Vancouver real estate analytics company launches its version of Zillow's Zestimate - BCBusiness | Canada News Media
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Vancouver real estate analytics company launches its version of Zillow's Zestimate – BCBusiness

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Credit: Offerland.ca

Offerland wants to create transparency in the housing market by empowering customers through data and insights

American real estate startup Zillow turned many heads on this side of the border when its Zestimate tool—which allows users to see the predicted value of homes—launched in Canada in 2018. 

Vancouver-based company Offerland is hoping for a similar result with its Zestimate-like tool, OfferValue. The company has partnered with two real estate listing portals (Fisherly and BCCondosAndHomes) to get OfferValue in front of more eyeballs.

Offerland is a data company, according to CEO and cofounder Hamidreza Etebarian. “We’re not trying to be Zillow,” says Etebarian, “We sell our data to companies like Zillow.”

Using their machine algorithmic-based projection models, users are given a market value of their homes, judge whether certain real estate is worth investing in, and learn how much rent they can ask for, from an “unbiased third-party,” says Etebarian.

Etebarian is also quick to point out that Offerland is not a listing portal, even if its marquee product, OfferValue, is essentially a Canadian version of Zestimate. 

OfferValue is a projection of how much a property is worth on the market based off a variety of data sources, including some “unconventional” ones like connectivity to public transport, traffic congestion, and distance from the beach.

The projected value is then tested against real sales that happen in the city, and the algorithm learns from errors if it makes them. All of this, Etebarian says, makes for a successful estimate each time.

“Our accuracy is at 96-plus percent,” he says, “which is six to seven percent more than our competitors.”

Credit: Offerland.ca

Users on Fisherly and BCCondosAndHomes can use the OfferValue tool on the platform for free, and Offerland receives an undisclosed percentage of the revenue generated on these platforms.

But real estate buyers and sellers aren’t their only customers. For the last two years, they’ve been selling their analysis to financial institutions.

“Banks use the home evaluation tool in their assessment and lending practices,” he says, “and we’re now working with three of the biggest financial institutions in Canada.” (Though Etebarian isn’t naming names.)

Aside from OfferValue, the company has also launched OfferRent, which gives renters an estimated quote as well as a real estate investment tool called OfferVest, which allows users to identify properties that would make good investments according to Offerland’s projections.

In the projection, all costs, and expenses (including taxes, mortgages, utilities) are accounted for, and the estimate calculates whether a property will deliver a positive cash flow in the form of rent from the first month on the market.

“All property appreciates in five or ten years,” says Etebarian, “but we want people to make money today, not five years from now.”

Interested parties can sign up to OfferVest for free today and receive information about investment deals in an email or text. Launched in April, Etebarian says the product has gained significant traction.

“We have 120 subscribers already,” Etebarian says of the platform’s growth, “and five of them bought property in the last month.”

Business is good across the board for OfferValue, says Etebarian, especially since the company currently only operates in B.C. and Ontario. B.C.’s real estate market in particular hit record sales in the month of March this year, before tapering off but Etebarian is unperturbed by what this slight cool down means for his company.

“Real estate is like food,” he says, “people always need a place to live.”

 

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Greater Toronto home sales jump in October after Bank of Canada rate cuts: board

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TORONTO – The Toronto Regional Real Estate Board says home sales in October surged as buyers continued moving off the sidelines amid lower interest rates.

The board said 6,658 homes changed hands last month in the Greater Toronto Area, up 44.4 per cent compared with 4,611 in the same month last year. Sales were up 14 per cent from September on a seasonally adjusted basis.

The average selling price was up 1.1 per cent compared with a year earlier at $1,135,215. The composite benchmark price, meant to represent the typical home, was down 3.3 per cent year-over-year.

“While we are still early in the Bank of Canada’s rate cutting cycle, it definitely does appear that an increasing number of buyers moved off the sidelines and back into the marketplace in October,” said TRREB president Jennifer Pearce in a news release.

“The positive affordability picture brought about by lower borrowing costs and relatively flat home prices prompted this improvement in market activity.”

The Bank of Canada has slashed its key interest rate four times since June, including a half-percentage point cut on Oct. 23. The rate now stands at 3.75 per cent, down from the high of five per cent that deterred many would-be buyers from the housing market.

New listings last month totalled 15,328, up 4.3 per cent from a year earlier.

In the City of Toronto, there were 2,509 sales last month, a 37.6 per cent jump from October 2023. Throughout the rest of the GTA, home sales rose 48.9 per cent to 4,149.

The sales uptick is encouraging, said Cameron Forbes, general manager and broker for Re/Max Realtron Realty Inc., who added the figures for October were stronger than he anticipated.

“I thought they’d be up for sure, but not necessarily that much,” said Forbes.

“Obviously, the 50 basis points was certainly a great move in the right direction. I just thought it would take more to get things going.”

He said it shows confidence in the market is returning faster than expected, especially among existing homeowners looking for a new property.

“The average consumer who’s employed and may have been able to get some increases in their wages over the last little bit to make up some ground with inflation, I think they’re confident, so they’re looking in the market.

“The conditions are nice because you’ve got a little more time, you’ve got more choice, you’ve got fewer other buyers to compete against.”

All property types saw more sales in October compared with a year ago throughout the GTA.

Townhouses led the surge with 56.8 per cent more sales, followed by detached homes at 46.6 per cent and semi-detached homes at 44 per cent. There were 33.4 per cent more condos that changed hands year-over-year.

“Market conditions did tighten in October, but there is still a lot of inventory and therefore choice for homebuyers,” said TRREB chief market analyst Jason Mercer.

“This choice will keep home price growth moderate over the next few months. However, as inventory is absorbed and home construction continues to lag population growth, selling price growth will accelerate, likely as we move through the spring of 2025.”

This report by The Canadian Press was first published Nov. 6, 2024.

The Canadian Press. All rights reserved.

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Homelessness: Tiny home village to open next week in Halifax suburb

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HALIFAX – A village of tiny homes is set to open next month in a Halifax suburb, the latest project by the provincial government to address homelessness.

Located in Lower Sackville, N.S., the tiny home community will house up to 34 people when the first 26 units open Nov. 4.

Another 35 people are scheduled to move in when construction on another 29 units should be complete in December, under a partnership between the province, the Halifax Regional Municipality, United Way Halifax, The Shaw Group and Dexter Construction.

The province invested $9.4 million to build the village and will contribute $935,000 annually for operating costs.

Residents have been chosen from a list of people experiencing homelessness maintained by the Affordable Housing Association of Nova Scotia.

They will pay rent that is tied to their income for a unit that is fully furnished with a private bathroom, shower and a kitchen equipped with a cooktop, small fridge and microwave.

The Atlantic Community Shelters Society will also provide support to residents, ranging from counselling and mental health supports to employment and educational services.

This report by The Canadian Press was first published Oct. 24, 2024.

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Here are some facts about British Columbia’s housing market

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Housing affordability is a key issue in the provincial election campaign in British Columbia, particularly in major centres.

Here are some statistics about housing in B.C. from the Canada Mortgage and Housing Corporation’s 2024 Rental Market Report, issued in January, and the B.C. Real Estate Association’s August 2024 report.

Average residential home price in B.C.: $938,500

Average price in greater Vancouver (2024 year to date): $1,304,438

Average price in greater Victoria (2024 year to date): $979,103

Average price in the Okanagan (2024 year to date): $748,015

Average two-bedroom purpose-built rental in Vancouver: $2,181

Average two-bedroom purpose-built rental in Victoria: $1,839

Average two-bedroom purpose-built rental in Canada: $1,359

Rental vacancy rate in Vancouver: 0.9 per cent

How much more do new renters in Vancouver pay compared with renters who have occupied their home for at least a year: 27 per cent

This report by The Canadian Press was first published Oct. 17, 2024.

The Canadian Press. All rights reserved.

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