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How a made-in-Canada distress signal may have helped save the life of a North Carolina teen – CBC.ca

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The Canadian Women’s Foundation and a Toronto advertising agency faced a dilemma last year as they prepared to launch their campaign, Signal for Help, which they developed for women facing domestic abuse.

“It’s a question that we really debated at the very beginning when launching it, which is should it be a secret sign, should it be something that is not actually super well known, so that it’s not known by … perpetrators?” said David Toto, president of the advertising firm Juniper ParkTBWA.

“Or should it be known no matter what because in any case, the more people know, the better.”

They opted for the latter, a decision that may have helped save the life last week of a missing teenage girl from North Carolina who was rescued by police after using the hand gesture. She’s believed to have learned the distress signal after it went viral on the social media platform TikTok.

Hand gesture is simple

“It was really relieving to hear that this young woman was able to do this and that people understood what was going on and that they were able to call for help in that circumstance,” said Andrea Gunraj, the Canadian Women’s Foundation vice-president of public engagement.

The hand gesture is simple: Tuck the thumb into the palm, then cover the thumb with four fingers. It’s a way in which women facing domestic abuse can convey a message of help during a video call without leaving a digital trace, such as a text or email.

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But the gesture was used in another way on Nov. 4. A motorist in Kentucky contacted police after observing a girl in a car who seemed to be in distress and was giving that one-handed gesture that she needed help, Laurel County Sheriff’s Deputy Gilbert Acciardo told CBC News.

“We didn’t know what that meant. We had no idea what the TikTok signal was. But obviously the motorist did,” Acciardo said.

Police caught up with the vehicle and arrested the driver. James Herbert Brick, 61, was charged with unlawful imprisonment — first-degree and possession of matter portraying a sexual performance by a minor over the age of 12 but under age 18. The 16-year-old girl, who had been reported missing from Asheville, N.C., travelled with the suspect into Kentucky, Acciardo said.

“He obviously thought she was waving at individuals and she wasn’t. She was using that signal, the TikTok signal, to signify, ‘I’m in distress,'” the deputy said.

“Thank goodness there was a motorist out there that interpreted that, phoned 911,” he said. “It was just a wonderful resolution.”

Acciardo added, “We don’t know what this guy was going to do, but we felt like we saved the young girl’s life.”

Pandemic led to rise in domestic violence reports

The Signal for Help campaign was launched last year, prompted by increasing reports of domestic violence during the COVID-19 pandemic.

With lockdowns, people were at higher risk of getting trapped at home with their abusers, Gunraj said. But they were also making more use of video calls.

WATCH | Rise in domestic violence could be linked to pandemic isolation, advocates say: 

Increase in domestic violence could be linked to pandemic isolation, advocates say

4 months ago

Suspected homicides linked to domestic violence in Quebec this year have surpassed the total for 2020 and advocates say pandemic restrictions that kept people isolated at home are one factor. The rising cases of violence against women continues across the country. 2:01

“So those two factors together made a simple one-handed gesture that you could use without leaving a digital trace very helpful in a situation where somebody might be stuck in a violent home,” she said.

To come up with the right gesture, research began into different movements, other hand signals and international sign languages, Graham Lang, chief creative officer at Juniper ParkTBWA, wrote in May on the Little Black Book, a website that focuses on advertising news.

“It was critical that whatever it was that we created was unique and different, to not cause confusion across languages and cultures.

‘A metaphor for being trapped’

Lang said the foundation and the agency needed to develop a signal that could be made by a person while holding a phone — and a one-handed gesture was the solution.

“It came to us from the idea of tucking your thumb as a metaphor for being trapped,” he wrote.

Andrea Gunraj, vice-president of public engagement at the Canadian Women’s Foundation, says the goal was to create a one-handed gesture that would signal on a video call that help is needed but wouldn’t leave a digital trace, such as a text or email. (Canadian Women’s Foundation)

They then ran the proposed signal by multiple experts in the fields of sign language, domestic violence and gender equality to ensure that it would adequately convey their message, Lang wrote.

Following the campaign launch, the signal was adopted and promoted by the U.S.-based Women’s Funding Network. But it went viral after a TikTok user filmed the campaign video that recreates a situation in which the hand gesture would be used and posted it on her account.

In the case of the missing North Carolina girl, a motorist who recognized the signal immediately called 911. But that’s not necessarily the intention of the campaign, Toto said.

“The purpose was for responders or people that would recognize the signs to ask directly: ‘What do you need, what’s the best course of action,'” he said.

WATCH | U.S. teen rescued after using viral TikTok sign: 

Teenager rescued after using viral TikTok hand gesture

10 hours ago

An abducted 16-year-old was rescued in Kentucky after another motorist saw the girl use a viral TikTok hand gesture signalling the need for help. The sign was introduced by a Canadian on the social media platform last year. 2:03

Gunraj said they have received a few calls of other situations where people saw the signal and were able to respond, follow up and make sure that the individual was getting the support they needed.

“But I’m really mindful of the fact that these things rarely come out in public conversation,” she said. “So I can imagine it being used far more commonly than ever would come back to us, ever would be spoken about and certainly ever would make the news.”

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Bad traffic, changed plans: Toronto braces for uncertainty of its Taylor Swift Era

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TORONTO – Will Taylor Swift bring chaos or do we all need to calm down?

It’s a question many Torontonians are asking this week as the city braces for the arrival of Swifties, the massive fan base of one of the world’s biggest pop stars.

Hundreds of thousands are expected to descend on the downtown core for the singer’s six concerts which kick off Thursday at the Rogers Centre and run until Nov. 23.

And while their arrival will be a boon to tourism dollars — the city estimates more than $282 million in economic impact — some worry it could worsen Toronto’s gridlock by clogging streets that already come to a standstill during rush hour.

Swift’s shows are set to collide with sports events at the nearby Scotiabank Arena, including a Raptors game on Friday and a Leafs game on Saturday.

Some residents and local businesses have already adjusted their plans to avoid the area and its planned road closures.

Aahil Dayani says he and some friends intended to throw a birthday bash for one of their pals until they realized it would overlap with the concerts.

“Something as simple as getting together and having dinner is now thrown out the window,” he said.

Dayani says the group rescheduled the gathering for after Swift leaves town. In the meantime, he plans to hunker down at his Toronto residence.

“Her coming into town has kind of changed up my social life,” he added.

“We’re pretty much just not doing anything.”

Max Sinclair, chief executive and founder of A.I. technology firm Ecomtent, suggested his employees avoid the company’s downtown offices on concert days, saying he doesn’t see the point in forcing people to endure potential traffic jams.

“It’s going to be less productive for us, and it’s going to be just a pain for everyone, so it’s easier to avoid it,” Sinclair said.

“We’re a hybrid company, so we can be flexible. It just makes sense.”

Swift’s concerts are the latest pop culture moment to draw attention to Toronto’s notoriously disastrous daily commute.

In June, One Direction singer Niall Horan uploaded a social media video of himself walking through traffic to reach the venue for his concert.

“Traffic’s too bad in Toronto, so we’re walking to the venue,” he wrote in the post.

Toronto Transit Commission spokesperson Stuart Green says the public agency has been working for more than a year on plans to ease the pressure of so many Swifties in one confined area.

“We are preparing for something that would be akin to maybe the Beatles coming in the ‘60s,” he said.

Dozens of buses and streetcars have been added to transit routes around the stadium, and the TTC has consulted the city on potential emergency scenarios.

Green will be part of a command centre operated by the City of Toronto and staffed by Toronto police leaders, emergency services and others who have handled massive gatherings including the Raptors’ NBA championship parade in 2019.

“There may be some who will say we’re over-preparing, and that’s fair,” Green said.

“But we know based on what’s happened in other places, better to be over-prepared than under-prepared.”

Metrolinx, the agency for Ontario’s GO Transit system, has also added extra trips and extended hours in some regions to accommodate fans looking to travel home.

A day before Swift’s first performance, the city began clearing out tents belonging to homeless people near the venue. The city said two people were offered space in a shelter.

“As the area around Rogers Centre is expected to receive a high volume of foot traffic in the coming days, this area has been prioritized for outreach work to ensure the safety of individuals in encampments, other residents, businesses and visitors — as is standard for large-scale events,” city spokesperson Russell Baker said in a statement.

Homeless advocate Diana Chan McNally questioned whether money and optics were behind the measure.

“People (in the area) are already in close proximity to concerts, sports games, and other events that generate massive amounts of traffic — that’s nothing new,” she said in a statement.

“If people were offered and willingly accepted a shelter space, free of coercion, I support that fully — that’s how it should happen.”

This report by The Canadian Press was first published Nov. 13, 2024.



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‘It’s literally incredible’: Swifties line up for merch ahead of Toronto concerts

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TORONTO – Hundreds of Taylor Swift fans lined up outside the gates of Toronto’s Rogers Centre Wednesday, with hopes of snagging some of the pop star’s merchandise on the eve of the first of her six sold-out shows in the city.

Swift is slated to perform at the venue from Thursday to Saturday, and the following week from Nov. 21 to Nov. 23, with concert merchandise available for sale on some non-show days.

Swifties were all smiles as they left the merch shop, their arms full of sweaters and posters bearing pictures of the star and her Eras Tour logo.

Among them was Zoe Haronitis, 22, who said she waited in line for about two hours to get $300 worth of merchandise, including some apparel for her friends.

Haronitis endured the autumn cold and the hefty price tag even though she hasn’t secured a concert ticket. She said she’s hunting down a resale ticket and plans to spend up to $600.

“I haven’t really budgeted anything,” Haronitis said. “I don’t care how much money I spent. That was kind of my mindset.”

The megastar’s merchandise costs up to $115 for a sweater, and $30 for tote bags and other accessories.

Rachel Renwick, 28, also waited a couple of hours in line for merchandise, but only spent about $70 after learning that a coveted blue sweater and a crewneck had been snatched up by other eager fans before she got to the shop. She had been prepared to spend much more, she said.

“The two prized items sold out. I think a lot more damage would have been done,” Renwick said, adding she’s still determined to buy a sweater at a later date.

Renwick estimated she’s spent about $500 in total on “all-things Eras Tour,” including her concert outfit and merchandise.

The long queue for Swift merch is just a snapshot of what the city will see in the coming days. It’s estimated that up to 500,000 visitors from outside Toronto will be in town during the concert period.

Tens of thousands more are also expected to attend Taylgate’24, an unofficial Swiftie fan event scheduled to be held at the nearby Metro Toronto Convention Centre.

Meanwhile, Destination Toronto has said it anticipates the economic impact of the Eras Tour could grow to $282 million as the money continues to circulate.

But for fans like Haronitis, the experience in Toronto comes down to the Swiftie community. Knowing that Swift is going to be in the city for six shows and seeing hundreds gather just for merchandise is “awesome,” she said.

Even though Haronitis hasn’t officially bought her ticket yet, she said she’s excited to see the megastar.

“It’s literally incredible.”

This report by The Canadian Press was first published Nov. 13, 2024.

The Canadian Press. All rights reserved.



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Via Rail seeks judicial review on CN’s speed restrictions

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OTTAWA – Via Rail is asking for a judicial review on the reasons why Canadian National Railway Co. has imposed speed restrictions on its new passenger trains.

The Crown corporation says it is seeking the review from the Federal Court after many attempts at dialogue with the company did not yield valid reasoning for the change.

It says the restrictions imposed last month are causing daily delays on Via Rail’s Québec City-Windsor corridor, affecting thousands of passengers and damaging Via Rail’s reputation with travellers.

CN says in a statement that it imposed the restrictions at rail crossings given the industry’s experience and known risks associated with similar trains.

The company says Via has asked the courts to weigh in even though Via has agreed to buy the equipment needed to permanently fix the issues.

Via said in October that no incidents at level crossings have been reported in the two years since it put 16 Siemens Venture trains into operation.

This report by The Canadian Press was first published Nov. 13, 2024.

Companies in this story: (TSX:CN)

The Canadian Press. All rights reserved.



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