Properly seeks to shake up real estate industry - Vancouver Sun | Canada News Media
Connect with us

Real eState

Properly seeks to shake up real estate industry – Vancouver Sun

Published

 on


New Canadian real estate brokerage firm seeks to modernize the buying and selling experience for homebuyers with a buy first and sell later model.

Reviews and recommendations are unbiased and products are independently selected. Postmedia may earn an affiliate commission from purchases made through links on this page.

Article content

Is the way we buy and sell real estate outdated?

Advertisement

Article content

Anshul Ruparell thinks so. He’s the CEO of Properly, a new Canadian real estate brokerage firm seeking to modernize the buying and selling experience for homebuyers with a buy first and sell later model.

“There’s been no significant changes in the way real estate transactions have been conducted in decades,” Ruparell said. “Across every other industry, from hospitality to grocery shopping, there’s been a wave of innovation. The convenience you see in e-commerce you see in other parts of your life. The real estate industry is ripe for innovation.”

Properly Homes launched in Toronto in 2020 and is just now expanding into Vancouver and the Fraser Valley. The firm has partnered with Drew and Jonathan Scott, originally from Vancouver, and hosts of The Property Brothers on HGTV.

Advertisement

Article content

Properly’s main innovation is a proprietary service known as Properly Sale Assurance. This allows homeowners to unlock equity in their current home before selling. “It acts as a temporary replacement for a home sale,” Ruparell said. “It’s our commitment to buy their home should it not sell on the market in a couple of months. We have a large $100 million pool of capital to fund that purchase. But over the last 18 months, we’ve never had to buy a home from a customer.”

Anshul Ruparell is the CEO of Properly, a new Canadian real estate brokerage firm. Photo by Supplied by Properly /PNG

The service can alleviate many of the stressors of buying and selling a home, including lining up closing dates, going through showings and managing two mortgages.

“Our goal is to remove the friction and outdated processes so our customers can avoid the stress and frustration and confusion that is part of the process,” Ruparell said.

Advertisement

Article content

The time is right in the Lower Mainland for a service like Properly, the CEO says. “The real estate market is strong, which is a sign of an economy rebounding from the pandemic. But there are very few homes for sale. This leads to aggressive bidding wars and homes selling very quickly. This creates a dynamic where those who are looking to buy their next home have to move quickly when they find it, and they need the confidence of knowing what they can afford to pay. Beyond that, by nature of being in a pandemic and a home serving so many purposes, to uproot your life to facilitate the home-sale process is something that very few people are keen to take on.”

Properly works with local realtors and offers clients “a number of digital tools including our intuitive home search platform to help you find your next home online,” he said.

Advertisement

Article content

The Property Brothers joined as partners and investors, but Drew Scott is a licensed agent. “He’ll be offering a decade of real estate experience to our company but also to our customers, as his schedule permits. They’ll be providing advice around how we can continue to improve the customer experience as well as appearing as ambassadors on behalf of Properly. What’s especially exciting is that they are Vancouver locals; it’s an opportunity for them to come home and for people to access their expertise as we seek to serve the Vancouver market.”


  1. Sold (Bought): Multiple offers push up sale price of Burnaby half duplex


  2. Sold (Bought): Gibsons property features ocean glimpses and convenient location

Advertisement

Comments

Postmedia is committed to maintaining a lively but civil forum for discussion and encourage all readers to share their views on our articles. Comments may take up to an hour for moderation before appearing on the site. We ask you to keep your comments relevant and respectful. We have enabled email notifications—you will now receive an email if you receive a reply to your comment, there is an update to a comment thread you follow or if a user you follow comments. Visit our Community Guidelines for more information and details on how to adjust your email settings.

Adblock test (Why?)



Source link

Continue Reading

Real eState

Mortgage rule changes will help spark demand, but supply is ‘core’ issue: economist

Published

 on

 

TORONTO – One expert predicts Ottawa‘s changes to mortgage rules will help spur demand among potential homebuyers but says policies aimed at driving new supply are needed to address the “core issues” facing the market.

The federal government’s changes, set to come into force mid-December, include a higher price cap for insured mortgages to allow more people to qualify for a mortgage with less than a 20 per cent down payment.

The government will also expand its 30-year mortgage amortization to include first-time homebuyers buying any type of home, as well as anybody buying a newly built home.

CIBC Capital Markets deputy chief economist Benjamin Tal calls it a “significant” move likely to accelerate the recovery of the housing market, a process already underway as interest rates have begun to fall.

However, he says in a note that policymakers should aim to “prevent that from becoming too much of a good thing” through policies geared toward the supply side.

Tal says the main issue is the lack of supply available to respond to Canada’s rapidly increasing population, particularly in major cities.

This report by The Canadian Press was first published Sept. 17,2024.

The Canadian Press. All rights reserved.

Source link

Continue Reading

Real eState

National housing market in ‘holding pattern’ as buyers patient for lower rates: CREA

Published

 on

 

OTTAWA – The Canadian Real Estate Association says the number of homes sold in August fell compared with a year ago as the market remained largely stuck in a holding pattern despite borrowing costs beginning to come down.

The association says the number of homes sold in August fell 2.1 per cent compared with the same month last year.

On a seasonally adjusted month-over-month basis, national home sales edged up 1.3 per cent from July.

CREA senior economist Shaun Cathcart says that with forecasts of lower interest rates throughout the rest of this year and into 2025, “it makes sense that prospective buyers might continue to hold off for improved affordability, especially since prices are still well behaved in most of the country.”

The national average sale price for August amounted to $649,100, a 0.1 per cent increase compared with a year earlier.

The number of newly listed properties was up 1.1 per cent month-over-month.

This report by The Canadian Press was first published Sept. 16, 2024.

The Canadian Press. All rights reserved.

Source link

Continue Reading

Real eState

Two Quebec real estate brokers suspended for using fake bids to drive up prices

Published

 on

 

MONTREAL – Two Quebec real estate brokers are facing fines and years-long suspensions for submitting bogus offers on homes to drive up prices during the COVID-19 pandemic.

Christine Girouard has been suspended for 14 years and her business partner, Jonathan Dauphinais-Fortin, has been suspended for nine years after Quebec’s authority of real estate brokerage found they used fake bids to get buyers to raise their offers.

Girouard is a well-known broker who previously starred on a Quebec reality show that follows top real estate agents in the province.

She is facing a fine of $50,000, while Dauphinais-Fortin has been fined $10,000.

The two brokers were suspended in May 2023 after La Presse published an article about their practices.

One buyer ended up paying $40,000 more than his initial offer in 2022 after Girouard and Dauphinais-Fortin concocted a second bid on the house he wanted to buy.

This report by The Canadian Press was first published Sept. 11, 2024.

The Canadian Press. All rights reserved.

Source link

Continue Reading

Trending

Exit mobile version