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Research finds social media doesn't create polarization, but reinforces it – The Washington Post

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For years, regulators and activists have worried that social media companies’ algorithms were dividing the United States with politically toxic posts and conspiracies. The concern was so widespread that in 2020, Meta flung open troves of internal data for university academics to study how Facebook and Instagram would affect the upcoming presidential election.

The first results of that research show that the company’s platforms play a critical role in funneling users to partisan information with which they are likely to agree. But the results cast doubt on assumptions that the strategies Meta could use to discourage virality and engagement on its social networks would substantially affect people’s political beliefs.

“Algorithms are extremely influential in terms of what people see on the platform, and in terms of shaping their on-platform experience,” Joshua Tucker, co-director of the Center for Social Media and Politics at New York University and one of the leaders on the research project, said in an interview.

“Despite the fact that we find this big impact in people’s on-platform experience, we find very little impact in changes to people’s attitudes about politics and even people’s self-reported participation around politics.”

The first four studies, which were released on Thursday in the journals Science and Nature, are the result of a unique partnership between university researchers and Meta’s own analysts to study how social media affects political polarization and people’s understanding and opinions about news, government and democracy. The researchers, who relied on Meta for data and the ability to run experiments, analyzed those issues during the run-up to the 2020 election. The studies were peer-reviewed before publication, a standard procedure in science in which papers are sent out to other experts in the field who assess the work’s merit.

As part of the project, researchers altered the feeds of thousands of people using Facebook and Instagram in fall of 2020 to see if that could change political beliefs, knowledge or polarization by exposing them to different information than they might normally have received. The researchers generally concluded that such changes had little impact.

The collaboration, which is expected to be released over a dozen studies, also will examine data collected after the Jan. 6, 2021, attack on the U.S. Capitol, Tucker said.

The research arrives amid a years-long battle among advocates, lawmakers and industry leaders over how much tech companies should be doing to combat toxic, misleading and controversial content on their social networks. The highly charged debate has inspired regulators to propose new rules requiring social media platforms to make their algorithms more transparent and the companies more responsible for the content those algorithms promote.

The findings are likely to bolster social media companies’ long-standing arguments that algorithms are not the cause of political polarization and upheaval. Meta has said that political polarization and support for civic institutions started declining long before the rise of social media.

“The experimental findings add to a growing body of research showing there is little evidence that key features of Meta’s platforms alone cause harmful ‘affective’ polarization or have meaningful effects on these outcomes,” Meta Global Affairs President Nick Clegg said in a blog post Thursday about the research.

But tech companies’ critics and some researchers who had seen the research before its release caution that the results do not exonerate tech companies for the role they play in amplifying division, political upheaval or users’ belief in conspiracies. Nor should studies give social media platforms cover to do less to tamp down viral misinformation, some advocates argue.

“Studies that Meta endorses, which look piecemeal at small sample time periods, shouldn’t serve as excuses for allowing lies to spread,” said Nora Benavidez, a senior counsel at Free Press, a digital civil rights group that has pushed Meta and other companies to do more to fight election-related misinformation. “Social media platforms should be stepping up more in advance of elections, not concocting new schemes to dodge accountability.”

“It’s a little too buttoned up to say this shows Facebook is not a huge problem or social media platforms aren’t a problem,” said Michael W. Wagner, a professor at the University of Wisconsin at Madison’s School of Journalism and Mass Communication, who served as an independent observer of the collaboration, spending hundreds of hours sitting in on meetings and interviewing scientists. “This is good scientific evidence there is not just one problem that is easy to solve.”

In one experiment, researchers studied the impact of switching users’ feed on Facebook and Instagram to display content chronologically as opposed to presenting content with Meta’s algorithm. Critics such as the Facebook whistleblower Frances Haugen have argued that Meta’s algorithm amplifies and rewards hateful, divisive and false posts by raising them to the top of users’ feeds and that switching to a chronological feed would make the content less divisive. Facebook offers users the ability to see a mostly chronological feed.

The researchers found that the chronological timeline was clearly less engaging — users whose timelines were changed spent significantly less time on the platform. Those users also saw more political stories and content flagged as untrustworthy.

But surveys given to the users to measure their political beliefs found the chronological feed had little effect on levels of polarization, political knowledge or offline political behavior. That finding aligns with some of Meta’s own internal research, which suggests that users may see higher-quality content in feeds dictated by the company’s algorithm than in feeds governed simply by when something was posted, The Washington Post has reported.

In an interview, Haugen, a former Facebook product manager who disclosed thousands of internal Facebook documents to the Securities and Exchange Commission in 2021, criticized the timing of the experiment. She argued that by the time the researchers evaluated the chronological approach during the fall of 2020, thousands of users already had joined mega groups that would have flooded their feeds with potentially problematic content. She noted that during the months leading up to the 2020 election, Meta already had implemented some of its most aggressive election protection measures to address the most extreme posts. The company rolled back many of those measures after the election, she said.

In another experiment, the academics tested the effect of limiting the visibility of viral content in users’ feeds. The researchers found that when they removed people’s ability to see posts that their friends were reposting on Facebook, those users were exposed to far less political news. Those users also did not click or react to as much content and had less news knowledge, but their levels of political polarization or political attitudes remained unchanged, according to the surveys.

Collectively, the studies released Thursday paint a portrait of a complex and divided social media landscape, with liberal and conservative users seeing and interacting with vastly different news sources. One of the studies analyzed data for more than 200 million U.S. Facebook users and found that users consumed news in an ideologically segregated way. The studies also showed that while both liberal and conservative websites were shared by users, far more domains and URLs favored by conservatives circulated on Facebook. The research also showed that a larger share of content rated as false by third-party fact-checkers was right-leaning.

In another experiment, researchers reduced people’s exposure to content with which they were likely to agree and increased their exposure to information from ideologically opposed viewpoints. It is the kind of change that many people might assume would broaden people’s views. But that intervention did not measurably affect people’s political attitudes or beliefs in false claims, the research found.

Tucker, of New York University, cautioned against reading too much into the research. “It’s possible that if we did a similar study at another period of time or in another country where people were not paying as much attention to politics or not being as inundated with other information from other sources about politics, we would have found a different result,” he said.

The study also was conducted in a world in which, in many ways, the cat was already out of the bag. A three-month switch in how information is served on a social network occurred in the context of a long-standing change in how people share and find information.

“This finding cannot tell us what the world would have been like if we hadn’t had social media around for the last 10 to 15 years,” Tucker said.

Research collaborations between outside academics and tech companies have a checkered history. In a 2018 initiative — Social Science One — academics also partnered with Facebook to study the role of social media in elections. But that project was plagued with accusations from researchers that Meta strung them along with promises of providing data that never materialized or ended up being flawed.

In the current study, Meta approached Tucker and Talia Stroud, the director of the Center for Media Engagement in the Moody College of Communication at the University of Texas at Austin, to lead the collaboration in early 2020, according to a project analysis written by Wagner, the University of Wisconsin journalism professor who observed the process. Stroud and Tucker chose the 15 other academics to be on the team, whom they decided to select from among the nearly 100 scholars who had been affiliated with Social Science One.

Meta and the researchers also agreed in advance on what research questions would be studied, their hypotheses and the research design, according to Wagner. The academics did not accept compensation from Meta, but the company covered the costs of data collection.

Wagner said in an interview that as the papers neared publication, there were disagreements among the researchers — including a Meta researcher who at one point threatened to decline to be named on one paper because the researcher felt the language used in the paper describing the ideological segregation in news sources overinterpreted the effect of the social media platform. “There were a few meetings and memos shared about the disagreement, and it was ultimately resolved,” Wagner said.

Tucker said the researcher had “scholarly questions” and decided to remain on the paper because of agreeing with the conclusions.

Wagner said that his observations suggested that the data and scientific process were sound, but he said that future collaborations would benefit from greater independence from Meta.

“Meta supports the independence of researchers, which is why the external academics had control rights over the research design, analysis, and writing. We took a number of steps to ensure this process was independent, ethical, and well done,” Meta said in a statement.

Gary King, a political scientist at Harvard University who also was involved in initiating the project, said the 2020 election research project should not be a one-and-done collaboration, because there are other more-nuanced experiments researchers could evaluate about Meta’s algorithms.

“Meta deserves a lot of credit, if and only if, these studies continue,” he said. “If that’s the end of it, then yeah, I think they need regulation.”

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Sutherland House Experts Book Publishing Launches To Empower Quiet Experts

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Sutherland House Experts is Empowering Quiet Experts through
Compelling Nonfiction in a Changing Ideas Landscape

TORONTO, ON — Almost one year after its launch, Sutherland House Experts is reshaping the publishing industry with its innovative co-publishing model for “quiet experts.” This approach, where expert authors share both costs and profits with the publisher, is bridging the gap between expertise and public discourse. Helping to drive this transformation is Neil Seeman, a renowned author, educator, and entrepreneur.

“The book publishing world is evolving rapidly,” publisher Neil Seeman explains. “There’s a growing hunger for expert voices in public dialogue, but traditional channels often fall short. Sutherland House Experts provides a platform for ‘quiet experts’ to share their knowledge with the broader book-reading audience.”

The company’s roster boasts respected thought leaders whose books are already gaining major traction:

• V. Kumar Murty, a world-renowned mathematician, and past Fields Institute director, just published “The Science of Human Possibilities” under the new press. The book has been declared a 2024 “must-read” by The Next Big Ideas Club and is receiving widespread media attention across North America.

• Eldon Sprickerhoff, co-founder of cybersecurity firm eSentire, is seeing strong pre-orders for his upcoming book, “Committed: Startup Survival Tips and Uncommon Sense for First-Time Tech Founders.”

• Dr. Tony Sanfilippo, a respected cardiologist and professor of medicine at Queen’s University, is generating significant media interest with his forthcoming book, “The Doctors We Need: Imagining a New Path for Physician Recruitment, Training, and Support.”

Seeman, whose recent and acclaimed book, “Accelerated Minds,” explores the entrepreneurial mindset, brings a unique perspective to publishing. His experience as a Senior Fellow at the University of Toronto’s Institute of Health Policy, Management and Evaluation, and academic affiliations with The Fields Institute and Massey College, give him deep insight into the challenges faced by people he calls “quiet experts.”

“Our goal is to empower quiet, expert authors to become entrepreneurs of actionable ideas the world needs to hear,” Seeman states. “We are blending scholarly insight with market savvy to create accessible, impactful narratives for a global readership. Quiet experts are people with decades of experience in one or more fields who seek to translate their insights into compelling non-fiction for the world,” says Seeman.

This fall, Seeman is taking his insights to the classroom. He will teach the new course, “The Writer as Entrepreneur,” at the University of Toronto, offering aspiring authors practical tools to navigate the evolving book publishing landscape. To enroll in this new weekly night course starting Tuesday, October 1st, visit:
https://learn.utoronto.ca/programs-courses/courses/4121-writer-entrepreneur

“The entrepreneurial ideas industry is changing rapidly,” Seeman notes. “Authors need new skills to thrive in this dynamic environment. My course and our publishing model provide those tools.”

About Neil Seeman:
Neil Seeman is co-founder and publisher of Sutherland House Experts, an author, educator, entrepreneur, and mental health advocate. He holds appointments at the University of Toronto, The Fields Institute, and Massey College. His work spans entrepreneurship, public health, and innovative publishing models.

Follow Neil Seeman:
https://www.neilseeman.com/
https://www.linkedin.com/in/seeman/

Follow Sutherland House Experts:

https://sutherlandhouseexperts.com/
https://www.instagram.com/sutherlandhouseexperts/

Media Inquiries:
Sasha Stoltz | Sasha@sashastoltzpublicity.com | 416.579.4804
https://www.sashastoltzpublicity.com

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What to stream this weekend: ‘Civil War,’ Snow Patrol, ‘How to Die Alone,’ ‘Tulsa King’ and ‘Uglies’

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Hallmark launching a streaming service with two new original series, and Bill Skarsgård out for revenge in “Boy Kills World” are some of the new television, films, music and games headed to a device near you.

Also among the streaming offerings worth your time as selected by The Associated Press’ entertainment journalists: Alex Garland’s “Civil War” starring Kirsten Dunst, Natasha Rothwell’s heartfelt comedy for Hulu called “How to Die Alone” and Sylvester Stallone’s second season of “Tulsa King” debuts.

NEW MOVIES TO STREAM SEPT. 9-15

Alex Garland’s “Civil War” is finally making its debut on MAX on Friday. The film stars Kirsten Dunst as a veteran photojournalist covering a violent war that’s divided America; She reluctantly allows an aspiring photographer, played by Cailee Spaeny, to tag along as she, an editor (Stephen McKinley Henderson) and a reporter (Wagner Moura) make the dangerous journey to Washington, D.C., to interview the president (Nick Offerman), a blustery, rising despot who has given himself a third term, taken to attacking his citizens and shut himself off from the press. In my review, I called it a bellowing and haunting experience; Smart and thought-provoking with great performances. It’s well worth a watch.

— Joey King stars in Netflix’s adaptation of Scott Westerfeld’s “Uglies,” about a future society in which everyone is required to have beautifying cosmetic surgery at age 16. Streaming on Friday, McG directed the film, in which King’s character inadvertently finds herself in the midst of an uprising against the status quo. “Outer Banks” star Chase Stokes plays King’s best friend.

— Bill Skarsgård is out for revenge against the woman (Famke Janssen) who killed his family in “Boy Kills World,” coming to Hulu on Friday. Moritz Mohr directed the ultra-violent film, of which Variety critic Owen Gleiberman wrote: “It’s a depraved vision, yet I got caught up in its kick-ass revenge-horror pizzazz, its disreputable commitment to what it was doing.”

AP Film Writer Lindsey Bahr

NEW MUSIC TO STREAM SEPT. 9-15

— The year was 2006. Snow Patrol, the Northern Irish-Scottish alternative rock band, released an album, “Eyes Open,” producing the biggest hit of their career: “Chasing Cars.” A lot has happened in the time since — three, soon to be four quality full-length albums, to be exact. On Friday, the band will release “The Forest Is the Path,” their first new album in seven years. Anthemic pop-rock is the name of the game across songs of love and loss, like “All,”“The Beginning” and “This Is the Sound Of Your Voice.”

— For fans of raucous guitar music, Jordan Peele’s 2022 sci-fi thriller, “NOPE,” provided a surprising, if tiny, thrill. One of the leads, Emerald “Em” Haywood portrayed by Keke Palmer, rocks a Jesus Lizard shirt. (Also featured through the film: Rage Against the Machine, Wipers, Mr Bungle, Butthole Surfers and Earth band shirts.) The Austin noise rock band are a less than obvious pick, having been signed to the legendary Touch and Go Records and having stopped releasing new albums in 1998. That changes on Friday the 13th, when “Rack” arrives. And for those curious: The Jesus Lizard’s intensity never went away.

AP Music Writer Maria Sherman

NEW SHOWS TO STREAM SEPT. 9-15

— Hallmark launched a streaming service called Hallmark+ on Tuesday with two new original series, the scripted drama “The Chicken Sisters” and unscripted series “Celebrations with Lacey Chabert.” If you’re a Hallmark holiday movies fan, you know Chabert. She’s starred in more than 30 of their films and many are holiday themed. Off camera, Chabert has a passion for throwing parties and entertaining. In “Celebrations,” deserving people are surprised with a bash in their honor — planned with Chabert’s help. “The Chicken Sisters” stars Schuyler Fisk, Wendie Malick and Lea Thompson in a show about employees at rival chicken restaurants in a small town. The eight-episode series is based on a novel of the same name.

Natasha Rothwell of “Insecure” and “The White Lotus” fame created and stars in a new heartfelt comedy for Hulu called “How to Die Alone.” She plays Mel, a broke, go-along-to-get-along, single, airport employee who, after a near-death experience, makes the conscious decision to take risks and pursue her dreams. Rothwell has been working on the series for the past eight years and described it to The AP as “the most vulnerable piece of art I’ve ever put into the world.” Like Mel, Rothwell had to learn to bet on herself to make the show she wanted to make. “In the Venn diagram of me and Mel, there’s significant overlap,” said Rothwell. It premieres Friday on Hulu.

— Shailene Woodley, DeWanda Wise and Betty Gilpin star in a new drama for Starz called “Three Women,” about entrepreneur Sloane, homemaker Lina and student Maggie who are each stepping into their power and making life-changing decisions. They’re interviewed by a writer named Gia (Woodley.) The series is based on a 2019 best-selling book of the same name by Lisa Taddeo. “Three Women” premieres Friday on Starz.

— Sylvester Stallone’s second season of “Tulsa King” debuts Sunday on Paramount+. Stallone plays Dwight Manfredi, a mafia boss who was recently released from prison after serving 25 years. He’s sent to Tulsa to set up a new crime syndicate. The series is created by Taylor Sheridan of “Yellowstone” fame.

Alicia Rancilio

NEW VIDEO GAMES TO PLAY

— One thing about the title of Focus Entertainment’s Warhammer 40,000: Space Marine 2 — you know exactly what you’re in for. You are Demetrian Titus, a genetically enhanced brute sent into battle against the Tyranids, an insectoid species with an insatiable craving for human flesh. You have a rocket-powered suit of armor and an arsenal of ridiculous weapons like the “Chainsword,” the “Thunderhammer” and the “Melta Rifle,” so what could go wrong? Besides the squishy single-player mode, there are cooperative missions and six-vs.-six free-for-alls. You can suit up now on PlayStation 5, Xbox X/S or PC.

— Likewise, Wild Bastards isn’t exactly the kind of title that’s going to attract fans of, say, Animal Crossing. It’s another sci-fi shooter, but the protagonists are a gang of 13 varmints — aliens and androids included — who are on the run from the law. Each outlaw has a distinctive set of weapons and special powers: Sarge, for example, is a robot with horse genes, while Billy the Squid is … well, you get the idea. Australian studio Blue Manchu developed the 2019 cult hit Void Bastards, and this Wild-West-in-space spinoff has the same snarky humor and vibrant, neon-drenched cartoon look. Saddle up on PlayStation 5, Xbox X/S, Nintendo Switch or PC.

Lou Kesten

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Trump could cash out his DJT stock within weeks. Here’s what happens if he sells

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Former President Donald Trump is on the brink of a significant financial decision that could have far-reaching implications for both his personal wealth and the future of his fledgling social media company, Trump Media & Technology Group (TMTG). As the lockup period on his shares in TMTG, which owns Truth Social, nears its end, Trump could soon be free to sell his substantial stake in the company. However, the potential payday, which makes up a large portion of his net worth, comes with considerable risks for Trump and his supporters.

Trump’s stake in TMTG comprises nearly 59% of the company, amounting to 114,750,000 shares. As of now, this holding is valued at approximately $2.6 billion. These shares are currently under a lockup agreement, a common feature of initial public offerings (IPOs), designed to prevent company insiders from immediately selling their shares and potentially destabilizing the stock. The lockup, which began after TMTG’s merger with a special purpose acquisition company (SPAC), is set to expire on September 25, though it could end earlier if certain conditions are met.

Should Trump decide to sell his shares after the lockup expires, the market could respond in unpredictable ways. The sale of a substantial number of shares by a major stakeholder like Trump could flood the market, potentially driving down the stock price. Daniel Bradley, a finance professor at the University of South Florida, suggests that the market might react negatively to such a large sale, particularly if there aren’t enough buyers to absorb the supply. This could lead to a sharp decline in the stock’s value, impacting both Trump’s personal wealth and the company’s market standing.

Moreover, Trump’s involvement in Truth Social has been a key driver of investor interest. The platform, marketed as a free speech alternative to mainstream social media, has attracted a loyal user base largely due to Trump’s presence. If Trump were to sell his stake, it might signal a lack of confidence in the company, potentially shaking investor confidence and further depressing the stock price.

Trump’s decision is also influenced by his ongoing legal battles, which have already cost him over $100 million in legal fees. Selling his shares could provide a significant financial boost, helping him cover these mounting expenses. However, this move could also have political ramifications, especially as he continues his bid for the Republican nomination in the 2024 presidential race.

Trump Media’s success is closely tied to Trump’s political fortunes. The company’s stock has shown volatility in response to developments in the presidential race, with Trump’s chances of winning having a direct impact on the stock’s value. If Trump sells his stake, it could be interpreted as a lack of confidence in his own political future, potentially undermining both his campaign and the company’s prospects.

Truth Social, the flagship product of TMTG, has faced challenges in generating traffic and advertising revenue, especially compared to established social media giants like X (formerly Twitter) and Facebook. Despite this, the company’s valuation has remained high, fueled by investor speculation on Trump’s political future. If Trump remains in the race and manages to secure the presidency, the value of his shares could increase. Conversely, any missteps on the campaign trail could have the opposite effect, further destabilizing the stock.

As the lockup period comes to an end, Trump faces a critical decision that could shape the future of both his personal finances and Truth Social. Whether he chooses to hold onto his shares or cash out, the outcome will likely have significant consequences for the company, its investors, and Trump’s political aspirations.

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