background in film criticism, having reviewed over 400 movies and TV shows. He uses his movie industry knowledge to help inform his coverage of the streaming and home entertainment markets.  
Steven’s own home theater setup makes his passion for entertainment clear, complete with a 65-inch HDR display and the biggest Dolby Atmos speaker system he can fit in his apartment. And though he often spends his free time binging new series on every streaming service under the sun, he remains proud of his huge collection of Blu-ray discs.
See below for some of his work.

Learn more about how our team of experts tests and reviews products at Insider here.
Learn more about how we test tech and electronics.


Rick Stella
Health & Fitness Editor, Insider Reviews
Rick Stella is the health & fitness editor for Insider Reviews. He reviews and covers all matters of fitness-related gear like fitness trackers, stationary bikes, and at-home workout equipment, as well as alternative forms of fitness like hiking, climbing, and swimming. Rick has over five years of experience covering health & fitness, outdoors, and consumer technology. He was hired to help build out and manage the new Health & Fitness vertical for Insider Reviews. 
Prior to joining Business Insider, Rick was the outdoors and adventure editor for the auto website, Trucks.com, as well as the outdoors and sports & fitness editor at Digital Trends. He’s also previously freelanced for Insider Reviews, along with AskMen, Gear Junkie, and Forbes.
When he’s not putting digital pen to digital paper, Rick enjoys seeing live music, playing soccer, catching up on Netflix shows, and riding his bike. An Oregonian for much of his life, Rick now resides in New York City. 
He can be reached at rstella@businessinsider.com or on Twitter @RickStella.
Learn more about how our team of experts tests and reviews products at Insider here.
Learn more about how we test health, fitness, and outdoor products.


Amir Ismael
Senior Reporter, Insider Reviews
Amir Ismael is a senior reporter for Insider Reviews, Insider’s e-commerce branch of the service journalism team.
As a collector of sneakers and fashion, Amir is passionate about all things related to style. He’s covered everything including the industry’s shift to producing more sustainable clothing, the most comfortable loungewear, all of the best places to shop for affordable business casual attire, and more. He’s used his expertise in footwear and the footwear industry to review all kinds of shoes from sportswear giants, well-known casual brands, and startups. Amir’s coverage also includes eyewear, watches, and grooming products like electric razors and men’s skincare.
Since the beginning of the coronavirus pandemic, Amir has led Insider Reviews’ face masks coverage with thoughtful recommendations based on CDC guidelines, expert opinions, and his own testing.
During his time at Insider, Amir previously handled deals of the day coverage, and worked as a generalist writing hundreds of reviews ranging from phone cases and headphones to bed sheets and blenders, and has also covered major shopping holidays including Amazon Prime Day, Black Friday, and Cyber Monday.
Before joining the Insider Reviews team in 2017, worked as a freelance writer for Complex Sneakers and Sole Collector where he contributed to daily sneaker news and release dates, feature-length articles, and interviews with artists, designers, and athletes. Amir graduated from William Paterson University in 2015 with a degree in journalism and public relations.
Say hello to Amir at aismael@insider.com or on Instagram @amirjismael.
Learn more about how our team of experts tests and reviews products at Insider here.
Learn more about how we test style and beauty products.


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Disclosure: Written and researched by the Insider Reviews team. We highlight products and services you might find interesting. If you buy them, we may get a small share of the revenue from the sale from our partners. We may receive products free of charge from manufacturers to test. This does not drive our decision as to whether or not a product is featured or recommended. We operate independently from our advertising team. We welcome your feedback. Email us at reviews@businessinsider.com.