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Better Foods, Subsidiary of Shinsegae Food for Plant-based Products, Attracts Investment from Cleveland Avenue

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Cleveland Avenue highly evaluates Better Foods’ plant-based product R&D capacity and future growth potential

SEOUL, South Korea — Better Foods, Shinsegae Food’s (KRX: 031440) subsidiary specializing in plant-based products, announced investment attraction from Cleveland Avenue, a U.S. venture capital.

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Shinsegae Food established Better Foods, in the U.S. in 2022 to strengthen the global competitiveness of plant-based products, which the company is fostering as a future growth engine, and to target the U.S. market. Since its establishment, Better Foods has set up a local operating organization for business expansion and discovered partners to increase production and online and offline sales.

Based in Chicago, U.S., Cleveland Avenue is a global venture capital established in 2015 by Don Thompson, the former President & CEO of McDonald’s. Cleveland Avenue is investing in lifestyle consumer brands and technologies that lead to growing markets in positive ways. The key investment targets are Bear Robotics, a self-driving serving robot company, and Bemyfriends, a global fandom business company, as well as Beyond Meat, a meat substitute startup in the U.S.

Cleveland Avenue decided on the investment after it highly evaluated Better Foods for its R&D capacity for plant-based products, such as not only meat substitutes, but also milk and cheese substitutes, using the company’s independent technologies, and future growth potential. In particular, Cleveland Avenue positively evaluated the steady business growth achieved by Shinsegae Food, the parent company of Better Foods, through the application of meat substitutes in various fields including food manufacturing, bakery, meal service, and restaurant business.

In addition to monetary investment, Cleveland Avenue also agreed to actively cooperate with Better Foods for its global market entry as a strategic investor. Based on the cooperation, Better Foods will develop plant-based products including milk and cheese substitutes for which it is conducting R&D, perform consumer marketing activities, and expand their business in the U.S. market.

“This investment holds great significance as it indicates that Better Foods has won recognition for its growth potential in the U.S., the largest market for plant-based products,” said a Shinsegae Food official. “We will develop Better Foods as a company specializing in plant-based products that leads the global market through R&D on a variety of plant-based products including meat substitutes.”

Better Foods

Better Foods is a global alternative food company established in the United States by Shinsegae Group, Korea’s leading distribution group, in 2022. Under the vision of “We Dream Big to Make a Better World with Better Foods”, various activities are being carried out to develop and promote various alternative foods and to continue innovation for a better future.

View source version on businesswire.com: https://www.businesswire.com/news/home/20240111633048/en/

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Economy

S&P/TSX composite down more than 200 points, U.S. stock markets also fall

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TORONTO – Canada’s main stock index was down more than 200 points in late-morning trading, weighed down by losses in the technology, base metal and energy sectors, while U.S. stock markets also fell.

The S&P/TSX composite index was down 239.24 points at 22,749.04.

In New York, the Dow Jones industrial average was down 312.36 points at 40,443.39. The S&P 500 index was down 80.94 points at 5,422.47, while the Nasdaq composite was down 380.17 points at 16,747.49.

The Canadian dollar traded for 73.80 cents US compared with 74.00 cents US on Thursday.

The October crude oil contract was down US$1.07 at US$68.08 per barrel and the October natural gas contract was up less than a penny at US$2.26 per mmBTU.

The December gold contract was down US$2.10 at US$2,541.00 an ounce and the December copper contract was down four cents at US$4.10 a pound.

This report by The Canadian Press was first published Sept. 6, 2024.

Companies in this story: (TSX:GSPTSE, TSX:CADUSD)

The Canadian Press. All rights reserved.

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Economy

S&P/TSX composite up more than 150 points, U.S. stock markets also higher

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TORONTO – Canada’s main stock index was up more than 150 points in late-morning trading, helped by strength in technology, financial and energy stocks, while U.S. stock markets also pushed higher.

The S&P/TSX composite index was up 171.41 points at 23,298.39.

In New York, the Dow Jones industrial average was up 278.37 points at 41,369.79. The S&P 500 index was up 38.17 points at 5,630.35, while the Nasdaq composite was up 177.15 points at 17,733.18.

The Canadian dollar traded for 74.19 cents US compared with 74.23 cents US on Wednesday.

The October crude oil contract was up US$1.75 at US$76.27 per barrel and the October natural gas contract was up less than a penny at US$2.10 per mmBTU.

The December gold contract was up US$18.70 at US$2,556.50 an ounce and the December copper contract was down less than a penny at US$4.22 a pound.

This report by The Canadian Press was first published Aug. 29, 2024.

Companies in this story: (TSX:GSPTSE, TSX:CADUSD)

The Canadian Press. All rights reserved.

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Investment

Crypto Market Bloodbath Amid Broader Economic Concerns

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Breaking Business News Canada

The crypto market has recently experienced a significant downturn, mirroring broader risk asset sell-offs. Over the past week, Bitcoin’s price dropped by 24%, reaching $53,000, while Ethereum plummeted nearly a third to $2,340. Major altcoins also suffered, with Cardano down 27.7%, Solana 36.2%, Dogecoin 34.6%, XRP 23.1%, Shiba Inu 30.1%, and BNB 25.7%.

The severe downturn in the crypto market appears to be part of a broader flight to safety, triggered by disappointing economic data. A worse-than-expected unemployment report on Friday marked the beginning of a technical recession, as defined by the Sahm Rule. This rule identifies a recession when the three-month average unemployment rate rises by at least half a percentage point from its lowest point in the past year.

Friday’s figures met this threshold, signaling an abrupt economic downshift. Consequently, investors sought safer assets, leading to declines in major stock indices: the S&P 500 dropped 2%, the Nasdaq 2.5%, and the Dow 1.5%. This trend continued into Monday with further sell-offs overseas.

The crypto market’s rapid decline raises questions about its role as either a speculative asset or a hedge against inflation and recession. Despite hopes that crypto could act as a risk hedge, the recent crash suggests it remains a speculative investment.

Since the downturn, the crypto market has seen its largest three-day sell-off in nearly a year, losing over $500 billion in market value. According to CoinGlass data, this bloodbath wiped out more than $1 billion in leveraged positions within the last 24 hours, including $365 million in Bitcoin and $348 million in Ether.

Khushboo Khullar of Lightning Ventures, speaking to Bloomberg, argued that the crypto sell-off is part of a broader liquidity panic as traders rush to cover margin calls. Khullar views this as a temporary sell-off, presenting a potential buying opportunity.

Josh Gilbert, an eToro market analyst, supports Khullar’s perspective, suggesting that the expected Federal Reserve rate cuts could benefit crypto assets. “Crypto assets have sold off, but many investors will see an opportunity. We see Federal Reserve rate cuts, which are now likely to come sharper than expected, as hugely positive for crypto assets,” Gilbert told Coindesk.

Despite the recent volatility, crypto continues to make strides toward mainstream acceptance. Notably, Morgan Stanley will allow its advisors to offer Bitcoin ETFs starting Wednesday. This follows more than half a year after the introduction of the first Bitcoin ETF. The investment bank will enable over 15,000 of its financial advisors to sell BlackRock’s IBIT and Fidelity’s FBTC. This move is seen as a significant step toward the “mainstreamization” of crypto, given the lengthy regulatory and company processes in major investment banks.

The recent crypto market downturn highlights its volatility and the broader economic concerns affecting all risk assets. While some analysts see the current situation as a temporary sell-off and a buying opportunity, others caution against the speculative nature of crypto. As the market evolves, its role as a mainstream alternative asset continues to grow, marked by increasing institutional acceptance and new investment opportunities.

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