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'Let's Go Brandon' and the linguistic jiujitsu of American politics – The Conversation US

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During an interview with NASCAR driver Brandon Brown on Oct. 2, 2021, NBC sportscaster Kelli Stavast made a curious observation. She reported that Talladega Superspeedway spectators were chanting “Let’s go Brandon” to celebrate the racing driver’s first Xfinity Series win.

In reality, however, the crowd was shouting a very different phrase: “F–k Joe Biden,” a taunt that had become popular at college football games earlier in the fall.

The deliberate misinterpretation of the crowd’s chant was a deft bit of verbal legerdemain on Stavast’s part. Although she hasn’t publicly explained herself, it seems likely that she was defusing the obscene, politically charged epithet so as not to offend her network’s sponsors and viewers.

The phrase, however, quickly took on a life of its own. It provides an interesting example of how language and politics make strange bedfellows – for conservatives and liberals alike.

Making the unacceptable acceptable

Judging from recordings of the interview available online, it is unlikely that Stavast misheard the crowd’s chant. If she had, her error would be classified as a mondegreen, which is a slip of the ear. Examples include mishearing Elton John’s “Tiny Dancer” as “Hold me closer, Tony Danza.”

The enthusiastic adoption of the phrase by President Joe Biden’s detractors suggests that “Let’s go Brandon” is best described as a minced oath. These are euphemisms used in place of a taboo or blasphemous expression.

Such oaths have a long history in English; an early example is “Zounds,” a euphemism for “God’s wounds” that started being used around 1600. “Darn” in place of “damn” emerged by 1800, while “heck” and “shoot” became popularized by the 1870s and the 1930s, respectively.

Minced oaths have also been used extensively on television. In these cases, the goal is to circumvent constraints imposed by a network’s standards and practices, with certain terms used by characters in place of profane language, whether it’s “frack” in “Battlestar Galactica, ”fork“ in “The Good Place” or “fudge” in “South Park.” Even Homer Simpson’s oft-repeated cry of dismay – “D’oh!” – is a minced oath for “damn.”

Taking language back

The “Let’s go Brandon” phenomenon also illustrates the process of linguistic reappropriation or reclamation.

Some Biden supporters are turning the phrase into one of support for him. And as a variant, some of the president’s supporters have begun to employ, “Thank you Brandon.”

This is itself a callback to the earlier “Thanks, Obama.” Republicans often used the phrase to sarcastically criticize the 44th president, but it was later reappropriated by Democrats who used the phrase literally. The dizzying linguistic arms race eventually rendered the phrase meaningless.

Comedian Bill Maher jokes about President Biden taking linguistic appropriation to the extreme.
Real Time with Bill Maher/YouTube

As with minced oaths, there’s an equally long history of insults being adopted by the groups being disparaged.

During the English Civil Wars, for example, Parliament supporters mockingly referred to the backers of Charles I as “Cavaliers.” In a feat of verbal judo, the royalists adopted the moniker to refer to themselves. By doing so, they drained away the epithet’s negative connotation.

A similar process has occurred for the use of the word “queer.” Once a highly offensive slur directed at gay people, the LGBTQ+ community adopted and rehabilitated it.

Several other cases of linguistic appropriation have recently occurred in U.S. politics. A good example is “Nevertheless, she persisted.” Republican senator Mitch McConnell first used it to rebuke Democratic senator Elizabeth Warren, who read from a letter by Coretta Scott King during a confirmation hearing after McConnell had warned her not to.

Warren’s supporters quickly seized upon the slogan, proudly using it to celebrate women who resist being silenced. Chelsea Clinton went on to publish a series of books honoring women entitled “She Persisted.”

Republicans have proved just as adept at this as Democrats. In 2016, when presidential candidate Hillary Clinton said that half of Donald Trump’s supporters could be put in a “basket of deplorables,” the Trump campaign released commercials using it. Clinton’s words were played over clips of Trump’s admiring supporters.

A universal phenomenon

These phenomena aren’t limited to U.S. politics. Citizens in repressive societies employ coded criticism as a way to challenge authority.

Following the crackdown on dissent after the Tiananmen Square protests in 1989, demonstrators in China smashed glass bottles in public places to protest the policies of leader Deng Xiaoping. Although the connection is lost on those who don’t know Chinese, “Xiaoping” and “little bottle” are pronounced the same way in Mandarin.

NASCAR’s concern with its family-friendly image has caused its president, Steve Phelps, to distance the organization from the ongoing “Let’s Go Brandon” imbroglio. And a Southwest Airlines pilot is under investigation for using the phrase while airborne.

Others, however, have been happy to make use of the association. On Nov. 18, Florida Governor Ron DeSantis, a Republican, made a point of signing bills outlawing COVID-19 vaccine mandates in an unincorporated community nearly 300 miles from the state capital.

Its name?

Brandon, Florida.

Florida governor Ron DeSantis’ decision to hold a bill signing ceremony in Brandon, Fla., was no coincidence.
AP Photo/Chris O’Meara

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Gould calls Poilievre a ‘fraudster’ over his carbon price warning

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OTTAWA – Liberal House leader Karina Gould lambasted Conservative Leader Pierre Poilievre as a “fraudster” this morning after he said the federal carbon price is going to cause a “nuclear winter.”

Gould was speaking just before the House of Commons is set to reopen following the summer break.

“What I heard yesterday from Mr. Poilievre was so over the top, so irresponsible, so immature, and something that only a fraudster would do,” she said from Parliament Hill.

On Sunday Poilievre said increasing the carbon price will cause a “nuclear winter,” painting a dystopian picture of people starving and freezing because they can’t afford food or heat due the carbon price.

He said the Liberals’ obsession with carbon pricing is “an existential threat to our economy and our way of life.”

The carbon price currently adds about 17.6 cents to every litre of gasoline, but that cost is offset by carbon rebates mailed to Canadians every three months. The Parliamentary Budget Office provided analysis that showed eight in 10 households receive more from the rebates than they pay in carbon pricing, though the office also warned that long-term economic effects could harm jobs and wage growth.

Gould accused Poilievre of ignoring the rebates, and refusing to tell Canadians how he would make life more affordable while battling climate change. The Liberals have also accused the Conservatives of dismissing the expertise of more than 200 economists who wrote a letter earlier this year describing the carbon price as the least expensive, most efficient way to lower emissions.

Poilievre is pushing for the other opposition parties to vote the government down and trigger what he calls a “carbon tax election.”

The recent decision by the NDP to break its political pact with the government makes an early election more likely, but there does not seem to be an interest from either the Bloc Québécois or the NDP to have it happen immediately.

Poilievre intends to bring a non-confidence motion against the government as early as this week but would likely need both the Bloc and NDP to support it.

Gould said she has no “crystal ball” over when or how often Poilievre might try to bring down the government

“I know that the end of the supply and confidence agreement makes things a bit different, but really all it does is returns us to a normal minority parliament,” she said. “And that means that we will work case-by-case, legislation-by-legislation with whichever party wants to work with us. I have already been in touch with all of the House leaders in the opposition parties and my job now is to make Parliament work for Canadians.”

She also insisted the government has listened to the concerns raised by Canadians, and received the message when the Liberals lost a Toronto byelection in June in seat the party had held since 1997.

“We certainly got the message from Toronto-St. Paul’s and have spent the summer reflecting on what that means and are coming back to Parliament, I think, very clearly focused on ensuring that Canadians are at the centre of everything that we do moving forward,” she said.

The Liberals are bracing, however, for the possibility of another blow Monday night, in a tight race to hold a Montreal seat in a byelection there. Voters in LaSalle—Émard—Verdun are casting ballots today to replace former justice minister David Lametti, who was removed from cabinet in 2023 and resigned as an MP in January.

The Conservatives and NDP are also in a tight race in Elmwood-Transcona, a Winnipeg seat that has mostly been held by the NDP over the last several decades.

There are several key bills making their way through the legislative process, including the online harms act and the NDP-endorsed pharmacare bill, which is currently in the Senate.

This report by The Canadian Press was first published Sept. 16, 2024.

The Canadian Press. All rights reserved.

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Voters head to the polls for byelections in Montreal and Winnipeg

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OTTAWA – Canadians in two federal ridings are choosing their next member of Parliament today, and political parties are closely watching the results.

Winnipeg’s Elmwood —Transcona seat has been vacant since the NDP’s Daniel Blaikie left federal politics.

The New Democrats are hoping to hold onto the riding and polls suggest the Conservatives are in the running.

The Montreal seat of LaSalle—Émard—Verdun opened up when former justice minister David Lametti left politics.

Polls suggest the race is tight between the Liberal candidate and the Bloc Québécois, but the NDP is also hopeful it can win.

The Conservatives took over a Liberal stronghold seat in another byelection in Toronto earlier this summer, a loss that sent shock waves through the governing party and intensified calls for Prime Minister Justin Trudeau to step down as leader.

This report by The Canadian Press was first published Sept. 16, 2024.

The Canadian Press. All rights reserved.

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Next phase of federal foreign interference inquiry to begin today in Ottawa

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OTTAWA – The latest phase of a federal inquiry into foreign interference is set to kick off today with remarks from commissioner Marie-Josée Hogue.

Several weeks of public hearings will focus on the capacity of federal agencies to detect, deter and counter foreign interference.

Prime Minister Justin Trudeau and key government officials took part in hearings earlier this year as the inquiry explored allegations that Beijing tried to meddle in the 2019 and 2021 federal elections.

Hogue’s interim report, released in early May, said Beijing’s actions did not affect the overall results of the two general elections.

The report said while outcomes in a small number of ridings may have been affected by interference, this cannot be said with certainty.

Trudeau, members of his inner circle and senior security officials are slated to return to the inquiry in coming weeks.

This report by The Canadian Press was first published Sept. 16, 2024.

The Canadian Press. All rights reserved.

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