Toronto's Real Estate Industry Unites for a Breezy Brokerage Launch - Storeys | Canada News Media
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Toronto's Real Estate Industry Unites for a Breezy Brokerage Launch – Storeys

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Erin Nicole Davis

The who’s who of Toronto’s pre-construction real estate scene united in celebration at the Lake House at Budweiser Stage on July 25 for a high-profile brokerage launch.

Brokers, developers, and real estate marketers — many of them old friends and long-time industry colleagues — were in their finest form for the breezy brokerage launch party for Pivot Real Estate Group in collaboration with the launch EMT Consulting Inc. 

With the former helmed by celebrated brokers Louis Nguyễn and Rose Ha Le and the latter founded by industry veteran Elliott Taube, the two new companies are giving Toronto’s real estate industry something to talk about. Since its launch just over a month ago, Pivot Real Estate Group has already become a major player in the pre-construction condo world. 

With the backdrop of Toronto’s skyline and the shoreline of Lake Ontario, the new members-only venue felt decidedly special — an appropriate one for the occasion.

“If you’ve ever done business with Elliott, Louis, or Rose over the years, you know they sell some of the absolute greatest real estate in the city,” said Danny Roth, publisher of STOREYS, when welcoming the crowd. “If Elliott is involved, it’s the place to be. We’re here tonight to celebrate the best of the best.”

Danny Roth, Publisher of STOREYS

Taube has made a name for himself in Toronto’s real estate marketing industry over the years. While he’s no stranger to industry events, this was the most meaningful for him. 

“I’ve been so fortunate over the years to host many great real estate events, but tonight is so special because we are here to celebrate a collaboration that was years — decades — in the making,” said Taube. “I am so pleased to share this moment with everyone because this night wouldn’t have happened without you. The main reason we are here is because of the partnerships we have formed over the years as we continue to build this amazing city that sits so proudly behind us.” 

Elliott Taube

Taube documented his start into real estate — back at a time “without computers and when interest rates were double digit” and he was doubling a bartender — and how a girl who would one day become his wife suggested he try selling new homes after re-sale didn’t exactly go well for him. “This was the best advice I ever took,” he says of his now-wife Tracy’s words of wisdom. 

Taube’s career in the pre-construction condo world saw him move from a sales rep to management to vice president and to president, working on some of the Greater Toronto Area’s most important and most iconic projects. 

In what he calls the final stage of his career, Taube said he is looking forward to continuing to work with “the best in the business,” but under a new identity and new company banner. Taube will advise Pivot Realty Group and its clients through EMT Consulting. 

“Pivot is an old company, but with a long history and has already become one of the largest sales and marketing companies in the city,” said Taube on a call with STOREYS. “This is the result of the continued collaboration of decades of experience of work in the field.”

Louis Nguyễn

When addressing the crowd at the launch, Pivot’s Louis Nguyễn expressed his gratitude for having signed over 10 well-known Canadian developers in their first 30-days of business. “And for potential clients in the room, we still have more capacity,” he said, half-jokingly.

He describes the “key success” of Pivot as something that has stemmed from the fact that the entire Pivot Realty Group senior executive team started from the bottom and worked their respective ways up Toronto’s ever-competitive real estate ladder. 

“We understand what our sales staff needs, what our co-op agents need, what our head office needs, what our developer needs, and — most importantly — what our buyer needs and that’s how we’ve been successful in delivering these services to you,” said Nguyễn. 

Rose Ha Le

The high-energy brokerage launch left guests well-fed, inspired, and excited for the future of real estate and city-building in the GTA. 

Written By
Erin Nicole Davis

Erin Nicole Davis is a born and raised Toronto writer with a passion for the city and its urban affairs and culture.

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Greater Toronto home sales jump in October after Bank of Canada rate cuts: board

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TORONTO – The Toronto Regional Real Estate Board says home sales in October surged as buyers continued moving off the sidelines amid lower interest rates.

The board said 6,658 homes changed hands last month in the Greater Toronto Area, up 44.4 per cent compared with 4,611 in the same month last year. Sales were up 14 per cent from September on a seasonally adjusted basis.

The average selling price was up 1.1 per cent compared with a year earlier at $1,135,215. The composite benchmark price, meant to represent the typical home, was down 3.3 per cent year-over-year.

“While we are still early in the Bank of Canada’s rate cutting cycle, it definitely does appear that an increasing number of buyers moved off the sidelines and back into the marketplace in October,” said TRREB president Jennifer Pearce in a news release.

“The positive affordability picture brought about by lower borrowing costs and relatively flat home prices prompted this improvement in market activity.”

The Bank of Canada has slashed its key interest rate four times since June, including a half-percentage point cut on Oct. 23. The rate now stands at 3.75 per cent, down from the high of five per cent that deterred many would-be buyers from the housing market.

New listings last month totalled 15,328, up 4.3 per cent from a year earlier.

In the City of Toronto, there were 2,509 sales last month, a 37.6 per cent jump from October 2023. Throughout the rest of the GTA, home sales rose 48.9 per cent to 4,149.

The sales uptick is encouraging, said Cameron Forbes, general manager and broker for Re/Max Realtron Realty Inc., who added the figures for October were stronger than he anticipated.

“I thought they’d be up for sure, but not necessarily that much,” said Forbes.

“Obviously, the 50 basis points was certainly a great move in the right direction. I just thought it would take more to get things going.”

He said it shows confidence in the market is returning faster than expected, especially among existing homeowners looking for a new property.

“The average consumer who’s employed and may have been able to get some increases in their wages over the last little bit to make up some ground with inflation, I think they’re confident, so they’re looking in the market.

“The conditions are nice because you’ve got a little more time, you’ve got more choice, you’ve got fewer other buyers to compete against.”

All property types saw more sales in October compared with a year ago throughout the GTA.

Townhouses led the surge with 56.8 per cent more sales, followed by detached homes at 46.6 per cent and semi-detached homes at 44 per cent. There were 33.4 per cent more condos that changed hands year-over-year.

“Market conditions did tighten in October, but there is still a lot of inventory and therefore choice for homebuyers,” said TRREB chief market analyst Jason Mercer.

“This choice will keep home price growth moderate over the next few months. However, as inventory is absorbed and home construction continues to lag population growth, selling price growth will accelerate, likely as we move through the spring of 2025.”

This report by The Canadian Press was first published Nov. 6, 2024.

The Canadian Press. All rights reserved.

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Homelessness: Tiny home village to open next week in Halifax suburb

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HALIFAX – A village of tiny homes is set to open next month in a Halifax suburb, the latest project by the provincial government to address homelessness.

Located in Lower Sackville, N.S., the tiny home community will house up to 34 people when the first 26 units open Nov. 4.

Another 35 people are scheduled to move in when construction on another 29 units should be complete in December, under a partnership between the province, the Halifax Regional Municipality, United Way Halifax, The Shaw Group and Dexter Construction.

The province invested $9.4 million to build the village and will contribute $935,000 annually for operating costs.

Residents have been chosen from a list of people experiencing homelessness maintained by the Affordable Housing Association of Nova Scotia.

They will pay rent that is tied to their income for a unit that is fully furnished with a private bathroom, shower and a kitchen equipped with a cooktop, small fridge and microwave.

The Atlantic Community Shelters Society will also provide support to residents, ranging from counselling and mental health supports to employment and educational services.

This report by The Canadian Press was first published Oct. 24, 2024.

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Here are some facts about British Columbia’s housing market

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Housing affordability is a key issue in the provincial election campaign in British Columbia, particularly in major centres.

Here are some statistics about housing in B.C. from the Canada Mortgage and Housing Corporation’s 2024 Rental Market Report, issued in January, and the B.C. Real Estate Association’s August 2024 report.

Average residential home price in B.C.: $938,500

Average price in greater Vancouver (2024 year to date): $1,304,438

Average price in greater Victoria (2024 year to date): $979,103

Average price in the Okanagan (2024 year to date): $748,015

Average two-bedroom purpose-built rental in Vancouver: $2,181

Average two-bedroom purpose-built rental in Victoria: $1,839

Average two-bedroom purpose-built rental in Canada: $1,359

Rental vacancy rate in Vancouver: 0.9 per cent

How much more do new renters in Vancouver pay compared with renters who have occupied their home for at least a year: 27 per cent

This report by The Canadian Press was first published Oct. 17, 2024.

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