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Apple’s Battle Royale With Epic Games About to Start for Real – Bloomberg

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The legal fight between Apple Inc. and Epic Games Inc. kicks into full gear on Monday with decisions that will influence the future of app stores in the U.S. and how the world’s largest technology platforms make money from developers.

U.S. District Judge Yvonne Gonzalez Rogers will decide whether to force Apple to let battle royale video game Fortnite back into the App Store with Epic’s in-house payment option. She will also rule if Apple can block third-party apps using Epic’s Unreal Engine development software.

Most legal experts expect the judge to extend her temporary injunction for Unreal Engine, but not reinstate Fortnite in the Apple App Store.

“Epic faces an uphill battle,” said Mark Lemley, a professor at Stanford Law School. “Apple’s pricing policies are problematic, and antitrust law should probably do something about it. But courts are very reluctant to dictate who a company, even a monopolist, has to do business with.”

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Character actors from the Epic Games Inc. Fortnite video game dance during the E3 Electronic Entertainment Expo in Los Angeles, California, U.S., on Tuesday, June 11, 2019.

Photographer: Patrick T. Fallon/Bloomberg

The decisions will have far-reaching consequences especially as authorities across the globe examine whether tech giants including Apple and Alphabet Inc.’s Google have broken antitrust rules. On Monday, the judge will consider if Epic is likely to succeed on the merits of its antitrust claims and whether the company will suffer irreparable harm if she doesn’t issue an injunction.

At stake is Apple and Google’s ability to charge fees of up to 30% to developers using their app stores. Consumers spent $50 billion worldwide on the App Store and Google Play in the first half of 2020, according to Sensor Tower estimates. That generates billions of dollars in highly profitable revenue for the companies. Some developers deride this an unfair and unwarranted tax. Epic and its Founder Tim Sweeney have led the backlash this year.

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Tim Sweeney, CEO and founder of Epic Games

Photographer: Mike Coppola/Getty Images

Google may change its policies if the Fortnite case ends up favoring Apple, said Lewis Ward, an analyst at researcher IDC. No matter the outcome, Epic has gained a lot of goodwill among gamers and other developers.

“In the larger court of public opinion, in the U.S., my sense is that Epic is generally viewed as the good guy here, and Apple is viewed as the bad guy,” Ward said.

“It has raised the profile of Epic from an already well-respected game company to one that has a philosophy or a vision of where the games industry should go over time,” Ward added. “That vision is one that is more aligned with how the internet began, which was open and free and cheap.”

Read more: Epic’s Battle With Apple and Google Has Roots in the Pac-Man Era

The impact on Epic’s business so far has been “fairly negligible,” said Doug Clinton, co-founder at Loup ventures — tens of millions of dollars in lost revenue. While players can no longer download Fortnite on their Apple devices, many of them have simply shifted their playing to consoles and PCs. Fortnite climbed SuperData’s rankings of top-grossing titles among console games in August, reaching third place. It ranked sixth in July, before the legal spat between Epic and Apple began.

Financially, Apple doesn’t have much to lose by kicking Fortnite out. The company has taken in about $350 million in revenue from Fortnite since the game launched on the iPhone in 2018, according to Sensor Tower data. Apple pulled in sales of more than $250 billion in its latest fiscal year.

Read more: Spotify, Match Launch Coalition to Protest App Store Rules

If the court forces Apple to keep distributing Unreal Engine, that could be positive for the iPhone maker. The decision would let other games that use the tools continue distributing their software via Apple’s platform, resulting in a 30% cut for each sale or in-app purchase. However, Apple argues that the continued distribution of Unreal Engine by what it considers to be a rogue developer could harm consumer security.

There are broader risks for Apple from the case, though. If Epic continues to paint Apple as the bad guy to younger iPhone and iPad owners who play Fortnite, that could twist the perception of these users toward Apple as a whole. If Epic wins key decisions, that would make it more difficult for Apple to impose its App Store payment system on other developers, curbing a high-margin source of revenue.

The lawsuit might also spur Apple to continue tweaking its store. While the company isn’t budging on its 30% cut, it has loosened some restrictions recently, letting a small handful of apps avoid the fee.

Read more: Apple Loosens App Store Rules a Bit After Developer Backlash

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    Here is how to prepare your online accounts for when you die

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    LONDON (AP) — Most people have accumulated a pile of data — selfies, emails, videos and more — on their social media and digital accounts over their lifetimes. What happens to it when we die?

    It’s wise to draft a will spelling out who inherits your physical assets after you’re gone, but don’t forget to take care of your digital estate too. Friends and family might treasure files and posts you’ve left behind, but they could get lost in digital purgatory after you pass away unless you take some simple steps.

    Here’s how you can prepare your digital life for your survivors:

    Apple

    The iPhone maker lets you nominate a “ legacy contact ” who can access your Apple account’s data after you die. The company says it’s a secure way to give trusted people access to photos, files and messages. To set it up you’ll need an Apple device with a fairly recent operating system — iPhones and iPads need iOS or iPadOS 15.2 and MacBooks needs macOS Monterey 12.1.

    For iPhones, go to settings, tap Sign-in & Security and then Legacy Contact. You can name one or more people, and they don’t need an Apple ID or device.

    You’ll have to share an access key with your contact. It can be a digital version sent electronically, or you can print a copy or save it as a screenshot or PDF.

    Take note that there are some types of files you won’t be able to pass on — including digital rights-protected music, movies and passwords stored in Apple’s password manager. Legacy contacts can only access a deceased user’s account for three years before Apple deletes the account.

    Google

    Google takes a different approach with its Inactive Account Manager, which allows you to share your data with someone if it notices that you’ve stopped using your account.

    When setting it up, you need to decide how long Google should wait — from three to 18 months — before considering your account inactive. Once that time is up, Google can notify up to 10 people.

    You can write a message informing them you’ve stopped using the account, and, optionally, include a link to download your data. You can choose what types of data they can access — including emails, photos, calendar entries and YouTube videos.

    There’s also an option to automatically delete your account after three months of inactivity, so your contacts will have to download any data before that deadline.

    Facebook and Instagram

    Some social media platforms can preserve accounts for people who have died so that friends and family can honor their memories.

    When users of Facebook or Instagram die, parent company Meta says it can memorialize the account if it gets a “valid request” from a friend or family member. Requests can be submitted through an online form.

    The social media company strongly recommends Facebook users add a legacy contact to look after their memorial accounts. Legacy contacts can do things like respond to new friend requests and update pinned posts, but they can’t read private messages or remove or alter previous posts. You can only choose one person, who also has to have a Facebook account.

    You can also ask Facebook or Instagram to delete a deceased user’s account if you’re a close family member or an executor. You’ll need to send in documents like a death certificate.

    TikTok

    The video-sharing platform says that if a user has died, people can submit a request to memorialize the account through the settings menu. Go to the Report a Problem section, then Account and profile, then Manage account, where you can report a deceased user.

    Once an account has been memorialized, it will be labeled “Remembering.” No one will be able to log into the account, which prevents anyone from editing the profile or using the account to post new content or send messages.

    X

    It’s not possible to nominate a legacy contact on Elon Musk’s social media site. But family members or an authorized person can submit a request to deactivate a deceased user’s account.

    Passwords

    Besides the major online services, you’ll probably have dozens if not hundreds of other digital accounts that your survivors might need to access. You could just write all your login credentials down in a notebook and put it somewhere safe. But making a physical copy presents its own vulnerabilities. What if you lose track of it? What if someone finds it?

    Instead, consider a password manager that has an emergency access feature. Password managers are digital vaults that you can use to store all your credentials. Some, like Keeper,Bitwarden and NordPass, allow users to nominate one or more trusted contacts who can access their keys in case of an emergency such as a death.

    But there are a few catches: Those contacts also need to use the same password manager and you might have to pay for the service.

    ___

    Is there a tech challenge you need help figuring out? Write to us at onetechtip@ap.org with your questions.

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    Google’s partnership with AI startup Anthropic faces a UK competition investigation

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    LONDON (AP) — Britain’s competition watchdog said Thursday it’s opening a formal investigation into Google’s partnership with artificial intelligence startup Anthropic.

    The Competition and Markets Authority said it has “sufficient information” to launch an initial probe after it sought input earlier this year on whether the deal would stifle competition.

    The CMA has until Dec. 19 to decide whether to approve the deal or escalate its investigation.

    “Google is committed to building the most open and innovative AI ecosystem in the world,” the company said. “Anthropic is free to use multiple cloud providers and does, and we don’t demand exclusive tech rights.”

    San Francisco-based Anthropic was founded in 2021 by siblings Dario and Daniela Amodei, who previously worked at ChatGPT maker OpenAI. The company has focused on increasing the safety and reliability of AI models. Google reportedly agreed last year to make a multibillion-dollar investment in Anthropic, which has a popular chatbot named Claude.

    Anthropic said it’s cooperating with the regulator and will provide “the complete picture about Google’s investment and our commercial collaboration.”

    “We are an independent company and none of our strategic partnerships or investor relationships diminish the independence of our corporate governance or our freedom to partner with others,” it said in a statement.

    The U.K. regulator has been scrutinizing a raft of AI deals as investment money floods into the industry to capitalize on the artificial intelligence boom. Last month it cleared Anthropic’s $4 billion deal with Amazon and it has also signed off on Microsoft’s deals with two other AI startups, Inflection and Mistral.

    The Canadian Press. All rights reserved.

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    Kuwait bans ‘Call of Duty: Black Ops 6’ video game, likely over it featuring Saddam Hussein in 1990s

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    DUBAI, United Arab Emirates (AP) — The tiny Mideast nation of Kuwait has banned the release of the video game “Call of Duty: Black Ops 6,” which features the late Iraqi dictator Saddam Hussein and is set in part in the 1990s Gulf War.

    Kuwait has not publicly acknowledged banning the game, which is a tentpole product for the Microsoft-owned developer Activision and is set to be released on Friday worldwide. However, it comes as Kuwait still wrestles with the aftermath of the invasion and as video game makers more broadly deal with addressing historical and cultural issues in their work.

    The video game, a first-person shooter, follows CIA operators fighting at times in the United States and also in the Middle East. Game-play trailers for the game show burning oilfields, a painful reminder for Kuwaitis who saw Iraqis set fire to the fields, causing vast ecological and economic damage. Iraqi troops damaged or set fire to over 700 wells.

    There also are images of Saddam and Iraq’s old three-star flag in the footage released by developers ahead of the game’s launch. The game’s multiplayer section, a popular feature of the series, includes what appears to be a desert shootout in Kuwait called Scud after the Soviet missiles Saddam fired in the war. Another is called Babylon, after the ancient city in Iraq.

    Activision acknowledged in a statement that the game “has not been approved for release in Kuwait,” but did not elaborate.

    “All pre-orders in Kuwait will be cancelled and refunded to the original point of purchase,” the company said. “We remain hopeful that local authorities will reconsider, and allow players in Kuwait to enjoy this all-new experience in the Black Ops series.”

    Kuwait’s Media Ministry did not respond to requests for comment from The Associated Press over the decision.

    “Call of Duty,” which first began in 2003 as a first-person shooter set in World War II, has expanded into an empire worth billions of dollars now owned by Microsoft. But it also has been controversial as its gameplay entered the realm of geopolitics. China and Russia both banned chapters in the franchise. In 2009, an entry in the gaming franchise allowed players to take part in a militant attack at a Russian airport, killing civilians.

    But there have been other games recently that won praise for their handling of the Mideast. Ubisoft’s “Assassin’s Creed: Mirage” published last year won praise for its portrayal of Baghdad during the Islamic Golden Age in the 9th century.

    The Canadian Press. All rights reserved.

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