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Savvy Job Seekers Understand They Need to Prove How They Will Contribute to an Employer’s Success

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Impress Your Interviewer with Your Questions — Part 1

There are five must-haves employers look for in a job candidate:

  1. Above-average oral and written communication skills.
  2. Critical thinking and problem-solving skills.
  3. A proven track record of achieving measurable results.
  4. Culture-fitting and likeable. (Likability trumps your skills and experience.)
  5. A positive, enthusiastic attitude.

If you check off these five, plus a few more (e.g., relevant hard skills, education, certifications, a clean online presence), you will have a shorter job search than most people do today.

While all five must-haves are important, savvy job seekers understand that employers hire to achieve results; therefore, they know number three, a proven track record of achieving measurable results, is what employers focus on the most.

 

Most job seekers: 

Believe they will be hired based on their qualifications and experience.

 

Savvy job seekers:

Do not just show employers where they have been (their history), but where they can take them.

For a business to survive, its expenses must not exceed its revenues. Therefore, employers do not simply seek employees who will do a task; they seek candidates with the capability and proactive mindset to contribute to their success by generating revenue, creating savings, or creating efficiencies.

An employer’s biggest ongoing expense is their payroll. Savvy job seekers comprehend that earning a spot on an employer’s payroll requires convincing the employer they will earn their keep. Therefore, they convey via their resume, cover letter, LinkedIn profile and, especially during interviews, how hiring them will benefit the employer—why they will be worth their salary.

Your skills do not earn your keep. You earn your keep by using your skills to deliver tangible results that impact the company’s bottom line. A savvy job seeker grasps the fact that an employer wants a return for their salary, the employer investing in an employee, and is not offended by the fact employers look to profit from their employees.

Today’s workplace is no longer a place for passive observers. Employers want employees who contribute to the company and drive the company forward as opposed to just clocking in and out.

Examples of resumes/LinkedIn profile bullet points that show contribution to an employer’s success:

  • Steered the company through a complicated re-organization, resulting in a 75% increase in profits with minimal employee turnover.
  • Reduce the time it takes to process data by 50% with a new cloud data infrastructure, resulting in more timely insights.
  • In Q1 2023, exceeded partner development sign-on goals by 20%.
  • Wrote 400+ informative and beneficial articles, increasing organic website traffic by 21%.

 

The following are meaningless:

  • Received 2 promotions, from co-management to director-level, in less than 12 months.
  • Since June 2019, I have led the company’s social committee.
  • Proficient with Word, Excel, and social media.
  • I am an innovative, detail-oriented problem solver who thinks outside the box. (You are just stating your opinion.)

Mentioning your grades, hobbies, and places you have travelled to has no bearing on what value you can bring to an employer.

Employers are not concerned about your career, nor should they be; managing your career is your responsibility. Mentioning accolades, memberships, grades, supposed “proficiencies” and stating your opinions about yourself, rather than the results you have delivered, is a waste of valuable resume and LinkedIn real estate space. Unless the accolade demonstrates your proficiency at achieving results (e.g., Received the top salesman award at Mitch and Murray for four consecutive years.), consider not mentioning it. Employers hire results, not accolades, memberships and opinions.

As a job seeker, you need to focus solely on demonstrating your ability and willingness to contribute to the employer’s success. Evidence of results is something job seekers rarely bring to their interviews. Those who do, savvy job seekers, differentiate themselves from the candidates they are competing against.

 

Consider bringing to your next interview:

  • Non-confidential productivity reports. “Since 2018, I have been the top 3 sales rep at Universal Exports” has much more credibility if you provide supporting documents. (Hiring managers hear exaggerations and outright lies daily; therefore, understandably, often they are skeptical about a candidate’s claims. Candidates who prove what they claim erode skepticism.)
  • A 30-60-90 days plan.In your first three months, describe your top priorities, actionable goals, and the metric you will use to evaluate your progress.
  • Samples of previous projects.Hand your interviewer a physical copy of a project you’ve worked on. Explain the significance of the project, the results you’ve earned and how it impacted the company.
  • Identify opportunities. Identify opportunities for the company to increase revenues or save money, then write a proposal detailing how you will take advantage of these opportunities.

Unlike most job seekers, savvy job seekers communicate how they will either save money, make money, or at least create efficiencies for the company, which is the opposite of what most job seekers do. Most job seekers talk only about how great, which is an opinion, their skills, experience, and education are, believing it is the employer’s responsibility to connect the dots regarding the value of their background.

Today, the name of the game is not “whoever is most qualified gets the job;” it is “whoever can demonstrate their value to the company gets the job.”

_________________________________________________________

 

Nick Kossovan, a well-seasoned veteran of the corporate landscape, offers “unsweetened” job search advice. You can send Nick your questions to artoffindingwork@gmail.com.

Business

Roots sees room for expansion in activewear, reports $5.2M Q2 loss and sales drop

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TORONTO – Roots Corp. may have built its brand on all things comfy and cosy, but its CEO says activewear is now “really becoming a core part” of the brand.

The category, which at Roots spans leggings, tracksuits, sports bras and bike shorts, has seen such sustained double-digit growth that Meghan Roach plans to make it a key part of the business’ future.

“It’s an area … you will see us continue to expand upon,” she told analysts on a Friday call.

The Toronto-based retailer’s push into activewear has taken shape over many years and included several turns as the official designer and supplier of Team Canada’s Olympic uniform.

But consumers have had plenty of choice when it comes to workout gear and other apparel suited to their sporting needs. On top of the slew of athletic brands like Nike and Adidas, shoppers have also gravitated toward Lululemon Athletica Inc., Alo and Vuori, ramping up competition in the activewear category.

Roach feels Roots’ toehold in the category stems from the fit, feel and following its merchandise has cultivated.

“Our product really resonates with (shoppers) because you can wear it through multiple different use cases and occasions,” she said.

“We’ve been seeing customers come back again and again for some of these core products in our activewear collection.”

Her remarks came the same day as Roots revealed it lost $5.2 million in its latest quarter compared with a loss of $5.3 million in the same quarter last year.

The company said the second-quarter loss amounted to 13 cents per diluted share for the quarter ended Aug. 3, the same as a year earlier.

In presenting the results, Roach reminded analysts that the first half of the year is usually “seasonally small,” representing just 30 per cent of the company’s annual sales.

Sales for the second quarter totalled $47.7 million, down from $49.4 million in the same quarter last year.

The move lower came as direct-to-consumer sales amounted to $36.4 million, down from $37.1 million a year earlier, as comparable sales edged down 0.2 per cent.

The numbers reflect the fact that Roots continued to grapple with inventory challenges in the company’s Cooper fleece line that first cropped up in its previous quarter.

Roots recently began to use artificial intelligence to assist with daily inventory replenishments and said more tools helping with allocation will go live in the next quarter.

Beyond that time period, the company intends to keep exploring AI and renovate more of its stores.

It will also re-evaluate its design ranks.

Roots announced Friday that chief product officer Karuna Scheinfeld has stepped down.

Rather than fill the role, the company plans to hire senior level design talent with international experience in the outdoor and activewear sectors who will take on tasks previously done by the chief product officer.

This report by The Canadian Press was first published Sept. 13, 2024.

Companies in this story: (TSX:ROOT)

The Canadian Press. All rights reserved.

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Talks on today over HandyDART strike affecting vulnerable people in Metro Vancouver

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VANCOUVER – Mediated talks between the union representing HandyDART workers in Metro Vancouver and its employer, Transdev, are set to resume today as a strike that has stopped most services drags into a second week.

No timeline has been set for the length of the negotiations, but Joe McCann, president of the Amalgamated Transit Union Local 1724, says they are willing to stay there as long as it takes, even if talks drag on all night.

About 600 employees of the door-to-door transit service for people unable to navigate the conventional transit system have been on strike since last Tuesday, pausing service for all but essential medical trips.

Hundreds of drivers rallied outside TransLink’s head office earlier this week, calling for the transportation provider to intervene in the dispute with Transdev, which was contracted to oversee HandyDART service.

Transdev said earlier this week that it will provide a reply to the union’s latest proposal on Thursday.

A statement from the company said it “strongly believes” that their employees deserve fair wages, and that a fair contract “must balance the needs of their employees, clients and taxpayers.”

This report by The Canadian Press was first published Sept. 12, 2024.

The Canadian Press. All rights reserved.

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Transat AT reports $39.9M Q3 loss compared with $57.3M profit a year earlier

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MONTREAL – Travel company Transat AT Inc. reported a loss in its latest quarter compared with a profit a year earlier as its revenue edged lower.

The parent company of Air Transat says it lost $39.9 million or $1.03 per diluted share in its quarter ended July 31.

The result compared with a profit of $57.3 million or $1.49 per diluted share a year earlier.

Revenue in what was the company’s third quarter totalled $736.2 million, down from $746.3 million in the same quarter last year.

On an adjusted basis, Transat says it lost $1.10 per share in its latest quarter compared with an adjusted profit of $1.10 per share a year earlier.

Transat chief executive Annick Guérard says demand for leisure travel remains healthy, as evidenced by higher traffic, but consumers are increasingly price conscious given the current economic uncertainty.

This report by The Canadian Press was first published Sept. 12, 2024.

Companies in this story: (TSX:TRZ)

The Canadian Press. All rights reserved.

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