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Turns out recruiters don't actually care about your social media profile – Yahoo Finance Australia



How much does your social media profile matter to recruiters? (Source: Getty)
How much does your social media profile matter to recruiters? (Source: Getty)

Conventional job-hunting wisdom dictates: make sure your social media accounts are clean, free of unprofessional photos or comments, or otherwise hidden on the private setting.

Perhaps a potential employer could be lurking on LinkedIn, and what you post could affect your chances of getting that job.

But the University of New South Wales’ Business School has rubbished this, with new research finding that there’s “little to no” correlation between a job candidate’s social media profile and their potential performance or retention levels.

UNSW Business School School of Management lecturer Liwen Zhang created studies that examined job hunters’ social media profiles and whether this content was taken into consideration by recruiters.

“We tried to standardise the process to help improve the validity of these assessments. We provided training to recruiters, and provided more standardised evaluation forms, and tried to have multiple recruiters to assess the same applicants,” Zhang said.

“But the results show that this does not really appear to improve the prediction of future job behaviours or withdrawal intentions.”

The research also raised questions about the extent to which content found on social media profiles could be considered in hiring decisions.

“Applicants’ discriminatory posts and behaviours are often not welcomed at the workplace,” Zhang said. “We categorise such behaviours and statements as ‘information that may be a concern to an organisation’.

“I think it could be fair for organisations to review this information from social media and use it in staffing decisions.

“However, if recruiters use applicants’ ethnicity or marriage status information obtained from social media sites, this will raise legal concerns.”

And while recruiters might not ask for your social media profiles directly, there are other ways they may go about it, Zhang added.

“We do see recruiters [effectively] demanding access in various ways, such as using a social media profile login to create an application profile, or to sign a consent agreement.”

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Libya: UN condemns arrest of media authority chief – Al Jazeera English



UN Support Mission in Libya denounces ‘unlawful arrest’ of Mohammed Baayou after he spoke out against Islamist groups in Tripoli.

The United Nations on Thursday condemned the “unlawful arrest” of the head of Libya’s government media authority demanding “his immediate and unconditional release”.

Mohammed Baayou, a journalist and prominent media official under the leadership of deposed ruler Muammar Gaddafi, has spoken out strongly against Islamist groups as well as the many armed forces vying for control of swaths of Libya.

The UN Support Mission in Libya (UNSMIL) said Baayou, head of the Libyan Media Corporation, was arrested on Tuesday in the capital, Tripoli.

His two sons and a journalist at Libya’s al-Wataniya TV channel, Hind Ammar, were also arrested but they have since been released, it added.

Libya has been racked by violence since a NATO-backed uprising in 2011 overthrew and killed veteran leader Gaddafi.

Since then, the North African country has been dominated by armed groups, riven by local conflicts, and divided between two bitterly opposed administrations: the UN-recognised Government of National Accord (GNA), headed by Prime Minister Fayez al-Serraj, and a rival administration in the east affiliated with renegade military commander Khalifa Haftar.

‘Arbitrary arrests’

Photographs posted on social media purport to show Baayou being held inside the headquarters of a powerful armed group, the Tripoli Revolutionary Brigade, which is allied to the GNA.

The Tripoli administration has yet to comment on the arrest.

“This latest round of arbitrary arrests highlights the personal risks journalists take to promote the right to freedom of expression in Libya,” the UN statement said.

“Media freedom is critical to Libya’s democratic transition,” it added.

The US embassy in Tripoli also condemned “the unlawful detention” of Baayou and said it “reaffirms American support for the rule of law in Libya and the protection of journalists and all Libyans in their right to freedom of expression”.

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InvestorChannel's Media Watchlist Update for Thursday, October 22, 2020, 16:30 EST – InvestorIntel




InvestorChannel’s Media Stocks Watchlist Update video includes the Top 5 Performers of the Day, and a performance review of the companies InvestorChannel is following in the sector.
Sources Include: Yahoo Finance, AlphaVantage FinnHub & CSE.
For more information, visit us at or email us at

Watchlist Companies:
– QYOU Media Inc. (QYOU.V) CAD 0.07 (7.69%)
– Corus Entertainment Inc. (CJR-B.TO) CAD 3.38 (7.64%)
– Stingray Group Inc. (RAY-A.TO) CAD 5.60 (1.63%)
– Thunderbird Entertainment Group Inc. (TBRD.V) CAD 2.09 (1.46%)
– Zoom Video Communications Inc. (ZM) USD 520.54 (1.43%)
– HubSpot, Inc. (HUBS) USD 309.24 (0.38%)
– Glacier Media Inc. (GVC.TO) CAD 0.20 (0.0%)
– GVIC Communications Corp. (GCT.TO) CAD 0.14 (0.0%)
– Media Central Corporation Inc. (FLYY.CN) CAD 0.01 (0.0%)
– Moovly Media Inc. (MVY.V) CAD 0.07 (0.0%)
– Network Media Group Inc. (NTE.V) CAD 0.14 (0.0%)
– Quizam Media Corporation (QQ.CN) CAD 0.50 (0.0%)
– WOW! Unlimited Media Inc. (WOW.V) CAD 0.35 (0.0%)
– ZoomerMedia Limited (ZUM.V) CAD 0.06 (0.0%)
– Slack Technologies Inc. (WORK) USD 28.62 (-0.87%)
– Adobe Inc. (ADBE) USD 483.60 (-2.49%)
– Ltd. (WIX) USD 264.16 (-2.72%)
– MediaValet Inc. (MVP.V) CAD 2.41 (-5.49%)
– Lingo Media Corporation (LM.V) CAD 0.09 (-5.56%)
– Postmedia Network Canada Corp. (PNC-A.TO) CAD 1.57 (-8.19%)


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National media calling for level playing field with Google, Facebook – Agassiz-Harrison Observer



Black Press Media has joined Canada’s news media publishers in calling for all political parties in Parliament to support the adoption of Australia’s approach to combat the monopolistic practices of Google and Facebook.

The two American web giants control the lion’s share of online advertising dollars and distribute newspaper content without compensation in Canada, as in democracies around the world. The model being implemented in Australia counters these monopolistic practices and levels the digital playing field – at no cost to taxpayers and without user fees or other charges.

In Canada, Google and Facebook control 80 per cent of all online advertising revenues. They use their monopoly control not just to divert advertising from news media publishers, but also to divert millions in advertising revenue that they place on news media sites. Even when advertisers pay specifically to advertise on news media sites, Google and Facebook keep most of that revenue, while gathering and using data on news media site readers and advertisers for their own purposes.

Black Press Media CEO Rick O’Connor stated, “It is vital that we establish the principle that the content we produce and that is subsequently picked up and carried on the platforms such as Google and Facebook should be compensated by the platforms so that we can continue to provide the journalism that our local communities want.

“This is a principle that is only recently being accepted by the platforms, thus the need to work in concert with the rest of the industry to fight for local journalism.”

The recommendation that Canada adopt the Australian model is contained in Levelling the Digital Playing Field, a report commissioned by News Media Canada and prepared by global advisory firm FTI Consulting, which conducted an in-depth analysis of actions taken in democracies around the world to address the same challenge.

News Media Canada represents more than 90 per cent of news media readership in Canada including daily, regional, community, and ethnocultural news publications.

“A strong, diverse and independent news media is valued by Canadians and crucial to our democracy,” said Jamie Irving, vice-president of New Brunswick news publishing company BNI and Chair of News Media Canada’s working group.

“Publishing real news costs money, and Google and Facebook – two of the biggest companies in the world – cannot continue to be allowed to free-ride on the backs of Canadian news media publishers who produce news content, without fair compensation. The time to tackle the global web giants, as the federal government indicated in September, is now.”

Key elements of the Australian model include:

  • An effective approach that requires no new government funding, consumer taxes, or user fees.
  • Publishers, with the approval of government, form a collective bargaining unit to negotiate compensation for the use of their content and intellectual property. It is only through this government approved collective approach that the immense monopoly power of the web giants can be countered, and the digital playing field levelled.
  • A code of conduct to ensure that the web monopolies do not use new algorithms and other proprietary technology to expand their market domination and entrench unfair competitive practices.
  • Enforcement. Under the Australia model, the web giants are subject to fines in the hundreds of millions of dollars for a single infraction. Penalties of this scale are the only effective ways to rein in companies of this unprecedented size and power.
  • Comparable context. Both Canada and Australia publishers are facing significant challenges from the web giants. Canada and Australia share strong regional identities, and similar parliamentary and legal systems.

The government of Canada announced in its speech from the throne on Sept. 23, “The government will act to ensure their revenue is shared more fairly with our creators and media, and will also require them to contribute to the creation, production and distribution of our stories, on screen, in lyrics, in music and in writing.”

News Media Canada is calling on the government to tackle the web giants and adopt the Australian model in Canada.

The CEO members of the following companies are leading the discussions with the government of Canada including Glacier Media, Black Press, Torstar, Postmedia, Globe and Mail, La Presse, Quebecor and Brunswick News.

Canadian-owned Black Press operates more than 80 print and website publications in B.C., Alberta and the Yukon.

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