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Gmail And Photos Content Purge Starts In 72 Hours: Protect Your Data Now

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The countdown clock for the great inactive Google account purge is ticking. Act fast to save your old Gmail and Photos content. Here’s what you need to know and do.

11/28 updates below. This article was originally published on November 26.

With just days to go until the December 1 deadline when Google starts enforcing an updated inactive account policy, users are understandably concerned about what will happen to their content such as Gmail messages, photos and documents.

The good news is that, for the vast majority of Gmail and Photos users, their accounts will remain safe from the content deletions to come. That’s because most of the 1.8 billion Gmail users and 2 billion Google Photos users have active accounts.

In Google policy terms, they have accessed their Google accounts within the last two years. Although no statistics are available to reveal just how many inactive Google accounts there are, if the number is just 1%, that would still mean 18 million Gmail users and 20 million Google Photos users in the crosshairs. That’s a lot of messages and photos about to go to the great trashcan in the sky.

Why Is Google Deleting Gmail And Photos Content?

The official reason is that of improving security. As Ruth Kricheli, a vice president of product management at Google, said in a May 2023 update, “If an account hasn’t been used for an extended period of time, it is more likely to be compromised.” This might sound like something of a stretch, but it does make sense, as older accounts are less likely to have things such as two-factor authentication running. Google itself says that it has internal data that suggests these inactive accounts are, in fact, “10x less likely than active accounts” to be using 2FA. I would advise you complete the Google Account Security Checkup when you sign into an inactive account so as to ensure it is properly protected. A compromised Google account is akin to the keys of the online kingdom for a threat actor, although the value of an abandoned account could be argued to be much less than an active one. I suspect that there are additional reasons behind the change to the inactive account policy, not least the cost of storing all that apparently unwanted data.

 

11/28 update: While data from inactive Google accounts, including Google Photos and Gmail content, is likely to be deleted from December 1, other Google-held data appears to have already gone missing in action, according to some users. Google Drive users have been reporting how their data has disappeared, as their accounts appear to have been reset to a status from May 2023. Taking to the official support forum for Google Drive, users have said that their desktop Drive folder was missing six months of files and showing a structure from May.

“My Google Drive files suddenly disappeared,” one user said, “The Drive literally went back to condition in May 2023. data from May until today disappeared, and the folder structure went back to status in May.” Another reported, “We are having the exact same issues, we have a managing director that came to me and after looking it seems like end of April early May was the last time any file was modified. This user works primarily from G drive and it seems like Google was not uploading their files to the cloud but there is no way for us as IT admins to know this.”

I have contacted Google for an update on what is happening, but a statement was not available at the time of publication. However, a user called Saitej, who was flagged as a Google employee and member of the Google Drive team, has posted a response in the support forum thread. “We’re investigating reports of an issue impacting a limited subset of Drive for desktop users,” Saitej said, “and will follow up with more updates.” The same user advised against disconnecting the affected account within Google Drive for desktop or deleting the app data folder.

Another user posted to the support forum that the issue appeared to be with desktop Google Drive client not uploading data to the cloud at all and then the local profile being reset for an as-yet unknown reason. They said this “means that your local, cached, un-uploaded files are now hidden away in a backup folder.” Although the user posted a workaround that they used to recover missing data for their partner, I would stick to the advice not to touch anything until Google support has come back with an official statement.

How To Prevent Google From Deleting Your Gmail And Photos Content

So, what must you do to guarantee that your precious memories are saved from this purge? First, if your Google account is linked to an educational establishment or is a business one, it is outside of the scope of the inactive account policy and your content and data are safe. If your account includes YouTube content, then it is also safe. Everything else, however, is within scope, provided there has been no account access across the previous two years.

As I reported earlier this month, account access covers a lot of ground in terms of what will flag one as being active. “If you’ve read or sent an email using Gmail, stored something in Google Drive, downloaded an app from the Google Play Store, added a photo to Google Photos, or even performed a Google search while logged into your Google account, your precious content is safe.” Regarding Google Photos, you need to ensure you have logged into it specifically within the last two years.

Don’t Delay, Act Now

You can’t afford to sit back and assume that your content is safe just because you have not received one of the account deletion notification emails that Google sent out this year. We all know how easy it is to miss an email, even an important one like this from Google. Instead, you need to be proactive and sign into any and all Google accounts and services you use. That way, you can be sure your content will not be deleted. It’s important to note that this purging policy doesn’t apply only to Gmail and Photos; instead, it’s an account-based thing that will also catch Google Drive, Docs and Calendar data.

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How to Preorder the PlayStation 5 Pro in Canada

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Sony has made it easy for Canadian consumers to preorder the PlayStation 5 Pro in Canada directly from PlayStation’s official website. Here’s how:

  • Visit the Official Website: Go to direct.playstation.com and navigate to the PS5 Pro section once preorders go live on September 26, 2024.
  • Create or Log in to Your PlayStation Account: If you don’t have a PlayStation account, you will need to create one. Existing users can simply log in to proceed.
  • Place Your Preorder: Once logged in, follow the instructions to preorder your PS5 Pro. Ensure you have a valid payment method ready and double-check your shipping information for accuracy.

Preorder Through Major Canadian Retailers

While preordering directly from PlayStation is a popular option, you can also secure your PS5 Pro through trusted Canadian retailers. These retailers are expected to offer preorders on or after September 26:

  • Best Buy Canada
  • Walmart Canada
  • EB Games (GameStop)
  • Amazon Canada
  • The Source

Steps to Preorder via Canadian Retailers:

  • Visit Retailer Websites: Search for “PlayStation 5 Pro” on the website of your preferred retailer starting on September 26.
  • Create or Log in to Your Account: If you’re shopping online, having an account with the retailer can speed up the preorder process.
  • Preorder in Store: For those who prefer in-person shopping, check with local stores regarding availability and preorder policies.

3. Sign Up for Notifications

Many retailers and websites offer the option to sign up for notifications when the preorder goes live. If you’re worried about missing out due to high demand, this can be a useful option.

  • Visit Retailer Sites: Look for a “Notify Me” or “Email Alerts” option and enter your email to stay informed.
  • Use PlayStation Alerts: Sign up for notifications directly through Sony to be one of the first to know when preorders are available.

4. Prepare for High Demand

Preordering the PS5 Pro is expected to be competitive, with high demand likely to result in quick sellouts, just as with the initial release of the original PS5. To maximize your chances of securing a preorder:

  • Act Quickly: Be prepared to place your order as soon as preorders open. Timing is key, as stock can run out within minutes.
  • Double-Check Payment Information: Ensure your credit card or payment method is ready to go. Any delays during the checkout process could result in losing your spot.
  • Stay Informed: Monitor PlayStation and retailer websites for updates on restocks or additional preorder windows.

Final Thoughts

The PlayStation 5 Pro is set to take gaming to the next level with its enhanced performance, graphics, and new features. Canadian gamers should be ready to act fast when preorders open on September 26, 2024, to secure their console ahead of the holiday season. Whether you choose to preorder through PlayStation’s official website or your preferred retailer, following the steps outlined above will help ensure a smooth and successful preorder experience.

For more details on the PS5 Pro and to preorder, visit direct.playstation.com or stay tuned to updates from major Canadian retailers.

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Introducing the PlayStation 5 Pro: The Next Evolution in Gaming

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Since the PlayStation 5 (PS5) launched four years ago, PlayStation has continuously evolved to meet the demands of its players. Today, we are excited to announce the next step in this journey: the PlayStation 5 Pro. Designed for the most dedicated players and game creators, the PS5 Pro brings groundbreaking advancements in gaming hardware, raising the bar for what’s possible.

Key Features of the PS5 Pro

The PS5 Pro comes equipped with several key performance enhancements, addressing the requests of gamers for smoother, higher-quality graphics at a consistent 60 frames per second (FPS). The console’s standout features include:

  • Upgraded GPU: The PS5 Pro’s GPU boasts 67% more Compute Units than the current PS5, combined with 28% faster memory. This allows for up to 45% faster rendering speeds, ensuring a smoother gaming experience.
  • Advanced Ray Tracing: Ray tracing capabilities have been significantly enhanced, with reflections and refractions of light being processed at double or triple the speed of the current PS5, creating more dynamic visuals.
  • AI-Driven Upscaling: Introducing PlayStation Spectral Super Resolution, an AI-based upscaling technology that adds extraordinary detail to images, resulting in sharper image clarity.
  • Backward Compatibility & Game Boost: More than 8,500 PS4 games playable on PS5 Pro will benefit from PS5 Pro Game Boost, stabilizing or enhancing performance. PS4 games will also see improved resolution on select titles.
  • VRR & 8K Support: The PS5 Pro supports Variable Refresh Rate (VRR) and 8K gaming for the ultimate visual experience, while also launching with the latest wireless technology, Wi-Fi 7, in supported regions.

Optimized Games & Patches

Game creators have quickly embraced the new technology that comes with the PS5 Pro. Many games will receive free updates to take full advantage of the console’s new features, labeled as PS5 Pro Enhanced. Some of the highly anticipated titles include:

  • Alan Wake 2
  • Assassin’s Creed: Shadows
  • Demon’s Souls
  • Dragon’s Dogma 2
  • Final Fantasy 7 Rebirth
  • Gran Turismo 7
  • Marvel’s Spider-Man 2
  • Ratchet & Clank: Rift Apart
  • Horizon Forbidden West

These updates will allow players to experience their favorite games at a higher fidelity, taking full advantage of the console’s improved graphics and performance.

 

 

Design & Compatibility

Maintaining consistency within the PS5 family, the PS5 Pro retains the same height and width as the original PS5 model. Players will also have the option to add an Ultra HD Blu-ray Disc Drive or swap console covers when available.

Additionally, the PS5 Pro is fully compatible with all existing PS5 accessories, including the PlayStation VR2, DualSense Edge, Pulse Elite, and Access controller. This ensures seamless integration into your current gaming setup.

Pricing & Availability

The PS5 Pro will be available starting November 7, 2024, at a manufacturer’s suggested retail price (MSRP) of:

  • $699.99 USD
  • $949.99 CAD
  • £699.99 GBP
  • €799.99 EUR
  • ¥119,980 JPY

Each PS5 Pro comes with a 2TB SSD, a DualSense wireless controller, and a copy of Astro’s Playroom pre-installed. Pre-orders begin on September 26, 2024, and the console will be available at participating retailers and directly from PlayStation via direct.playstation.com.

The launch of the PS5 Pro marks a new chapter in PlayStation’s commitment to delivering cutting-edge gaming experiences. Whether players choose the standard PS5 or the PS5 Pro, PlayStation aims to provide the best possible gaming experience for everyone.

Preorder your PS5 Pro and step into the next generation of gaming this holiday season.

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Google Unveils AI-Powered Pixel 9 Lineup Ahead of Apple’s iPhone 16 Release

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Tech News in Canada

Google has launched its next generation of Pixel phones, setting the stage for a head-to-head competition with Apple as both tech giants aim to integrate more advanced artificial intelligence (AI) features into their flagship devices. The unveiling took place near Google’s Mountain View headquarters, marking an early debut for the Pixel 9 lineup, which is designed to showcase the latest advancements in AI technology.

The Pixel 9 series, although a minor player in global smartphone sales, is a crucial platform for Google to demonstrate the cutting-edge capabilities of its Android operating system. With AI at the core of its strategy, Google is positioning the Pixel 9 phones as vessels for the transformative potential of AI, a trend that is expected to revolutionize the way people interact with technology.

Rick Osterloh, Google’s senior vice president overseeing the Pixel phones, emphasized the company’s commitment to AI, stating, “We are obsessed with the idea that AI can make life easier and more productive for people.” This echoes the narrative Apple is likely to push when it unveils its iPhone 16, which is also expected to feature advanced AI capabilities.

The Pixel 9 lineup will be the first to fully integrate Google’s Gemini AI technology, designed to enhance user experience through more natural, conversational interactions. The Gemini assistant, which features 10 different human-like voices, can perform a wide array of tasks, particularly if users allow access to their emails and documents.

In an on-stage demonstration, the Gemini assistant showcased its ability to generate creative ideas and even analyze images, although it did experience some hiccups when asked to identify a concert poster for singer Sabrina Carpenter.

To support these AI-driven features, Google has equipped the Pixel 9 with a special chip that enables many AI processes to be handled directly on the device. This not only improves performance but also enhances user privacy and security by reducing the need to send data to remote servers.

Google’s aggressive push into AI with the Pixel 9 comes as Apple prepares to unveil its iPhone 16, which is expected to feature its own AI advancements. However, Google’s decision to offer a one-year free subscription to its advanced Gemini Assistant, valued at $240, may pressure Apple to reconsider any plans to charge for its AI services.

The standard Pixel 9 will be priced at $800, a $100 increase from last year, while the Pixel 9 Pro will range between $1,000 and $1,100, depending on the model. Google also announced the next iteration of its foldable Pixel phone, priced at $1,800.

In addition to the new Pixel phones, Google also revealed updates to its Pixel Watch and wireless earbuds, directly challenging Apple’s dominance in the wearable tech market. These products, like the Pixel 9, are designed to integrate seamlessly with Google’s AI-driven ecosystem.

Google’s event took place against the backdrop of a significant legal challenge, with a judge recently ruling that its search engine constitutes an illegal monopoly. This ruling could lead to further court proceedings that may force Google to make significant changes to its business practices, potentially impacting its Android software or other key components of its $2 trillion empire.

Despite these legal hurdles, Google is pressing forward with its vision of an AI-powered future, using its latest devices to showcase what it believes will be the next big leap in technology. As the battle for AI supremacy heats up, consumers can expect both Google and Apple to push the boundaries of what their devices can do, making the choice between them more compelling than ever.

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