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Debate Over Marijuana Legalization Trending On Social Media – Forbes

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The debate over the legalization of marijuana is one that has remained largely a partisan issue, yet there are many conservatives that favor legalization while some liberals oppose it. However, the country is as deeply divided over this issue as any other.

That was noted on Saturday across social media after Virginia State Senator Amanda Chase (@SenAmandaChase), who represents the Old Dominion State’s 11th District and is a candidate for governor this year, took to Twitter to defend Virginia Delegate John McGuire.

“Del. McGuire is right. We have a drug problem in Virginia, and legalizing marijuana will only lead to more marijuana overdoses and deaths. Democrats want more marijuana deaths. As your governor I would never allow marijuana to be legalized.”

Chase’s post came after Virginia’s House of Delegates voted to legalize marijuana. The bill would also eliminate criminal penalties for marijuana possession for anyone 21 years of age or older.

Virginia lawmakers Chase and McGuire are among those opposed to the legalization, and defended their position by arguing that marijuana use could lead to overdoses and death. However, it didn’t take long for literally hundreds of Twitter users to respond that overdoses from marijuana are “impossible.”

Across social media, many of the responses outright mocked Chase, while others attempted to “educate” her on the facts.

Yet, WebMD is among the websites that have noted that it is in fact possible to overdose from marijuana, but added that there are “no reports of fatal marijuana overdoses” – while it affirmed, “it is possible to overdose from cannabis. Symptoms range from mild to severe.” Likewise data from the American Addictions Centers, which included CDC Wonder database statistics, suggested that “marijuana poisoning deaths have been on the rise.”

Some users also contend that marijuana remains a gateway drug – a debate that isn’t likely to end anytime soon. Across Twitter users also played the typical game of defending marijuana by highlighting deaths from alcohol.

@RayneMillarary noted, “The CDC records a small number of THC poisoning deaths each year. The highest I’ve seen is 22. Twenty-two. Comparatively, there are 96,000 alcohol related deaths each year & *2200* of those are due to alcohol poisoning. Yet I don’t hear anyone suggesting criminalizing booze.”

Such is typical tactic used in such debates – casting something else as worse, but it is common with so many issues in the divide right now. Two wrongs don’t make a right it would seem, but if something is truly worse than the other might be so wrong in a sort of Animal Farm way of thinking.

Accentuating The Positive

More constructively, some users of Twitter responded to Chase to explain how the drug has impacted their lives in positive ways.

@plasticmartyr tweeted, “Honey, I either smoke weed every day or do an edible and I’ve never once come close to an overdose. In fact quite the opposite. Because of Marijuana it’s helped my depression, and my anxiety issues. So I think YOU need a joint sister.”

This latest wave of posts follows the ACLU tweet from earlier in the week that called for the decriminalization of marijuana.

@ACLU tweeted, “We’re ready to decriminalize marijuana, expunge prior convictions, and invest in communities that have been unjustly targeted by the war on drugs. Passing the MORE Act is how we get there.”

Marijuana Shortage

The timing of State Senator Chase’s post also happened to coincide with news that Jamaica may face a marijuana shortage due to heavy rains. The UK’s Daily Mail (@MailOnline) was among the first to break the news.

AP, Complex and TMZ were among the media outlets that also picked up on the news, and the news was met by its own wave of concern as well as some humor.

@MnMike55408 offered the retort, “They might have to tap the Snoop Dog National Emergency Stockpile.”

@ReinhartsenLee fired back, “Maybe they’ll finally get something done.”

Of all the issues that divide the country, at least there is some humor in this one.

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There will be 3.09 billion social media users by the end of the year – Financial Post

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Learn how to run successful social media marketing campaigns for under $40

Postmedia may earn an affiliate commission from purchases made through our links on this page.

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This article was created by StackCommerce. Postmedia may earn an affiliate commission from purchases made through our links on this page.

Social media is one of the most versatile and effective tools for marketing on the planet. It enables a brand to directly correspond with their audience, grow users, and convert sales — without having to spend a penny. It doesn’t matter if you run a small local shop or a big national company, social media marketing is a must.

Not convinced? The data speaks for itself — the number of worldwide social media users is expected to hit 3.09 billion by the end of 2021. That’s a ton of brand ambassadors, potential clients and customers looking for your products or services.

Consider strategy

Don’t throw good money after bad. When allocating your marketing dollars, you need to know what you want to broadcast and how. Do you want to build brand awareness? Anticipation for a product launch? Or are you established and looking to increase email subscribers, boost sales, or change a narrative? Your strategy will define your path.

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Platform performance

Building a brand or boosting sales not only depends on your messaging, but it also depends on your audience. You need to broadcast your message on the right platform to reach your target demographic and make those marketing dollars work for you. Think of where your customers hang out on social media and engage with them there. If your intended audience is nearing retirement age, you may not want to run a paid campaign on TikTok.

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Stellar execution

Many people all across the world spend a generous portion of their days looking at one social media platform or another. However, it’s a useless tool if you don’t know how to execute a social media marketing campaign with precision. Understanding the technical limitations of different platforms is a must for any new or growing business.

A little social media knowledge can go along way. With the right training, you can be assured your customers will not only see what you’re putting out there (despite ever-changing algorithms) but also be receptive to your message. The 2021 Social Media Marketing Bootcamp Certification Bundle gives you the know-how to execute social media marketing with accuracy to see an expected return on your investment.

You will learn the tools and tips you need to get the best results from your paid and organic campaigns, explore advanced Facebook features and functions, how to run successful ads on Facebook, discover how to maximize your Instagram business strategy, boost your LinkedIn reach and create an outstanding professional impression, and much more.

Social media is a great marketing resource that gives you real-time feedback on your efforts. The 2021 Social Media Marketing Bootcamp Certification Bundle retails for over $2500 and is on sale for $37.99, a discount of 98 per cent.

Prices subject to change.

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    Companies are seeing historic returns on their social media investments on platforms like Facebook

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    Why there’s a demand for digital marketing in Canada, and how you can become an expert in the field

  3. A webinar gives a huge bang for your buck. The event costs nothing more than your time, and in exchange, you'll get prequalified leads in attendance.

    This marketing channel is making a comeback for businesses during COVID

In-depth reporting on the innovation economy from The Logic, brought to you in partnership with the Financial Post.

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Mikhaila Peterson: How we built the Jordan Peterson media empire – National Post

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In 2016 my dad, Jordan Peterson, went viral. That sudden fame and all the controversy that came with it was incredibly hard on my family, but it also opened up boatloads of opportunity. My dad took advantage of it all.

He said yes to everything that came his way, especially podcast invitations, and his family helped him make time for it all. I’ve been the CEO of his company Luminate Enterprises, Ltd., since the beginning of 2018, when he published his book 12 Rules for Life.

I had made social media channels for him in 2013 on Facebook and in 2017 on Instagram prior to forming a company. I spent some of my time in the beginning crafting posts to put on social media for his account — something most people would’ve said was a waste of time. At the same time I worked on my own social media presence and started to gain awareness in the Paleo Diet/Health community, and slowly grew my own profile.

When booking my dad’s events, lectures, podcasts, flights and tours, and coordinating between multiple different companies got to be too much — I was working 12 hour days, as were my parents — we expanded. We hired assistants, and my husband — a business consultant — stepped in to help. My dad went on tour and we focused on his digital products.

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He already had two online products that he’d spent three decades perfecting with two other PhD’s from McGill and Harvard.

The first is a writing suite at selfauthoring.com, which helps people organize their past and present, and make a plan for the future. The second is a self-assessment at understandmyself.com, which gives people a scientifically valid personality test using the Big 5 personality traits theory. These products were easy to grow because we had worked on dad’s social media presence, and because the products work. My advice, always, is: Don’t sell something you don’t believe in — it won’t last, people will see through it.

I’m proud to say that everything we’ve worked on has done extremely well.

His first book has sold almost six-million copies worldwide. His newer book Beyond Order is out March 2, and has pre-sold over 100,000 copies. The Jordan B. Peterson Podcast and his YouTube videos reach hundreds of thousands of people with every episode, and there are hundreds of thousands of views on each blog post and newsletter and social media post.

His lectures are followed by 3.8 million subscribers on YouTube alone, with another 1.9 million on Instagram, 1.1 million on Facebook and 1.7 million on Twitter. This viewership is monetized through podcast and YouTube advertising, book sales and the sales of the three digital products, which have helped hundreds of thousands of people improve and reorganize their lives.

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We strive to deliver his message of personal responsibility with each of these components, and provide easy access to his ideas for anyone who is interested in hearing them — without hiding them behind a paywall (unlike universities and colleges). Advertising allows us to keep his ideas free.
There is a complex mechanism behind the scenes that keeps the Jordan Peterson content machine running.

Filming, video, audio and digital media production are a huge factor — we have an internal team handling this. For instance, the delivery of a single podcast episode requires over 150 components weekly. It’s not as simple as the final product looks. All content goes through rigorous quality checks, and the role, destination and timing of each piece is planned carefully.

Tour planning is done with our event agents, and work on the book is coordinated with over 50 publishers worldwide. There’s business management work — operations, legal, finance, taxes, business relationships, negotiations, etc.

On top of that, we work on driving the business forward by developing new products to help people organize their lives, innovative tools (for instance, we’re working on an app that helps university students write essays), and public initiatives — this spring we’re launching the high quality translations of Jordan’s content into 13 languages, for free.

All of this has required tremendous amounts of organization, and has not been built in a day.

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Here are the rules by which I work:

1.     Say yes to everything until you’re completely swamped with work. Then you can start saying no.

2.     Be aware that there is a lot of work that doesn’t pay at the beginning — that doesn’t mean it won’t pay off later.

3.     Make sure what you’re selling or saying is honest.

4.     Do not forsake quality for quantity.

5.     If you are an influencer incorporate a business so that you can optimize your taxes and expenses.

6.     Do  not underestimate social media platforms — they’re all different and all worth learning.

7.     Do not underestimate marketing (recognize that podcast advertising exists and is growing!)

8.     Connect and learn from other people around you. (Do free cross promotions with people who could help your online presence grow!)

9.     Work with people who have the same goal as you and learn tasks quickly.

10.  Be open to being wrong. Truthfully, when it all started, we had no idea what we were getting into — no one in our family could have even imagined the scale and opportunity that would come from a global interest in his work.

However, like I said, my dad is the type of man who said “yes” to every opportunity. Over time, we have built a network, hired people and outsourced some of the business to keep it profitable and efficient. One of the points of having a business and making money, I believe, is to employ people once you’re large enough. We hire based on the person’s capabilities, not previous experience, although that helps.

Now you can’t monetize by planning on going viral. That doesn’t happen often. However, if you are an influencer or have a small business, or a larger business for that matter, perhaps some of what we’ve learned could be helpful. As of now, I’m slowly stepping away from my dad’s business to focus on my own work.

Eventually I’ll hand it off entirely. My own podcast — The Mikhaila Peterson Podcast — is in the top 100 podcasts worldwide. I’ve successfully monetized it through ads, and I’m working on a book.

Stay tuned.

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Media Beat: March 01, 2021 | FYIMusicNews – FYI Music News

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Quebecor reports Q4 profit up from year ago

The overall increase came as telecommunications revenue rose to $940.9 million, up from $908.6 million a year ago.

However, Quebecor’s media division saw revenue fall to $185.8 million from $208.0 million a year ago and sports and entertainment revenue dropped to $48.8 million compared with $54.7 million in the fourth quarter of 2019. – The Canadian Press

Pay for news? If anything, the news business should be paying Facebook and Google

If linking is stealing, why is every article on every news site adorned with a clickable button at the top urging readers to “share” it on Facebook, Twitter and other social-media sites? Why, indeed, do news organizations post links on these sites themselves? The same reason they invest so heavily in “search engine optimization,” to ensure their pages rank highly on Google and other search sites. Because their services are of benefit to us, driving readers to our pages that we can convert into subscriptions and/or advertising sales. – Andrew Coyne, The Globe and Mail

Broadcasters, Netflix at odds on regulatory changes

Executives from Canada’s major broadcasters and a Netflix official spoke before a parliamentary committee on Friday, saying changes need to be made to bring Canada’s broadcasting landscape into the 21st century.

Where they differed, however, was in how best to go about it. – Rachel Gilmore, Global News

Canada should follow Australia’s lead in copyright enforcement

Every year I receive a federal cheque for the use of my published books by Canadian libraries. The amount, after payment of hefty income taxes, is no more than several months’ supply of Tim Hortons coffee. But I do appreciate recognition of the principle that I should be compensated for my copyright.

As a “content-provider,” I think of this cheque every time I read about the tussle now taking place between Australia and the massive technology companies, Google and Facebook. Australia is bringing in legislation requiring digital technology companies to compensate news outlets for the use of their content. The legislation is in response to the shift of advertising revenue from broadcasters and publishers to internet platforms that so far have not had to pay the costs of creating content. In response, Facebook has clumsily cut off news information to Australians, raising significant concerns about the big tech firms’ economic power, not just in Australia but around the world. – Jack M. Mintz, Financial Post

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Canadian retail rents drop as office space hits a high

Despite the work from home trend gaining steam, Canadian companies are paying more for office space. Canada saw office rents climb 0.49% in Q4 2020, and is now up 1.29% from the same quarter a year before. This brings Canada’s office space pricing to a new record high. – Kaitlin Last, Better Dwelling

This indie rocker and designer is a rebel with a social cause

In her 20s, Lauralee Sheehan immersed herself in the music scene, writing music and collaborating with a wide community of composers and publishers, eventually helping to form the Lovely Killbots, where she recognized the importance of branding and began to explore the available technology and social media to put their name out there. Today, Sheehan is founder and chief creative officer of Digital 55, a successful digital media content studio in Toronto. – Denise Deveau, Financial Post

‘The Crown,’ ‘Schitt’s Creek’ take Golden Globes TV honours

Netflix Inc’s British royal drama “The Crown,” which focused its most recent season on the troubled marriage of Prince Charles and Princess Diana, led the television honors at Hollywood’s Golden Globe awards on Sunday.

“The Crown” was named best TV drama, one of four awards in total, including best actress for Emma Corrin, who played the young Diana struggling to adapt to life in the royal family.

Feel-good comedy “Schitt’s Creek” landed the Golden Globes trophy for best TV comedy series, along with best comedy actress for Catherine O’Hara. And Netflix’s “The Queen’s Gambit,” about a female chess champion battling drug and alcohol addiction, won best limited series and best actress for Anya Taylor-Joy. – Reuters

Inside the SCTV writers’ room with Eugene Levy

For Eugene Levy and his SCTV colleagues, a day at the office in 1983 was just like a normal workday — except for the laughter. – CBC Archives

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Black Canadians face high unemployment during the pandemic

Differences in the unemployment rates of diverse groups of Canadians are attributable to a number of factors, including long-term trends, the age of the population and the unequal impact of COVID-19 on certain sectors of the economy.

Black Canadians experienced a higher unemployment rate than non-visible minority Canadians in the recent past. For example, 12.5% of Black Canadians in the labour force were unemployed at the time of the 2016 Census, compared with 6.9% of non-visible minority Canadians.

Experimental estimates from the LFS suggest that from January 2020 to January 2021, the unemployment rate increased more among Black Canadians (+5.3 percentage points) than among non-visible minority Canadians (+3.7 percentage points) in the context of the pandemic (monthly estimates).

In the three months ending in January 2021, the unemployment rate among Black Canadians (13.1%) was about 70% higher than that among non-visible minority Canadians (7.7%).

Black Canadians aged 25 to 54 also had a higher unemployment rate than non-visible minority Canadians in the same age group (9.4% versus 6.1%).

Black youth aged 15 to 24 have experienced high unemployment during the pandemic, as almost one-third of the labour force in this group (30.6%) was unemployed in January 2021—almost twice the rate of non-visible minority youth (15.6%). – Statistics Canada

Cuban musicians and artists collaborate on viral, political music video

The “Patria y Vida” video is spreading like wildfire in Cuba and Miami, a sign of widespread discontent on the island as well as unity among Cubans. – Coco Fusco, Hyperallergic

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Fall: The mystery of Robert Maxwell

From the bestselling author of A Very English Scandal, the jaw-dropping life story of the notorious business tycoon Robert Maxwell.

In February 1991, the media mogul and former MP Robert Maxwell made a triumphant entrance into Manhattan harbour aboard his yacht, the Lady Ghislaine, to complete his purchase of the ailing New York Daily News. Crowds lined the quayside to watch his arrival, taxi drivers stopped their cabs to shake his hand and children asked for his autograph. But just ten months later, Maxwell disappeared from the same yacht off the Canary Islands, only to be found dead in the water soon afterward.

Maxwell was the embodiment of Britain’s post-war boom. Born an Orthodox Jew, he had escaped the Nazi occupation of Czechoslovakia, fought in World War 2, and was decorated for his heroism with the Military Cross. He went on to become a Labour MP and an astonishingly successful businessman, owning a number of newspapers and publishing companies. But on his death, his empire fell apart, as long-hidden debts and unscrupulous dealings came to light. Within a few days, Maxwell was being reviled as the embodiment of greed and corruption. No one had ever fallen so far and so quickly.

What went so wrong? How did a war hero and model of society become reduced to a bloated, amoral wreck? In this gripping book, John Preston delivers the definitive account of Maxwell’s extraordinary rise and scandalous fall. –  Amazon books

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Covid vaccine players will split $100B in sales and $40B in profits

Financial Times reports that Pfizer expects about $15 billion in revenue this year from its Covid-19 vaccine and has raised its 2021 profit guidance on hopes that having one of the first and most effective vaccines will boost its prospects. Longtime Evercore ISI pharma analyst Josh Schimmer figures the total market for the vaccines could be worth $100B in sales and yield $40B in post-tax profits. According to a report in Fierce Pharma, Moderna scored a $1.5B deal with the (US) federal government to supply 100 million doses of its mRNA vaccine, if it succeeds, with the option for another 400 million doses. That suggests the price per dose for government purchases would be less than $25. In the same publication it is reported that Pfizer also has a supply deal with the U.S. government, which is worth $1.95 billion for 100 million doses. The company is testing a two-dose regimen of its mRNA vaccine for COVID-19, which one analyst estimated could bring in $15 billion in profits for the drug maker.

Statista: The 20 countries with the highest public debt in 2020 in relation to the gross domestic product

Password managers have a security flaw

You would, naturally, think the password manager was safe when locked, but it’s not, according to the ISE. Worryingly, the researchers found that in some circumstances, the master password was residing in the computer’s memory in a plain text readable format.  And once the master password is available to the attacker, they can decrypt the password manager database. – Kate O’Flaherty, Forbes

RIP

Jeff Ansell, a reporter, an MIT-Harvard instructor, media coach and more recently head of Jeff Ansell & Associates, died of cancer on Tuesday, February 23 at Toronto’s Sunnybrook Hospital. As an investigative reporter, he exposed two Nazi war criminals who murdered 16,000 people. He talked about this in an Andrew Krystal Sirius XM broadcast three years ago that is included below, and an affectionate recollection of his life and times was penned by Steve Paikin, anchor of TVO’s flagship current affairs program, The Agenda with Steve Paikin.

John Burks’ tenure atop the masthead of Rolling Stone was brief, but he made it count, reshaping what was essentially a trade magazine for rock fans into a wider voice for the counterculture and antiwar movement. His timing was right and his instincts sharp, as made evident when Rolling Stone, a biweekly at the time, published the definitive account of the disaster that was Altamont in December 1969. He died Feb. 17 at age 83. – Sam Whiting, San Francisco Chronicle

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