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NFL Signs Historic TV Deal, With Amazon Taking Thursday Rights – BNN

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The National Football League announced a new series of long-term TV deals valued at an estimated US$105 billion, including a historic contract giving Amazon.com Inc. exclusive rights to Thursday football broadcasts, a first for a streaming company.

Under the accord, CBS and Fox will continue to carry daytime games on Sundays and gain expanded digital rights, the parties said Thursday. NBC will retain rights to Sunday evening telecasts, including streaming, while ESPN will keep “Monday Night Football,” gain online rights, and see some games carried on its sister network ABC. The agreements begin with the 2023 season and run through the 2033 season.

The contracts mark some big changes: Traditional media companies will be paying a lot more for NFL football — as much as double what they were shelling out before, according to reports that preceded the announcement. But they also get online rights to coverage. And for the first time, an internet company has grabbed exclusive rights — bringing the potential for innovative coverage to the staid world of sports.

“When I started in this world, it was simple process of conducting an auction for the two conferences,” Robert Kraft, the owner of the New England Patriots, said at a briefing. “Over the last two decades, renewing our media rights has become a more detailed, customized and collaborative process.”

Several networks are paying roughly double their current fees, helping push the total above US$105 billion, according to people with knowledge of the matter. The colossal sum is a victory for NFL Commissioner Roger Goodell, who showed the league can still command big bucks — even after years of uneven ratings and controversies involving concussions and players kneeling during the national anthem.

Here’s how they break down by network:

ESPN/ABC

Walt Disney Co. agreed to pay an estimated US$2.7 billion a year for “Monday Night Football” on ESPN and ABC, said one of the people, who asked not to be identified because the terms aren’t public. With the deal, ABC acquired rights to carry two Super Bowls, along with regular season games. ESPN+ subscribers can stream one international game on an exclusive national basis every season. The agreement allows ESPN the opportunity to simulcast all ABC and ESPN games on ESPN+.

Fox

The Fox Corp. network will pay about US$2 billion annually, one of the people said, for the National Football Conference package of Sunday afternoon games it has carried since 1994. The broadcaster also expanded its digital rights, including rights for its streaming platform Tubi to deliver NFL programming on digital platforms. Fox’s “America’s Game of the Week” has been the most-watched show in all of TV for the last 12 seasons and the most-watched NFL window for the last 20 seasons, the league said.

NBC

Comcast Corp.’s entertainment division agreed to pay about US$2 billion a year for “Sunday Night Football,” according to a person with knowledge of the matter. That was described as less than double the US$1.1 billion in the current deal. The accord includes rights to simulcast all “Sunday Night Football” games on Peacock, NBCUniversal’s streaming service, along with an exclusive feed of select games over the course of the deal. NBC first acquired its package in 2006.

CBS

ViacomCBS Inc. will be paying slightly less than US$2 billion annually for its multiplatform package, a person said. The CBS network keeps the rights for the American Football Conference’s Sunday afternoon games. All games will be broadcast on the CBS Television Network and streamed live on the Paramount+ streaming service. CBS has been airing the NFL since 1956.

Amazon

In the NFL’s first ever all-digital package, Amazon.com Inc.’s Prime Video acquired exclusive rights to “Thursday Night Football” across compatible streaming devices, agreeing to pay about US$1 billion a year, according to a person familiar with the terms. The online giant wants to distinguish the sports-streaming experience from watching TV by adding interactive features that let viewers access real-time stats through its “XRay” feature, which can also be used on Amazon Prime Video to learn more about the cast in a movie or show.

The new deals were must-have for the broadcasters, which have lost millions of viewers to new online entertainment options in recent years. Pay-TV subscribers in the U.S. have fallen to 85 million from a peak of almost 105 million a decade ago.

“This is a seminal moment for the distribution of our content,” Goodell said at the briefing. The league helped fuel the growth of broadcast television in the 1960s, cable in the ’80s and satellite TV in the ’90s, he said. Now it may have a similar effect online.

“NFL football has shown historically the ability to advance those new technologies and change fan behavior,” he said. “I’m sure we’re going to look back at these deals in the same way.”

While TV audiences have been splintered by streaming and other entertainment options, the NFL remains the most-popular programming on television. The Super Bowl is the most-watched annual event on TV — it drew 96.4 million viewers this year — and NBC’s “Sunday Night Football” is the highest-rated regularly scheduled programming, with an audience of almost 17 million a night last season.

That makes football a huge magnet for advertisers that want to reach millions of live-TV viewers at once. It’s also a key source of revenue for broadcast and cable programmers, even if they don’t earn much profit from the games themselves because of the soaring royalties they’ll be paying the NFL. Sports broadcasts are a key platform for media companies to promote their comedies, dramas and new movies.

The league’s current contracts with ViacomCBS, Fox and NBC were to run through the 2022-2023 season, while the pact with ESPN expired after 2021-2022. The league also has an agreement with AT&T Inc.’s DirecTV that runs though 2022-2023. It lets pay-TV customers see Sunday games that aren’t carried by their local TV services.

The deal shows that traditional, or linear, TV is still key to media companies’ strategies — even in the streaming era.

“The prediction that the broadcast networks are disappearing was wrong,” Neal Pilson, head of sports-media consulting firm Pilson Communications Inc. “Look for the other major sports to keep their primary events and games on linear TV with ancillary deals on digital.”

Editor’s Note: BNN Bloomberg is a division of Bell Media, which is the Canadian NFL rights holder. A spokesperson for the company said “There is no correlation between our agreement with the league and the NFL’s media rights agreements in the United States.”

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Whitecaps, Timbers to face off in play-in match in Portland

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VANCOUVER – The Vancouver Whitecaps will begin their post-season campaign with a play-in game against the Timbers in Portland on Wednesday.

The ‘Caps (13-13-8) ended the regular season with a 2-1 loss to Real Salt Lake on Saturday and finished eighth in Major League Soccer’s Western Conference standings.

The eighth and ninth spots from each conference meet in a play-in game this week, with the winner going on to face the No. 1 seed in the first round of the playoffs.

Each eighth-place team was set to host the play-in game, but Vancouver announced Friday that its home stadium, B.C. Place, is not available, so the club will cede home-field advantage to Portland (12-11-11), the ninth-place team.

The ‘Caps and Timbers split their three-game series during regular-season play, with each side taking a win, a loss and a draw.

The first round of the MLS playoffs is set to begin next weekend.

This report by The Canadian Press was first published Oct. 19, 2024.

The Canadian Press. All rights reserved.

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Real Salt Lake beats visiting Whitecaps 2-1 to set single-season club record for points

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SANDY, Utah (AP) — Diego Luna scored a tying goal in the 73rd minute and Real Salt Lake added another on an own goal for a 2-1 victory over the Vancouver Whitecaps on Saturday night to set a single-season club record for points.

Real Salt Lake (16-7-11) secured the No. 3 spot in the Western Conference and will face Minnesota in the first round of the Major League Soccer playoffs. RSL reached 59 points this season, topping the 2012 team with 57.

Vancouver (13-13-8) will play the Portland Timbers on Wednesday in a wild-card game for a chance to play top-seeded LAFC.

Luna settled a long cross from Braian Ojeda before taking four touches to slot home a shot inside the far post for his eighth goal of the season.

RSL went ahead in the 83rd when Vancouver goalkeeper Isaac Boehmer misplayed a lofted ball that rolled into the back of the net.

Vancouver midfielder Ryan Gauld opened the scoring in the 58th to become the first player in club history to produce multiple seasons with at least 10 goals and 10 assists.

AP MLS:

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Juan Soto’s 3-run homer in 10th sends Yankees past Guardians 5-2 and into World Series for 41st time

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CLEVELAND (AP) — Juan Soto’s arrival last winter was supposed to be that move that pushed the New York Yankees back to the top.

They’re one step away.

Soto hit a three-run homer with two outs in the 10th inning and the Yankees advanced to their 41st World Series — and first in 15 years — by beating the Cleveland Guardians 5-2 in Game 5 of the AL Championship Series on Saturday night.

Baseball’s biggest brand is going back to October’s main stage.

Soto, who was acquired in a seven-player trade from San Diego in December, pushed the Bronx Bombers into position with one big swing.

This was why he came, for this moment and for so many more.

“We’re right where we belong,” said Yankees general manager Brian Cashman, who pulled off the deal for Soto.

The Yankees will try to win their 28th title against either the New York Mets or Los Angeles Dodgers. Game 6 of the NL Championship Series is on Sunday at Dodger Stadium.

In the third consecutive tight game in three nights at Progressive Field, Austin Wells walked with one out in the 10th and Alex Verdugo followed with a grounder to Guardians second baseman Andrés Giménez, whose soft toss to the bag was dropped by rookie shortstop Brayan Rocchio for an error.

Hunter Gaddis struck out Gleyber Torres and had Soto in a 1-2 count before New York’s stylish outfielder sent a shot over the wall in center. Soto danced down the first-base line and paused to celebrate with his teammates before circling the bases.

“I was just saying to myself, `You’re all over that guy. You’re all over that guy. He ain’t got anything,’” said Soto, who moved alongside his manager, Aaron Boone, as the only New York players to homer in an extra-inning, series-clinching win.

Luke Weaver got the final three outs with Lane Thomas flying out for the last one, which was caught by Soto.

“We get to play for a world championship,” Boone said. “That’s pretty sweet.”

The 25-year-old Soto is eligible for free agency this winter, and Yankees fans chanted “Re-sign Soto!” during the postgame festivities. He’s expected to get a contract upwards of $600 million, and his heroics in Game 5 may have raised his price.

Giancarlo Stanton hit a two-run homer and was named ALCS MVP as the Yankees took care of the Guardians in five games. It wasn’t easy.

New York won the first two at Yankee Stadium without much fanfare or any major drama. However, it was a different story in Cleveland as all three games at Progressive Field were nail-biters.

The Guardians rallied to win Game 3 on two, two-run homers in their last two at-bats, and the Yankees held on to win Game 4 after blowing a four-run lead.

“This was a rollercoaster and we were able to just keep punching back,” Stanton said. “We know there’s much more work to do and it’s only uphill from here and we got to get it done.”

Cleveland just didn’t have enough and a surprising season under first-year manager Stephen Vogt ended just short of a World Series. The franchise remains without a title since 1948, baseball’s current longest drought.

“There’s only one team that gets to win the last game of the year, and unfortunately it’s not going to be us,” Vogt said. “But we accomplished a lot as a group. We got better. We worked extremely hard. I couldn’t be more proud of this group. We just didn’t get quite as far as we wanted to.”

The Yankees are back in the World Series, back where their fans expect them to be every year.

The club’s 82-80, fourth-place finish in the AL East last season led to some “soul searching as an organization” during the winter, according to Boone, who has been widely criticized but is one of just three managers to take New York to playoffs in six of his first seven seasons.

While the team’s core stayed mostly intact, getting Soto in a blockbuster trade on Dec. 7 — New York sent five players to San Diego for the three-time All-Star — accelerated the team returning to title contender.

“That was a good day,” Boone said with a laugh before the game.

Stanton’s 446-foot rocket into the left-field bleachers tied it at 2 in the sixth and chased Tanner Bibee, who had struck out New York’s dangerous DH in his first two at-bats and held the Yankees scoreless for the first five innings.

It was Stanton’s fourth homer in this series — his third in three days — and his 16th in the postseason, moving him into fourth place on the club’s career list behind Bernie Williams (22), Derek Jeter (20) and Mickey Mantle (18).

Before the game, Boone was asked what makes Stanton so good.

“He can hit it harder than anyone, first of all,” Boone said. “So there’s the physical nature of what he does that’s different than just about everyone in the world.”

But Boone went on to compliment Stanton’s discipline at the plate, “his approach, his process, how he studies guys.”

“There’s something that he does when he gets familiarity with people on top of being very physically gifted,” Boone said.

The Guardians took a 2-0 lead in the fifth off Carlos Rodón on Steven Kwan’s RBI single with two outs. But Cleveland missed a big chance for more, leaving the bases loaded when Lane Thomas grounded out on the first pitch to him from Mark Leiter Jr.

TRAINER’S ROOM

Yankees: LHP Nestor Cortes (elbow strain) had another successful live batting practice session. The reliever remains on track to join the Yankees on their World Series roster. Boone said Cortes would throw again early next week. Cortes went 9-10 with a 3.77 ERA in 30 starts.

___

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