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Liam’s off-road tech predictions for 2024

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Even though the bike industry is facing difficulties at the moment, the cycling technology race is showing no signs of slowing down. If 2023 is anything to go by 2024 looks set to be yet another bumper year for some massive tech releases as prototypes transition into fully-fledged products. Here’s my latest look into what future tech we might see in 2024.

Fresh wireless shifting from Shimano

Throughout 2023 SRAM took the lead in the drivetrain arms race with the release of the XX SL, XX, and XO Transmission drivetrains, and then released the cheaper GX version a couple of months later. 2023 was a hell of a year for the US drivetrain giant as it also announced its Eagle Powertrain e-MTB drive system, albeit years behind Shimano, along with its new Stealth brake lever design.

With SRAM taking full monopoly in the mountain bike wireless shifting market, Shimano’s silence is deafening. But that’s understandable as the brand has had numerous difficulties to contend with,  the most recent being its somewhat fragile Ultegra road cranksets.

Shimano has been busy though, working hard on the new EP801 motor and e-bike-specific XT Di2 drivetrain that brings new features such as Auto Shift. With that in mind, Shimano’s very own mountain bike wireless groupset must be on the horizon – the brand has, after all, produced semi-wireless shifting for its new road griupsets. While we don’t know exactly what it may look like, the Japanese brand has patented its own direct-mount derailleur. This does things a little differently by including B-tension adjustment. Very interesting indeed.

Is 2024 the year we’ll see mainstream adoption of cable-integrated handlebars of mountain bikes?

Integrated cable routing has been inching nearer and nearer up the bike, with internal cable routing initially guiding cables from the head tube to wherever they pop out. In recent months, cable routing that runs through the headset has become increasingly common, to the dismay of many. Yes, it looks nice but how practical is it?

2023 trickstuff piccolo and darimo.jpg

Something that’s setting the industry up for cable-integrated handlebars is SRAM’s latest Code and Level Stealth brakes, and the new Shimano CUES levers that look to point the cables towards the bar. While this does make for a tidier cockpit, the intentions are clear – to guide cables into the handlebar.

For the end user, this means a cleaner cockpit but it could lead to a huge pain in the neck when it comes to changing something as simple as stem spacers. But let’s not get hysterical. If and when cable-integrated handlebars come to fruition, surely designers will conjure up a useful way around this kind of issue.

We’ll see more Eagle Powertrain-equipped e-bikes

2023 sram eagle powertrain hero.jpg

This is a safe bet but when SRAM announced its e-MTB motor, it only came powering four bikes: the Nukeproof Megawatt, the Propain Ekano 2 CF, the Transition Repeater, and the GasGas ECC. All of these are pretty heavy-hitting enduro-focused e-bikes. In the world of e-mountain bikes, that’s a small selection and, without a doubt, SRAM will want to up those numbers and spread the love to a greater range of e-MTB types.

New fork tech from fox

Ignoring the new trail and cross-country shocks we saw earlier this year, it’s been a little while since Fox brought something fresh and fork-flavoured to the market. The last new release we caught a glimpse of was its 32 Taper Cast gravel fork. However, the brand did bring a new crown to its 36 in 2022. While its GRIP, GRIP 2 and FIT4 dampers are still very good, the last time we saw an update to those was in 2020 along with the release of the 38. So it’s been a few years and 2024 is a big one for Fox as it marks its 50th year in the biz and it makes sense the brand will have something cool in the works to celebrate the occasion.

2023 canyon neuronON CF 8 fork.jpg

There has been a new cross-country fork spotted on the elite-level circuit and it looks pretty cool, featuring what looks to be a 3D-printed rearward fork bridge. With it already on the race scene, that’s surely due to blast onto the market soon.

Triple clamp forks on more than just downhill bikes

The bikes of enduro mountain biking are already revered as quiver killers due to their general ability to go up a hill as effectively as they can go down and a number of them are compatible with long-travel dual-crown forks that are mostly reserved for downhill bikes. Those that can run these forks are the likes of Yeti’s SB165, YT Industries’ Capra, and the Canyon Torque.

To say that we’ll see a bike with a triple-crown fork from stock is still a bit far-fetched, although I’d love to be wrong. But I believe that more brands will offer bikes with compatibility for big-travel forks and more people will ride their bikes as such. Especially e-MTBers.

Wireless suspension lockouts

We saw that Pauline Ferrand-Prevot’s Pinarello Dogma XC HT was kitted with some kind of electronic lockout for its SR Suntour fork, and we locked eyes on Loic Bruni and others from the Specialized Gravity team covering up their bikes. In both of these genres, lockouts make an awful lot of sense as they help riders maximise every watt.

2023 Pauline Ferrand Prevot Pinarello Dogma XC HT Rouleur-6.jpg

2023 Pauline Ferrand Prevot Pinarello Dogma XC HT Rouleur-6.jpg, by Suvi loponen

For cross-country mountain biking, this is a given. Teams and riders are looking for any way to drop the kilos and getting rid of cables altogether is one way of doing so. For downhill mountain biking, this also lowers the weight but it can increase reliability.

750d probably won’t pick up

When Moots partnered with WTB earlier this year to unveil the experimental 750d, a larger wheel size for gravel bikes, the company caused a massive stir with many shunning the idea through the distaste of ‘yet another standard’. As much as I love to embrace a new idea, this one wasn’t without its backlash. And, of course, a Moots bike doesn’t come cheap and tyre brands have to develop new tyres given the current climate, the case of ‘if it ain’t broke, don’t fix it’ will ring strong. Moots stresses that this is just an experiment so it’s unlikely we’ll see any more of this for at least a good while.

Moots-CRDD-prorotype-750d Made show, US

For this to pick up, adoption of the new wheel and tyre size will need to be much larger than just one bike and one tyre but we’ve seen it happen once with 26-inch, 650b and 29ers, so who am I to say that it won’t happen again?

Celebratory Olympic Games stuff

Brands love an opportunity to celebrate an event with cool-looking products and with the 2024 Olympic Games being held in Paris, it goes without saying that we’ll be seeing some cool colourways at the very least. That already makes 2024 quite exciting.

Nino Spark RC - #34 Special Edition

Nino Spark RC – #34 Special Edition, by SCOTT Sports

Scott is no stranger to this, giving Nino Schurter a new bike with a fresh colourway every other weekend, it seems. So if Nino manages to wrangle a spot in the 2024 Olympics, Scott will no doubt unveil a special bike for the GOAT.

 

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The Internet is Littered in ‘Educated Guesses’ Without the ‘Education’

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Although no one likes a know-it-all, they dominate the Internet.

The Internet began as a vast repository of information. It quickly became a breeding ground for self-proclaimed experts seeking what most people desire: recognition and money.

Today, anyone with an Internet connection and some typing skills can position themselves, regardless of their education or experience, as a subject matter expert (SME). From relationship advice, career coaching, and health and nutrition tips to citizen journalists practicing pseudo-journalism, the Internet is awash with individuals—Internet talking heads—sharing their “insights,” which are, in large part, essentially educated guesses without the education or experience.

The Internet has become a 24/7/365 sitcom where armchair experts think they’re the star.

Not long ago, years, sometimes decades, of dedicated work and acquiring education in one’s field was once required to be recognized as an expert. The knowledge and opinions of doctors, scientists, historians, et al. were respected due to their education and experience. Today, a social media account and a knack for hyperbole are all it takes to present oneself as an “expert” to achieve Internet fame that can be monetized.

On the Internet, nearly every piece of content is self-serving in some way.

The line between actual expertise and self-professed knowledge has become blurry as an out-of-focus selfie. Inadvertently, social media platforms have created an informal degree program where likes and shares are equivalent to degrees. After reading selective articles, they’ve found via and watching some TikTok videos, a person can post a video claiming they’re an herbal medicine expert. Their new “knowledge,” which their followers will absorb, claims that Panda dung tea—one of the most expensive teas in the world and isn’t what its name implies—cures everything from hypertension to existential crisis. Meanwhile, registered dietitians are shaking their heads, wondering how to compete against all the misinformation their clients are exposed to.

More disturbing are individuals obsessed with evangelizing their beliefs or conspiracy theories. These people write in-depth blog posts, such as Elvis Is Alive and the Moon Landings Were Staged, with links to obscure YouTube videos, websites, social media accounts, and blogs. Regardless of your beliefs, someone or a group on the Internet shares them, thus confirming your beliefs.

Misinformation is the Internet’s currency used to get likes, shares, and engagement; thus, it often spreads like a cosmic joke. Consider the prevalence of clickbait headlines:

  • You Won’t Believe What Taylor Swift Says About Climate Change!
  • This Bedtime Drink Melts Belly Fat While You Sleep!
  • In One Week, I Turned $10 Into $1 Million!

Titles that make outrageous claims are how the content creator gets reads and views, which generates revenue via affiliate marketing, product placement, and pay-per-click (PPC) ads. Clickbait headlines are how you end up watching a TikTok video by a purported nutrition expert adamantly asserting you can lose belly fat while you sleep by drinking, for 14 consecutive days, a concoction of raw eggs, cinnamon, and apple cider vinegar 15 minutes before going to bed.

Our constant search for answers that’ll explain our convoluted world and our desire for shortcuts to success is how Internet talking heads achieve influencer status. Because we tend to seek low-hanging fruits, we listen to those with little experience or knowledge of the topics they discuss yet are astute enough to know what most people want to hear.

There’s a trend, more disturbing than spreading misinformation, that needs to be called out: individuals who’ve never achieved significant wealth or traded stocks giving how-to-make-easy-money advice, the appeal of which is undeniable. Several people I know have lost substantial money by following the “advice” of Internet talking heads.

Anyone on social media claiming to have a foolproof money-making strategy is lying. They wouldn’t be peddling their money-making strategy if they could make easy money.

Successful people tend to be secretive.

Social media companies design their respective algorithms to serve their advertisers—their source of revenue—interest; hence, content from Internet talking heads appears most prominent in your feeds. When a video of a self-professed expert goes viral, likely because it pressed an emotional button, the more people see it, the more engagement it receives, such as likes, shares and comments, creating a cycle akin to a tornado.

Imagine scrolling through your TikTok feed and stumbling upon a “scientist” who claims they can predict the weather using only aluminum foil, copper wire, sea salt and baking soda. You chuckle, but you notice his video got over 7,000 likes, has been shared over 600 times and received over 400 comments. You think to yourself, “Maybe this guy is onto something.” What started as a quest to achieve Internet fame evolved into an Internet-wide belief that weather forecasting can be as easy as DIY crafts.

Since anyone can call themselves “an expert,” you must cultivate critical thinking skills to distinguish genuine expertise from self-professed experts’ self-promoting nonsense. While the absurdity of the Internet can be entertaining, misinformation has serious consequences. The next time you read a headline that sounds too good to be true, it’s probably an Internet talking head making an educated guess; without the education seeking Internet fame, they can monetize.

______________________________________________________________

 

Nick Kossovan, a self-described connoisseur of human psychology, writes about what’s

on his mind from Toronto. You can follow Nick on Twitter and Instagram @NKossovan.

 

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Tight deadlines on software projects can put safety at risk: survey

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TORONTO – A new survey says a majority of software engineers and developers feel tight project deadlines can put safety at risk.

Seventy-five per cent of the 1,000 global workers who responded to the survey released Tuesday say pressure to deliver projects on time and on budget could be compromising critical aspects like safety.

The concern is even higher among engineers and developers in North America, with 77 per cent of those surveyed on the continent reporting the urgency of projects could be straining safety.

The study was conducted between July and September by research agency Coleman Parkes and commissioned by BlackBerry Ltd.’s QNX division, which builds connected-car technology.

The results reflect a timeless tug of war engineers and developers grapple with as they balance the need to meet project deadlines with regulations and safety checks that can slow down the process.

Finding that balance is an issue that developers of even the simplest appliances face because of advancements in technology, said John Wall, a senior vice-president at BlackBerry and head of QNX.

“The software is getting more complicated and there is more software whether it’s in a vehicle, robotics, a toaster, you name it… so being able to patch vulnerabilities, to prevent bad actors from doing malicious acts is becoming more and more important,” he said.

The medical, industrial and automotive industries have standardized safety measures and anything they produce undergoes rigorous testing, but that work doesn’t happen overnight. It has to be carried out from the start and then at every step of the development process.

“What makes safety and security difficult is it’s an ongoing thing,” Wall said. “It’s not something where you’ve done it, and you are finished.”

The Waterloo, Ont.-based business found 90 per cent of its survey respondents reported that organizations are prioritizing safety.

However, when asked about why safety may not be a priority for their organization, 46 per cent of those surveyed answered cost pressures and 35 per cent said a lack of resources.

That doesn’t surprise Wall. Delays have become rampant in the development of tech, and in some cases, stand to push back the launch of vehicle lines by two years, he said.

“We have to make sure that people don’t compromise on safety and security to be able to get products out quicker,” he said.

“What we don’t want to see is people cutting corners and creating unsafe situations.”

The survey also took a peek at security breaches, which have hit major companies like London Drugs, Indigo Books & Music, Giant Tiger and Ticketmaster in recent years.

About 40 per cent of the survey’s respondents said they have encountered a security breach in their employer’s operating system. Those breaches resulted in major impacts for 27 per cent of respondents, moderate impacts for 42 per cent and minor impacts for 27 per cent.

“There are vulnerabilities all the time and this is what makes the job very difficult because when you ship the software, presumably the software has no security vulnerabilities, but things get discovered after the fact,” Wall said.

Security issues, he added, have really come to the forefront of the problems developers face, so “really without security, you have no safety.”

This report by The Canadian Press was first published Oct. 8, 2024.

Companies in this story: (TSX:BB)

The Canadian Press. All rights reserved.

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Beware of scams during Amazon’s Prime Big Deal Days sales event: cybersecurity firm

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As online shoppers hunt for bargains offered by Amazon during its annual fall sale this week, cybersecurity researchers are warning Canadians to beware of an influx of scammers posing as the tech giant.

In the 30 days leading up to Amazon’s Prime Big Deal Days, taking place Tuesday and Wednesday, there were more than 1,000 newly registered Amazon-related web domains, according to Check Point Software Technologies, a company that offers cybersecurity solutions.

The company said it deemed 88 per cent of those domains malicious or suspicious, suggesting they could have been set up by scammers to prey on vulnerable consumers. One in every 54 newly created Amazon-related domain included the phrase “Amazon Prime.”

“They’re almost indiscernible from the real Amazon domain,” said Robert Falzon, head of engineering at Check Point in Canada.

“With all these domains registered that look so similar, it’s tricking a lot of people. And that’s the whole intent here.”

Falzon said Check Point Research sees an uptick in attempted scams around big online shopping days throughout the year, including Prime Days.

Scams often come in the form of phishing emails, which are deceptive messages that appear to be from a reputable source in attempt to steal sensitive information.

In this case, he said scammers posing as Amazon commonly offer “outrageous” deals that appear to be associated with Prime Days, in order to trick recipients into clicking on a malicious link.

The cybersecurity firm said it has identified and blocked 100 unique Amazon Prime-themed scam emails targeting organizations and consumers over the past two weeks.

Scammers also target Prime members with unsolicited calls, claiming urgent account issues and requesting payment information.

“It’s like Christmas for them,” said Falzon.

“People expect there to be significant savings on Prime Day, so they’re not shocked that they see something of significant value. Usually, the old adage applies: If it seems too good to be true, it probably is.”

Amazon’s website lists a number of red flags that it recommends customers watch for to identify a potential impersonation scam.

Those include false urgency, requests for personal information, or indications that the sender prefers to complete the purchase outside of the Amazon website or mobile app.

Scammers may also request that customers exclusively pay with gift cards, a claim code or PIN. Any notifications about an order or delivery for an unexpected item should also raise alarm bells, the company says.

“During busy shopping moments, we tend to see a rise in impersonation scams reported by customers,” said Amazon spokeswoman Octavia Roufogalis in a statement.

“We will continue to invest in protecting consumers and educating the public on scam avoidance. We encourage consumers to report suspected scams to us so that we can protect their accounts and refer bad actors to law enforcement to help keep consumers safe.”

Falzon added that these scams are more successful than people might think.

As of June 30, the Canadian Anti-Fraud Centre said there had been $284 million lost to fraud so far this year, affecting 15,941 victims.

But Falzon said many incidents go unreported, as some Canadians who are targeted do not know how or where to flag a scam, or may choose not to out of embarrassment.

Check Point recommends Amazon customers take precautions while shopping on Prime Days, including by checking URLs carefully, creating strong passwords on their accounts, and avoiding personal information being shared such as their birthday or social security number.

The cybersecurity company said consumers should also look for “https” at the beginning of a website URL, which indicates a secure connection, and use credit cards rather than debit cards for online shopping, which offer better protection and less liability if stolen.

This report by The Canadian Press was first published Oct. 8, 2024.

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