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Highly caffeinated version of Prime Energy drink ordered recalled by federal government

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A highly caffeinated version of a new energy drink made popular by social media influencers, which is being sold at some stores in Canada in violation of national heath regulations, is being recalled.

Cans of Prime Energy, each with 200 milligrams of caffeine, have been seen on shelves in Ontario, Quebec and Alberta, CBC News has learned.

That exceeds Health Canada’s limit by 20 milligrams.

“As a result, it should not be sold in Canada,” a Health Canada spokesperson said in an email on Tuesday.

In a separate email to CBC News sent late Tuesday, a spokesperson for the Canadian Food Inspection Agency (CFIA) said the product was being recalled following a health risk assessment by Health Canada. Details of the recall were to be published Wednesday.

It was not immediately clear where the stores got the product, one of two drinks made by the social media influencers Logan Paul and KSI.

Prime Energy was also being sold on Walmart Canada’s online marketplace, but was removed after CBC News asked about it. Walmart says it has notified the third-party seller.

Social media influencers Logan Paul, left, and KSI, right, founded Prime last year and have since released Prime Hydration and the caffeinated Prime Energy. (The Associated Press)

In an email, Prime said it follows the regulations set out by the countries it sells in. It said its Canadian version has 140 milligrams of caffeine.

Asked to account for the presence of the 200-milligram U.S. cans, Prime repeated that it “complies with federal regulations.”

The company noted that the packaging says Prime Energy is “an energy drink and is not made for anyone under the age of 18.”

The president of the Canadian Beverage Association (CBA) says they’re aware people might be importing the drink and “circumnavigating standard food labelling and approval processes.”

“I think it’s disappointing, candidly,” said Krista Scaldwell. “We want safety being a top priority.”

She says most caffeinated drinks sold in Canada have 80 milligrams of caffeine in a 250-millilitre can.

Claire Zimmerman, 12, says she has tried Prime Hydration. Initially she wasn’t interested in trying the caffeinated version but, after seeing an ad for it, says she would likely try it. (Jennifer La Grassa/CBC)

She says if someone finds the product in stores, they should report it to the CFIA.

This comes after U.S. Sen. Chuck Schumer called on the Food and Drug Administration (FDA) to investigate the drink on Sunday, raising concerns about its caffeine levels and what he characterized as its targeted marketing to children.

Some pediatricians have said kids and teens should stay away from energy drinks, which often hit the shelves in a variety of fruity flavours and in cans sporting bright colours with interesting logos.

The high amounts of caffeine can cause a range of physical and psychological side effects.

Health Canada’s recommended maximum caffeine intake for children up to age 18 is 2.5 milligrams per kilogram of body weight.  

Mikhiail Hanen, 17, says he would try the caffeinated version and is familiar with the influencers who are promoting it. (Jennifer La Grassa/CBC)

What is Prime?

Paul and KSI founded Prime together, releasing their first drink, Prime Hydration, last year.

Earlier this year, the company released Prime Energy, which, in the U.S., contains 200 milligrams of caffeine per 12 ounces — equal to six cans of Coca-Cola or about two to three cups of coffee.

CBC News spoke with several kids in Toronto about Prime, but none had tried the caffeinated version.

Claire Zimmerman, 12, said she’s only had Prime Hydration and thought it “wasn’t really good.”

She said she’s never seen it advertised to her on TikTok and didn’t know there was a caffeinated one.

Despite not liking it, after watching an ad, Zimmerman said she would try Prime Energy.

“They’re saying it has caffeine in it, but they’re not describing it like it tastes like it has caffeine in it,” she said.

Pediatrician Dr. Olivier Drouin says energy drinks are a public health concern, especially when consumed by young people. (Jennifer La Grassa/CBC)

“I don’t like the taste of [coffee] but … I like fizzy and I love blue raspberry so that would make me want to try it.”

Mikhiail Hanen, 17, said he’s also enjoyed Prime Hydration. He says he’s seen Prime marketing on social media and knows about the influencers behind it.

He says he drinks coffee and kind of wants to try the caffeinated one, but that he doesn’t want “any health trouble.”

Are health experts worried?

Dr. Olivier Drouin, a pediatrician and researcher at Sainte-Justine Hospital in Montreal, says energy drinks are a public health concern, especially when consumed by young people.

“I think there’s many unknowns,” he said. “Like the vaping epidemic … the trend has been too recent for us to have kind of long-term data about like the effect it has on people’s health. You know, we don’t know what 20 years [of] consumption of energy drinks look like.”

 

Prime drinks with illegal amounts of caffeine being sold in Canada

 

Health Canada is investigating the sale of a version of Prime Energy drink that contains caffeine above the legal limit. It comes as U.S. lawmakers crack down on the marketing of the beverage to kids and teens.

While Drouin says he isn’t familiar with the Prime drinks specifically, he and his colleagues often get questions about energy drinks from both parents and teenagers.

He says if young people get into the habit of having them, the often high amounts of sugar can cause obesity, diabetes and diseases that impact the heart and metabolism.

Additionally, he says high amounts of caffeine can lead to physical and psychological problems, such as heart palpitations, panic attacks, high blood pressure and anxiety.

Such side effects can also happen during withdrawal, should the person choose to stop.

He adds the drinks can also interact with certain medications, like drugs for attention deficit hyperactivity disorder (ADHD) and can heighten side effects.

“This escalation and consumption in caffeine content of each drink makes me worried,” he said, as do the long-term health effects and the marketing to teenagers “who might not have all the facts about what they’re ingesting.”

The U.S. version of Prime Energy has 200 milligrams of caffeine. The company says its Canadian version has 140 milligrams, within Health Canada’s limit. (Melanie Glanz/CBC)

‘Vastly different’ products

In an emailed statement, a Prime representative said, it is important to distinguish betwen Prime Hydration and Prime Energy “because they are vastly different.” And neither is intended for children.

“As a brand, our top priority is consumer safety, so we welcome discussions with the FDA or any other organization regarding suggested industry changes they feel are necessary in order to protect consumers.”

One Canadian food law industry expert says such businesses are breaching the Food and Drug Act and Regulations.

“If you’re a retailer in Canada and you’re selling these goods, then you should stop, because you’re running contrary to a few provisions in the Food and Drugs Act,” said Glenford Jameson, a lawyer and partner at G.S. Jameson & Company.

According to Jameson, the most likely consequences include having the drinks taken, destroyed or forfeited, though the penalty can be much higher depending on the case.

He says there are a number of ways non-compliant products can come into Canada, but that retailers need to be vigilant and ensure they are working with reliable supply chain partners.

 

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Tensions, rhetoric abound as MPs return to House of Commons, spar over carbon price

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OTTAWA – Liberal House leader Karina Gould lambasted Conservative Leader Pierre Poilievre as a “fraudster” Monday morning after he said the federal carbon price is going to cause a “nuclear winter.”

Gould was speaking just before the House of Commons is set to reopen following the summer break. Monday is the first sitting since the end of an agreement that had the NDP insulate the Liberals from the possibility of a snap election, one the Conservatives are eager to trigger.

With the prospect of a confidence vote that could send Canadians to the polls, Bloc Québécois Leader Yves-François Blanchet cast doubt on how long MPs will be sitting in the House of Commons.

“We are playing chicken with four cars. Eventually, one will eat another one, and there will be a wreckage. So, I’m not certain that this session will last a very long time,” Blanchet told reporters on Monday.

On Sunday Poilievre said increasing the carbon price will cause a “nuclear winter,” painting a dystopian picture of people starving and freezing because they can’t afford food or heat due the carbon price.

He said the Liberals’ obsession with carbon pricing is “an existential threat to our economy and our way of life.”

The carbon price currently adds about 17.6 cents to every litre of gasoline, but that cost is offset by carbon rebates mailed to Canadians every three months.

The Parliamentary Budget Office provided analysis that showed eight in 10 households receive more from the rebates than they pay in carbon pricing, though the office also warned that long-term economic effects could harm jobs and wage growth.

Gould accused Poilievre of ignoring the rebates, and refusing to tell Canadians how he would make life more affordable while battling climate change.

“What I heard yesterday from Mr. Poilievre was so over the top, so irresponsible, so immature, and something that only a fraudster would do,” Gould said from Parliament Hill.

The Liberals have also accused the Conservatives of dismissing the expertise of more than 200 economists who wrote a letter earlier this year describing the carbon price as the least expensive, most efficient way to lower emissions.

Poilievre is pushing for the other opposition parties to vote the government down and trigger what he calls a “carbon tax election.”

Despite previously supporting the consumer carbon price, NDP Leader Jagmeet Singh has been distancing himself from the policy.

Singh wouldn’t say last week whether an NDP government would keep the consumer carbon price. On Monday, he told reporters Canadians were already “doing their part” to fight climate change, but that big polluters are getting a “free ride.”

He said the New Democrats will focus this fall on affordability issues like housing and grocery costs, arguing the Liberals and Conservatives are beholden to big business.

“Their governments have been in it for CEOs and big corporations,” he told reporters Monday on Parliament Hill.

Poilievre intends to bring a non-confidence motion against the government as early as this week but would likely need both the Bloc and NDP to support it. Neither have indicated an appetite for triggering an election.

Gould said she has no “crystal ball” over when or how often Poilievre might try to bring down the government.

“I know that the end of the supply and confidence agreement makes things a bit different, but really all it does is returns us to a normal minority parliament,” she said.

“That means that we will work case-by-case, legislation-by-legislation with whichever party wants to work with us,” she said, adding she’s already been in touch with colleagues in other parties to “make Parliament work for Canadians.”

The Liberals said at their caucus retreat last week that they would be sharpening their attacks on Poilievre this fall, seeking to reverse his months-long rise in the polls.

Freeland suggested she had no qualms with criticizing Poilievre’s rhetoric while having a colleague call him a fraudster.

She said Monday that the Liberals must “be really clear with Canadians about what the Conservative Party is saying, about what it is standing for — and about the veracity, or not, of the statements of the Conservative leader.”

Meanwhile, Gould insisted the government has listened to the concerns raised by Canadians, and received the message when the Liberals were defeated in a Toronto byelection in June, losing a seat the party had held since 1997.

“We certainly got the message from Toronto-St. Paul’s and have spent the summer reflecting on what that means and are coming back to Parliament, I think, very clearly focused on ensuring that Canadians are at the centre of everything that we do moving forward,” she said.

The Liberals are bracing, however, for the possibility of another blow Monday night, in a tight race to hold a Montreal seat in a byelection there. Voters in LaSalle—Émard—Verdun are casting ballots today to replace former justice minister David Lametti, who was removed from cabinet in 2023 and resigned as an MP in January.

The Conservatives and NDP are also in a tight race in Elmwood-Transcona, a Winnipeg seat that has mostly been held by the NDP over the last several decades.

There are several key bills making their way through the legislative process, including the online harms act and the NDP-endorsed pharmacare bill, which is currently in the Senate.

This report by The Canadian Press was first published Sept. 16, 2024.



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B.C. commits to earlier, enhanced pensions for wildland firefighters

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VICTORIA – British Columbia Premier David Eby has announced his government has committed to earlier and enhanced pensions for wildland firefighters, saying the province owes them a “deep debt of gratitude” for their efforts in battling recent fire seasons.

Eby says in a statement the province and the BC General Employees’ Union have reached an agreement-in-principle to “enhance” pensions for firefighting personnel employed directly by the BC Wildfire Service.

It says the change will give wildland firefighters provisions like those in other public-safety careers such as ambulance paramedics and corrections workers.

The statement says wildfire personnel could receive their earliest pensions up to five years before regular members of the public service pension plan.

The province and the union are aiming to finalize the agreement early next year with changes taking effect in 2026, and while eligibility requirements are yet to be confirmed, the statement says the “majority” of workers at the BC Wildfire Service would qualify.

Union president Paul Finch says wildfire fighters “take immense risks and deserve fair compensation,” and the pension announcement marks a “major victory.”

“This change will help retain a stable, experienced workforce, ready to protect our communities when we need them most,” Finch says in the statement.

About 1,300 firefighters were employed directly by the wildfire service this year. B.C. has increased the service’s permanent full-time staff by 55 per cent since 2022.

About 350 firefighting personnel continue to battle more than 200 active blazes across the province, with 60 per cent of them now classified as under control.

This report by The Canadian Press was first published Sept. 16, 2024.

The Canadian Press. All rights reserved.

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AtkinsRéalis signs deal to help modernize U.K. rail signalling system

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MONTREAL – AtkinsRéalis Group Inc. says it has signed a deal with U.K. rail infrastructure owner Network Rail to help upgrade and digitize its signalling over the next 10 years.

Network Rail has launched a four-billlion pound program to upgrade signalling across its network over the coming decade.

The company says the modernization will bring greater reliability across the country through a mixture of traditional signalling and digital control.

AtkinsRéalis says it has secured two of the eight contracts awarded.

The Canadian company formerly known as SNC-Lavalin will work independently on conventional signalling contract.

AtkinsRéalis will also partner with Construcciones y Auxiliar de Ferrocarriles, S.A.(CAF) in a new joint venture on a digital signalling contract.

This report by The Canadian Press was first published Sept. 16, 2024.

Companies in this story: (TSX:ATRL)

The Canadian Press. All rights reserved.

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