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Steps I Would Take if I Were Beginning a Job Search

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Steps I Would Take if I Were Beginning a Job Search

M. DeFalco of Winnipeg, MB, emailed me this question: How would you start searching for a job today?

Many factors influence a job search, such as the job seeker’s age, location, profession, level of experience, digital footprint, expected starting salary, and if they cultivated a professional network. In addition, there’s the ongoing carnage in the job market, especially in the tech sector, and an economy rapidly heading south. Nowadays, the job market is hostile, which job seekers must tame.

If you had asked me when I was in my 20s what my dream job looked like, I’d have answered:

  • A well-known company, preferably a household name (g., GE, Bell, GM, Ontario Hydro).
  • A title that bolsters my professional image and resume.
  • High pay, with plenty of benefits and perks.
  • A wide range of internal career paths I could pursue.
  • Having the opportunity to work on creative projects.
  • Gaining career-advancing experience.

If you ask me now:

  • Company stability, both financially and in terms of industry.
  • Believing in the company’s mission.
  • Alignment of the company’s values with my own.
  • A harmonious working relationship with my boss and coworkers.
  • Having a direct, measurable, and visible impact on the company’s success.
  • Having autonomy.

If I were starting a job search tomorrow, the four steps I’d take are:

Step 1: Make an announcement.

My first step would be to heed the adage: A closed mouth doesn’t get fed. I’d inform, via phone calls, everyone I know—family, friends, my entire professional network—that I’m looking for a new job. I wouldn’t simply say, “I’m looking for a job.” I’d specify the type of job I’m seeking (industry, title, location). For example, “Unfortunately, I was part of Ponsonbys downsizing, which you may have heard about in the news. I’m now seeking a digital marketing position with a mid-size fashion house, ideally based in mid-Toronto.”

The more people are aware of my situation, the greater the likelihood of opportunities being presented to me.

In addition to my announcement, I’d activate LinkedIn’s ‘Open To Work’ feature. Activating this feature will display a green banner (#OPENTOWORK) on my profile picture, indicating that I’m interested in new employment opportunities.

 

Step 2: List the benefits of hiring me.

Today businesses are focused on keeping their workforce pared down to business-critical functions only. Having overhired and an expected recession are the reasons for most of the layoffs and hiring freezes so far this year, which I believe will continue throughout next year. Companies are cutting jobs that are distracting from the company’s profitability.

Keeping in mind today’s businesses have a lean mentality, I’d list all the benefits of hiring me. In other words, what would an employer gain by hiring me?

  • My extensive industry experience, including being well-connected within my industry and profession?
  • My expertise as a subject matter expert (SME) in a particular area of my profession?
  • My having a proven and measurable track record?
  • My being bilingual?

I’d list all my skills (hard and soft) along with my experience using my skills, which is worth paying for.

Step 3: Update my LinkedIn profile and resume.

Employers hire for results. Therefore, I’d edit, where necessary, my LinkedIn profile to be results-oriented. Instead of using non-quantifiable statements that seem like opinions, I want my profile to be filled with quantifiable sentences—sentences with numbers that quantify. Using quantifiable sentences will make my work structure, productivity, and results tangible.

  • Unquantified: Improved staff performance across all divisions, resulting in increased profits.
  • Quantified: Led a staff of 20 employees with innovative policies that yielded a 27% increase in profits over the previous year.
  • Unquantified: Answered calls.
  • Quantified: Handled 80-100 inbound customer calls per day.

I’d reflect on my past 10 years and ask myself where and how I:

  • Increased revenue, profit, or generate sales. (The more you can speak to this, the better.)
  • Increased (or reduced) X by Y%.
  • Saved time.
  • Improved a process, thus saving money and/or time.

I’d also think about what accuracy I’ve achieved, the quantity of work I did, and the amount I processed. Very few job-related tasks can’t be quantified in some way.

Once my LinkedIn profile reads as I want it to, including having filled out all the sections (e.g., education, licenses & certifications, skills, languages, volunteer experience), I’d update my resume, so it too was result oriented.

NOTE: Studies have shown that complete and optimized profiles increase the likelihood of being found and receiving opportunities by 40 times.

 

Step 4:

Lastly, before officially kicking off my job search, which’ll mostly involve my reaching out to hiring managers and recruiters to tap into the hidden job market, I’d reflect on what I want my next job and employer to look like and, most importantly, where I see myself fitting in.

As I’ve mentioned in previous columns, making finding where you belong a priority is the best compass a job seeker can use. Therefore, my job search won’t be the traditional “I’m looking for a job.” Instead, I’ll be looking for where I’ll be accepted. Hence, I won’t be looking for a job; I’ll be looking for my tribe.”

______________________________________________________________

 

Nick Kossovan, a well-seasoned veteran of the corporate landscape, offers advice on searching for a job. You can send Nick your questions at artoffindingwork@gmail.com.

 

 

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Transat AT reports $39.9M Q3 loss compared with $57.3M profit a year earlier

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MONTREAL – Travel company Transat AT Inc. reported a loss in its latest quarter compared with a profit a year earlier as its revenue edged lower.

The parent company of Air Transat says it lost $39.9 million or $1.03 per diluted share in its quarter ended July 31.

The result compared with a profit of $57.3 million or $1.49 per diluted share a year earlier.

Revenue in what was the company’s third quarter totalled $736.2 million, down from $746.3 million in the same quarter last year.

On an adjusted basis, Transat says it lost $1.10 per share in its latest quarter compared with an adjusted profit of $1.10 per share a year earlier.

Transat chief executive Annick Guérard says demand for leisure travel remains healthy, as evidenced by higher traffic, but consumers are increasingly price conscious given the current economic uncertainty.

This report by The Canadian Press was first published Sept. 12, 2024.

Companies in this story: (TSX:TRZ)

The Canadian Press. All rights reserved.

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Dollarama keeping an eye on competitors as Loblaw launches new ultra-discount chain

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Dollarama Inc.’s food aisles may have expanded far beyond sweet treats or piles of gum by the checkout counter in recent years, but its chief executive maintains his company is “not in the grocery business,” even if it’s keeping an eye on the sector.

“It’s just one small part of our store,” Neil Rossy told analysts on a Wednesday call, where he was questioned about the company’s food merchandise and rivals playing in the same space.

“We will keep an eye on all retailers — like all retailers keep an eye on us — to make sure that we’re competitive and we understand what’s out there.”

Over the last decade and as consumers have more recently sought deals, Dollarama’s food merchandise has expanded to include bread and pantry staples like cereal, rice and pasta sold at prices on par or below supermarkets.

However, the competition in the discount segment of the market Dollarama operates in intensified recently when the country’s biggest grocery chain began piloting a new ultra-discount store.

The No Name stores being tested by Loblaw Cos. Ltd. in Windsor, St. Catharines and Brockville, Ont., are billed as 20 per cent cheaper than discount retail competitors including No Frills. The grocery giant is able to offer such cost savings by relying on a smaller store footprint, fewer chilled products and a hearty range of No Name merchandise.

Though Rossy brushed off notions that his company is a supermarket challenger, grocers aren’t off his radar.

“All retailers in Canada are realistic about the fact that everyone is everyone’s competition on any given item or category,” he said.

Rossy declined to reveal how much of the chain’s sales would overlap with Loblaw or the food category, arguing the vast variety of items Dollarama sells is its strength rather than its grocery products alone.

“What makes Dollarama Dollarama is a very wide assortment of different departments that somewhat represent the old five-and-dime local convenience store,” he said.

The breadth of Dollarama’s offerings helped carry the company to a second-quarter profit of $285.9 million, up from $245.8 million in the same quarter last year as its sales rose 7.4 per cent.

The retailer said Wednesday the profit amounted to $1.02 per diluted share for the 13-week period ended July 28, up from 86 cents per diluted share a year earlier.

The period the quarter covers includes the start of summer, when Rossy said the weather was “terrible.”

“The weather got slightly better towards the end of the summer and our sales certainly increased, but not enough to make up for the season’s horrible start,” he said.

Sales totalled $1.56 billion for the quarter, up from $1.46 billion in the same quarter last year.

Comparable store sales, a key metric for retailers, increased 4.7 per cent, while the average transaction was down2.2 per cent and traffic was up seven per cent, RBC analyst Irene Nattel pointed out.

She told investors in a note that the numbers reflect “solid demand as cautious consumers focus on core consumables and everyday essentials.”

Analysts have attributed such behaviour to interest rates that have been slow to drop and high prices of key consumer goods, which are weighing on household budgets.

To cope, many Canadians have spent more time seeking deals, trading down to more affordable brands and forgoing small luxuries they would treat themselves to in better economic times.

“When people feel squeezed, they tend to shy away from discretionary, focus on the basics,” Rossy said. “When people are feeling good about their wallet, they tend to be more lax about the basics and more willing to spend on discretionary.”

The current economic situation has drawn in not just the average Canadian looking to save a buck or two, but also wealthier consumers.

“When the entire economy is feeling slightly squeezed, we get more consumers who might not have to or want to shop at a Dollarama generally or who enjoy shopping at a Dollarama but have the luxury of not having to worry about the price in some other store that they happen to be standing in that has those goods,” Rossy said.

“Well, when times are tougher, they’ll consider the extra five minutes to go to the store next door.”

This report by The Canadian Press was first published Sept. 11, 2024.

Companies in this story: (TSX:DOL)

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U.S. regulator fines TD Bank US$28M for faulty consumer reports

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TORONTO – The U.S. Consumer Financial Protection Bureau has ordered TD Bank Group to pay US$28 million for repeatedly sharing inaccurate, negative information about its customers to consumer reporting companies.

The agency says TD has to pay US$7.76 million in total to tens of thousands of victims of its illegal actions, along with a US$20 million civil penalty.

It says TD shared information that contained systemic errors about credit card and bank deposit accounts to consumer reporting companies, which can include credit reports as well as screening reports for tenants and employees and other background checks.

CFPB director Rohit Chopra says in a statement that TD threatened the consumer reports of customers with fraudulent information then “barely lifted a finger to fix it,” and that regulators will need to “focus major attention” on TD Bank to change its course.

TD says in a statement it self-identified these issues and proactively worked to improve its practices, and that it is committed to delivering on its responsibilities to its customers.

The bank also faces scrutiny in the U.S. over its anti-money laundering program where it expects to pay more than US$3 billion in monetary penalties to resolve.

This report by The Canadian Press was first published Sept. 11, 2024.

Companies in this story: (TSX:TD)

The Canadian Press. All rights reserved.

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