Tilray, Inc. Reports Profitable Second Quarter Fiscal Year 2022 Financial Results - GlobeNewswire | Canada News Media
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Tilray, Inc. Reports Profitable Second Quarter Fiscal Year 2022 Financial Results – GlobeNewswire

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  • Net Revenue Increased ~20% to $155 Million from the Prior Year Quarter
  • Net Income Improved $95 Million to $6 Million from the Prior Year Quarter
  • Adjusted EBITDA of $13.8 Million, 11th Consecutive Quarter of Positive Adjusted EBITDA
  • Achieved $70 Million in Cost Synergies To Date; On-Track to Exceed Original Plan of $80 Million Ahead of Schedule and to Generate Additional $20 Million of Synergies in Fiscal 2023
  • Leading Medical Cannabis Company in Europe with ~20% Market Share in Germany

NEW YORK, Jan. 10, 2022 (GLOBE NEWSWIRE) — Tilray, Inc. (“Tilray” or the “Company”) (Nasdaq: TLRY; TSX: TLRY), a leading global cannabis-lifestyle and consumer packaged goods company inspiring and empowering the worldwide community to live their very best life, today reported financial results for the second fiscal quarter ended November 30, 2021. All financial information in this press release is reported in U.S. dollars, unless otherwise indicated.

The Company also announced a new parent name, Tilray Brands, Inc., reflecting the Company’s evolution from a Canadian LP to a global consumer packaged goods company powerhouse with a market leading portfolio of cannabis and lifestyle CPG brands.

Irwin D. Simon, Tilray’s Chairman and Chief Executive Officer, stated, “Our second quarter performance reflects notable success building high-quality and highly sought-after cannabis and lifestyle CPG brands which, coupled with our scale, operational excellence and broad global distribution, enabled us to increase sales and maintain profitability despite sector-specific and macro-economic headwinds.”

Mr. Simon continued, “Looking at performance highlights across key markets, we maintained our #1 cannabis market share position in Canada – despite market saturation and related competitive challenges — on the strength of our brands and adept pricing and marketing adjustments. Importantly, we believe these adjustments will enable us to aggressively recapture share when the market right-sizes. In Germany – Europe’s largest and most profitable medical cannabis market – our nearly 20% share leads the market. We believe this, coupled with our infrastructure, will also allow us to capture the adult-use market as legalization accelerates under the new coalition government. Turning to the U.S., SweetWater Brewing and Manitoba Harvest continued to invest in product innovation and acquisitions to enhance awareness and distribution. These profitable businesses further provide an opportunity to launch THC-based products upon federal legalization in the U.S. Subsequent to the end of the fiscal quarter, we also expanded our spirits portfolio through the acquisition of Breckenridge Distillery, deepening our presence in the fast-growing spirits sector while also providing an immediate contribution to earnings.”

Mr. Simon concluded, “The totality of our performance, our prospects and our global platform make Tilray Brands’ opportunity as compelling as ever, driven by our success as a cannabis and lifestyle CPG powerhouse and our relentless focus on delivering shareholder value.”

Financial Highlights – Second Quarter Fiscal 2022

  • Net income increased to $6 million from a net loss of $89 million in the previous year quarter.
  • Net revenue increased ~20% to $155 million during the second quarter from $129 million in the prior year quarter. The increase was driven by 7% growth in cannabis revenue to $58.8 million, net beverage alcohol revenue of $13.7 million from SweetWater, and wellness segment revenue of $13.8 million from Manitoba Harvest.
  • Adjusted EBITDA of $13.8 million in the second quarter 2022, 8% growth compared to the preceding prior quarter, and the eleventh consecutive quarter of positive Adjusted EBITDA
  • Gross profit of $32.8 million, a 7% decrease from $35.3 million in the prior year quarter.
  • Adjusted gross margin in the cannabis segment remained strong at 43%.
  • Maintained #1 cannabis market share in Canada1 with leading portfolio of comprehensive medical cannabis and adult-use brands, including top position in cannabis flower and pre-rolls.
  • International medical cannabis market leader and #1 in Germany2 with ~20% market share.
  • Cost synergies from Aphria-Tilray combination of $70 million achieved on a run-rate basis to date, with actual cash-savings close to $36 million to date. Expect to reach $80 million synergy target, ahead of schedule, by May 31, 2022 and to generate an additional $20 million in synergies in fiscal 2023.

Strategic Growth Actions

  • On December 21, 2021 – SweetWater acquired award-winning craft-beer brands, Alpine Beer and Green Flash Brewing.
  • On December 8, 2021, Tilray acquired Breckenridge Distillery, strengthening its strategic position in the U.S.
  • On November 4, 2021, SweetWater entered the Spirits category with new ready-to-drink cocktail and cross-brand collaboration with Canadian cannabis brand, RIFF.
  • On October 26, 2021, Tilray announced European expansion with medical cannabis agreement in Luxembourg.
  • On October 20, 2021, Tilray announced an expanded distribution agreement with Great North Distributors for adult-use cannabis sales across Canada.

Growth and High Potential Across Key Markets

  • #1 Market Leading Position in Germany and Poised to Benefit from Recreational Legalization –Tilray is also the only company currently supplying the German government with medical cannabis grown in-country. The Company’s state-of-the-art EU GMP certified cultivation facility in Germany has additional capacity to immediately support entry into the recreational market upon legalization, which the new German coalition government is accelerating.
  • Ongoing Progress Across the EU – Tilray’s success across the EU, a powerful growth market worth potentially $1 billion for the Company, is backed by its two state-of-the-art cultivation facilities in Portugal and Germany that provide EU GMP certified pharmaceutical-grade medical cannabis across the region. Tilray is also the only Company with two EU GMP certified cannabis facilities in Europe. This unparalleled production capability coupled with Tilray’s sales arrangements through major distribution channels in Germany, the UK, and other key markets, and strong relationships with local governments and the trust of patients give Tilray the ability to drive accelerated growth.
  • #1 Leading Cannabis Market Share in Canada – Amid an intensely competitive and over-saturated market, Tilray remains the market leader in the CAD$4.26 billion Canadian cannabis market, driven by a portfolio of carefully curated brands across all consumer segments; medical, wellness, innovative cannabis 2.0 products across concentrates, edibles, and drinks; processing capacity; and distribution. In order to address the saturated marketplace, Tilray has implemented strategic price adjustments, expanded distribution through its coast-to-coast agreement with Rose Life Sciences and Great North Distributors, and doubled-down on and accelerated product innovation.
  • A Leading U.S. CPG Platform that Generates Considerable Cash Flow Now and Will Be Immediately Leveraged for Cannabis Products Upon Federal Legalization – In the U.S., Tilray’s operating businesses include SweetWater, the 11th largest craft brewer in the nation3 and leading lifestyle brand, and Manitoba Harvest, a pioneer in hemp, CBD and wellness products. Together, they generate approximately $100 million in revenue and are EBITDA and cash flow positive and will expand in the near term into CBD adjacencies and THC-based products upon legalization. Further, the Company continues to build its U.S. platform, including through its prior acquisition of a majority of the outstanding senior secured convertible notes of MedMen Enterprises Inc. (CSE: MMEN) (OTCQX: MMNFF) – which marked a critical step towards delivering on its objective of leading the U.S. cannabis market upon federal legalization.

Conference Call
Tilray executives will host a conference call and live audio webcast to discuss these results at 8:30 am Eastern Time, details of which are provided below.

Call-in Number: (877) 407-0792 from Canada and the U.S. or (201) 689-8263 from international locations. Please dial in at least 10 minutes prior to the start time.

A telephone replay will be available approximately two hours after the call concludes through January 26, 2022. To access the recording dial (844)-512-2921 and use the passcode 13725661.     

There will be a simultaneous, live webcast available on the Investors section of Tilray’s website at www.tilray.com. The webcast will also be archived.

ICR Conference Participation Today

Tilray executives will also host a virtual fireside chat at the ICR Conference at 1:30 pm Eastern Time today. There will be a simultaneous, live webcast available on the Investors section of Tilray’s website at www.tilray.com. The webcast will also be archived.

About Tilray

Tilray, Inc. (Nasdaq: TLRY; TSX: TLRY), is a leading global cannabis-lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is changing people’s lives for the better – one person at a time – by inspiring and empowering the worldwide community to live their very best life by providing them with products that meet the needs of their mind, body, and soul and invoke a sense of wellbeing. Tilray’s mission is to be the trusted partner for its patients and consumers by providing them with a cultivated experience and health and wellbeing through high-quality, differentiated brands and innovative products. A pioneer in cannabis research, cultivation, and distribution, Tilray’s unprecedented production platform supports over 20 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and alcoholic beverages.

For more information on how we open a world of wellbeing, visit www.Tilray.com.

Forward-Looking Statements

Certain statements in this communication that are not historical facts constitute forward-looking information or forward-looking statements (together, “forward-looking statements”) under Canadian securities laws and within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be subject to the “safe harbor” created by those sections and other applicable laws. Forward-looking statements can be identified by words such as “forecast,” “future,” “should,” “could,” “enable,” “potential,” “contemplate,” “believe,” “anticipate,” “estimate,” “plan,” “expect,” “intend,” “may,” “project,” “will,” “would” and the negative of these terms or similar expressions, although not all forward-looking statements contain these identifying words. Certain material factors, estimates, goals, projections or assumptions were used in drawing the conclusions contained in the forward-looking statements throughout this communication. Forward-looking statements include statements regarding our intentions, beliefs, projections, outlook, analyses or current expectations concerning, among other things: the Company’s ability to become the world’s leading cannabis-focused consumer branded company; expectations regarding profitable revenue growth and expected cost savings; and the Company’s ability to commercialize new and innovative beverage products. Many factors could cause actual results, performance or achievement to be materially different from any forward-looking statements, and other risks and uncertainties not presently known to the Company or that the Company deems immaterial could also cause actual results or events to differ materially from those expressed in the forward-looking statements contained herein. For a more detailed discussion of these risks and other factors, see the most recently filed annual information form of Tilray and the Annual Report on Form 10-K (and other periodic reports filed with the SEC) of Tilray made with the SEC and available on EDGAR. The forward-looking statements included in this communication are made as of the date of this communication and the Company does not undertake any obligation to publicly update such forward-looking statements to reflect new information, subsequent events or otherwise unless required by applicable securities laws.

Use of Non-U.S. GAAP Financial Measures

This press release and the accompanying tables include non-GAAP financial measures, including adjusted gross margin, Adjusted EBITDA and adjusted free cash flow. Management believes that the non-GAAP financial measures presented provide useful additional information to investors about current trends in the Company’s operations and are useful for period-over-period comparisons of operations. These non-GAAP financial measures should not be considered in isolation or as a substitute for the comparable GAAP measures. In addition, these non-GAAP measures may not be the same as similar measures provided by other companies due to potential differences in methods of calculation and items being excluded. They should be read only in connection with the Company’s Consolidated Statements of Operations and Cash Flows presented in accordance with GAAP.

Adjusted EBITDA is calculated as net income (loss) before finance expense, net; non-operating expense (income), net; amortization; stock-based compensation; facility start-up and closure costs; inventory valuation adjustment; lease expense; and transaction costs. A reconciliation of Adjusted EBITDA to net loss, the most directly comparable GAAP measure, has been provided in the financial statement tables included below in this press release. Gross margin, excluding inventory valuation adjustments, is calculated as revenue less cost of sales adjusted to add back inventory valuation adjustments and amortization of inventory step-up, divided by revenue. A reconciliation of Gross margin, excluding inventory valuation adjustments, to gross margin, the most directly comparable GAAP measure, has been provided in the financial statement tables included below in this press release. Free cash flow is comprised of two GAAP measures deducted from each other which are net cash flow provided by (used in) operating activities less investments in capital and intangible assets. Adjusted free cash flow removes the cash impact of acquisitions from free cash flow. A reconciliation of net cash flow provided by (used in) operating activities to free cash flow and to adjusted cash flows, the most directly comparable GAAP measure, has been provided in the financial statement tables included below in this press release.

For further information:

Media: Berrin Noorata, news@tilray.com
Investors: Raphael Gross, +1-203-682-8253, Raphael.Gross@icrinc.com

1 Based on Hifyre retail data.
2 Insight Health NPI: Panel data of 5,500 pharmacies (29% coverage)
3 The Brewers Association Top 50 Brewing Companies by Sales Volume Report for 2020.

 


Consolidated Statements of Financial Position

(In thousands of United States dollars)   November 30,
2021
    May 31,
2021
 
Assets                
Current assets                
Cash and cash equivalents   $ 331,783     $ 488,466  
Accounts receivable, net     84,575       87,309  
Inventory     233,020       256,429  
Prepaids and other current assets     57,340       48,920  
Convertible notes receivable     1,560       2,485  
Total current assets     708,278       883,609  
Capital assets     604,249       650,698  
Right-of-use assets     13,933       18,267  
Intangible assets     1,450,015       1,605,918  
Goodwill     2,814,163       2,832,794  
Interest in equity investees     4,440       8,106  
Long-term investments     168,244       17,685  
Other assets     164       8,285  
Total assets   $ 5,763,486     $ 6,025,362  
Liabilities                
Current liabilities                
Bank indebtedness   $ 8,736     $ 8,717  
Accounts payable and accrued liabilities     168,300       212,813  
Contingent consideration     62,339       60,657  
Warrant liability     40,455       78,168  
Current portion of lease liabilities     3,588       4,264  
Current portion of long-term debt     31,510       36,622  
Total current liabilities     314,928       401,241  
Long – term liabilities                
Lease liabilities     49,265       53,946  
Long-term debt     151,819       167,486  
Convertible debentures     554,854       667,624  
Deferred tax liability     219,311       265,845  
Other liabilities     320       3,907  
Total liabilities     1,290,497       1,560,049  
Shareholders’ equity                
Common stock ($0.0001 par value; 990,000,000 shares authorized; 463,802,393 and 265,423,304 shares issued and outstanding, respectively)     46       46  
Additional paid-in capital     4,954,547       4,792,406  
Accumulated other comprehensive income     9,595       152,668  
Accumulated Deficit     (527,900 )     (486,050 )
Total Tilray shareholders’ equity     4,436,288       4,459,070  
Non-controlling interests     36,701       6,243  
Total shareholders’ equity     4,472,989       4,465,313  
Total liabilities and shareholders’ equity   $ 5,763,486     $ 6,025,362  


Condensed Consolidated Statements of Net Income (Loss) and Comprehensive (Loss)

    Three months ended
November 30,
    Six months ended
November 30,
    Three months ended
November 30,
    Six months ended
November 30,
 
(In thousands of United States dollars)   2021     2020     2021     2020     Change     %Change     Change     %Change  
Net revenue   $ 155,153     $ 129,459     $ 323,176     $ 246,949     $ 25,694     20 %     $ 76,227     31 %  
Cost of goods sold     122,387       94,176       239,455       176,721       28,211     30 %       62,734     35 %  
Gross profit     32,766       35,283       83,721       70,228       (2,517 )   (7 %)       13,493     19 %  
Operating expenses:                                   0             0          
General and administrative     33,469       28,273       82,956       54,245       5,196     18 %       28,711     53 %  
Selling     9,210       6,079       16,642       11,896       3,131     52 %       4,746     40 %  
Amortization     29,016       4,208       59,755       8,335       24,808     590 %       51,420     617 %  
Marketing and promotion     7,120       4,252       12,585       9,177       2,868     67 %       3,408     37 %  
Research and development     515       225       1,300       345       290     129 %       955     277 %  
Transaction costs     8,120       18,206       33,699       20,664       (10,086 )   (55 %)       13,035     100 %  
Total operating expenses     87,450       61,243       206,937       104,662       26,207     43 %       102,275     98 %  
Operating loss     (54,684 )     (25,960 )     (123,216 )     (34,434 )     (28,724 )   111 %       (88,782 )   258 %  
Interest expense, net     (9,940 )     (4,832 )     (20,110 )     (10,568 )     (5,108 )   106 %       (9,542 )   90 %  
Non-operating income (expense), net     64,750       (72,649 )     113,610       (86,008 )     137,399     (189 %)       199,618     (232 %)  
Income (loss) before income taxes     126       (103,441 )     (29,716 )     (131,010 )     103,567     (100 %)       101,294     (77 %)  
Income taxes (recovery)     (5,671 )     (14,192 )     (909 )     (20,017 )     8,521     (60 %)       19,108     (95 %)  
Net income (loss)   $ 5,797     $ (89,249 )   $ (28,807 )   $ (110,993 )   $ 95,046     (106 %)     $ 82,186     (74 %)  
Total net income (loss) attributable to Shareholders of Tilray Inc.   $ (201 )   $ (99,900 )   $ (41,850 )   $ (134,243 )   $ 99,699     (100 %)     $ 92,393     (69 %)  
Weighted average number of common shares – basic     460,254,275       243,477,655       454,797,598       242,207,388                                  
Weighted average number of common shares – diluted     460,254,275       243,477,655       454,797,598       242,207,388                                  
Net income (loss) per share – basic   $ (0.00 )   $ (0.41 )   $ (0.09 )   $ (0.55 )                                
Net income (loss) per share – diluted   $ (0.00 )   $ (0.41 )   $ (0.09 )   $ (0.55 )                                

Net Revenue by Operating Segment

(In thousands of United States dollars)   Three months
ended
November 30,
2021
    % of
Total
revenue
    Three months
ended
November 30,
2020
    % of
Total
revenue
    Six months
ended
November 30,
2021
    % of
Total
revenue
    Six months
ended
November 30,
2020
    % of
Total
revenue
 
Cannabis revenue   $ 58,775     38 %     $ 54,766     42 %     $ 129,224     40 %     $ 105,968     43 %  
Distribution revenue     68,869     44 %       73,983     57 %       136,055     42 %       140,271     57 %  
Beverage alcohol revenue     13,707     9 %       710     1 %       29,168     9 %       710     0 %  
Wellness revenue     13,802     9 %           0 %       28,729     9 %           0 %  
Net revenue   $ 155,153     100 %     $ 129,459     100 %     $ 323,176     100 %     $ 246,949     100 %  
                                                                 
                                                                 

Net Cannabis Revenue by Market Channel

    Three months ended November 30,     Six months ended November 30,  
(In thousands of United States dollars)   2021       2020       2021       2020    
Revenue from Canadian medical cannabis products   $ 7,929     11 %     $ 6,260     9 %     $ 16,303     10 %     $ 12,640     9 %  
Revenue from Canadian adult-use cannabis products     49,535     67 %       58,175     83 %       119,128     73 %       115,123     84 %  
Revenue from wholesale cannabis products     2,259     3 %       1,440     2 %       3,959     2 %       5,232     4 %  
Revenue from international cannabis products     13,706     19 %       4,280     6 %       23,972     15 %       4,280     3 %  
Total cannabis revenue     73,429               70,155               163,362               137,275          
Excise taxes     (14,654 )   (20 %)       (15,389 )   (22 %)       (34,138 )   (21 %)       (31,307 )   (23 %)  
Total cannabis net revenue   $ 58,775             $ 54,766             $ 129,224             $ 105,968          

Other Financial Information: Gross Margin and Adjusted Gross Margin

(In thousands of United States dollars)   Three months ended November 30, 2021  
    Cannabis     Beverage     Distribution     Wellness     Total  
Gross revenue   $ 73,429     $ 14,544     $ 68,869     $ 13,802     $ 170,644  
Excise taxes     (14,654 )     (837 )                 (15,491 )
Net revenue     58,775       13,707       68,869       13,802       155,153  
Cost of goods sold     45,259       5,921       61,237       9,970       122,387  
Gross profit   $ 13,516     $ 7,786     $ 7,632     $ 3,832     $ 32,766  
Gross margin     23 %     57 %     11 %     28 %     21 %
Adjusted gross profit   $ 25,516     $ 7,786     $ 7,632     $ 3,832     $ 44,766  
Adjusted gross margin     43 %     57 %     11 %     28 %     29 %
                                         
    Three months ended November 30, 2020  
    Cannabis     Beverage     Distribution     Wellness     Total  
Gross revenue   $ 70,155     $ 754     $ 73,983     $     $ 144,892  
Excise taxes     (15,389 )     (44 )                 (15,433 )
Net revenue     54,766       710       73,983             129,459  
Cost of goods sold     29,632       281       64,263             94,176  
Gross profit   $ 25,134     $ 429     $ 9,720     $     $ 35,283  
Gross margin     46 %     60 %     13 %             27 %
Adjusted gross profit   $ 25,134     $ 429     $ 9,720     $     $ 35,283  
Adjusted gross margin     46 %     60 %     13 %             27 %
                                         
    Six months ended November 30, 2021  
    Cannabis     Beverage     Distribution     Wellness     Total  
Gross revenue   $ 163,362     $ 31,027     $ 136,055     $ 28,729     $ 359,173  
Excise taxes     (34,138 )     (1,859 )                 (35,997 )
Net revenue     129,224       29,168       136,055       28,729       323,176  
Cost of goods sold     85,450       12,583       120,527       20,895       239,455  
Gross profit   $ 43,774     $ 16,585     $ 15,528     $ 7,834     $ 83,721  
Gross margin     34 %     57 %     11 %     27 %     26 %
Adjusted gross profit   $ 55,774     $ 16,585     $ 15,528     $ 7,834     $ 95,721  
Adjusted gross margin     43 %     57 %     11 %     27 %     30 %
                                         
    Six months ended November 30, 2020  
    Cannabis     Beverage     Distribution     Wellness     Total  
Gross revenue   $ 137,275     $ 754     $ 140,271     $     $ 278,300  
Excise taxes     (31,307 )     (44 )                 (31,351 )
Net revenue     105,968       710       140,271             246,949  
Cost of goods sold     55,407       281       121,033             176,721  
Gross profit   $ 50,561     $ 429     $ 19,238     $     $ 70,228  
Gross margin     48 %     60 %     14 %             28 %
Adjusted gross profit   $ 50,561     $ 429     $ 19,238     $     $ 70,228  
Adjusted gross margin     48 %     60 %     14 %             28 %


Other Financial Information: Adjusted Earnings before Interest, Taxes, and Amortization

(In thousands of United States dollars)   For the three months ended
November 30,
    For the six months ended
November 30,
 
Adjusted EBITDA reconciliation:   2021     2020     2021     2020  
Net income (loss)     5,797       (89,249 )     (28,807 )     (110,993 )
Income taxes     (5,671 )     (14,192 )     (909 )     (20,017 )
Interest expense, net     9,940       4,832       20,110       10,568  
Non-operating expense (income), net     (64,750 )     72,649       (113,610 )     86,008  
Amortization     37,471       12,031       76,804       23,010  
Stock-based compensation     8,253       5,489       17,670       8,339  
Facility start-up and closure costs     1,700             7,900        
Lease expense     900       373       1,600       630  
Inventory write down     12,000             12,000        
Transaction costs     8,120       18,206       33,699       20,664  
Adjusted EBITDA   $ 13,760     $ 10,139     $ 26,457     $ 18,209  


Other Financial Information: Free Cash Flow and Adjusted Free Cash Flow

    Three months ended
November 30,
    Six months ended
November 30,
 
(In thousands of United States dollars)   2021     2020     2021     2020  
Net cash provided by (used in) operating activities   $ (17,121 )   $ 2,438     $ (110,348 )   $ (53,662 )
Less: investments in capital and intangible assets, net     (6,972 )     (9,301 )     (15,592 )     (23,256 )
Free cash flow   $ (24,093 )   $ (6,863 )   $ (125,940 )   $ (76,918 )
Cash expended related to acquisitions     8,120       18,206       56,510       20,664  
Adjusted free cash flow   $ (15,973 )   $ 11,343     $ (69,430 )   $ (56,254 )

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It’s common knowledge that companies don’t hire the most qualified candidates. Employers hire the person they believe will deliver the best value in exchange for their payroll cost.

Since most job seekers know the above, I’m surprised that so few mention their Employee Value Proposition (EVP). Most job seekers list their education, skills, and experience without substantiating them and expect employers to determine whether they can benefit their company; hence, most resumes and LinkedIn profiles are just a list of opinions—borderline platitudes—that are meaningless and, therefore, have no value. Job seekers need to better explain, along with providing evidence, how they’ll contribute to an employer’s success.

Employers don’t hire opinions (read: talk is cheap); they hire results.

You’re not offering anything tangible when you claim:

 

  • I’m a great communicator.
  • I’m detail oriented.
  • I’m a team player.

 

Tangible:

 

  • “At Global Dynamics, I held quarterly town hall meetings with my 22 sales reps, highlighting our accomplishments, identifying opportunity areas, and recognizing outstanding performers.”
  • “For eight years, I managed Vandelay Industries IT department, overseeing a staff of 18 and a 12-million-dollar budget while coordinating cross-specialty projects. My strong attention to detail is why I never exceeded budget.”
  • “While working at Cyberdyne Systems, I was part of the customer service team, consisting of nine of us, striving to improve our response time. Through collaboration and sharing of best practices, we reduced our average response time from 48 to 12 business hours, resulting in a 35% improvement in customer feedback ratings.”

 

These examples of tangible answers provide employers with what they most want to hear from candidates but rarely do; what value the candidate will bring to the company. Typically, job seekers present their skills, experience, and unsubstantiated opinions and expect recruiters and employers to figure out their value, which is a lazy practice.

Getting hired isn’t based on “I have an MBA in Marketing and Sales,” “I’ve been a web designer for over 15 years,” “I’m young, beautiful and energetic,” blah, blah, blah. Likewise, being rejected isn’t based on “I’m overqualified,” “I’m too old,” “I don’t have enough education,” blah, blah, blah. Getting hired depends entirely on showing employers that you can add value and substance to their company; that you’ll serve a purpose.

When you articulate a solid value offer, the “blah, blah, blah” doesn’t matter. Job seekers focus too much on the “blah, blah, blah,” and when not hired, they say, “It’s not me, it’s…” The biggest mistake I see job seekers make is focusing on the “blah, blah, blah”—their experience and education—believing this is what interests employers. Hiring managers are more interested in whether you can solve the problems the position exists to solve than in your education and experience.

 

Not impressive: Education

Impressive: A track record of achieving tangible results.

 

You aren’t who you say you are; you are what you do.

 

If you want to be somebody who works hard, you have to actually work hard. If you want to be somebody who goes to the gym, you actually have to go to the gym. If you want to be a good friend, spouse, or colleague, you have to actually be a good friend, spouse, or colleague. Actions build reputations, not words.

The biggest challenge job seekers face today is differentiating themselves. To stand out and be memorable, don’t be like most job seekers, someone who’s all talk and no action. Any recruiter or hiring manager will tell you that the job market is heavily populated with job seekers who talk themselves up, talk a “good game” about everything they can “supposedly” do, drop names, etc., but have nothing to show for it.

More than ever, employers want to hear candidates offer a value proposition summarizing what value they bring. If you’re looking for a low-hanging fruit method to differentiate yourself, do what job seekers hardly ever do and make a hard-to-ignore value proposition.

  1. Increase sales: “Based on my experience managing Regina and Saskatoon for PharmaKorp, I’m confident that I can increase BioGen’s sales by no less than 25% in Winnipeg and the surrounding area by the end of 2025.”
  2. Reduce cost: “During my 12 years as Taco Town’s head of purchasing, I renegotiated contracts with key suppliers, resulting in 15% cost savings, saving the company over $450,000 annually. I know I can do the same for The Pasta House.”
  3. Increase customer satisfaction:“During my time at Globex Corporation, I established a systematic feedback mechanism that enabled customers to share their experiences. This led to targeted improvements, increasing our Net Promoter Score by 15 points. I can increase Dunder Mifflin’s net promoter score.”
  4. Save time: “As Zap Delivery’s dispatcher, I implemented advanced routing software that analyzed traffic patterns, reducing average delivery times by 20%. My implementation of this software at Froggy’s Delivery can reduce your delivery times by at least 20%, if not more.”

 

If you want to achieve job search success as soon as possible, structure your job search with a single thread that’s evident and consistent throughout your résumé, LinkedIn profile, cover letters and especially during interviews; clearly convey what difference you’ll make to the employer.

_____________________________________________________________________

 

Nick Kossovan, a well-seasoned veteran of the corporate landscape, offers “unsweetened” job search advice. You can send Nick your questions to artoffindingwork@gmail.com.

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Netflix’s subscriber growth slows as gains from password-sharing crackdown subside

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Netflix on Thursday reported that its subscriber growth slowed dramatically during the summer, a sign the huge gains from the video-streaming service’s crackdown on freeloading viewers is tapering off.

The 5.1 million subscribers that Netflix added during the July-September period represented a 42% decline from the total gained during the same time last year. Even so, the company’s revenue and profit rose at a faster pace than analysts had projected, according to FactSet Research.

Netflix ended September with 282.7 million worldwide subscribers — far more than any other streaming service.

The Los Gatos, California, company earned $2.36 billion, or $5.40 per share, a 41% increase from the same time last year. Revenue climbed 15% from a year ago to $9.82 billion. Netflix management predicted the company’s revenue will rise at the same 15% year-over-year pace during the October-December period, slightly than better than analysts have been expecting.

The strong financial performance in the past quarter coupled with the upbeat forecast eclipsed any worries about slowing subscriber growth. Netflix’s stock price surged nearly 4% in extended trading after the numbers came out, building upon a more than 40% increase in the company’s shares so far this year.

The past quarter’s subscriber gains were the lowest posted in any three-month period since the beginning of last year. That drop-off indicates Netflix is shifting to a new phase after reaping the benefits from a ban on the once-rampant practice of sharing account passwords that enabled an estimated 100 million people watch its popular service without paying for it.

The crackdown, triggered by a rare loss of subscribers coming out of the pandemic in 2022, helped Netflix add 57 million subscribers from June 2022 through this June — an average of more than 7 million per quarter, while many of its industry rivals have been struggling as households curbed their discretionary spending.

Netflix’s gains also were propelled by a low-priced version of its service that included commercials for the first time in its history. The company still is only getting a small fraction of its revenue from the 2-year-old advertising push, but Netflix is intensifying its focus on that segment of its business to help boost its profits.

In a letter to shareholder, Netflix reiterated previous cautionary notes about its expansion into advertising, though the low-priced option including commercials has become its fastest growing segment.

“We have much more work to do improving our offering for advertisers, which will be a priority over the next few years,” Netflix management wrote in the letter.

As part of its evolution, Netflix has been increasingly supplementing its lineup of scripted TV series and movies with live programming, such as a Labor Day spectacle featuring renowned glutton Joey Chestnut setting a world record for gorging on hot dogs in a showdown with his longtime nemesis Takeru Kobayashi.

Netflix will be trying to attract more viewer during the current quarter with a Nov. 15 fight pitting former heavyweight champion Mike Tyson against Jake Paul, a YouTube sensation turned boxer, and two National Football League games on Christmas Day.

The Canadian Press. All rights reserved.

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All Magic Spells (TM) : Top Converting Magic Spell eCommerce Store

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