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BDM PROFILE: ACV’s Krista Rothfuchs Is An Independent Agent’s Biggest Supporter

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Business Development Managers are a critical link in the travel eco-system, promoting the products of their cruise line, airline, hotel chain or tour operator employer, while supporting the efforts of travel advisors who bring those products to the consumer. An effective BDM helps facilitate growth opportunities for both their companies and their strategic partners.

In this new series of articles, TravelPulse Canada profiles some of Canada’s leading travel industry BDMs in their own words, including advice on how you can make the most of this important relationship.

Krista Rothfuchs, Independent Advisors Manager at Air Canada Vacations

Air Canada Vacations is celebrating the first anniversary of its ACV@Home support program for independent agents. (Photo Credit: Air Canada Vacations)

Rothfuchs’ 20-year career in travel began with a part-time travel consultant role at Marlin Travel as she studied tourism at Ontario’s Mohawk College. She then spent nearly eight years with Transat in inside sales, before joining Air Canada Vacations as an Area Sales Manager in 2012. In 2022 she took on an exciting new role, supporting Canada’s growing network of independent travel professionals through the ACV@Home program. She was recently promoted to Independent Advisors Manager.

TravelPulse Canada: What do you see as the core components of a BDM role?

Krista Rothfuchs: Passion for the brand you work for and passion for the people you support. It’s the ability to be both an ambassador for your company, and an advocate for the advisors that you work with. BDMs are often fantastic mediators!

TravelPulse Canada: You were the first Sales Manager in Canada specifically assigned to independent advisors. How is this different from your previous responsibilities as a BDM to the broader agent community?

Krista Rothfuchs: Since I’m supporting a larger number of advisors, I‘ve transitioned into being home-based, like most of the advisors I engage with. I’ve focused my efforts on training and providing 1-on-1 support for advisors that want to work with us.

Instead of making day-to-day sales visits, advisors can meet with me on their time for custom sales chats. We can discuss growing their business, learning how to use ACV tools and systems, chatting about mutual opportunities. It allows me to cater to the individual advisor, their needs and their schedule.

ACV’s first-ever fam solely for independent travel professionals took place in Saint Lucia in 2023. (Photo Credit: Bruce Parkinson)

TravelPulse Canada: What are the most impactful changes you have seen in the travel advisor community over the past few years?

Krista Rothfuchs: I’ve seen my particular network of advisors become more motivated than ever to be successful. I love collaborating with agents who come to me and WANT to be effective in what they do! The ideas they bring to the table are always inspiring.

I’ve noticed that more and more advisors are concentrating on a niche; although they may be open to selling all product, their specialty will be evident. Whether that’s a type of product (eg. wedding groups) or a focus on partnering with specific suppliers, I often encourage newer agents to figure out what they prefer selling and who they enjoy working with. That way they can establish a rapport with the BDMs who will support them in turn, and they can build trust in that relationship for them and for their clients.

The Air Canada Vacations Team: Ana Paula de Souza, Elish Tait, Krista Rothfuchs and Erminia Gallina. (Photo Credit: Bruce Parkinson)

TravelPulse Canada: What are the most common requests/questions you get from travel agents?

Krista Rothfuchs: Independent advisors often work alone, and may not always have the support system that an agent would have in an office setting, so I receive a lot of questions looking for direction and training. I want to help advisors be as self-sufficient as possible so that they know where to find the answers they need, and they know who to reach out to in each type of situation. I applaud the advisors who are proactive in using the tools we provide to them and their head offices to ensure they’re as informed as is possible in our industry that’s ever changing!

TravelPulse Canada: How can advisors take advantage of the resources you offer in the most efficient way possible?

Krista Rothfuchs: Last year, we created a Masterclass training program for the advisors we work with in the ACV@Home Program. It’s a 10 module course that I encourage all of our advisors to take advantage of, especially those who are newer to the industry. Not only will it give them the basics of what we do, there are also tips, tricks and how-to’s for booking and using our product. There is rewarded incentive for agents to complete the program, too!
Being engaged in our newsletters and exclusive Facebook group is also a great way to stay connected when we have news, training opportunities, incentives and FAMS to share.

Air Canada Vacations recently honoured independent agents at its Simply The Best Awards. (Photo Credit: Air Canada Vacations)

TravelPulse Canada: What advice would you give advisors for working with their BDM?

Krista Rothfuchs: Something that goes both ways in this particular business dynamic is appreciating that respect and kindness are never underrated. As partners we are working together towards mutual success and we should always recognize the value that can come from our relationships!

 

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Ottawa orders TikTok’s Canadian arm to be dissolved

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The federal government is ordering the dissolution of TikTok’s Canadian business after a national security review of the Chinese company behind the social media platform, but stopped short of ordering people to stay off the app.

Industry Minister François-Philippe Champagne announced the government’s “wind up” demand Wednesday, saying it is meant to address “risks” related to ByteDance Ltd.’s establishment of TikTok Technology Canada Inc.

“The decision was based on the information and evidence collected over the course of the review and on the advice of Canada’s security and intelligence community and other government partners,” he said in a statement.

The announcement added that the government is not blocking Canadians’ access to the TikTok application or their ability to create content.

However, it urged people to “adopt good cybersecurity practices and assess the possible risks of using social media platforms and applications, including how their information is likely to be protected, managed, used and shared by foreign actors, as well as to be aware of which country’s laws apply.”

Champagne’s office did not immediately respond to a request for comment seeking details about what evidence led to the government’s dissolution demand, how long ByteDance has to comply and why the app is not being banned.

A TikTok spokesperson said in a statement that the shutdown of its Canadian offices will mean the loss of hundreds of well-paying local jobs.

“We will challenge this order in court,” the spokesperson said.

“The TikTok platform will remain available for creators to find an audience, explore new interests and for businesses to thrive.”

The federal Liberals ordered a national security review of TikTok in September 2023, but it was not public knowledge until The Canadian Press reported in March that it was investigating the company.

At the time, it said the review was based on the expansion of a business, which it said constituted the establishment of a new Canadian entity. It declined to provide any further details about what expansion it was reviewing.

A government database showed a notification of new business from TikTok in June 2023. It said Network Sense Ventures Ltd. in Toronto and Vancouver would engage in “marketing, advertising, and content/creator development activities in relation to the use of the TikTok app in Canada.”

Even before the review, ByteDance and TikTok were lightning rod for privacy and safety concerns because Chinese national security laws compel organizations in the country to assist with intelligence gathering.

Such concerns led the U.S. House of Representatives to pass a bill in March designed to ban TikTok unless its China-based owner sells its stake in the business.

Champagne’s office has maintained Canada’s review was not related to the U.S. bill, which has yet to pass.

Canada’s review was carried out through the Investment Canada Act, which allows the government to investigate any foreign investment with potential to might harm national security.

While cabinet can make investors sell parts of the business or shares, Champagne has said the act doesn’t allow him to disclose details of the review.

Wednesday’s dissolution order was made in accordance with the act.

The federal government banned TikTok from its mobile devices in February 2023 following the launch of an investigation into the company by federal and provincial privacy commissioners.

— With files from Anja Karadeglija in Ottawa

This report by The Canadian Press was first published Nov. 6, 2024.

The Canadian Press. All rights reserved.

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Here is how to prepare your online accounts for when you die

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LONDON (AP) — Most people have accumulated a pile of data — selfies, emails, videos and more — on their social media and digital accounts over their lifetimes. What happens to it when we die?

It’s wise to draft a will spelling out who inherits your physical assets after you’re gone, but don’t forget to take care of your digital estate too. Friends and family might treasure files and posts you’ve left behind, but they could get lost in digital purgatory after you pass away unless you take some simple steps.

Here’s how you can prepare your digital life for your survivors:

Apple

The iPhone maker lets you nominate a “ legacy contact ” who can access your Apple account’s data after you die. The company says it’s a secure way to give trusted people access to photos, files and messages. To set it up you’ll need an Apple device with a fairly recent operating system — iPhones and iPads need iOS or iPadOS 15.2 and MacBooks needs macOS Monterey 12.1.

For iPhones, go to settings, tap Sign-in & Security and then Legacy Contact. You can name one or more people, and they don’t need an Apple ID or device.

You’ll have to share an access key with your contact. It can be a digital version sent electronically, or you can print a copy or save it as a screenshot or PDF.

Take note that there are some types of files you won’t be able to pass on — including digital rights-protected music, movies and passwords stored in Apple’s password manager. Legacy contacts can only access a deceased user’s account for three years before Apple deletes the account.

Google

Google takes a different approach with its Inactive Account Manager, which allows you to share your data with someone if it notices that you’ve stopped using your account.

When setting it up, you need to decide how long Google should wait — from three to 18 months — before considering your account inactive. Once that time is up, Google can notify up to 10 people.

You can write a message informing them you’ve stopped using the account, and, optionally, include a link to download your data. You can choose what types of data they can access — including emails, photos, calendar entries and YouTube videos.

There’s also an option to automatically delete your account after three months of inactivity, so your contacts will have to download any data before that deadline.

Facebook and Instagram

Some social media platforms can preserve accounts for people who have died so that friends and family can honor their memories.

When users of Facebook or Instagram die, parent company Meta says it can memorialize the account if it gets a “valid request” from a friend or family member. Requests can be submitted through an online form.

The social media company strongly recommends Facebook users add a legacy contact to look after their memorial accounts. Legacy contacts can do things like respond to new friend requests and update pinned posts, but they can’t read private messages or remove or alter previous posts. You can only choose one person, who also has to have a Facebook account.

You can also ask Facebook or Instagram to delete a deceased user’s account if you’re a close family member or an executor. You’ll need to send in documents like a death certificate.

TikTok

The video-sharing platform says that if a user has died, people can submit a request to memorialize the account through the settings menu. Go to the Report a Problem section, then Account and profile, then Manage account, where you can report a deceased user.

Once an account has been memorialized, it will be labeled “Remembering.” No one will be able to log into the account, which prevents anyone from editing the profile or using the account to post new content or send messages.

X

It’s not possible to nominate a legacy contact on Elon Musk’s social media site. But family members or an authorized person can submit a request to deactivate a deceased user’s account.

Passwords

Besides the major online services, you’ll probably have dozens if not hundreds of other digital accounts that your survivors might need to access. You could just write all your login credentials down in a notebook and put it somewhere safe. But making a physical copy presents its own vulnerabilities. What if you lose track of it? What if someone finds it?

Instead, consider a password manager that has an emergency access feature. Password managers are digital vaults that you can use to store all your credentials. Some, like Keeper,Bitwarden and NordPass, allow users to nominate one or more trusted contacts who can access their keys in case of an emergency such as a death.

But there are a few catches: Those contacts also need to use the same password manager and you might have to pay for the service.

___

Is there a tech challenge you need help figuring out? Write to us at onetechtip@ap.org with your questions.

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Google’s partnership with AI startup Anthropic faces a UK competition investigation

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LONDON (AP) — Britain’s competition watchdog said Thursday it’s opening a formal investigation into Google’s partnership with artificial intelligence startup Anthropic.

The Competition and Markets Authority said it has “sufficient information” to launch an initial probe after it sought input earlier this year on whether the deal would stifle competition.

The CMA has until Dec. 19 to decide whether to approve the deal or escalate its investigation.

“Google is committed to building the most open and innovative AI ecosystem in the world,” the company said. “Anthropic is free to use multiple cloud providers and does, and we don’t demand exclusive tech rights.”

San Francisco-based Anthropic was founded in 2021 by siblings Dario and Daniela Amodei, who previously worked at ChatGPT maker OpenAI. The company has focused on increasing the safety and reliability of AI models. Google reportedly agreed last year to make a multibillion-dollar investment in Anthropic, which has a popular chatbot named Claude.

Anthropic said it’s cooperating with the regulator and will provide “the complete picture about Google’s investment and our commercial collaboration.”

“We are an independent company and none of our strategic partnerships or investor relationships diminish the independence of our corporate governance or our freedom to partner with others,” it said in a statement.

The U.K. regulator has been scrutinizing a raft of AI deals as investment money floods into the industry to capitalize on the artificial intelligence boom. Last month it cleared Anthropic’s $4 billion deal with Amazon and it has also signed off on Microsoft’s deals with two other AI startups, Inflection and Mistral.

The Canadian Press. All rights reserved.

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