SANTA CLARA, Calif., Sept. 01, 2020 (GLOBE NEWSWIRE) — NVIDIA today unveiled its GeForce RTX™ 30 Series GPUs, powered by the NVIDIA Ampere architecture, which delivers the greatest-ever generational leap in GeForce® history.
Smashing performance records, the GeForce RTX 3090, 3080 and 3070 GPUs offer up to 2x the performance and 1.9x the power efficiency over the previous Turing-based generation. The GPUs take advantage of the second generation of NVIDIA RTX™ — the world’s most powerful PC gaming platform — to provide unprecedented levels of real-time ray tracing and AI gaming.
The RTX 30 Series was unveiled during a virtual launch event by NVIDIA founder and CEO Jensen Huang, who also announced that Fortnite, the pop culture gaming phenomenon, is turning on RTX real-time ray tracing, adding four ray-traced features for a more immersive gaming experience, including reflections, shadows, global illumination and ambient occlusion.
Huang additionally revealed powerful new tools for gamers, including NVIDIA Reflex, which makes competitive gamers quicker; NVIDIA Omniverse Machinima, for video game storytelling using real-time computer graphics engines; and NVIDIA Broadcast, which harnesses AI to turn any room into a home broadcast studio.
“Today’s launch of NVIDIA Ampere GPUs is a giant step into the future,” said Huang. “The work of thousands of engineering years, the GeForce RTX 30 Series delivers our greatest generational leap ever. NVIDIA RTX fuses programmable shading, ray tracing and AI for developers to create entirely new worlds. Twenty years from now, we’ll look back and realize that the future of gaming started here.”
Marvels of NVIDIA Ampere Architecture – 2nd Generation RTX
Enabling the blistering performance of the new RTX 30 Series GPUs and the NVIDIA Ampere architecture are cutting-edge technologies and over two decades of graphics R&D, including:
- New streaming multiprocessors: The building block for the world’s fastest, most efficient GPU, delivering 2x the FP32 throughput of the previous generation, and 30 Shader-TFLOPS of processing power.
- Second-gen RT Cores: New dedicated RT Cores deliver 2x the throughput of the previous generation, plus concurrent ray tracing and shading and compute, with 58 RT-TFLOPS of processing power.
- Third-gen Tensor Cores: New dedicated Tensor Cores, with up to 2x the throughput of the previous generation, making it faster and more efficient to run AI-powered technologies, like NVIDIA DLSS, and 238 Tensor-TFLOPS of processing power.
- NVIDIA RTX IO: Enables rapid GPU-based loading and game asset decompression, accelerating input/output performance by up to 100x compared with hard drives and traditional storage APIs. In conjunction with Microsoft’s new DirectStorage for Windows API,(1) RTX IO offloads dozens of CPU cores’ worth of work to the RTX GPU, improving frame rates and enabling near-instantaneous game loading.
- World’s fastest graphics memory: NVIDIA has worked with Micron to create the world’s fastest discrete graphics memory for the RTX 30 Series, GDDR6X.(2) It provides data speeds of close to 1TB/s system memory bandwidth for graphics card applications, maximizing game and app performance.
- Next-gen process technology: New 8N NVIDIA custom process from Samsung, which allows for higher transistor density and more efficiency.
RTX Comes to Fortnite, Call of Duty: Black Ops Cold War
Pop culture phenomenon Fortnite is the latest blockbuster game to turn RTX On, joining Call of Duty: Black Ops Cold War and a large group of AAA titles, such as Cyberpunk 2077, Dying Light 2 and Watch Dogs: Legion.
Among other titles already shipping with ray-tracing support are Control, Minecraft with RTX Beta for Windows 10 and Wolfenstein: Youngblood. Additionally, ray tracing is supported in industry-standard APIs, including Microsoft DirectX Raytracing and Vulkan, as well as in the game engines used by developers to create games, including Unreal Engine, Unity, Frostbite, id Tech, Northlight, Luminous Engine, 4A Engine and more.
DLSS: AI-Powered Gaming Acceleration
NVIDIA DLSS, one of the biggest graphics breakthroughs of the past decade, uses the deep learning neural network powered by RTX Tensor Cores. When enabled, DLSS — which is supported exclusively on GeForce RTX GPUs — improves performance in titles such as Control, Minecraft with RTX for Windows 10 and Death Stranding, while generating images that are comparable to native resolution. DLSS will be heading to Boundary, Bright Memory Infinite, Call of Duty: Black Ops Cold War, Cyberpunk 2077, Fortnite, Ready or Not, Scavengers and Watch Dogs: Legion. For those with more powerful PC configurations, a new Ultra Performance mode enables DLSS to run up to 8K.
New Ways to Play
NVIDIA also announced three new technologies designed for enhancing the experiences of gamers, broadcasters, esports professionals and creators:
- NVIDIA Reflex: Become Instantly More Competitive. Gamers strive for the lowest possible latency in competitive games because it allows the PC to respond faster to their inputs, enabling them to play with greater precision. NVIDIA Reflex is a new suite of technologies that optimize and measure system latency. Among these are NVIDIA Reflex Low-Latency Mode, a technology being integrated into popular esports games such as Apex Legends, Call of Duty: Warzone, Fortnite and Valorant that reduces latency by up to 50 percent, and NVIDIA Reflex Latency Analyzer, which detects input coming from the mouse and then measures the time it takes for the resulting pixels (for example, a gun muzzle flash) to change on screen. Reflex Latency Analyzer is integrated into new 360Hz NVIDIA G-SYNC® Esports displays arriving this fall from Acer, Alienware, ASUS and MSI and supported by top esports peripherals from ASUS, Logitech, Razer and SteelSeries. Measuring system latency has previously been virtually impossible for gamers to do, requiring over $7,000 in specialized high-speed cameras and equipment.(3)
- NVIDIA Broadcast: Stream Like a Pro. The world’s 20 million(4) live streamers can turn their home into a broadcast studio with NVIDIA Broadcast, a universal plugin that enhances the quality of microphones and webcams with RTX-accelerated AI effects, such as audio noise removal, virtual background effects and webcam auto frame.
- NVIDIA Omniverse Machinima: Enriching a New Art Form. Modern gaming continues to extend the storytelling art genre, in which game assets are used to create cinematic masterpieces. Omniverse Machinima makes such work easy, providing a path-traced viewer tool and engine designed for physical accuracy, simulating light, physics, materials and AI. Users can take assets from supported games, and use their web camera and AI to create characters, add high-fidelity physics and face and voice animation, and publish film-quality cinematics using the rendering power of their RTX 30 Series GPU. Sign up for notification when early access opens.
Introducing: GeForce RTX 3080, RTX 3070, RTX 3090 Founders Edition
- GeForce RTX 3080 — Starting at $699, the RTX 3080 is the ultimate gaming GPU — up to 2x faster than the RTX 2080. Featuring 10GB of the new high-speed GDDR6X memory running at 19Gbps, the RTX 3080 can consistently deliver 60 frames per second for 4K resolution gaming.
- GeForce RTX 3070 — Starting at $499, the RTX 3070 is faster than the RTX 2080 Ti at less than half the price, and on average is 60 percent faster than the original RTX 2070. It is equipped with 8GB of GDDR6 memory, hitting the sweet spot of performance for games running at 4K and 1440p resolutions.
- GeForce RTX 3090 — At the top of the stack is the RTX 3090, priced at $1,499 and referred to as the “BFGPU” — Big Ferocious GPU. It even comes with a silencer — a three-slot, dual-axial, flow-through design that is up to 10x quieter than the TITAN RTX and keeps the GPU up to 30 degrees C cooler. Its 24GB of GDDR6X memory can tackle the toughest AI algorithms and feed massive, content creation workloads. The RTX 3090 is up to 50 percent faster than the current ultimate PC graphics card, TITAN RTX, enabling gamers to experience 60 fps in 8K resolution across many top games.
The new cards feature several world firsts, including:
- Dual-Axial, Flow-Through Thermal Solution — Up to 2x more cooling performance, with a stunning unibody design. Gamers and creators will be able to enjoy unrivaled performance while their GPUs simultaneously run cooler and quieter than ever.
- Exquisite Mechanical and Electrical Design — A stronger mechanical structure — with a new low-profile leaf spring along with a new 12-pin power connector — allows more space for components and cooling, and is compatible with 8-pin connectors in existing power supplies, with an included adapter.
- HDMI 2.1 — The increased bandwidth provided by HDMI 2.1 allows, for the first time, a single cable connection to 8K HDR TVs for ultra-high-resolution gaming.
- AV1 Decode — First discrete GPUs with support for the new AV1 codec, enabling gamers to watch up to 8K HDR internet video using as much as 50 percent less bandwidth.(5)
Where to Buy
The GeForce RTX 3090, 3080 and 3070 GPUs will be available as custom boards, including stock-clocked and factory-overclocked models, from top add-in card providers such as ASUS, Colorful, EVGA, Gainward, Galaxy, Gigabyte, Innovision 3D, MSI, Palit, PNY and Zotac and as Founders Editions from www.nvidia.com.
Look for the GeForce RTX 30 Series GPUs in gaming systems built by Acer, Alienware, ASUS, Dell, HP, Lenovo and MSI, plus leading system builders worldwide, including CyberPower PC, Digital Storm, Falcon NW, IBUYPOWER, Maingear, Origin, NZXT, Puget and many more.
The GeForce RTX 3080 will be available starting Sept. 17. The GeForce RTX 3090 will be available starting Sept. 24. The GeForce RTX 3070 will be available in October.
For a limited time, gamers who purchase a new GeForce RTX 30 Series GPU or system(6) will receive a PC digital download of Watch Dogs: Legion and a one-year subscription to the NVIDIA GeForce NOW™ cloud gaming service.
Among just-published content showcasing the new GeForce RTX 30 Series GPU are:
Press assets, including product photographs, specifications, chip and die shots and other materials, are available at www.nvidia-press.com.
NVIDIA’s (NASDAQ: NVDA) invention of the GPU in 1999 sparked the growth of the PC gaming market, redefined modern computer graphics and revolutionized parallel computing. More recently, GPU deep learning ignited modern AI ― the next era of computing ― with the GPU acting as the brain of computers, robots and self-driving cars that can perceive and understand the world. More information at http://nvidianews.nvidia.com/.
For further information, contact:
Bryan Del Rizzo
Director of Global PR, GeForce
- Microsoft is targeting a developer preview of DirectStorage for Windows for game developers next year, and NVIDIA GeForce RTX gamers will be able to take advantage of RTX IO enhanced games as soon as they become available.
- Available on RTX 3090 and 3080 GPUs only.
- Source: Streamlabs and Xiaohulu livestreaming industry reports
- Participating partners only. Visit https://www.nvidia.com/en-us/geforce/news/30-series-watch-dogs-legion-bundle/.
Certain statements in this press release including, but not limited to, statements as to: NVIDIA delivering the greatest-ever generational leap in performance; the benefits, impact, features and performance of the NVIDIA Ampere architecture, second generation RTX, GeForce RTX 30 Series GPUs, NVIDIA Reflex, Omniverse Machinima, NVIDIA Broadcast and NVIDIA DLSS; Fortnite turning on RTX real-time ray tracing; the launch of NVIDIA Ampere GPUs being a giant step into the future; what the RTX 30 series allow and their ability to support 8K gaming; the benefits, performance and abilities of the technologies going into the RTX 30 Series GPUs and NVIDIA Ampere architecture and what they enable; the games featuring RTX technology and those featuring DLSS; the availability of RTX and DLSS in games and its impact; the APIs and game engines supporting ray tracing; the availability of the 360Hz NVIDIA G-SYNC Esports displays; modern gaming extending the storytelling art genre; the price and availability of the NVIDIA RTX 30 Series GPUs; gamers’ and creators’ ability to enjoy performance while their GPUs run cooler and quieter than ever; and gamers receiving Watch Dogs: Legion and subscription of GeForce NOW when purchasing a RTX 30 Series GPU are forward-looking statements that are subject to risks and uncertainties that could cause results to be materially different than expectations. Important factors that could cause actual results to differ materially include: global economic conditions; our reliance on third parties to manufacture, assemble, package and test our products; the impact of technological development and competition; development of new products and technologies or enhancements to our existing product and technologies; market acceptance of our products or our partners’ products; design, manufacturing or software defects; changes in consumer preferences or demands; changes in industry standards and interfaces; unexpected loss of performance of our products or technologies when integrated into systems; as well as other factors detailed from time to time in the most recent reports NVIDIA files with the Securities and Exchange Commission, or SEC, including, but not limited to, its annual report on Form 10-K and quarterly reports on Form 10-Q. Copies of reports filed with the SEC are posted on the company’s website and are available from NVIDIA without charge. These forward-looking statements are not guarantees of future performance and speak only as of the date hereof, and, except as required by law, NVIDIA disclaims any obligation to update these forward-looking statements to reflect future events or circumstances.
© 2020 NVIDIA Corporation. All rights reserved. NVIDIA, the NVIDIA logo, GeForce, GeForce RTX, G-SYNC, NVIDIA RTX and NVIDIA Turing are trademarks and/or registered trademarks of NVIDIA Corporation in the U.S. and other countries. Other company and product names may be trademarks of the respective companies with which they are associated. Features, pricing, availability and specifications are subject to change without notice.
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/c5b8c58b-be4b-40da-9532-06c6e0ca14ec
Source: – GlobeNewswire
If Apple follows its own rules, you’ll soon be able to stream your Xbox to your iPhone – The Verge
Last week, I showed you why Apple’s App Store guidelines will never permit Microsoft’s xCloud or Google’s Stadia cloud gaming services in their current forms.
But Microsoft has another form of game streaming that isn’t against Apple’s rules at all, and the company has all but confirmed it’s currently working to bring it to your iPhone.
Take a look:
The tweet above is from nearly a year ago, but it’s freshly relevant this week: on Monday, Microsoft announced a new Xbox app that lets you stream games from your own Xbox to your own Android phone over your local network for free. There’s an iOS version coming too — and while my colleague Tom Warren originally suggested the console streaming feature probably wouldn’t come to iOS, I’m now willing to bet it will.
Microsoft now tells me the goal is actually to have full parity between the iOS and Android apps, and that Apple is already reviewing the iOS version now.
And unless Microsoft is trying to push something drastically different on iOS than the existing Android app, I expect the console streaming feature to sail through review with flying colors.
You see, Apple has a name for apps like these, distinct from the individual streaming game idea that we discussed last week. They’re called “Remote Desktop Clients,” and here are the exact Apple guidelines that apply:
4.2.7 Remote Desktop Clients: If your remote desktop app acts as a mirror of specific software or services rather than a generic mirror of the host device, it must comply with the following:
(a) The app must only connect to a user-owned host device that is a personal computer or dedicated game console owned by the user, and both the host device and client must be connected on a local and LAN-based network.
(b) Any software or services appearing in the client are fully executed on the host device, rendered on the screen of the host device, and may not use APIs or platform features beyond what is required to stream the Remote Desktop.
(c) All account creation and management must be initiated from the host device.
(d) The UI appearing on the client does not resemble an iOS or App Store view, does not provide a store-like interface, or include the ability to browse, select, or purchase software not already owned or licensed by the user. For the sake of clarity, transactions taking place within mirrored software do not need to use in-app purchase, provided the transactions are processed on the host device.
(e) Thin clients for cloud-based apps are not appropriate for the App Store.
Thing is, Microsoft can probably ignore parts (a) through (e) because they don’t apply to such a basic streaming service at all: as you can see in Tom’s video tweet above, the Xbox app is the definition of a “generic mirror of the host device” because it mirrors the entire Xbox One interface, warts and all. Apple says these apps only need to follow the other rules if they aren’t generic mirrors of a console.
Apple allows those kinds of remote desktop apps to do just about anything, likely because they’re valuable for more than just games — there’s a whole category of sysadmins and other techs that rely on them to troubleshoot PCs remotely, and it’d be hard (though not impossible) to shut down this kind of app without restricting those as well.
It’s also how a cloud gaming app like Shadow can sneak through Apple’s walls, because that service just mirrors an entire Windows PC across the internet and requires you to install the games yourself.
But when it comes to the Xbox app’s fate, there’s a far more important precedent. Sony’s PS4 Remote Play is already on iOS, and it works almost exactly the same as Microsoft’s Xbox console streaming. It similarly mirrors the entire PS4 interface, including access to the PlayStation Store. And though Microsoft’s Android app does include the ability to play over the internet, and a few more creature comforts like remote management of your console, I would think the “generic mirror” rule would keep it from getting kicked out.
All that said, Apple has been known to change the rules whenever it feels like — even after rejecting an app it already approved. That’s what originally happened to Valve’s Steam Link app, which was barred from release on iOS before Apple introduced any of the Remote Desktop rules above. Steam Link eventually got approved a year later, but with some conspicuous cuts:
But Microsoft’s Xbox app isn’t like Steam Link anyhow, since it’s always used Valve’s streamlined Big Picture interface rather than having a full “generic mirror” of your PC’s operating system in tow. I wouldn’t expect Microsoft to need any cuts — unless, of course, Apple tries to apply its new set of “streaming games” rules to keep those Xbox games out. Even if it does, it’ll seem blatantly unfair since Sony’s near-identical idea already exists on the App Store.
I expect Apple will just wave this one through.
Why Pinterest Stock Was Gaining Today – Motley Fool
Shares of Pinterest (NYSE:PINS) were gaining today, even though there was no specific news on the image-discovery company. One potential driver of today’s move higher may be that Pinterest is now the No. 1 free app on Apple‘s App Store, ahead of other popular apps like TikTok and Zoom Video Communications.
As of 11:34 a.m. EDT, Pinterest stock was up 5.1%.
A number of Twitter users observed that Pinterest had risen to the top of the App Store chart this morning. There was no obvious explanation for the move — perhaps the back-to-school season or the beginning of fall is driving interest in the virtual pin board — but it adds to a narrative that Pinterest is seeing its user base blossom during the pandemic.
In its second-quarter report, the company said that its monthly active user base had jumped 39% on a year-over-year basis to 416 million, making it larger than Twitter and Snapchat. Additionally, Pinterest looks well-positioned for the remainder of the year, as e-commerce and online searches are likely to be elevated this holiday season due to the coronavirus pandemic, favoring the image-search tool. For the week of Sept. 9 to Sept. 15, Pinterest also ranked as the No. 2 downloaded app on the App Store in the lifestyle category and No. 1 on Google Play in lifestyle.
Pinterest shares have now more than doubled this year as the stock soared higher following its blowout second-quarter report in July. Still, the company appears to have a lot of growth in front of it as it’s only started to monetize its platform and its user base is surging during the pandemic. Additionally, the success of Facebook has shown how big the opportunity is in social media.
Pinterest’s financial results may have to catch up to the stock’s surge this year, but given the company’s numerous tailwinds, those gains look very much warranted.
Microsoft's Purchase Of ZeniMax Gives Them Access To Orion Streaming Tech – GameSpot
Microsoft threw down the gauntlet for next generation recently with their purchase of Bethesda parent company ZeniMax, and in the wake of the deal there’s been a lot of speculation about what it all means for the Xbox Series X. Microsoft has said that this isn’t just about exclusives, and there could be some truth to this–not only with Microsoft benefit from having Bethesda’s games on Game Pass, but they didn’t just pick up games in this sale.
Windows Central has noted that Microsoft’s purchase gives them access to Orion, the streaming tech Bethesda announced at E3 2019. The technology was touted as “a game- and platform-agnostic technology that optimizes game engines for streaming,” but the technology might be less platform-agnostic following this sale.
Orion’s stated goal is to stream games at low bandwidth with high-settings–making accessible the sort of game experiences that are often reserved only for people with powerful PC set-ups. The technology aims to cut latency down and deliver an excellent streaming experience.
Microsoft has just launched their own streaming system for Game Pass called xCloud, and it’s pretty good. If Microsoft wants to push their streaming technology further, though, then the purchase of Bethesda could be instrumental in doing so.
It could take a while to see the fruits of this purchase, but it’s very likely that Orion factored into Microsoft’s decision. The tech giant now owns 23 creative studios.
The Xbox Series X/S launch on November 10. If you want to try and get your hands on a system at or close to launch, check out GameSpot’s preorder guide.
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