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Ottawa puts price on what it wants Meta and Google to share with Canadian news publishers

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OTTAWA – The Liberal government has unveiled the draft regulations that will implement its Online News Act, legislation that Google and Meta have said could lead them to permanently block news content on their platforms in Canada.

The government has said it hopes the new regulations will cause Google and Meta to reconsider those plans, but Meta remained unmoved Friday while Google said it’s still assessing whether its concerns have been addressed.

The new regulations include a formula for calculating how much revenue the social media giants would be expected to share with Canadian news publishers under the law, while providing more details about how the tech companies can receive exemptions from the legislation by making their own deals with news-publishers.

Government officials said that under the legislation Google could contribute $172 million a year and Facebook $62 million to Canadian news publishers, based on Google’s global search revenues and Meta’s Facebook global revenues. That’s about in line with previous department estimates but lower than the Parliamentary Budget Officer’s $329 million estimate last year.

But officials said those numbers could be revised up or down because the government is open to consulting with affected parties and adjusting the formula.

Since a stand-off with the tech giants began after the passage of the Online News Act (formerly known as Bill C-18), the government has been hoping Google and Meta’s issues with the law — such as the lack of a cap on how much they would have to pay news publishers — could be addressed through the regulatory process.

Meta, which is already blocking news in Canada on Facebook and Instagram, has maintained that its concerns with the legislation could not be remedied through regulations and has said it will permanently block news content in Canada. Following the release of the draft regulations Friday, its stance was unchanged.

“As the legislation is based on the incorrect assertion that Meta benefits unfairly from the news content shared on our platforms, today’s proposed regulations will not impact our business decision to end news availability in Canada,” Rachel Curran, head of public policy for Meta Canada said in a statement.

Curran said “the regulatory process is not equipped to address the fundamentally flawed premise of the Online News Act.”

Google has suggested it is more open to compromise, although it has also said it plans to pull news from Google search and other products if its concerns aren’t addressed.

A Google spokesperson said Friday the company is “carefully reviewing the proposed regulations to assess whether they resolve the serious structural issues with C-18 that regrettably were not dealt with during the legislative process.”

It will take time for the company to determine whether the draft regulations sufficiently address its issues with the bill, Google said.

The legislation, passed in June, would force the two tech giants to share revenues with news publishers (Postmedia, publisher of the National Post, has publicly supported the legislation). If the companies pull links to news articles from their platforms, the Online News Act will no longer apply to them.

On Friday, the government provided detail on how it would provide room in the regulations to allow Google and Meta to reach voluntary deals with publishers that could exempt the tech companies from being subject to the legislation’s mandatory bargaining and arbitration process administered by the CRTC. Those deals could include both monetary and non-monetary contributions.

That also means the total payments to news publishers could be lower than the government estimates.

To calculate the revenue-sharing payments, the government is using a formula that multiplies the platforms’ global revenue with the Canadian share of global GDP, multiplied by a contribution rate of four per cent. Exactly what the government will ultimately consider as “global revenues” was not made clear Friday — for instance, whether Meta’s revenues from its Instagram platform would be included.

Officials said in a technical briefing the regulations are a way for the government to show it’s addressing the major concerns from the platforms, including an unclear path to exemption. The new regulations specify that to be exempt, deals reached voluntarily must have a total compensation that exceeds the amount calculated by the government’s formula and that compensation under each deal must be within 20 per cent of the average compensation reached under legislation.

The deals must also include “collectives of certain size representing independent local, Indigenous and official language minority community news businesses,” the government said in background document. Small, independent news publishers say they have been the hardest hit by Meta’s decision to start blocking news a month ago.

An official said the government is “looking forward to engaging with (Meta and Google) in a constructive manner in the weeks ahead on the proposed approach.”

Paul Deegan, CEO of publishers’ group News Media Canada, said at “first pass, the regulations appear fair and balanced to both publishers and platforms. It gives everyone a level of clarity and predictability, which we have been calling for and welcome.”

The draft regulations are now open for a 30-day consultation period before being finalized.

 

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What Difference Will You Make to an Employer?

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Ex-Employer (Job)

It’s common knowledge that companies don’t hire the most qualified candidates. Employers hire the person they believe will deliver the best value in exchange for their payroll cost.

Since most job seekers know the above, I’m surprised that so few mention their Employee Value Proposition (EVP). Most job seekers list their education, skills, and experience without substantiating them and expect employers to determine whether they can benefit their company; hence, most resumes and LinkedIn profiles are just a list of opinions—borderline platitudes—that are meaningless and, therefore, have no value. Job seekers need to better explain, along with providing evidence, how they’ll contribute to an employer’s success.

Employers don’t hire opinions (read: talk is cheap); they hire results.

You’re not offering anything tangible when you claim:

 

  • I’m a great communicator.
  • I’m detail oriented.
  • I’m a team player.

 

Tangible:

 

  • “At Global Dynamics, I held quarterly town hall meetings with my 22 sales reps, highlighting our accomplishments, identifying opportunity areas, and recognizing outstanding performers.”
  • “For eight years, I managed Vandelay Industries IT department, overseeing a staff of 18 and a 12-million-dollar budget while coordinating cross-specialty projects. My strong attention to detail is why I never exceeded budget.”
  • “While working at Cyberdyne Systems, I was part of the customer service team, consisting of nine of us, striving to improve our response time. Through collaboration and sharing of best practices, we reduced our average response time from 48 to 12 business hours, resulting in a 35% improvement in customer feedback ratings.”

 

These examples of tangible answers provide employers with what they most want to hear from candidates but rarely do; what value the candidate will bring to the company. Typically, job seekers present their skills, experience, and unsubstantiated opinions and expect recruiters and employers to figure out their value, which is a lazy practice.

Getting hired isn’t based on “I have an MBA in Marketing and Sales,” “I’ve been a web designer for over 15 years,” “I’m young, beautiful and energetic,” blah, blah, blah. Likewise, being rejected isn’t based on “I’m overqualified,” “I’m too old,” “I don’t have enough education,” blah, blah, blah. Getting hired depends entirely on showing employers that you can add value and substance to their company; that you’ll serve a purpose.

When you articulate a solid value offer, the “blah, blah, blah” doesn’t matter. Job seekers focus too much on the “blah, blah, blah,” and when not hired, they say, “It’s not me, it’s…” The biggest mistake I see job seekers make is focusing on the “blah, blah, blah”—their experience and education—believing this is what interests employers. Hiring managers are more interested in whether you can solve the problems the position exists to solve than in your education and experience.

 

Not impressive: Education

Impressive: A track record of achieving tangible results.

 

You aren’t who you say you are; you are what you do.

 

If you want to be somebody who works hard, you have to actually work hard. If you want to be somebody who goes to the gym, you actually have to go to the gym. If you want to be a good friend, spouse, or colleague, you have to actually be a good friend, spouse, or colleague. Actions build reputations, not words.

The biggest challenge job seekers face today is differentiating themselves. To stand out and be memorable, don’t be like most job seekers, someone who’s all talk and no action. Any recruiter or hiring manager will tell you that the job market is heavily populated with job seekers who talk themselves up, talk a “good game” about everything they can “supposedly” do, drop names, etc., but have nothing to show for it.

More than ever, employers want to hear candidates offer a value proposition summarizing what value they bring. If you’re looking for a low-hanging fruit method to differentiate yourself, do what job seekers hardly ever do and make a hard-to-ignore value proposition.

  1. Increase sales: “Based on my experience managing Regina and Saskatoon for PharmaKorp, I’m confident that I can increase BioGen’s sales by no less than 25% in Winnipeg and the surrounding area by the end of 2025.”
  2. Reduce cost: “During my 12 years as Taco Town’s head of purchasing, I renegotiated contracts with key suppliers, resulting in 15% cost savings, saving the company over $450,000 annually. I know I can do the same for The Pasta House.”
  3. Increase customer satisfaction:“During my time at Globex Corporation, I established a systematic feedback mechanism that enabled customers to share their experiences. This led to targeted improvements, increasing our Net Promoter Score by 15 points. I can increase Dunder Mifflin’s net promoter score.”
  4. Save time: “As Zap Delivery’s dispatcher, I implemented advanced routing software that analyzed traffic patterns, reducing average delivery times by 20%. My implementation of this software at Froggy’s Delivery can reduce your delivery times by at least 20%, if not more.”

 

If you want to achieve job search success as soon as possible, structure your job search with a single thread that’s evident and consistent throughout your résumé, LinkedIn profile, cover letters and especially during interviews; clearly convey what difference you’ll make to the employer.

_____________________________________________________________________

 

Nick Kossovan, a well-seasoned veteran of the corporate landscape, offers “unsweetened” job search advice. You can send Nick your questions to artoffindingwork@gmail.com.

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Netflix’s subscriber growth slows as gains from password-sharing crackdown subside

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Netflix on Thursday reported that its subscriber growth slowed dramatically during the summer, a sign the huge gains from the video-streaming service’s crackdown on freeloading viewers is tapering off.

The 5.1 million subscribers that Netflix added during the July-September period represented a 42% decline from the total gained during the same time last year. Even so, the company’s revenue and profit rose at a faster pace than analysts had projected, according to FactSet Research.

Netflix ended September with 282.7 million worldwide subscribers — far more than any other streaming service.

The Los Gatos, California, company earned $2.36 billion, or $5.40 per share, a 41% increase from the same time last year. Revenue climbed 15% from a year ago to $9.82 billion. Netflix management predicted the company’s revenue will rise at the same 15% year-over-year pace during the October-December period, slightly than better than analysts have been expecting.

The strong financial performance in the past quarter coupled with the upbeat forecast eclipsed any worries about slowing subscriber growth. Netflix’s stock price surged nearly 4% in extended trading after the numbers came out, building upon a more than 40% increase in the company’s shares so far this year.

The past quarter’s subscriber gains were the lowest posted in any three-month period since the beginning of last year. That drop-off indicates Netflix is shifting to a new phase after reaping the benefits from a ban on the once-rampant practice of sharing account passwords that enabled an estimated 100 million people watch its popular service without paying for it.

The crackdown, triggered by a rare loss of subscribers coming out of the pandemic in 2022, helped Netflix add 57 million subscribers from June 2022 through this June — an average of more than 7 million per quarter, while many of its industry rivals have been struggling as households curbed their discretionary spending.

Netflix’s gains also were propelled by a low-priced version of its service that included commercials for the first time in its history. The company still is only getting a small fraction of its revenue from the 2-year-old advertising push, but Netflix is intensifying its focus on that segment of its business to help boost its profits.

In a letter to shareholder, Netflix reiterated previous cautionary notes about its expansion into advertising, though the low-priced option including commercials has become its fastest growing segment.

“We have much more work to do improving our offering for advertisers, which will be a priority over the next few years,” Netflix management wrote in the letter.

As part of its evolution, Netflix has been increasingly supplementing its lineup of scripted TV series and movies with live programming, such as a Labor Day spectacle featuring renowned glutton Joey Chestnut setting a world record for gorging on hot dogs in a showdown with his longtime nemesis Takeru Kobayashi.

Netflix will be trying to attract more viewer during the current quarter with a Nov. 15 fight pitting former heavyweight champion Mike Tyson against Jake Paul, a YouTube sensation turned boxer, and two National Football League games on Christmas Day.

The Canadian Press. All rights reserved.

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All Magic Spells (TM) : Top Converting Magic Spell eCommerce Store

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