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Mindful Media: 12 Companies Making Health Easier in 2021 – Financial Post

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Vancouver, BC, Dec. 16, 2020 (GLOBE NEWSWIRE) — From nutrition software to medicinal mushrooms, 2021 is the year for health innovation, and many companies are recognizing this opportunity. Mindful Media shares 12 companies that are taking the challenge out of health, making it easier than ever to access.

“Want to get fit and look fabulous this 2021 so you can curl up in your sweatpants on the couch knowing you have 6-pack abs? If so, look no further!” 

If you think the above statement sounds ridiculous, that makes two of us. 

The reality is, staying mentally and physically healthy has been incredibly challenging over the past year as the societal pressures of having “places to go and people to see” aren’t there to keep us accountable. 

More than ever before, it is actually ENCOURAGED to stay in every night of the week. An activity that leaves many within steps of the refrigerator, home to some dangerous treats like ice cream and perhaps a nice chardonnay. 

The solution to the pandemic-fatigue that many are feeling is discovering ways to make health accessible, fun, and beneficial… or simply put, easier. 

How do we make health easier, you ask? 

Thankfully, there are a number of health and wellness companies out there who have taken on this task. Through an innovative approach to health solutions, these companies experienced rapid growth in popularity throughout 2020. 

With new habits forming, the success of these companies is sure to persist into 2021.  

We’ve outlined 12 companies that are doing amazing things in making health easier in 2021, which is something we can all benefit from. 

Peloton

If 2020 was kind to one industry, it would be that of at-home workout equipment. Peloton is a shining example of the success this industry has experienced. The company, which was founded in New York in 2012, is reported to have grown 350% in 2020 according to a recent Forbes article. So, what’s the reason for this surge in success? Gym closures, social distancing measures, and humanity’s innate thirst for competition have all contributed to the growth of Peloton’s popularity, which is now on a 4 to 8 week backorder for buyers interested in joining the biker gang. 

What we love about Peloton is that they continue to push forth with innovations. They have now expanded on their lineup of stationary bikes to bring customers and members the Peloton tread, providing a full service guided workout experience. And for interested buyers that are spooked by the steep price tag? No problem. The company offers a 90-day free trial to their guided workout programs which require only body-weight and minimal equipment. Peloton has done a sensational job bringing the experience of boutique fitness classes into the home, and many are believing this trend will persist past the pandemic as people are falling in love with the ease of at-home workouts. 

Check out Peloton’s showroom here

3M

As the world’s leading producer of N95 masks, 3M was in high demand this past year. The industry conglomerate found itself at the center of an industry battle to fulfill personal protection equipment orders to countries all over the world. The Minnesota based company responded to this pressure by doubling their global output of N95 masks, which are specially designed to filter 95% of airborne particles, to 1.1 billion units annually.

Almost a year later, the vast majority of the world is still masking up when stepping out of the home. This trend is not anticipated to change until a vaccine is widely available, and even then, some are believing the act of wearing a mask may persist into mainstream culture. Boasting a selection of respirators designed to meet each individual’s need, the 3M will continue to provide protection on a global scale come 2021. 

Learn more about their products here

Calm 

Rated the #1 app for sleep, meditation, and relaxation, Calm is regarded as one of the most successful meditation apps in the world, with a mission to make the world happier and healthier. And let’s face it – 2020 hasn’t been a walk in the park. Globally, mental health issues are on the rise resulting from isolation, social distancing, and disruptions to routine, Calm provides users with a convenient and accessible way to combat anxiety, insomnia, and stress through simply participating in the sessions available in the apps content library.

Through answering a series of questions, Calm curates customized exercise options suited to the needs of each user. This allows users to focus on the areas that they are specifically struggling with by listening to a meditation practice that has been intuitively selected by the app. Daily reminders promote consistency, which is important for beginners looking to benefit from the practice of meditation. Calm is not only highly effective, but highly convenient, and is a wonderful tool to help individuals cope with the heaviness that is the pandemic.

Browse their options here

HelloFresh 

Over the past few years, meal kits have been rising in popularity thanks to their convenience and customization, proving to have an option for nearly all lifestyles. Are you a mom on the go with a handful of kiddos to feed after school and before hockey practice? Or perhaps a busy working professional who has no desire (or time) to stop by the grocery store after work and battle the lines? Whatever the case may be, meal kits are making life easier. 

HelloFresh is a leader in the meal kit industry, having been one of the first companies to launch such an innovative solution. With a variety of options to choose from (vegetarian, vegan, low carb, family-sized, couple sized) the meal kit and delivery company is providing a solution for everyone and is taking the guesswork out of “what should I make for dinner tonight?” Furthermore, grocery shopping is something that is no longer safe for at-risk members of the community. With HelloFresh delivering the meal kits once a week, those who are concerned about their health can stay safe from the comfort of their home. 

See what meal kit option is right for you! 

Alo 

Founded in 2007 in Los Angeles, Alo Yoga is driven by the mission to spread good by bringing yoga to the world. The studio-to-street wear company creates minimal, yoga forward workout attire designed to increase movement and mobility, promoting a healthier and grounded lifestyle. Over the years, the company has expanded on its original line of yoga attire to offer workout clothing for a variety of physical activities, including running, barre, pilates, and exploration.

Today, Alo is far more than just a yoga apparel company. The industry titan also features a full virtual fitness program that allows members to follow professional instructors teaching a variety of classes that range in difficulty. This option is affordable on its own at $20/month, or, if you fancy ordering an item from their website, you get one month of the membership for free. 2021 is all about the home workout, and Alo is making this easier through their extraordinary yoga and fitness attire as well as their beautifully curated workout content as available on Alo Moves

Check out what Alo is all about

MenuSano

Lifestyles are busier today than they have ever been before, and this has created an increasing reliance on dining out/ordering in to stay nourished throughout a fully packed day. The problem with these options is that the nutritional value of the dishes is often a guessing game, which is not sustainable for individuals and families looking to source healthy choices. Recognizing this flaw in the system, Sonia Couto launched MenuSano in 2015 as a solution to her and her team “…wondering why, when you purchase boxed food you get nutrition labels, but not when you purchase restaurant food.” 

As a nutrition analysis and recipe costing software, MenuSano allows foodservice, restaurants, manufacturers, schools, and hospitals the ability to create recipes and generate compliant nutrition labels, promoting health through consciousness. This Toronto-based solution to the guessing game of nutrition has been very well received by business owners. It provides an affordable and attainable solution to comply with government regulations for nutrition labeling. Consumers benefit by having access to the information at the point of sale which allows them to make healthier decisions. This breakthrough in awareness and accessibility is why MenuSano is a fundamental player in making health easier in 2021. 

Learn more about the software making health easier here

Fredi

2020 has been the year of burnout for many – the world has imposed a number of uphill battles resulting in high levels of stress, emotional overwhelm, and distractions that have made everyday life incredibly challenging. Fredi is a company that believes success at work starts with wellness, and that’s why they’re helping ambitious women put their wellness first so they can experience snowballing wins at work and in life. Their product, Focused by Fredi, is an all-natural daily supplement in the nootropics space that is helping individuals feel sharp, collected, and energized all day long. Founded in 2019, the wellness company was created to introduce this simple step to your morning routine so you can tackle the day feeling motivated, clear-headed, and confident.

Chelsea and Mitch Glaser are the sibling duo who created the company as a solution to the high-stress and fast-paced lifestyles they had both been living with Chelsea running her own company and Mitch working as a Wall Street Investment Banker. They were both working hard to reach their goals, but often felt held back by the effects of burnout in the process. With their blend of six 100% natural ingredients, the Glasers are upgrading your morning routine and encouraging more self-care. As an industry-leading nootropic solution, Focused by Fredi is the supplement to turn to in 2021 for those looking for a natural and healthy way to boost their productivity.

Check them out here!

SafetyWing

SafetyWing is making health easier in 2021by making health ACCESSIBLE. Developed by a team of nomads themselves, SafetyWing is the world’s first International Travel Medical Insurance and global health insurance created to meet the needs of remote workers and digital nomads who are location independent. This growing workforce now has access to revolutionized subscription-based insurance policies that can cater to the unique needs of each individual.

All of SafetyWing’s products cover COVID-19, an offer that few other insurance companies have included in their policies. By continuing to provide extensive coverage, this San Francisco/Norwegian company is proving to be at the forefront of a global workforce shift that is embracing remote-work opportunities. Regardless of what your office looks like in 2021, SafetyWing will provide the coverage you need to keep you and your family safe and healthy anywhere in the world. 

Find out more about Safety Wing’s policies here

Sunny Culture

It’s time for kombucha to make room on the shelves – water kefir is the new probiotic beverage that is healing gut health one sip at a time! Founded in 2015 by Patrick Whitner and Rany Bochi, Sunny Culture is a health-focused beverage company that has successfully scaled its water kefir product from the countertops of Rani’s kitchen to taking over the shelves of Whole Foods across Florida in only a few short years. The light, probiotic beverage is made with live water kefir culture and is available in four flavors of Probiotic Water Kefir and three flavors of the concentrated Probiotic Shot

The founders, who met at the age of 12 when they were roommates at a tennis academy, have a long history with health and nutrition, and created the product as a way to make wellness easier (and delicious). Sunny Culture’s water kefir beverages are free from the vinegary-bite and bloat that is often associated with kombucha, and offers what Rany described as a “… soft champagne-esque bubbly beverage – without the booze.” With 2021 being the year of fresh starts, let’s hit refresh on our health habits by introducing Sunny Culture into our everyday consumption routines. 

Check out the Sunny Culture beverage options here

Tryp Therapeutics

As a company making waves in medical advancements, Tryp Therapeutics is gaining a name for itself as a drug development company that will be known in 2021. This innovative psychedelic pharmaceutical company is making strides in the development of transformative medicines targeting diseases such as Fibromyalgia and CNS disorders by unlocking the therapeutic potential of psilocybin. Led by a world-class team from biotech companies and pharma giants Pfizer, Roche, and Merck, Tryp is focused on identifying and developing clinical-stage compounds for orphan diseases and other diseases that have ineffective first-line treatment options. Tryp Therapeutics is at the forefront of the emerging psychedelic renaissance which is looking like it will potentially transform medicine in 2021. 

Learn more about Tryp Therapeutics advancements here

Stay Wyld

Mushrooms are making a comeback in 2021, and no we’re not talking about the kind you sautee to serve on top of your steak. Holistic mushrooms, rather, are being widely recognized for their sensational benefits, and Stay Wyld Organics is at the forefront of this movement. The industry-leading health and wellness company is firmly rooted in helping people to live their healthiest daily lives through incorporating the benefits that mushrooms offer. 

As an age-old remedy, medicinal mushrooms have been used for thousands of years, and Stay Wyld is re-purposing their properties to benefit today’s society through an environmentally conscious lens as the first and only medicinal mushroom company to commit to plastic-free packaging  With a line up of 7 different capsule formulas and 5 powders, the company is focused on supporting a variety of health issues, including cognitive function, memory, immune defense, and stress & anxiety. Their organically, North American grown products are steamed for enhanced bioavailability and offer a natural and easy solution to support everyday health. This wellness crusader is guiding us into a healthier 2021! 

Learn more about the StayWyld product line here

OhFresh Brands

A good company creates something good. A great company creates something good with the purpose to create great change. OhFresh Brands is an example of a great company through the change they’re creating in providing American’s with easier access to nutritional food and beverage options. Launched in 2018, the innovative company is disrupting the U.S. beverage industry through its focus on sourcing healthy products and distributing them to retailers across America at an affordable price. Yousef Abuzuaiter, founder and CEO of the importing and incubating firm, stated that OhFresh Brands is “bringing healthy international consumer products to the U.S.”

The past two years have seen OhFresh experience explosive growth. Their lineup of health-focused products has expanded to include a variety of names, from Mogu-Mogu to Sappe Aloe Vera, as well as OhFresh’s own line of canned beverages. On top of this, they continue to partner with a growing number of American retailers to make their products available from coast to coast. Through OhFresh’s determination to provide American’s with healthy beverage and food alternatives, they are making health in 2021 as easy as a walk down the block! 

See what health-focused products OhFresh has in store

Michael Graziano Founder Mindful Media michael@mindfulmediapr.com https://www.mindfulmediapr.com

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Media Beat: January 25, 2021 | FYIMusicNews – FYI Music News

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More layoffs at Bell Media

Bell Media has made more layoffs in management just weeks after a sweeping executive shuffle at its head office. Among those caught up in this round of departures are Rob Farina, Head of Content, Strategy & iHeartRadio, who had been in the role since 2016; Tyson Parker, Director, Podcasting and Artist & Music Industry Relations; Lis Travers, General Manager of CTV News Channel, who had been with Bell for 17 years and was a former Executive Producer of Canada AM; Edwina Follows, General Manager of the six Discovery Networks in Canada (Discovery, Animal Planet, Velocity, Science Channel, Investigation Discovery and Discovery GO); Martin Spalding, Regional VP & GM, Local Radio and Television for Bell Media Quebec; and Grant Ellis, GM of BNN Bloomberg. On the West Coast, Les Staff, News Director for CTV News Vancouver, departs. He had been in the role since late 2012, first joining CTV Vancouver as an Executive Producer in 2007. Also in Vancouver, John Voiles is out after nearly eight years as VP, Bell Media Sales, Western Canada. Prior to joining Bell in 2013, Voiles was a VP and General Manager with Astral Radio in Vancouver. Stewart Meyers, Vice President and General Manager for Bell Media Alberta, is also no longer with the company. Read more here. – Connie Thiessen, Broadcast Dialogue

Google Looking for a Fight

In Australia, 95% of online searches are conducted through Google. This week, in a shit fight with government authorities, Google threatened to shut down its entire Aussie operation.

The parties are fighting over how and how much Google should pay news media for links and previews of stories that appear on Google.

Google says it helps news media by sending them readers, and that Google should retain the power to determine how much they chose to pay media. They also argue that unfettered linking is the backbone of the web and it shouldn’t be constrained by government meddling.

The government argues that the power of Google, Facebook, and other tech giants is way out of control and that they have built a good deal of their wealth on monopolistic practices and the work of news media who they exploit without fair compensation. They argue that Google doesn’t just provide links, they monetize these links by advertising in and around them and make money harvesting valuable data about the people who use them. They argue that the news media at the other end of the link should be stakeholders in how the spoils are divided. 

The fight doesn’t seem to be about the principle of news media getting compensated, Google has already agreed to that in France. The fight is over control of who gets to decide how much to compensate the news media and under what terms.

The ferocity of the Google response indicates to me that they view this as the beginning of a fight that is likely to spread globally. This is not just about money. The ad tech industry has shown itself to be above government control in some areas. They are not likely to go quietly. – Bob Hoffman, The Ad Contrarian

Apple out to challenge Spotify’s podcast business

Apple is notoriously secretive about product launches, so we likely won’t know any exact details until the service actually goes live. However, according to the sources who spoke to The Information, the service will have exclusive content, be ad-free, and will charge users a monthly fee. This business model has been tried a few times with podcasts in the past, the biggest example being start-up Luminary. The service launched in 2019 with the goal of becoming the “Netflix of podcasts,” but only had an estimated 80,000 subscribers as of last May.

While ad-free podcast services have a weak track record, Apple has a few advantages that could finally make it work. First, it has tens of billions in cash on its balance sheet, so it will never have a problem paying creators, which is important to get the value proposition high enough so people actually want to subscribe. Second, its ad-supported Apple Podcasts service, which has hundreds of thousands of shows, has been the leader in podcast listenership for many years (although Spotify is quickly gaining ground). Apple could easily market a premium service to its existing users, whereas Luminary has had to rely on paid advertising.

Lastly, Apple will likely bundle this podcast service with Apple TV+, Apple Music, and some of its other subscriptions, making it cheaper for customers to sign up for the service if they are in the Apple ecosystem. 

Should Spotify be worried?

Long story short, no. – Brett Shafer, The Motley Fool

Office Ladies wins Podcast of the Year in American iHeart Radio Podcast awards

Office Ladies is a podcast hosted by Jenna Fischer and Angela Kinsey which premiered on the Earwolf platform on October 2019. In each episode, Fischer and Kinsey, who co-starred on the American television sitcom The Office as Pam Beesly and Angela Martin, rewatch an episode of the show and offer behind-the-scenes commentary, insights and responses to fan questions. They are sometimes joined by guests that include former co-stars, producers and writers. The podcast aims to cover every episode of The Office‘s nine-season run. The managing producer is Codi Fischer (no relation to Jenna) and Sam Kieffer is the show’s audio engineer. Below is the Jan. 20 edition of the show.

Here’s Alan Cross’s affectionate recollection of one memorable Larry King radio show

Back when I was doing a lot of club work, I spent a lot of time listening to Larry King on the drive home when he was on the Mutual Broadcasting System. With last call at 1am, I’d get to hear the last 45 minutes or so of his show, which always ended up with Larry saying he was on his way to Duke Zeibert’s restaurant in DC for some matzoh ball soup.

As a fan of all things broadcast, I studied Larry’s interviewing technique and how he worked the phones on the call-in portion of his program. This led to me one of his autobiographies which included one particular story that rings true with every single guy who has worked as a late-night/all-night DJ.

[embedded content]

Elon Musk targets telecom for next disruption with Starlink internet

Elon Musk became the world’s richest person this month by upending the global auto industry and disrupting aerospace heavyweights with reusable rockets. Now he’s setting his sights on another business dominated by entrenched incumbents: telecommunications.

Musk’s Space Exploration Technologies Corp. has launched more than 1,000 satellites for its Starlink internet service and is signing up early customers in the U.S., U.K. and Canada. SpaceX has told investors that Starlink is angling for a piece of a $1 trillion market made up of in-flight internet, maritime services, demand in China and India — and rural customers such as Brian Rendel. – Dana Hull, Bloomberg

Why Amazon’s move to drop Parler is a big deal for the future of the Internet

Cloud computing seems basic today, but it was a revolutionary concept, serving as the backbone for pretty much the entire modern digital startup ecosystem—eliminating the costly and time-consuming process of spinning up your own servers got rid of an immense hurtle for fledgling companies, making them better able to compete with—and in some cases topple—existing hegemons. But that convenience came at a cost: modern Internet services are increasingly built on Amazon Web Services (AWS) and its rivals, like Microsoft Azure and IBM Cloud. That has given those firms tremendous sway over what conduct is and is not acceptable on the Internet—in terms of free speech, they have become even more powerful than, say, Apple. It’s one thing to stop offering an app, it’s another to destabilize or block another company’s entire online operation.

Whether AWS and rival services should wield such power is the central debate in Parler’s subsequent lawsuit against Amazon, which underscores just how reliant Parler was upon AWS.

Rolling Stone now publishing advertorial content

While many media companies feature clearly signposted branded content on their websites, it is less common for a major journalism brand to offer third parties, including PR professionals, the chance to pay to write pieces for publication.

A spokesperson for Penske Media Corporation, which owns the magazine, said that Rolling Stone does not allow paid content to run as editorial in any context, and that all such content was clearly labelled.

Pieces already published as part of the scheme include a set of positive predictions for the future of the cannabis industry by a PR executive who represents a cannabis producer, and a piece praising the social nature of sports betting by the founder of an online sports betting community. – Archie Bland, The Guardian

Trump-tied lobbyists paid massive sums to push pardons

Washington lobbyists with close ties to outgoing President Donald Trump were paid lucrative sums by clients angling for last-minute pardons from the president. 

Matthew Schlapp, chairman of the American Conservative Union and a close Trump ally, brought in the largest haul. According to a lobbying filing released Thursday night, Schlapp was paid a whopping $750,000 since mid-December to lobby Trump to pardon Parker Petit, a top Republican donor who served as Georgia finance chairman for Trump’s 2016 campaign. Petit was convicted of securities fraud in November and faced up to 20 years in federal prison. – Karl Evers–Hillstrom, OpenSecrets.org

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Canadians support government crackdown on hate and racism on social media, poll finds – Global News

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A poll conducted in the wake of the storming of the U.S. Capitol by Donald Trump supporters and far-right groups has found that most Canadians want government action against online hate.

Commissioned by the Canadian Race Relations Foundation, the poll results also show that almost three-quarters of Canadians are concerned about the rise of right-wing extremism and terrorism.

The results were released Monday by the CRRF, a Crown corporation, as the Liberal government is preparing to introduce measures to regulate social media content.

“The fact that most Canadians see this as a problem is all the more reason why our government needs to make online hate speech regulation a policy priority,” said Mohammed Hashim, the foundation’s executive director.

Read more:
Neo-Nazis, extremists capitalizing on COVID-19, declassified CSIS documents say

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During the 2019 federal election, Prime Minister Justin Trudeau said he would require social media companies to remove illegal content such as hate speech within 24 hours or face “significant financial penalties.”

The pledge remains unfulfilled, but the government said last week it would soon introduce legislation to regulate internet content.

Under the proposal, online platforms would have to “monitor and eliminate illegal content,” said Canadian Heritage Minister Steven Guilbeault’s spokesperson Camille Gagné-Raynauld.

“That includes hate speech, terrorist propaganda, violent content, child sexual exploitation and the non-consensual sharing of intimate images,” she said.

“We will also ensure that victims are heard and protected by providing them with a simplified, safe and independent complaint process.”


Click to play video 'Pressure on social media companies to crack down on hate'



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Pressure on social media companies to crack down on hate


Pressure on social media companies to crack down on hate – Mar 15, 2019

The Abacus Data poll, which surveyed 2,000 Canadians between Jan. 15 and 18, reported that 58 per cent felt hateful content on the internet was increasing, and 60 per cent wanted greater federal regulation.

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Support for requiring social media companies to remove racist or hateful content within one day was pegged at 80%, while 10 per cent were opposed, the poll said.

It also reported approval of other measures, such as requiring social media companies to remove users who shared racist or hateful content on their platforms.

Read more:
How the Toronto-registered websites of al-Qaeda and the Pakistani Taliban were taken down

Facebook, Twitter and other tech giants have responded to major incidents of extremist violence such as the New Zealand mosque attacks by deplatforming users for violating their rules.

The siege at the U.S. Capitol during the confirmation of President Joe Biden’s election victory triggered another purge of far-right groups like the Proud Boys from mainstream platforms.

But Bernie Farber, chair of the Canadian Anti-Hate Network, said allowing companies to police themselves had not worked.

“They self-regulate and they’re not doing a good job,” he said.

He said right-wing extremists were exploiting online platforms, which he called a “tool for some of the most pernicious hate groups on the continent and around the world.”

“They exist only because they are able to use these platforms,” he said. “That is why they’re growing. That is why we saw what happened in Washington. There have to be rules.”

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Read more:
Over 6,600 right-wing extremist social media channels, accounts linked to Canada, study finds

Twenty-five per cent of those polled were extremely concerned about the rise of right-wing extremism and terrorism, while 23 per cent were very concerned, 23 per cent were somewhat concerned and 20 per cent were “not that concerned.”

Youths aged 18 to 29, racialized Canadians and those on the political left were most likely to be concerned. Among the political right, 60 per cent were concerned and 36 per cent unconcerned about the issue.

The poll found that a third had seen online content inciting violence, while six per cent had experienced it. For racialized Canadians, the figures were significantly higher, at 41 per cent and 11 per cent.

“Across every item, racialized Canadians are more likely to report experiencing or seeing content online,” the poll said.

Overall, 49 per cent thought online hate and racism was a “big problem,” while 44 per cent considered it a “minor” problem. Youths and left-leaning Canadians were most likely to see it as a problem.

“We are encouraged that Canadians appear to be willing to support a strong framework for ensuring we minimize hate and harassment — even in the darkest corners of virtual society,” Hashim said.

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The poll’s margin of error was 2.2 per cent, 19 times out of 20.

Stewart.Bell@globalnews.ca

© 2021 Global News, a division of Corus Entertainment Inc.

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Scientists launch social media campaign to counter COVID-19 misinformation – CP24 Toronto's Breaking News

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TORONTO — Scientists and health experts are launching a nationwide campaign to counter misinformation about COVID-19 and related vaccines.

The .ScienceUpFirst initiative is an awareness and engagement campaign that will use social media to debunk incorrect information and boost science-based content.

The campaign team says in a news release that it emerged from conversations between Nova Scotia Sen. Stan Kutcher and Timothy Caulfield, Canadian research chair in health law and policy at the University of Alberta.

The initiative is now being led by the Canadian Association of Science Centres, COVID-19 Resources Canada, and the Health Law Institute at the University of Alberta.

Anyone interested in participating can follow ↕scienceupfirst and use the .ScienceUpFirst hashtag on Twitter, Instagram and Facebook, and tag the account to amplify science-based posts and alert it to misinformation posts.

The campaign says there is a marked rise in misinformation and conspiracy theories related to COVID-19 vaccines, virus transmission and government response, and it represents a threat to the health and safety of Canadians.

“Misinformation is a dire, imminent threat to the lives of all Canadians and is proven to be one of the factors fueling COVID-19 infections, and dissuading Canadians from getting vaccinated,” says Caulfield.

“The .ScienceUpFirst initiative seeks to help fill an urgent need to beat back misinformation with the truth, and save lives.”

This report by The Canadian Press was first published Jan. 25, 2021.

 

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