Innovative AI Personalizes Player Experience for Better Casino Slots | Canada News Media
Connect with us

Sports

Innovative AI Personalizes Player Experience for Better Casino Slots

Published

 on

By Angi Cividino

Canada‘s role in the early years of online casinos, AI and innovative technologies is a global win for gamers and game developers alike.

A year of growth throughout the gaming industry is an opportunity to invest everything in the industry’s diverse market and its diverse customers… in new AI tech, human resources, content strategy, roadmaps, user personas, and so on.

 

“Don’t find customers for your products, find products for your customers.” – Seth Godin

According to a 2020 global industry report released earlier this week, one (1) slots game ranked #1 in Canada for Average Revenue Per User (ARPU) — the ONLY casino game to hit #1 among all countries listed, stating once again the popularity of online slots in the country.

 

Mobile gaming is the world’s most popular form of gaming

By 2023, the mobile industry is set to contribute $4.8 Trillion to global GDP

 

 

 

The increased popularity in the gaming industry during the pandemic stands to reason with remote working from home becoming the new norm.

Social distancing puts a limit on entertainment options available at bricks and mortar casinos, but AI works faster behind the scenes than a team of humans to provide a safe, exciting online casino experience.

 

“You’ve got to start with the customer experience

and work back toward the technology.” – Steve Jobs

As a result of the HUGE advancements made in smartphones and mobile tech over the last few years, game developers are keen to connect with mobile gamers.

Responsive technology aside, basic essentials like screen size, power capacity, internet issues, software and hardware limitations that were previously associated with earlier iOS and Android models — are banished headaches.

Improved design and gameplay barely scratches at the surface of customer expectations. Social and community forums connect players with similar likes, dislikes or strategies.

These communities are also an effective way for the game designers to send quick messages regarding game updates, bug fixes and to get feedback on a regular basis.

 

 

Advanced AI and Improved Mobile Tech Give Casino Gamers Peace of Mind

Product marketers count on the heavy lifting of advanced AI systems to gain extensive demographic and geographic reach of their players, which in turn helps developers to continually create accessible themes with enhanced user experience.

There are certain elements of a customer’s journey that run deep, down into a player’s accumulated history or levels of gameplay. But with most online casino games, it’s about providing value to maintain the player’s account.

 

Experienced casino players will always look for these value-add services:

  • Loyalty and referral programs help cultivate deeper engagement
  • Slots that are optimised for mobile and run well without fail
  • Games that play well on smaller screens and have a built-in restore feature that ensures players won’t miss out on a win or bonus round — if a battery is low or internet connection cuts out

 

Gen Z and millennials may have other entertainment expectations:

  • Personalized Content
    • Content personalization is a commonly used effective practice and is widely accepted by loyal customers. The goal is to give players what they want (and sometimes they may not know what they want until they see it)
    • However, if an ad is misleading or interferes with gameplay, that will almost always negatively impact the player experience and you risk losing a customer…for life
    • A positive player experience that starts with a simple on-boarding process and develops gradually
Continue Reading

Sports

Champions Trophy host Pakistan says it’s not been told India wants to play cricket games elsewhere

Published

 on

 

LAHORE, Pakistan (AP) — A top official of the Pakistan Cricket Board declined Friday to confirm media reports that India has decided against playing any games in host Pakistan during next year’s Champions Trophy.

“My view is if there’s any problems, they (India) should tell us in writing,” PCB chairman Mohsin Naqvi told reporters in Lahore. “I’ll share that with the media as well as with the government as soon as I get such a letter.”

Indian media reported Friday that the Board of Control for Cricket in India (BCCI) has communicated its concerns to all the Champions Trophy stakeholders, including the PCB, over the Feb. 19-March 9 tournament and would not play in arch-rival Pakistan.

The Times of India said that “Dubai is a strong candidate to host the fixtures involving the Men in Blue” for the 50-over tournament.

Such a solution would see Pakistan having to travel to a neutral venue to play India in a group match, with another potential meeting later in the tournament if both teams advanced from their group. The final is scheduled for March 9 in Pakistan with the specific venue not yet decided.

“Our stance is clear,” Naqvi said. “They need to give us in writing any objections they may have. Until now, no discussion of the hybrid model has happened, nor are we prepared to accept one.”

Pakistan hosted last year’s Asia Cup but all India games were played in Sri Lanka under a hybrid model for the tournament. Only months later Pakistan did travel to India for the 50-over World Cup.

Political tensions have stopped bilateral cricket between the two nations since 2008 and they have competed in only multi-nation tournaments, including ICC World Cups.

“Cricket should be free of politics,” Naqvi said. “Any sport should not be entangled with politics. Our preparations for the Champions Trophy will continue unabated, and this will be a successful event.”

The PCB has already spent millions of dollars on the upgrade of stadiums in Karachi, Lahore and Rawalpindi which are due to host 15 Champions Trophy games. Naqvi hoped all the three stadiums will be ready over the next two months.

“Almost every country wants the Champions Trophy to be played here (in Pakistan),” Naqvi said. “I don’t think anyone should make this a political matter, and I don’t expect they will. I expect the tournament will be held at the home of the official hosts.”

Eight countries – Pakistan, India, Bangladesh, England, Australia, South Africa, New Zealand and Afghanistan – are due to compete in the tournament, the schedule of which is yet to be announced by the International Cricket Council.

“Normally the ICC announces the schedule of any major tournament 100 days before the event, and I hope they will announce it very soon,” Naqvi said.

___

AP cricket:

The Canadian Press. All rights reserved.

Source link

Continue Reading

Sports

Dabrowski, Routlife into WTA doubles final with win over Melichar-Martinez, Perez

Published

 on

 

RIYADH, Saudi Arabia – Ottawa‘s Gabriela Dabrowski and Erin Routliffe of New Zealand are through to the doubles final at the WTA Finals after a 7-6 (7), 6-1 victory over Nicole Melichar-Martinez of the United States and Australia’s Ellen Perez in semifinal action Friday.

Dabrowski and Routliffe won a hard-fought first set against serve when Routliffe’s quick reaction at the net to defend a Perez shot gave the duo set point, causing Perez to throw down her racket in frustration.

The second seeds then cruised through the second set, winning match point on serve when Melichar-Martinez couldn’t handle Routliffe’s shot.

The showdown was a rematch of last year’s semifinal, which Melichar-Martinez and Perez won in a super tiebreak.

Dabrowski and Routliffe will face the winner of a match between Katerina Siniakova and Taylor Townsend, and Hao-Ching Chan and Veronika Kudermetova in the final on Saturday.

Dabrowski is aiming to become the first Canadian to win a WTA Finals title.

This report by The Canadian Press was first published Nov. 8, 2024.

The Canadian Press. All rights reserved.

Source link

Continue Reading

Sports

Winger Tajon Buchanan back with Canada after recovering from broken leg

Published

 on

 

Inter Milan winger Tajon Buchanan, recovered from a broken leg suffered in training at this summer’s Copa America, is back in Jesse Marsch’s Canada squad for the CONCACAF Nations League quarterfinal against Suriname.

The 25-year-old from Brampton, Ont., underwent surgery July 3 to repair a fractured tibia in Texas.

Canada, ranked 35th in the world, plays No. 136 Suriname on Nov. 15 in Paramaribo. The second leg of the aggregate series is four days later at Toronto’s BMO Field.

There is also a return for veteran winger Junior Hoilett, who last played for Canada in June in a 4-0 loss to the Netherlands in Marsch’s debut at the Canadian helm. The 34-year-old from Brampton, now with Scotland’s Hibernian, has 15 goals in 63 senior appearances for Canada.

Midfielder Ismael Kone, recovered from an ankle injury sustained on club duty with France’s Marseille, also returns. He missed Canada’s last three matches since the fourth-place Copa America loss to Uruguay in July.

But Canada will be without centre back Derek Cornelius, who exited Marseille’s win Sunday over Nantes on a stretcher after suffering an apparent rib injury.

The Canadian men will prepare for Suriname next week at a camp in Fort Lauderdale, Fla.

“We are looking forward to getting the group together again with the mindset that there is a trophy on the line,” Marsch said in a statement. “We want to end 2024 the right way with two excellent performances against a competitive Suriname squad and continue building on our tremendous growth this past summer.”

The quarterfinal winners advance to the Nations League Finals at SoFi Stadium in Inglewood, Calif., with the two semifinals scheduled for March 20 and the final and third-place playoff March 23, and qualify for the 2025 CONCACAF Gold Cup.

Thirteen of the 23 players on the Canadian roster are 25 or younger, with 19-year-old defender Jamie Knight-Lebel, currently playing for England’s Crewe Alexandra on loan from Bristol City, the youngest.

Bayern Munich star Alphonso Davies captains the side with Stephen Eustaquio, Jonathan Osorio, Richie Laryea, Alistair Johnston and Kamal Miller adding veteran support.

Jonathan David, Cyle Larin and Theo Bair are joined in attack by Minnesota United’s Tani Oluwaseyi.

Niko Sigur, a 21-year-old midfielder with Croatia’s Hadjuk Split, continues in the squad after making his debut in the September friendly against Mexico.

Suriname made it to the Nations League quarterfinals by finishing second to Costa Rica in Group A of the Nations League, ahead of No. 104 Guatemala, No. 161 Guyana and unranked Martinique and Guadeloupe.

“A good team,” Osorio said of Suriname. “These games are always tricky and they’re not easy at all … Suriname is a (former) Dutch colony and they’ll have Dutch players playing at high levels.”

“They won’t be someone we overlook at all,” added the Toronto FC captain, who has 81 Canada caps to his credit.

Located on the northeast coast of South America between Guyana and French Guiana, Suriname was granted independence in 1975 by the Netherlands.

Canada has faced Suriname twice before, both in World Cup qualifying play, winning 4-0 in suburban Chicago in June 2021 and 2-1 in Mexico City in October 1977.

The Canadian men, along with Mexico, the United States and Panama, received a bye into the final eight of the CONCACAF Nations League.

Canada, No. 2 in the CONCACAF rankings, drew Suriname as the best-placed runner-up from League A play.

Canada lost to Jamaica in last year’s Nations League quarterfinal, ousted on the away-goals rule after the series ended in a 4-4 draw. The Canadians lost 2-0 to the U.S. in the final of the 2022-23 tournament and finished fifth in 2019-20.

Canada defeated Panama 2-1 last time out, in an Oct. 15 friendly in Toronto.

Goalkeepers Maxime Crepeau and Jonathan Sirois, defenders Joel Waterman, Laryea and Miller and Osorio took part in a pre-camp this week in Toronto for North America-based players.

Canada Roster

Goalkeepers: Maxime Crepeau, Portland Timbers (MLS); Jonathan Sirois, CF Montreal (MLS); Dayne St. Clair, Minnesota United FC (MLS).

Defenders: Moise Bombito, OGC Nice (France); Alphonso Davies, Bayern Munich (Germany); Richie Laryea, Toronto FC (MLS); Alistair Johnston, Celtic (Scotland); Jamie Knight-Lebel. Crewe Alexandra, on loan from Bristol City (England); Kamal Miller, Portland Timbers (MLS); Joel Waterman, CF Montreal (MLS).

Midfielders: Ali Ahmed. Vancouver Whitecaps (MLS); Tajon Buchanan, Inter Milan (Italy); Mathieu Choiniere, Grasshopper Zurich (Switzerland); Stephen Eustaquio, FC Porto (Portugal); Junior Hoilett, Hibernian FC (Scotland); Ismael Kone, Olympique Marseille (France); Jonathan Osorio, Toronto FC (MLS); Jacob Shaffelburg, Nashville SC (MLS); Niko Sigur, Hadjuk Split (Croatia).

Forwards: Theo Bair, AJ Auxerre (France); Jonathan David, LOSC Lille (France); Cyle Larin, RCD Mallorca (Spain); Tani Oluwaseyi, Minnesota United (MLS).

Follow @NeilMDavidson on X platform

This report by The Canadian Press was first published Nov. 8, 2024.

Source link

Continue Reading

Trending

Exit mobile version