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Influence What Your Interviewer Thinks of You

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There’s a good chance you’ve read Dale Carnegie’s best-selling book How to Win Friends and Influence People. Carnegie’s book details how to leverage human psychology to influence people, which is gold when your goal is to get your interviewer to green light hiring you. The sections ‘Six Ways to Make People Like You’ and ‘Twelve Ways to Win People to Your Way of Thinking’ offer suggestions that can be incredibly potent to your job search success, as well as career success.

Everyone has felt anxious and powerless talking to a hiring manager. I know I have when I was first interviewing, especially if my interviewer was the gatekeeper, between me and what I thought was my dream job.

I finally realized my nervousness was because I wasn’t setting the stage for the discussion I wanted to have. I wasn’t controlling the “conversation frame.”

Only one person controls the conversation frame: Either I or the other person. (e.g., my interviewer) When my interviewer does, they’re calling the shots. They’re expecting me to chase them, demonstrate my value as an employee, impress them with my background, show how much I want to work for them, etc. Sound familiar? When I allowed my interviewer to control the frame, I had no control over the outcome—I was hoping to “get lucky.”

Years ago, after walking out of an interview, I knew I could have done better; I asked myself, what if I had controlled the frame of the conversation? How would my interviewer have reacted differently? I’ll tell you how. There’s a good chance (There’s no guarantee, humans are unpredictable.) they’d have said to themselves, “Wow! Who is this person?” and think, “This person knows who they are and what they want.” Of all the personality traits you can project, having confidence is by far the most attractive. All of us are attracted to those who exude confidence. Think what makes Brad Pitt “BRAD PITT!”; it’s how he exudes confidence.

When you control the frame of the conversation, your interviewer will seek your approval. (Yes, I’ve experienced this.) They’ll start talking to you more. They’ll care more about what you think of them and their company. They’ll want you to like them. Now, you’re the one calling the shots, and your interviewer is the one responding, reacting, and chasing. When you own “the frame,” you have the power to control what your interviewer thinks of you. So how do you control the frame?

You start by not treating job interviews as a delicate ego dance in which you’re bending over backwards trying to present your best self while hoping to not cross the line between enthusiasm and groveling. The notion of a job interview as an audition is antiquated. Such a mindset doesn’t do you any favors. When you overly focus on impressing your interviewer(s), you lose sight of whether they’re making an effort to impress you.

Flip your thinking. Stop thinking you’re in the hot seat! Instead, ask yourself how an in-demand candidate (Envision yourself as being such a candidate.), one who’s constantly head-hunted, would treat a meeting with a potential employer. They’d use their face time to ask questions to evaluate the employer and gauge whether the opportunity fits their career plan.

Candidates I gravitate to ask me straightforward questions (Being unambiguous is a huge plus with me.) that show they’re curious and serious about a mutual fit. Such candidates get me talking.

Ask questions to fully understand the job opportunity, which’ll shed light on the company’s operations and your future boss’s management style. “How will you manage me?” (Presuming you’re speaking with the person you’ll be reporting to.)  Don’t waste your questions on softballs. If you’re interviewing at a company that’s undergone a round of layoffs, address it head-on. “In August Burns Industries laid off over 250 employees in its Alberta manufacturing plant. How do you see the next 2 years looking like for Burns Industries?”

If the role is new, ask why it was created and why no one internally was promoted? You want to get a semblance of what you may be walking into.

Because interviews involve human bias, which you can’t control, they’re unpredictable. However, there’s one thing you’ll always be able to control, the “conversation frame,” which’ll greatly influence how your interviewer thinks of you.

On an end note, if you haven’t read How to Win Friends and Influence People, I recommend you do; it’ll significantly impact your job search and career.

______________________________________________________________

 

Nick Kossovan, a well-seasoned veteran of the corporate landscape, offers advice on searching for a job. You can send him your questions at artoffindingwork@gmail.com.

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Netflix’s subscriber growth slows as gains from password-sharing crackdown subside

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Netflix on Thursday reported that its subscriber growth slowed dramatically during the summer, a sign the huge gains from the video-streaming service’s crackdown on freeloading viewers is tapering off.

The 5.1 million subscribers that Netflix added during the July-September period represented a 42% decline from the total gained during the same time last year. Even so, the company’s revenue and profit rose at a faster pace than analysts had projected, according to FactSet Research.

Netflix ended September with 282.7 million worldwide subscribers — far more than any other streaming service.

The Los Gatos, California, company earned $2.36 billion, or $5.40 per share, a 41% increase from the same time last year. Revenue climbed 15% from a year ago to $9.82 billion. Netflix management predicted the company’s revenue will rise at the same 15% year-over-year pace during the October-December period, slightly than better than analysts have been expecting.

The strong financial performance in the past quarter coupled with the upbeat forecast eclipsed any worries about slowing subscriber growth. Netflix’s stock price surged nearly 4% in extended trading after the numbers came out, building upon a more than 40% increase in the company’s shares so far this year.

The past quarter’s subscriber gains were the lowest posted in any three-month period since the beginning of last year. That drop-off indicates Netflix is shifting to a new phase after reaping the benefits from a ban on the once-rampant practice of sharing account passwords that enabled an estimated 100 million people watch its popular service without paying for it.

The crackdown, triggered by a rare loss of subscribers coming out of the pandemic in 2022, helped Netflix add 57 million subscribers from June 2022 through this June — an average of more than 7 million per quarter, while many of its industry rivals have been struggling as households curbed their discretionary spending.

Netflix’s gains also were propelled by a low-priced version of its service that included commercials for the first time in its history. The company still is only getting a small fraction of its revenue from the 2-year-old advertising push, but Netflix is intensifying its focus on that segment of its business to help boost its profits.

In a letter to shareholder, Netflix reiterated previous cautionary notes about its expansion into advertising, though the low-priced option including commercials has become its fastest growing segment.

“We have much more work to do improving our offering for advertisers, which will be a priority over the next few years,” Netflix management wrote in the letter.

As part of its evolution, Netflix has been increasingly supplementing its lineup of scripted TV series and movies with live programming, such as a Labor Day spectacle featuring renowned glutton Joey Chestnut setting a world record for gorging on hot dogs in a showdown with his longtime nemesis Takeru Kobayashi.

Netflix will be trying to attract more viewer during the current quarter with a Nov. 15 fight pitting former heavyweight champion Mike Tyson against Jake Paul, a YouTube sensation turned boxer, and two National Football League games on Christmas Day.

The Canadian Press. All rights reserved.

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All Magic Spells (TM) : Top Converting Magic Spell eCommerce Store

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CPC Practice Exam

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