Creating films on the cloud has many advantages. For an online video editor, the cloud’s capacity to communicate with others (typically faraway contributors) and centralise data on the web is quite valuable. But, on the other hand, should everyone immediately migrate to cloud-based video editing?
There is no such thing as a one-size-fits-all solution for cloud video editing. Instead, you might want to take a look at a few other cloud video editors depending on your needs (or it might turn out that desktop editing is what you need). Starting with the smallest films and progressing to professional video production, we looked at four different scenarios in which cloud video editing services could be used.
Benefits of choosing Cloud-Based Online Video Editor
Importing Is Straightforward, As Is Sharing
When working with a video maker, you need to respond quickly. You also have one-stop access to all editing tools, reducing the need to switch between programmes. In addition, drag-and-drop import saves time, and sharing to social media is even faster.
Collaborating Editors
If you are not the only author of the film, submitting half-baked files for evaluation and approval, wastes much time and effort. When you save your video to the cloud, it is accessible to anybody with an internet connection and may be edited in real-time. All that is required is for a file to be distributed.
Simple Storage
You’ll never have to worry about data backup with cloud video editors. You are never compelled to consider it. Cloud editing services offer several solutions for protecting your films without requiring your involvement.
Economical
Depending on the video editor you select, you may be able to save a significant amount of money on editing. Alternatively, you can pay by the minute, which only charges you for time spent actively working on the movie.
Low Curve of Learning
Most online video editors have a simple user interface that even newcomers can understand.
When is a Cloud-Based Video Editor preferable?
For making short marketing and social videos
Video is currently a big topic in social media marketing; according to a study published last year, including video on landing pages can increase conversions by up to 80%. Short explanations and graphical videos are pretty efficient in capturing the audience’s attention. These videos frequently have smooth transitions, upbeat music, and, on occasion, a moving story. If your company produces — or plans to produce — short presentation-style videos for social media, you should consider online distribution (without using any local desktop software). InVideo, Lumen5, Biteable, and Animoto are all great online editors for this type of work. While these programmes are not intended for seasoned filmmakers, they have all the elements necessary to create a spectacular film fast and effortlessly.
All you need is a web browser to get started. There is no software to download, and a powerful computer is not required. The majority of these cloud-based video editing programmes come with libraries of royalty-free images, film, and music to assist you in selecting the appropriate elements for your production. You may also post a video of your own. The user interface is straightforward to navigate, and there are plenty of useful templates and tutorials.
For teams collaborating on quality online video content
This next cloud video editing option might be ideal for you if you operate on a team that routinely produces high-quality video content (interviews, documentaries, or short films). We’re talking about the “YouTubers” of the world, where a large number of people contribute to the final video, and a large volume of content must be produced regularly. These groups place substantial importance on collaboration. A comprehensive feature set, high-quality output video, and a cost-effective price range are also essential.
A sophisticated cloud video editing platform, such as InVideo, may benefit these video content creators. InVideo is a web-based video editing system featuring a feature-rich cloud-based video editing solution. It means that any laptop with an internet connection may produce aesthetically spectacular videos. Furthermore, the programming is available on tablets and smartphones.
For large companies and teams specialising in professional video production
On a daily basis, you’re editing high-end music videos and feature films? Want to speak with individuals worldwide while still having access to desktop software’s sophisticated editing capabilities?
The bad news is that there is presently no full cloud video editing solution that provides desktop programme functionality via a browser-based user interface, keeps all those massive production files in the cloud, and allows collaborative editing and collaboration. As previously said, the technology is still in its infancy: the amount of data that must be transmitted is too large.
What fantastic news! There are various reasonably priced semi-cloud video editing workflow alternatives on the market. Adobe Team Projects, which is available with the Creative Cloud products After Effects, Premiere Pro, and Prelude, is a wonderful example of this. Team Projects enable group collaboration on a single video project while utilising Adobe’s professional video editing suite (the three listed above).
For low-touch video
Assume you have a large amount of video that only needs little editing, such as a terrific pre-roll, some heads and tails, and one or two titles. Following then, the buyer’s preparation and delivery take place.
A multi-day conference video production is a wonderful example: multiple breakout rooms simultaneously present lectures that you were contracted to capture and edit. You could pay a dozen engineers and editors, but a less expensive alternative is there. You could save all of that video footage to the cloud, edit it with a cloud-based video editor, and then immediately send the finished output to your client.
This “low-touch video” approach typically requires processing vast volumes of instructional material. In addition, this area contains live video footage from conferences, sporting events, and athletic practises.
Conclusion
Should you, as a result, make the switch to cloud-based video editing right away? To begin, evaluate your manufacturing process and the materials you employ.
Suppose your workflow relies entirely on one or two people editing videos. In that case, it might make sense to stick with the old school method of buying powerful hardware and professional desktop software, transferring files to and from hard drives to work on locally, and then sharing final videos via internet upload.
Cloud-based editing and the associated membership fees become increasingly enticing as video creation becomes more collaborative and video files grow in size and number.
MONTREAL – Travel company Transat AT Inc. reported a loss in its latest quarter compared with a profit a year earlier as its revenue edged lower.
The parent company of Air Transat says it lost $39.9 million or $1.03 per diluted share in its quarter ended July 31.
The result compared with a profit of $57.3 million or $1.49 per diluted share a year earlier.
Revenue in what was the company’s third quarter totalled $736.2 million, down from $746.3 million in the same quarter last year.
On an adjusted basis, Transat says it lost $1.10 per share in its latest quarter compared with an adjusted profit of $1.10 per share a year earlier.
Transat chief executive Annick Guérard says demand for leisure travel remains healthy, as evidenced by higher traffic, but consumers are increasingly price conscious given the current economic uncertainty.
This report by The Canadian Press was first published Sept. 12, 2024.
Dollarama Inc.’s food aisles may have expanded far beyond sweet treats or piles of gum by the checkout counter in recent years, but its chief executive maintains his company is “not in the grocery business,” even if it’s keeping an eye on the sector.
“It’s just one small part of our store,” Neil Rossy told analysts on a Wednesday call, where he was questioned about the company’s food merchandise and rivals playing in the same space.
“We will keep an eye on all retailers — like all retailers keep an eye on us — to make sure that we’re competitive and we understand what’s out there.”
Over the last decade and as consumers have more recently sought deals, Dollarama’s food merchandise has expanded to include bread and pantry staples like cereal, rice and pasta sold at prices on par or below supermarkets.
However, the competition in the discount segment of the market Dollarama operates in intensified recently when the country’s biggest grocery chain began piloting a new ultra-discount store.
The No Name stores being tested by Loblaw Cos. Ltd. in Windsor, St. Catharines and Brockville, Ont., are billed as 20 per cent cheaper than discount retail competitors including No Frills. The grocery giant is able to offer such cost savings by relying on a smaller store footprint, fewer chilled products and a hearty range of No Name merchandise.
Though Rossy brushed off notions that his company is a supermarket challenger, grocers aren’t off his radar.
“All retailers in Canada are realistic about the fact that everyone is everyone’s competition on any given item or category,” he said.
Rossy declined to reveal how much of the chain’s sales would overlap with Loblaw or the food category, arguing the vast variety of items Dollarama sells is its strength rather than its grocery products alone.
“What makes Dollarama Dollarama is a very wide assortment of different departments that somewhat represent the old five-and-dime local convenience store,” he said.
The breadth of Dollarama’s offerings helped carry the company to a second-quarter profit of $285.9 million, up from $245.8 million in the same quarter last year as its sales rose 7.4 per cent.
The retailer said Wednesday the profit amounted to $1.02 per diluted share for the 13-week period ended July 28, up from 86 cents per diluted share a year earlier.
The period the quarter covers includes the start of summer, when Rossy said the weather was “terrible.”
“The weather got slightly better towards the end of the summer and our sales certainly increased, but not enough to make up for the season’s horrible start,” he said.
Sales totalled $1.56 billion for the quarter, up from $1.46 billion in the same quarter last year.
Comparable store sales, a key metric for retailers, increased 4.7 per cent, while the average transaction was down2.2 per cent and traffic was up seven per cent, RBC analyst Irene Nattel pointed out.
She told investors in a note that the numbers reflect “solid demand as cautious consumers focus on core consumables and everyday essentials.”
Analysts have attributed such behaviour to interest rates that have been slow to drop and high prices of key consumer goods, which are weighing on household budgets.
To cope, many Canadians have spent more time seeking deals, trading down to more affordable brands and forgoing small luxuries they would treat themselves to in better economic times.
“When people feel squeezed, they tend to shy away from discretionary, focus on the basics,” Rossy said. “When people are feeling good about their wallet, they tend to be more lax about the basics and more willing to spend on discretionary.”
The current economic situation has drawn in not just the average Canadian looking to save a buck or two, but also wealthier consumers.
“When the entire economy is feeling slightly squeezed, we get more consumers who might not have to or want to shop at a Dollarama generally or who enjoy shopping at a Dollarama but have the luxury of not having to worry about the price in some other store that they happen to be standing in that has those goods,” Rossy said.
“Well, when times are tougher, they’ll consider the extra five minutes to go to the store next door.”
This report by The Canadian Press was first published Sept. 11, 2024.
TORONTO – The U.S. Consumer Financial Protection Bureau has ordered TD Bank Group to pay US$28 million for repeatedly sharing inaccurate, negative information about its customers to consumer reporting companies.
The agency says TD has to pay US$7.76 million in total to tens of thousands of victims of its illegal actions, along with a US$20 million civil penalty.
It says TD shared information that contained systemic errors about credit card and bank deposit accounts to consumer reporting companies, which can include credit reports as well as screening reports for tenants and employees and other background checks.
CFPB director Rohit Chopra says in a statement that TD threatened the consumer reports of customers with fraudulent information then “barely lifted a finger to fix it,” and that regulators will need to “focus major attention” on TD Bank to change its course.
TD says in a statement it self-identified these issues and proactively worked to improve its practices, and that it is committed to delivering on its responsibilities to its customers.
The bank also faces scrutiny in the U.S. over its anti-money laundering program where it expects to pay more than US$3 billion in monetary penalties to resolve.
This report by The Canadian Press was first published Sept. 11, 2024.
