DUBLIN–(BUSINESS WIRE)–The “Impact on Travel and Tourism Social Media – COVID-19 – Thematic Research” report has been added to ResearchAndMarkets.com’s offering.
Social media has been vital for consumers, suppliers, workforce and partners to remain engaged amidst this exogenous event of COVID-19.
This thematic research report takes an in-depth look at the theme of Social Media and its impact on travel and tourism during COVID-19 affecting super-national organizations, DMO’s, airlines, lodging providers, cruise operators and travel intermediaries. This report analyzes the major impacts that may become longstanding and then presents an array of case studies demonstrating the creative and innovative ways companies and organizations have acted during this time.
Social media has most openly been utilized as a tool for travel businesses and DMO’s to maintain contact with consumers worldwide – to generate wanderlust and look towards recovery when travel is once again possible.Even though the battle with COVID-19 is now beginning to lessen and restrictions are easing, it is clear there will be long-standing impacts on consumer behavior and social media is one of the major themes that will drive future changes.
- To escape stringent lockdown restrictions, browsing time across social media platforms has dramatically increased. For optimized results, companies and governmental organizations alike need to be investing in multi-channel engagement to generate the best interest. Platforms such as Instagram, Facebook and Youtube have been most commonly used but TikTok clearly has untapped marketing potential.
- User generated content (UGC) offers an unvarnished personal experience of a brand and will likely be heavily relied upon in future travel decisions. This further poses that online reputational management will be key to battle consumer angst following the offset of this pandemic.
- This has been a critical time for consumer engagement but industries that have invested in workforce and supplier partnerships will undoubtedly emerge more united and in a stronger position for recovery.
- Numerous travel suppliers and DMO’s have worked with influencers in the past to attract younger generations that frequent these channels. Elite and young independent travelers are identified as the most daring and first to embark on international travel but influencers hold high potential and their value should not be underestimated.
- To ease uncertainties, travel marketers across all industries need to be discoverable across Chinese social media platforms such as Weibo and Wechat to hinder negativity and reform trust. Anti-Asian racism fears are real and this engagement will be critical to battle negativity and service the largest outbound source market in the world.
- This thematic report provides an overview of the impact of COVID-19 on travel and tourism social media.
- The key trends within this theme look to COVID-19, the experience economy, niche tourism, online travel and social currency – but an array of themes are relevant.
- Several case studies are included to identify the ways in which super-national organizations such as the United World Tourism Organization (UNWTO), DMO’s, airlines, lodging providers, cruise operators and travel intermediaries are utilizing social media during this pandemic.
- The publisher’s unique thematic analysis deep dives into the long-standing impacts that will change consumer behavior on social media amidst this crisis and companies that are knowledgeable will likely be at the forefront for a stronger recovery.
- DMO’s such as VisitNorway and TourismAustralia have most effectively utilized social media on the offset of this pandemic introducing video content, live and immersive experiences followed by interactive content for consumers and stakeholders alike.
Reasons to Buy
- Understand how COVID-19 has impacted social media for the travel and tourism sector in both the short and long-term.
- See how these long-term impacts will drive consumer behavior and supply chain engagement post-pandemic that will help to form effective strategies to withstand this global crisis.
- Access how social media has been utilized across the sector during COVID-19 understanding how some industries and companies have been using this better than others and the reasons behind this.
- The thematic research ecosystem is a single, integrated global research platform that provides an easy-to-use framework for tracking all themes across all companies in all sectors.
- It has a proven track record of identifying the important themes early, enabling companies to make the right investments ahead of the competition, and secure that all-important competitive advantage.
Key Topics Covered
1. COVID-19 is Now a Major Theme for 2020
2. COVID-19’s Impact on Travel and Tourism Social Media
3. Case Studies
- Supranational organizations
- Destination management organizations (DMO’s)
- Lodging providers
- Cruise operators
- Travel intermediaries
4. COVID-19’s Impact on Social Media
5. Social Media Sector Scorecard
- Who’s who
- Thematic screen
- Valuation screen
- Risk screen
6. Thematic Briefing
- What is COVID-19?
- Expedia Group
- Fred Olsen Cruise Lines
- Intrepid Travel
- Marriott International
- Oceana Cruises
- Qantas Airways
For more information about this report visit https://www.researchandmarkets.com/r/d1jyga
Jennifer Lopez and Ben Affleck pictured kissing as ‘Bennifer’ returns
Jennifer Lopez and Ben Affleck have been pictured exchanging passionate kisses, apparently confirming weeks of fevered rumors that they have rekindled a romance that dominated celebrity media almost 20 years ago.
Paparazzi photos printed in the New York Post on Monday showed the two actors kissing while enjoying a meal with members of Lopez’s family at Malibu’s posh Nobu sushi restaurant west of Los Angeles on Sunday.
Representatives for Lopez, 51, declined to comment on Monday, while Affleck’s publicists did not return a request for comment.
Lopez and “Argo” director Affleck, dubbed “Bennifer,” became the most talked about couple in the celebrity world in the early 2000s in a romance marked by his-and-her luxury cars and a large 6.1-carat pink diamond engagement ring. They abruptly called off their wedding in 2003 and split up a few months later.
The pair have been pictured together several times in Los Angels and Miami in recent weeks, after Lopez and her former baseball player fiance Alex Rodriguez called off their engagement in mid-April after four years together. Monday’s photos were the first in which Lopez and Affleck were seen kissing this time around.
Celebrity outlet E! News quoted an unidentified source last week as saying Lopez was planning to move from Miami to Los Angeles to spend more time with Affleck, 48, and was looking for schools for her 13-year-old twins Max and Emme.
Max and Emme, along with the singer’s sister Lydia, were also photographed walking into the restaurant in Malibu on Sunday.
Lopez married Latin singer Marc Anthony, her third husband, just five months after her 2004 split with Affleck. Affleck went on to marry, and later was divorced from, actress Jennifer Garner.
(Reporting by Jill Serjeant; editing by Jonathan Oatis)
TikTok debuts new voice after Canadian actor sues
After noticing a new female voice narrating the videos on , users of TikTok were baffled as to why. It actually turns out that the Canadian actress behind the old voice filed a lawsuit against the platform for copyright violation as her voice was apparently being used without her permission.
Bev Standing, , is taking China-based ByteDance to court. TikTok’s parent company has since replaced her voice with a new one, with Standing reportedly finding out over email after a tip-off from a journalist. On the matter, Standing said: “They replaced me with another voice. I am so overwhelmed by this whole thing. I’m stumbling for words because I just don’t know what to say.”
TikTok is said to be considering a settlement for Standing outside of the courts, but nobody knows whether or not this is true. According to legal experts, the fact TikTok now has a new voice on the popular social media app suggests they acknowledge Standing’s case and potentially understand that she may have suffered as a result of the company’s actions.
Thanks to the emergence of the powerful smartphone devices of today, alongside taking high-quality images for Instagram, getting lost down YouTube wormholes, and , people are turning to relatively new platforms like TikTok. The service has 689 million monthly active users worldwide and is one of the most downloaded apps in Apple’s iOS App Store. This latest news could harm the platforms future, although many of its younger users potentially aren’t aware that this type of scenario is unfolding.
For Bev Standing, the ordeal is a testing one. She wasn’t informed of the voice change, there is no mention of it in TikTok’s newsroom online, and the development is news to her lawyer also.
This all comes after her case was filed in a New York State court in early May after the voice actor noticed a computer-generated version of her voice had been seen and listened to around the world since 2020. Speculation is rife as to how TikTok managed to obtain the recordings but Standing believes the company acquired them from a project she took part in for the Chinese government in 2018.
The Institute of Acoustics in China reportedly promised her that all of the material she would be recording would be used solely for translation, but they eventually fell into the hands of TikTok and have since been altered and then exposed to a global audience.
According to Pina D’Agostino, an associate professor with Osgoode Hall Law School at York University and an expert in copyright law, the fact that the hugely popular social media platform has now changed Standing’s voice could result in a positive outcome for the distraught voice actor. She said: “It’s a positive step in the way that they are mitigating their damages. And when you’re mitigating, you’re acknowledging that we did something wrong, and you’re trying to make things better.”
When assessing social media etiquette and how both companies and users should act, this type of news can only do more harm than good. Not only does it make the company look bad, but it could have an effect on revenues and, ultimately, TikTok’s reputation.
With a clear desire to move on and put this whole process behind her, Bev Standing is eager for the case to be resolved and get back to the daily work she loves and has been doing for a large part of her life. TikTok has until July 7 to respond to her claim.
Nigeria orders broadcasters not to use Twitter to gather information
Nigerian television and radio stations should not use Twitter to gather information and have to de-activate their accounts, the broadcast authority said following the move to suspend the U.S. social media giant in Africa’s most populous country.
Nigeria’s government on Friday said it had suspended Twitter’s activities, two days after the platform removed a tweet by President Muhammadu Buhari that threatened to punish secessionists. Nigerian telecoms firms have since blocked access to Twitter.
International diplomats responded with a joint statement in support of “free expression and access to information as a pillar of democracy in Nigeria”.
Buhari, who was Nigeria’s military ruler in the 1980s, has previously been accused of cracking down on freedom of expression, though his government has denied such accusations.
Twitter has called its suspension “deeply concerning” and said it would work to restore access for all those in Nigeria who rely on the platform to communicate and connect with the world.
The National Broadcasting Commission, in a statement dated June 6, told broadcasters to “suspend the patronage of Twitter immediately”.
“Broadcasting stations are hereby advised to de-install Twitter handles and desist from using Twitter as a source of information gathering,” it said in the statement, adding that “strict compliance is enjoined”.
The statement comes two days after the attorney general ordered the prosecution of those who break the rules on the ban.
The foreign minister on Monday held a closed door meeting in the capital, Abuja, with diplomats from the United States, Britain, Canada, the European Union and Ireland to discuss the ban.
It followed the statement by their diplomatic missions on Saturday in which they criticised the move.
“These measures inhibit access to information and commerce at precisely the moment when Nigeria needs to foster inclusive dialogue…. as well as share vital information in this time of the COVID-19 pandemic,” they said in their statement.
Nigeria’s information minister on Friday said the ban would be “indefinite” but, in a statement late on Sunday, referred to it as a “temporary suspension”.
The minister did not immediately respond to phone calls and text messages on Monday seeking comment on the altered language.
(Reporting by Camillus Eboh and Abraham Achirga in Abuja; Writing by Alexis Akwagyiram; Editing by Alex Richardson)
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