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Media Beat: February 08, 2021 | FYIMusicNews – FYI Music News

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Every Move You Make

Four years ago, in BadMen, I wrote “…we can never accept at face value anything anyone associated with web privacy tells us. Marketers tell us that the information they collect is anonymous…this is baloney.”

This week, in an article about how the imbeciles who stormed the Capitol were betrayed by their cell phones, The New York Times wrote, “Our findings show the promise of anonymity is a farce.” The Times is a little slow, but eventually they get it.

The article in question is about how the Capitol rioters were caught out by location tracking on their cell phones. In short, an “anonymous source” came to the Times with data including over 100,000 tracking pings on thousands of cell phones, including pings which showed who was in the Capitol building at the time of the riot.

While the data contained no names or phone numbers, The Times had no trouble connecting the data to individuals because there is “a unique ID for each user that is tied to a smartphone. This made it even easier to find people, since the supposedly anonymous ID could be matched with other databases containing the same ID, allowing us to add real names, addresses, phone numbers, email addresses and other information about smartphone owners in seconds…”

“The IDs, called mobile advertising identifiers, allow companies to track people across the internet and on apps. They are supposed to be anonymous…Our findings show the promise of anonymity is a farce. Several companies offer tools to allow anyone with data to match the IDs with other databases.”

While in this case you may cheer the ability of the government to identify rioters, this is a very short-sighted view. As the Times says…

“There is no evidence….that the power this data collection offers will be used only to good ends…Americans deserve the freedom to choose a life without surveillance… we fear it may soon be obsolete or irrelevant. We deserve that freedom, but the window to achieve it narrows a little more each day. If we don’t act now, with great urgency, it may very well close for good.”

Act now? Sorry, Times, we are way too late already. – Bob Hoffman, The Ad Contrarian

Toronto plan to build a public internet network priced lower than Bell or Rogers

If the city’s plan works, it would help residents in priority neighbourhoods get high-speed access without the high prices charged by Toronto’s two major internet providers, Bell and Rogers. The proposal calls for pilot projects in three low-income areas, Jane-Finch in North York and Malvern and the Golden Mile in Scarborough and Toronto’s chief technology officer Lawrence Eta said residents there could see service by the end of this year. – Christine Dobby, The Star

Learn how to be a PD…with Pat Holiday

Retired but still popular and active Montreal broadcast exec Rob Braide tipped us to the following in an email that reads, “Hi there. Pat Holiday is the best Pd I’ve ever watched work. This MasterClass is brilliant. You may already be on it but I wanted to make sure. You probably have loads of readers who could benefit.”

High praise, and absolutely true.

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Canadian snowbirds are making enemies in Florida

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Fake news is going to court

In just a few weeks, lawsuits and legal threats from a pair of obscure election technology companies have achieved what years of advertising boycotts, public pressure campaigns and liberal outrage could not: curbing the flow of misinformation in right-wing media.

Fox Business canceled its highest rated show, “Lou Dobbs Tonight,” on Friday after its host was sued as part of a $2.7 billion defamation lawsuit. On Tuesday, the pro-Trump cable channel Newsmax cut off a guest’s rant about rigged voting machines. Fox News, which seldom bows to critics, has run fact-checking segments to debunk its own anchors’ false claims about electoral fraud.

This is not the typical playbook for right-wing media, which prides itself on pugilism and delights in ignoring the liberals who have long complained about its content. But conservative outlets have rarely faced this level of direct assault on their economic lifeblood. – Michael M. Grynbaum, The New York Times

AP fact checks the week past in news

A roundup of some of the most popular but completely untrue stories and visuals of the week. None of these are legit, even though they were shared widely on social media. The Associated Press checked them out. Here are the facts:

Claim: Myanmar used the election technology firm Dominion Voting Systems for its recent elections.

THE FACTS: Dominion has never done business in Myanmar, according to a company spokesperson, and the country used paper ballots – not machines – to vote in its November 2020 election. Social media posts making the false claim about Dominion followed a coup on Monday by Myanmar’s military.

RIP

Jennifer Campbell, Rogers’ Kitchener Radio Group show host at Country 106.7, has died from cancer this past weekend. In a public post, Rogers Sports & Media SVP Julie Adam described Campbell as “a rebellious, optimistic, crazy talented firecracker with a heart of gold. I was lucky enough to be on her team.” Those wishing to honour Jennifer may donate via GoFundMe set up for her husband, Scott and her three boys, Ayson, Declan, and Gryffin.

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Mikhaila Peterson: How we built the Jordan Peterson media empire – National Post

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In 2016 my dad, Jordan Peterson, went viral. That sudden fame and all the controversy that came with it was incredibly hard on my family, but it also opened up boatloads of opportunity. My dad took advantage of it all.

He said yes to everything that came his way, especially podcast invitations, and his family helped him make time for it all. I’ve been the CEO of his company Luminate Enterprises, Ltd., since the beginning of 2018, when he published his book 12 Rules for Life.

I had made social media channels for him in 2013 on Facebook and in 2017 on Instagram prior to forming a company. I spent some of my time in the beginning crafting posts to put on social media for his account — something most people would’ve said was a waste of time. At the same time I worked on my own social media presence and started to gain awareness in the Paleo Diet/Health community, and slowly grew my own profile.

When booking my dad’s events, lectures, podcasts, flights and tours, and coordinating between multiple different companies got to be too much — I was working 12 hour days, as were my parents — we expanded. We hired assistants, and my husband — a business consultant — stepped in to help. My dad went on tour and we focused on his digital products.

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He already had two online products that he’d spent three decades perfecting with two other PhD’s from McGill and Harvard.

The first is a writing suite at selfauthoring.com, which helps people organize their past and present, and make a plan for the future. The second is a self-assessment at understandmyself.com, which gives people a scientifically valid personality test using the Big 5 personality traits theory. These products were easy to grow because we had worked on dad’s social media presence, and because the products work. My advice, always, is: Don’t sell something you don’t believe in — it won’t last, people will see through it.

I’m proud to say that everything we’ve worked on has done extremely well.

His first book has sold almost six-million copies worldwide. His newer book Beyond Order is out March 2, and has pre-sold over 100,000 copies. The Jordan B. Peterson Podcast and his YouTube videos reach hundreds of thousands of people with every episode, and there are hundreds of thousands of views on each blog post and newsletter and social media post.

His lectures are followed by 3.8 million subscribers on YouTube alone, with another 1.9 million on Instagram, 1.1 million on Facebook and 1.7 million on Twitter. This viewership is monetized through podcast and YouTube advertising, book sales and the sales of the three digital products, which have helped hundreds of thousands of people improve and reorganize their lives.

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We strive to deliver his message of personal responsibility with each of these components, and provide easy access to his ideas for anyone who is interested in hearing them — without hiding them behind a paywall (unlike universities and colleges). Advertising allows us to keep his ideas free.
There is a complex mechanism behind the scenes that keeps the Jordan Peterson content machine running.

Filming, video, audio and digital media production are a huge factor — we have an internal team handling this. For instance, the delivery of a single podcast episode requires over 150 components weekly. It’s not as simple as the final product looks. All content goes through rigorous quality checks, and the role, destination and timing of each piece is planned carefully.

Tour planning is done with our event agents, and work on the book is coordinated with over 50 publishers worldwide. There’s business management work — operations, legal, finance, taxes, business relationships, negotiations, etc.

On top of that, we work on driving the business forward by developing new products to help people organize their lives, innovative tools (for instance, we’re working on an app that helps university students write essays), and public initiatives — this spring we’re launching the high quality translations of Jordan’s content into 13 languages, for free.

All of this has required tremendous amounts of organization, and has not been built in a day.

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Here are the rules by which I work:

1.     Say yes to everything until you’re completely swamped with work. Then you can start saying no.

2.     Be aware that there is a lot of work that doesn’t pay at the beginning — that doesn’t mean it won’t pay off later.

3.     Make sure what you’re selling or saying is honest.

4.     Do not forsake quality for quantity.

5.     If you are an influencer incorporate a business so that you can optimize your taxes and expenses.

6.     Do  not underestimate social media platforms — they’re all different and all worth learning.

7.     Do not underestimate marketing (recognize that podcast advertising exists and is growing!)

8.     Connect and learn from other people around you. (Do free cross promotions with people who could help your online presence grow!)

9.     Work with people who have the same goal as you and learn tasks quickly.

10.  Be open to being wrong. Truthfully, when it all started, we had no idea what we were getting into — no one in our family could have even imagined the scale and opportunity that would come from a global interest in his work.

However, like I said, my dad is the type of man who said “yes” to every opportunity. Over time, we have built a network, hired people and outsourced some of the business to keep it profitable and efficient. One of the points of having a business and making money, I believe, is to employ people once you’re large enough. We hire based on the person’s capabilities, not previous experience, although that helps.

Now you can’t monetize by planning on going viral. That doesn’t happen often. However, if you are an influencer or have a small business, or a larger business for that matter, perhaps some of what we’ve learned could be helpful. As of now, I’m slowly stepping away from my dad’s business to focus on my own work.

Eventually I’ll hand it off entirely. My own podcast — The Mikhaila Peterson Podcast — is in the top 100 podcasts worldwide. I’ve successfully monetized it through ads, and I’m working on a book.

Stay tuned.

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Media Beat: March 01, 2021 | FYIMusicNews – FYI Music News

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Quebecor reports Q4 profit up from year ago

The overall increase came as telecommunications revenue rose to $940.9 million, up from $908.6 million a year ago.

However, Quebecor’s media division saw revenue fall to $185.8 million from $208.0 million a year ago and sports and entertainment revenue dropped to $48.8 million compared with $54.7 million in the fourth quarter of 2019. – The Canadian Press

Pay for news? If anything, the news business should be paying Facebook and Google

If linking is stealing, why is every article on every news site adorned with a clickable button at the top urging readers to “share” it on Facebook, Twitter and other social-media sites? Why, indeed, do news organizations post links on these sites themselves? The same reason they invest so heavily in “search engine optimization,” to ensure their pages rank highly on Google and other search sites. Because their services are of benefit to us, driving readers to our pages that we can convert into subscriptions and/or advertising sales. – Andrew Coyne, The Globe and Mail

Broadcasters, Netflix at odds on regulatory changes

Executives from Canada’s major broadcasters and a Netflix official spoke before a parliamentary committee on Friday, saying changes need to be made to bring Canada’s broadcasting landscape into the 21st century.

Where they differed, however, was in how best to go about it. – Rachel Gilmore, Global News

Canada should follow Australia’s lead in copyright enforcement

Every year I receive a federal cheque for the use of my published books by Canadian libraries. The amount, after payment of hefty income taxes, is no more than several months’ supply of Tim Hortons coffee. But I do appreciate recognition of the principle that I should be compensated for my copyright.

As a “content-provider,” I think of this cheque every time I read about the tussle now taking place between Australia and the massive technology companies, Google and Facebook. Australia is bringing in legislation requiring digital technology companies to compensate news outlets for the use of their content. The legislation is in response to the shift of advertising revenue from broadcasters and publishers to internet platforms that so far have not had to pay the costs of creating content. In response, Facebook has clumsily cut off news information to Australians, raising significant concerns about the big tech firms’ economic power, not just in Australia but around the world. – Jack M. Mintz, Financial Post

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Canadian retail rents drop as office space hits a high

Despite the work from home trend gaining steam, Canadian companies are paying more for office space. Canada saw office rents climb 0.49% in Q4 2020, and is now up 1.29% from the same quarter a year before. This brings Canada’s office space pricing to a new record high. – Kaitlin Last, Better Dwelling

This indie rocker and designer is a rebel with a social cause

In her 20s, Lauralee Sheehan immersed herself in the music scene, writing music and collaborating with a wide community of composers and publishers, eventually helping to form the Lovely Killbots, where she recognized the importance of branding and began to explore the available technology and social media to put their name out there. Today, Sheehan is founder and chief creative officer of Digital 55, a successful digital media content studio in Toronto. – Denise Deveau, Financial Post

‘The Crown,’ ‘Schitt’s Creek’ take Golden Globes TV honours

Netflix Inc’s British royal drama “The Crown,” which focused its most recent season on the troubled marriage of Prince Charles and Princess Diana, led the television honors at Hollywood’s Golden Globe awards on Sunday.

“The Crown” was named best TV drama, one of four awards in total, including best actress for Emma Corrin, who played the young Diana struggling to adapt to life in the royal family.

Feel-good comedy “Schitt’s Creek” landed the Golden Globes trophy for best TV comedy series, along with best comedy actress for Catherine O’Hara. And Netflix’s “The Queen’s Gambit,” about a female chess champion battling drug and alcohol addiction, won best limited series and best actress for Anya Taylor-Joy. – Reuters

Inside the SCTV writers’ room with Eugene Levy

For Eugene Levy and his SCTV colleagues, a day at the office in 1983 was just like a normal workday — except for the laughter. – CBC Archives

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Black Canadians face high unemployment during the pandemic

Differences in the unemployment rates of diverse groups of Canadians are attributable to a number of factors, including long-term trends, the age of the population and the unequal impact of COVID-19 on certain sectors of the economy.

Black Canadians experienced a higher unemployment rate than non-visible minority Canadians in the recent past. For example, 12.5% of Black Canadians in the labour force were unemployed at the time of the 2016 Census, compared with 6.9% of non-visible minority Canadians.

Experimental estimates from the LFS suggest that from January 2020 to January 2021, the unemployment rate increased more among Black Canadians (+5.3 percentage points) than among non-visible minority Canadians (+3.7 percentage points) in the context of the pandemic (monthly estimates).

In the three months ending in January 2021, the unemployment rate among Black Canadians (13.1%) was about 70% higher than that among non-visible minority Canadians (7.7%).

Black Canadians aged 25 to 54 also had a higher unemployment rate than non-visible minority Canadians in the same age group (9.4% versus 6.1%).

Black youth aged 15 to 24 have experienced high unemployment during the pandemic, as almost one-third of the labour force in this group (30.6%) was unemployed in January 2021—almost twice the rate of non-visible minority youth (15.6%). – Statistics Canada

Cuban musicians and artists collaborate on viral, political music video

The “Patria y Vida” video is spreading like wildfire in Cuba and Miami, a sign of widespread discontent on the island as well as unity among Cubans. – Coco Fusco, Hyperallergic

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Fall: The mystery of Robert Maxwell

From the bestselling author of A Very English Scandal, the jaw-dropping life story of the notorious business tycoon Robert Maxwell.

In February 1991, the media mogul and former MP Robert Maxwell made a triumphant entrance into Manhattan harbour aboard his yacht, the Lady Ghislaine, to complete his purchase of the ailing New York Daily News. Crowds lined the quayside to watch his arrival, taxi drivers stopped their cabs to shake his hand and children asked for his autograph. But just ten months later, Maxwell disappeared from the same yacht off the Canary Islands, only to be found dead in the water soon afterward.

Maxwell was the embodiment of Britain’s post-war boom. Born an Orthodox Jew, he had escaped the Nazi occupation of Czechoslovakia, fought in World War 2, and was decorated for his heroism with the Military Cross. He went on to become a Labour MP and an astonishingly successful businessman, owning a number of newspapers and publishing companies. But on his death, his empire fell apart, as long-hidden debts and unscrupulous dealings came to light. Within a few days, Maxwell was being reviled as the embodiment of greed and corruption. No one had ever fallen so far and so quickly.

What went so wrong? How did a war hero and model of society become reduced to a bloated, amoral wreck? In this gripping book, John Preston delivers the definitive account of Maxwell’s extraordinary rise and scandalous fall. –  Amazon books

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Covid vaccine players will split $100B in sales and $40B in profits

Financial Times reports that Pfizer expects about $15 billion in revenue this year from its Covid-19 vaccine and has raised its 2021 profit guidance on hopes that having one of the first and most effective vaccines will boost its prospects. Longtime Evercore ISI pharma analyst Josh Schimmer figures the total market for the vaccines could be worth $100B in sales and yield $40B in post-tax profits. According to a report in Fierce Pharma, Moderna scored a $1.5B deal with the (US) federal government to supply 100 million doses of its mRNA vaccine, if it succeeds, with the option for another 400 million doses. That suggests the price per dose for government purchases would be less than $25. In the same publication it is reported that Pfizer also has a supply deal with the U.S. government, which is worth $1.95 billion for 100 million doses. The company is testing a two-dose regimen of its mRNA vaccine for COVID-19, which one analyst estimated could bring in $15 billion in profits for the drug maker.

Statista: The 20 countries with the highest public debt in 2020 in relation to the gross domestic product

Password managers have a security flaw

You would, naturally, think the password manager was safe when locked, but it’s not, according to the ISE. Worryingly, the researchers found that in some circumstances, the master password was residing in the computer’s memory in a plain text readable format.  And once the master password is available to the attacker, they can decrypt the password manager database. – Kate O’Flaherty, Forbes

RIP

Jeff Ansell, a reporter, an MIT-Harvard instructor, media coach and more recently head of Jeff Ansell & Associates, died of cancer on Tuesday, February 23 at Toronto’s Sunnybrook Hospital. As an investigative reporter, he exposed two Nazi war criminals who murdered 16,000 people. He talked about this in an Andrew Krystal Sirius XM broadcast three years ago that is included below, and an affectionate recollection of his life and times was penned by Steve Paikin, anchor of TVO’s flagship current affairs program, The Agenda with Steve Paikin.

John Burks’ tenure atop the masthead of Rolling Stone was brief, but he made it count, reshaping what was essentially a trade magazine for rock fans into a wider voice for the counterculture and antiwar movement. His timing was right and his instincts sharp, as made evident when Rolling Stone, a biweekly at the time, published the definitive account of the disaster that was Altamont in December 1969. He died Feb. 17 at age 83. – Sam Whiting, San Francisco Chronicle

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3 Ways To Clean Up Your Social Media Before A Job Search – Forbes

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Your resume and cover letter will get you in the door for an interview, but your social media can either seal the deal or break it. Here are three ways to clean up your online presence for a job search.

Go back in time.

Your social media will be looked over at some point in the interview process, so you want to be sure that there’s isn’t anything on there that could be considered offensive or paint you in a negative light. To make sure that there’s nothing on your accounts that could harm your chances of getting a job, you need to go back through all of your posts. You want your social media to showcase you are now, not who you used to be.

While a hiring manager shouldn’t take into account what you do in your free time, they most likely will. Photos from parties are fun, but make sure they don’t depict anything wild or out of control. Be sure that everything you post is suitable for work. When in doubt, delete the picture or the tweet. When it comes to Twitter, remember that everything you like and share is public too. Set your accounts to private if you really don’t want to take any pictures down, but be aware that if all of your social accounts are private, this could be a red flag to the hiring manager.

Don’t forget the comments.

It’s not just your old posts that need to be gone through – it’s the comments too. Delete anything not suitable for work or even borderline offensive. To ensure all future comments are work-safe, let your friends know you’re in the process of job searching and that they can text you their comments instead.

Google yourself.

Googling yourself is a great way to catch things that you might have forgotten about or not even realized were out there. You never know what a Google search might turn up, like your middle school YouTube account or an old WordPress blog. It’s also a fascinating way to see how you show up online.

Make sure your LinkedIn is updated.

Make sure that your LinkedIn profile is up to date, including a recent professional photo and current job information. Treat your profile as if it’s an expanded version of your resume. Make use of all of the profile sections such as skills and endorsements, the about section, and accomplishments.

You should also be actively using LinkedIn to share content, comment on posts, and write your own articles. All of these things will look good to recruiters and hiring managers, as it shows you’re engaged in learning and you’re staying on top of current trends and news in your industry.

Remember, your social media presence has the possibility to help or hinder your chances of getting a job. By taking the time to go through your accounts and clean things up, you’re ensuring that it will help.

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