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Rethinking Retail Concepts

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Retail sales throughout the world were on an upswing, or at best very stable and growing. Then the Pandemic happened. It is still with us and will be for some time. Retailers, Mall Managers responded in kind to the safety measures issued by the state, province, or district they were located in. At the time, initial thoughts were that this pandemic would pass by relatively quickly like a flu season of old, and when it did not the brain trust within the retail sector were forced to rethink their retail/store concepts and the buildings/locations where they were located.

Long-term planning had been simple, putting as many stores into a finite building, being able to charge rent while creating demand for the location. That could not work if a pandemic happens, as we know enclosed areas allow for the spread of a virus to staff and customers alike. What to do?

Retailers responded with the introduction of permanent and portable air cleansing systems. Also, spraying systems were introduced spraying the store of any virus contamination that has fallen upon the retail furniture. These elements did not answer the question of how retailers could protect customers and staff. Retailers were closed and then allowed to open with the limited customer and staff entry. The stores were open but running at a loss.

Those retailers with a large footprint were able to accept more customers in a controlled manner. There really was not much the retailers could do.

Developers, retail planning teams began to plan for the future, for surely this pandemic will eventually fade away. Their plans will show that the pandemic had a true influence on their plans.

1. Open Air Malls. Retailers have their own stores which could be isolated should a breakout occur. The concept has been tried in the southern warm regions, but not so much in seasonal-influenced areas. We have learned that open areas allow any virus to dissipate and customers to have their safe distance while shopping. Further introduction of open-air malls is the creation of a center for the community, with the introduction of outdoor art, activities, and gathering areas for concerts and community presentations.

2. The introduction of coding. All products are coded. A customer picks up a product, tests it for wear, and upon leaving the store is charged for the said product. Retailers have realized that customers are much more independent than previously, therefore customer service from retail staff can be limited. Less staff are needed. Customers can either have key chains with their credit card code on them or share their card upon entering. Some chains have offered encoding into a customer’s arms, under the skin. Extreme but perhaps fashionable in time.

3. Mall will be located further from the city core, using the less costly available land and also isolating the mall and its customers to the said mall. Deprive customers of mass retail environments by attracting them to a singular mall. Keeping the customer within that mall environment is key. That is where mass communications bring the customers in and building a community self serve environment is essential. Carnivals, concerts, multiple podiums of interactive entertainment will capture the customer’s attention and pocket book too.

4. Retailers will be opening fewer new stores, but developing larger existing ones. Through redevelopment, a larger environment will appear, along with the introduction of multi-media pods. Flagship stores act as both a sales and catalog medium to the customer. See what you like, and then go to the pods and buy items at 15% off with shipping included. Less traffic at the cashier counter, but growth in the retailer sales. Marketing and media instore planning becomes essential for the retailer’s sales and margins. Downscaling staff will be the rule, introducing and connecting customers to multi-media technology essential.

5. Retailers will partner with media giants such as Telus, Bell, and Rogers who provide phones and watches with the capability to hold identity and credit card information. Enter a store and you can be identified to the retailer, telling it what your past requirements may be. A sign-in when entering, these devices can also act as the retailer’s cashier.

Retailers will make every effort to not just serve their clients within their retail stores but also make an effort to reach their customers in their homes too. Cheap or free delivery will be essential, while customers’ multimedia usage is of prime importance for the delivery of retailers’ new product lines and promotions.

A new level of retailing has arrived where even bargain mass merchandisers are upscaling within their markets. Retailers wish to present themselves and their products in such a way that allows them to charge more, increasing their margins in all avenues of retail. Customers like to think they are buying the best product, and are willing at times to pay for that image. Dollar Stores will exist for those in need, while those who have the cash will be entertained and offered the latest item.

Steven Kaszab
Bradford, Ontario
skaszab@yahoo.ca

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Japan’s SoftBank returns to profit after gains at Vision Fund and other investments

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TOKYO (AP) — Japanese technology group SoftBank swung back to profitability in the July-September quarter, boosted by positive results in its Vision Fund investments.

Tokyo-based SoftBank Group Corp. reported Tuesday a fiscal second quarter profit of nearly 1.18 trillion yen ($7.7 billion), compared with a 931 billion yen loss in the year-earlier period.

Quarterly sales edged up about 6% to nearly 1.77 trillion yen ($11.5 billion).

SoftBank credited income from royalties and licensing related to its holdings in Arm, a computer chip-designing company, whose business spans smartphones, data centers, networking equipment, automotive, consumer electronic devices, and AI applications.

The results were also helped by the absence of losses related to SoftBank’s investment in office-space sharing venture WeWork, which hit the previous fiscal year.

WeWork, which filed for Chapter 11 bankruptcy protection in 2023, emerged from Chapter 11 in June.

SoftBank has benefitted in recent months from rising share prices in some investment, such as U.S.-based e-commerce company Coupang, Chinese mobility provider DiDi Global and Bytedance, the Chinese developer of TikTok.

SoftBank’s financial results tend to swing wildly, partly because of its sprawling investment portfolio that includes search engine Yahoo, Chinese retailer Alibaba, and artificial intelligence company Nvidia.

SoftBank makes investments in a variety of companies that it groups together in a series of Vision Funds.

The company’s founder, Masayoshi Son, is a pioneer in technology investment in Japan. SoftBank Group does not give earnings forecasts.

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Yuri Kageyama is on X:

The Canadian Press. All rights reserved.

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Trump campaign promises unlikely to harm entrepreneurship: Shopify CFO

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Shopify Inc. executives brushed off concerns that incoming U.S. President Donald Trump will be a major detriment to many of the company’s merchants.

“There’s nothing in what we’ve heard from Trump, nor would there have been anything from (Democratic candidate) Kamala (Harris), which we think impacts the overall state of new business formation and entrepreneurship,” Shopify’s chief financial officer Jeff Hoffmeister told analysts on a call Tuesday.

“We still feel really good about all the merchants out there, all the entrepreneurs that want to start new businesses and that’s obviously not going to change with the administration.”

Hoffmeister’s comments come a week after Trump, a Republican businessman, trounced Harris in an election that will soon return him to the Oval Office.

On the campaign trail, he threatened to impose tariffs of 60 per cent on imports from China and roughly 10 per cent to 20 per cent on goods from all other countries.

If the president-elect makes good on the promise, many worry the cost of operating will soar for companies, including customers of Shopify, which sells e-commerce software to small businesses but also brands as big as Kylie Cosmetics and Victoria’s Secret.

These merchants may feel they have no choice but to pass on the increases to customers, perhaps sparking more inflation.

If Trump’s tariffs do come to fruition, Shopify’s president Harley Finkelstein pointed out China is “not a huge area” for Shopify.

However, “we can’t anticipate what every presidential administration is going to do,” he cautioned.

He likened the uncertainty facing the business community to the COVID-19 pandemic where Shopify had to help companies migrate online.

“Our job is no matter what comes the way of our merchants, we provide them with tools and service and support for them to navigate it really well,” he said.

Finkelstein was questioned about the forthcoming U.S. leadership change on a call meant to delve into Shopify’s latest earnings, which sent shares soaring 27 per cent to $158.63 shortly after Tuesday’s market open.

The Ottawa-based company, which keeps its books in U.S. dollars, reported US$828 million in net income for its third quarter, up from US$718 million in the same quarter last year, as its revenue rose 26 per cent.

Revenue for the period ended Sept. 30 totalled US$2.16 billion, up from US$1.71 billion a year earlier.

Subscription solutions revenue reached US$610 million, up from US$486 million in the same quarter last year.

Merchant solutions revenue amounted to US$1.55 billion, up from US$1.23 billion.

Shopify’s net income excluding the impact of equity investments totalled US$344 million for the quarter, up from US$173 million in the same quarter last year.

Daniel Chan, a TD Cowen analyst, said the results show Shopify has a leadership position in the e-commerce world and “a continued ability to gain market share.”

In its outlook for its fourth quarter of 2024, the company said it expects revenue to grow at a mid-to-high-twenties percentage rate on a year-over-year basis.

“Q4 guidance suggests Shopify will finish the year strong, with better-than-expected revenue growth and operating margin,” Chan pointed out in a note to investors.

This report by The Canadian Press was first published Nov. 12, 2024.

Companies in this story: (TSX:SHOP)

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RioCan cuts nearly 10 per cent staff in efficiency push as condo market slows

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TORONTO – RioCan Real Estate Investment Trust says it has cut almost 10 per cent of its staff as it deals with a slowdown in the condo market and overall pushes for greater efficiency.

The company says the cuts, which amount to around 60 employees based on its last annual filing, will mean about $9 million in restructuring charges and should translate to about $8 million in annualized cash savings.

The job cuts come as RioCan and others scale back condo development plans as the market softens, but chief executive Jonathan Gitlin says the reductions were from a companywide efficiency effort.

RioCan says it doesn’t plan to start any new construction of mixed-use properties this year and well into 2025 as it adjusts to the shifting market demand.

The company reported a net income of $96.9 million in the third quarter, up from a loss of $73.5 million last year, as it saw a $159 million boost from a favourable change in the fair value of investment properties.

RioCan reported what it says is a record-breaking 97.8 per cent occupancy rate in the quarter including retail committed occupancy of 98.6 per cent.

This report by The Canadian Press was first published Nov. 12, 2024.

Companies in this story: (TSX:REI.UN)

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