Tech

Initiative to promote Black-owned businesses goes national with launch of new database – CBC.ca

Published

4 years ago

February 6, 2021

The Torontonian creator of a website and social media account spotlighting local Black-owned businesses is taking her initiative across the country with the launch of an expanded online store and a national database she hopes will soon have hundreds of listings.

Black Owned Canada debuted this week and its founder, Kerin John, is calling on business owners across the country to sign up to be featured.

“It’s going to be a great way for people to actually search for businesses instead of just scrolling through my Instagram page all day,” said John.

She hopes the 65,000 followers she has on her original Black Owned Toronto Instagram page also check out her new platform.

“Wherever you are in Canada, you’ll be able to go on the website and find what’s around you that’s Black-owned,” said John.

As part of Black Owned Toronto, John also operated an online store hosting about 20 companies at a time. For Black Owned Canada, she hopes to double her capacity.

Expanded options

John expects to have as many as 1,000 companies listed by the end of the year, sorted by city with descriptions, contact information and the option for shoppers to post reviews.

“People want to see feedback for every business,” said John.

It costs business owners $50 to join Black Owned Canada. John said the money will go towards website fees, packing materials for the online store, and future in-person events to showcase Black-owned businesses.

The owner of Royaltea Coffee in Scarborough, Ont., Edil Hassan Mohamed, is listing her business on the new site, after being featured on John’s original Instagram account twice over the past year, as well as on her local online store.

Edil Hassan Mohamed, owner of Royaltea Coffee, roasts her beans, fulfills online orders, and sells coffee in-person at her Scarborough, Ont. location. (Craig Chivers/CBC News)

Mohamed identifies as a Black business owner. She sources her coffee beans from Africa, but hadn’t marketed Royaltea Coffee as a Black-owned business.

However, she said being featured on John’s Instagram and website was “very positive,” as it led more people to her social media and drove up sales.

“Joining forces and working together, it helps,” said Mohamed.

John founded Black Owned Toronto in May 2020 as part of a personal commitment to buy from more Black-owned businesses, but she said finding them was a challenge.

Broader growth

Even more people went searching for Black-owned businesses to support after the death of an American Black man, George Floyd, at the hands of police in late May. The rise of the Black Lives Matter movement followed, and people from all backgrounds looked for ways to show support for the Black community.

John’s Instagram account of curated companies became a resource for many.

“The page exploded and grew tremendously,” said John.

Google trends show global searches for ‘Black-owned’ jumped in late May to June of last year. It has fallen since then, but has remained at a higher level than during the 10 years prior.

Other Canadian directory-style websites, including AfroBiz.ca and ByBlacks.com, saw increases in engagement as well.

ByBlacks.com, an online magazine and Black business directory with more than 3,000 listing, said companies reached out to buy ad space to advertise jobs.

WATCH | Ebony Shopping Plaza boosts Canadian Black-owned businesses:

A new online shopping mall is giving Black business owners the opportunity to showcase their wares, and boost their sales during the pandemic. 1:57

“People are now more intentional to try everything they can to get these opportunities in front of Black Canadian audiences,” said Camille Dundas, co-founder and editor-in-chief of ByBlacks.com.

ByBlacks.com gets, on average, roughly 17,000 unique visitors per month.

The founder of AfroBiz.ca said their site got more exposure through the media, and many of the 4,000 businesses it lists reached out to say thank you — particularly those hard-hit by COVID-19 shutdowns.

“We started to be invaded by messages of appreciation for the work that we do. Many business owners were thankful saying that they were able to keep their businesses open and get clients just because the clients found them on AfroBiz.ca,” said Willy Mahailet, the founder of AfroBiz.ca and AfroBizWorld.com.

AfroBiz.ca was founded in 2017 as a Toronto-based website, but has since grown to include 68 Canadian cities. It has also expanded beyond a directory to include digital and business services, such as custom websites.

Challenges

The challenge now is how to ensure the recent jump in interest in supporting Black-owned businesses is sustainable.

The idea of buying Black, and Black-owned business directories, have been around for decades.

“I remember when I was in high school there were Black directories, so this is actually bringing back something that seemed to just like fizzle out in the 2000s,” said Cheryl Thompson, an assistant professor at Ryerson University whose work focuses on race and stereotypes in the media, as well as cultural politics.

Kerin John says she hopes to have 1,000 businesses sign up for her new national directory by the end of 2021. (Craig Chivers/CBC News)

While business directories can be good resources, the challenge historically has been getting people to know they exist, she said.

“A Black directory still leaves it on the individual to have the desire to go and find those things,” said Thompson.

But Black Owned Canada’s online store may help some small businesses overcome the financial barriers to offering e-commerce themselves.

“You really need capital to create an online store. It doesn’t just happen. It’s very costly,” said Thompson.

Ultimately, she said, growing Black-owned businesses to help achieve greater wealth in the Black community will take even more of a group effort.

“You’re stronger together than you are as an individual,” she said. “We have to realize in the 21st century, if there’s going to be any progress for [the] Black community, we have to do that together. We have to be a collective.”

John hopes her new website will play a part.

“We do not have as many dollars circulating in our community, in our businesses. So this is going to be an easy way to help uplift the Black community, especially during Black History Month,” said John.

For more stories about the experiences of Black Canadians — from anti-Black racism to success stories within the Black community — check out Being Black in Canada, a CBC project Black Canadians can be proud of. You can read more stories here.

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Tech

How to Preorder the PlayStation 5 Pro in Canada

Published

3 days ago

September 10, 2024

Harry Miller

Sony has made it easy for Canadian consumers to preorder the PlayStation 5 Pro in Canada directly from PlayStation’s official website. Here’s how:

Visit the Official Website: Go to direct.playstation.com and navigate to the PS5 Pro section once preorders go live on September 26, 2024.
Create or Log in to Your PlayStation Account: If you don’t have a PlayStation account, you will need to create one. Existing users can simply log in to proceed.
Place Your Preorder: Once logged in, follow the instructions to preorder your PS5 Pro. Ensure you have a valid payment method ready and double-check your shipping information for accuracy.

Preorder Through Major Canadian Retailers

While preordering directly from PlayStation is a popular option, you can also secure your PS5 Pro through trusted Canadian retailers. These retailers are expected to offer preorders on or after September 26:

Best Buy Canada
Walmart Canada
EB Games (GameStop)
Amazon Canada
The Source

Steps to Preorder via Canadian Retailers:

Visit Retailer Websites: Search for “PlayStation 5 Pro” on the website of your preferred retailer starting on September 26.
Create or Log in to Your Account: If you’re shopping online, having an account with the retailer can speed up the preorder process.
Preorder in Store: For those who prefer in-person shopping, check with local stores regarding availability and preorder policies.

3. Sign Up for Notifications

Many retailers and websites offer the option to sign up for notifications when the preorder goes live. If you’re worried about missing out due to high demand, this can be a useful option.

Visit Retailer Sites: Look for a “Notify Me” or “Email Alerts” option and enter your email to stay informed.
Use PlayStation Alerts: Sign up for notifications directly through Sony to be one of the first to know when preorders are available.

4. Prepare for High Demand

Preordering the PS5 Pro is expected to be competitive, with high demand likely to result in quick sellouts, just as with the initial release of the original PS5. To maximize your chances of securing a preorder:

Act Quickly: Be prepared to place your order as soon as preorders open. Timing is key, as stock can run out within minutes.
Double-Check Payment Information: Ensure your credit card or payment method is ready to go. Any delays during the checkout process could result in losing your spot.
Stay Informed: Monitor PlayStation and retailer websites for updates on restocks or additional preorder windows.

Final Thoughts

The PlayStation 5 Pro is set to take gaming to the next level with its enhanced performance, graphics, and new features. Canadian gamers should be ready to act fast when preorders open on September 26, 2024, to secure their console ahead of the holiday season. Whether you choose to preorder through PlayStation’s official website or your preferred retailer, following the steps outlined above will help ensure a smooth and successful preorder experience.

For more details on the PS5 Pro and to preorder, visit direct.playstation.com or stay tuned to updates from major Canadian retailers.

Tech

Introducing the PlayStation 5 Pro: The Next Evolution in Gaming

Published

3 days ago

September 10, 2024

Harry Miller

Since the PlayStation 5 (PS5) launched four years ago, PlayStation has continuously evolved to meet the demands of its players. Today, we are excited to announce the next step in this journey: the PlayStation 5 Pro. Designed for the most dedicated players and game creators, the PS5 Pro brings groundbreaking advancements in gaming hardware, raising the bar for what’s possible.

Key Features of the PS5 Pro

The PS5 Pro comes equipped with several key performance enhancements, addressing the requests of gamers for smoother, higher-quality graphics at a consistent 60 frames per second (FPS). The console’s standout features include:

Upgraded GPU: The PS5 Pro’s GPU boasts 67% more Compute Units than the current PS5, combined with 28% faster memory. This allows for up to 45% faster rendering speeds, ensuring a smoother gaming experience.
Advanced Ray Tracing: Ray tracing capabilities have been significantly enhanced, with reflections and refractions of light being processed at double or triple the speed of the current PS5, creating more dynamic visuals.
AI-Driven Upscaling: Introducing PlayStation Spectral Super Resolution, an AI-based upscaling technology that adds extraordinary detail to images, resulting in sharper image clarity.
Backward Compatibility & Game Boost: More than 8,500 PS4 games playable on PS5 Pro will benefit from PS5 Pro Game Boost, stabilizing or enhancing performance. PS4 games will also see improved resolution on select titles.
VRR & 8K Support: The PS5 Pro supports Variable Refresh Rate (VRR) and 8K gaming for the ultimate visual experience, while also launching with the latest wireless technology, Wi-Fi 7, in supported regions.

Optimized Games & Patches

Game creators have quickly embraced the new technology that comes with the PS5 Pro. Many games will receive free updates to take full advantage of the console’s new features, labeled as PS5 Pro Enhanced. Some of the highly anticipated titles include:

Alan Wake 2
Assassin’s Creed: Shadows
Demon’s Souls
Dragon’s Dogma 2
Final Fantasy 7 Rebirth
Gran Turismo 7
Marvel’s Spider-Man 2
Ratchet & Clank: Rift Apart
Horizon Forbidden West

These updates will allow players to experience their favorite games at a higher fidelity, taking full advantage of the console’s improved graphics and performance.

Design & Compatibility

Maintaining consistency within the PS5 family, the PS5 Pro retains the same height and width as the original PS5 model. Players will also have the option to add an Ultra HD Blu-ray Disc Drive or swap console covers when available.

Additionally, the PS5 Pro is fully compatible with all existing PS5 accessories, including the PlayStation VR2, DualSense Edge, Pulse Elite, and Access controller. This ensures seamless integration into your current gaming setup.

Pricing & Availability

The PS5 Pro will be available starting November 7, 2024, at a manufacturer’s suggested retail price (MSRP) of:

$699.99 USD
$949.99 CAD
£699.99 GBP
€799.99 EUR
¥119,980 JPY

Each PS5 Pro comes with a 2TB SSD, a DualSense wireless controller, and a copy of Astro’s Playroom pre-installed. Pre-orders begin on September 26, 2024, and the console will be available at participating retailers and directly from PlayStation via direct.playstation.com.

The launch of the PS5 Pro marks a new chapter in PlayStation’s commitment to delivering cutting-edge gaming experiences. Whether players choose the standard PS5 or the PS5 Pro, PlayStation aims to provide the best possible gaming experience for everyone.

Preorder your PS5 Pro and step into the next generation of gaming this holiday season.

Tech

Google Unveils AI-Powered Pixel 9 Lineup Ahead of Apple’s iPhone 16 Release

Published

1 month ago

August 13, 2024

Harry Miller

Google has launched its next generation of Pixel phones, setting the stage for a head-to-head competition with Apple as both tech giants aim to integrate more advanced artificial intelligence (AI) features into their flagship devices. The unveiling took place near Google’s Mountain View headquarters, marking an early debut for the Pixel 9 lineup, which is designed to showcase the latest advancements in AI technology.

The Pixel 9 series, although a minor player in global smartphone sales, is a crucial platform for Google to demonstrate the cutting-edge capabilities of its Android operating system. With AI at the core of its strategy, Google is positioning the Pixel 9 phones as vessels for the transformative potential of AI, a trend that is expected to revolutionize the way people interact with technology.

Rick Osterloh, Google’s senior vice president overseeing the Pixel phones, emphasized the company’s commitment to AI, stating, “We are obsessed with the idea that AI can make life easier and more productive for people.” This echoes the narrative Apple is likely to push when it unveils its iPhone 16, which is also expected to feature advanced AI capabilities.

The Pixel 9 lineup will be the first to fully integrate Google’s Gemini AI technology, designed to enhance user experience through more natural, conversational interactions. The Gemini assistant, which features 10 different human-like voices, can perform a wide array of tasks, particularly if users allow access to their emails and documents.

In an on-stage demonstration, the Gemini assistant showcased its ability to generate creative ideas and even analyze images, although it did experience some hiccups when asked to identify a concert poster for singer Sabrina Carpenter.

To support these AI-driven features, Google has equipped the Pixel 9 with a special chip that enables many AI processes to be handled directly on the device. This not only improves performance but also enhances user privacy and security by reducing the need to send data to remote servers.

Google’s aggressive push into AI with the Pixel 9 comes as Apple prepares to unveil its iPhone 16, which is expected to feature its own AI advancements. However, Google’s decision to offer a one-year free subscription to its advanced Gemini Assistant, valued at $240, may pressure Apple to reconsider any plans to charge for its AI services.

The standard Pixel 9 will be priced at $800, a $100 increase from last year, while the Pixel 9 Pro will range between $1,000 and $1,100, depending on the model. Google also announced the next iteration of its foldable Pixel phone, priced at $1,800.

In addition to the new Pixel phones, Google also revealed updates to its Pixel Watch and wireless earbuds, directly challenging Apple’s dominance in the wearable tech market. These products, like the Pixel 9, are designed to integrate seamlessly with Google’s AI-driven ecosystem.

Google’s event took place against the backdrop of a significant legal challenge, with a judge recently ruling that its search engine constitutes an illegal monopoly. This ruling could lead to further court proceedings that may force Google to make significant changes to its business practices, potentially impacting its Android software or other key components of its $2 trillion empire.

Despite these legal hurdles, Google is pressing forward with its vision of an AI-powered future, using its latest devices to showcase what it believes will be the next big leap in technology. As the battle for AI supremacy heats up, consumers can expect both Google and Apple to push the boundaries of what their devices can do, making the choice between them more compelling than ever.