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Shoppers discover boxes of Cheerios, bags of Loblaws chips that weigh far less than advertised

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Chances are you’ve scanned your grocery bill for mistakes, but have you ever checked the weight of products you’ve bought?

Some Ontario shoppers have uncovered packages of Cheerios and a Loblaws brand of potato chips that weighed far less than what was printed on the package.

CBC News investigated both cases. Here are the details.

Mislabelled Cheerios weight

General Mills has admitted a packaging error with its honey nut and multi-grain jumbo two-packs of Cheerios breakfast cereal. The weight printed on each cereal box is double the actual amount.

The flawed jumbo packs have been selling in Canadian stores for more than four months and are still on the shelves, CBC News has confirmed.

“It should have been corrected fairly quickly,” said food industry consultant Walter Dullemond, who has viewed the packaging. “It’s misleading to consumers and the law is very clear that labels may not be misleading.”

Two two-packs of Cheerios. One is honey nut flavour and one is multigrain.
CBC News visited a major grocery store in Toronto on Monday and found all the honey nut and multi-grain jumbo two-packs on the shelves did not indicate that the weight on each box is the total combined weight for both boxes. (Sophia Harris/CBC)

In response to a CBC News inquiry, U.S.-based General Mills said the correct packaging will appear in stores sometime this month.

It’s not the swift action customer Paul Jay had hoped for when he alerted the food company to the problem back in July.

“It didn’t seem to me that they wanted to do anything about it,” he said.

Jay had bought a jumbo pack of Multi-Grain Cheerios, containing two attached cereal boxes. Each box of the twin pack was labelled as weighing 1.01 kilograms. He grew suspicious when he noticed that a much bigger box of Cheerios in his cupboard was labelled as weighing far less: 585 grams.

So Jay got out his scale. Turns out, each box in the jumbo pack contained a little over 500 grams of cereal and the 1.01 kilogram printed on each box is actually the total weight of the two boxes combined — a detail missing on the packaging.

“The one-kilogram box doesn’t contain one kilogram,” said Jay. “You should make it clear to customers who are buying your product exactly what weight they’re getting.”

According to the Canadian Food Inspection Agency (CFIA), manufacturers must post the accurate weight on the label of prepackaged food. When posting total weights for multipacks, the packaging must make clear how many items make up that weight — something both the multi-grain and honey nut jumbo two-packs fail to do.

Isolated incident?

Jay first complained to General Mills about the problem on July 19, according to emails viewed by CBC News.

In a reply on Aug. 4, the company told him it has “worked with the manufacturer to identify and resolve any issues” and that it considers the matter “an isolated incident.”

 

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“Their email kind of sort of shut me down,” said Jay. However, General Mills did provide two vouchers for a free box of cereal.

Jay continued to find the mislabelled Cheerios boxes in stores, so he reported the issue to the CFIA on Aug. 24.

The agency told CBC News it has received two complaints about the matter and is still investigating. It wouldn’t comment on the case.

General Mills says it’s working quickly

CBC News visited a major Toronto grocery store on Monday and found all the honey nut and multi-grain jumbo two-packs on shelves had the flawed packaging.

However, jumbo twin-packs of regular Cheerios listed the weight correctly. Each box stated it weighs 500 grams and it was clear the two boxes combined weigh one kilogram.

“They do have a package that has the correct weight,” said Dullemond, president of FTC International Consulting in Pitt Meadows, B.C.

Considering this, General Mills should have been able to easily change the packaging for the other boxes well before a December deadline, he suggested.

“It’s unlikely that it takes a lot of time, unless they just want to use up” their current inventory, said Dullemond.

A close-up of the weight labels on the regular, honey nut and multigrain Cheerios two-packs.
Each box in the regular Cheerios jumbo two-pack, left, states that they weigh 500 grams and that the two boxes combined weigh 1.01 kilograms. Both boxes in the multi-grain package, at centre, and honey nut, on the right, do not clarify that the weight listed on each is the total of the two boxes combined. (Sophia Harris/CBC)

General Mills spokesperson Andrea Williamson said in an email the company started working on a fix in September and that correcting labels is a lengthy process.

“In this particular situation, the timeline to adjust the label was significantly reduced,” she said.

Williamson suggested the mislabelled jumbo packs aren’t an issue in stores, because the two boxes are sold attached, so listing the total weight is accurate.

But both Dullemond and food regulations expert Mary Labbe, who viewed the attached packaging, said they felt it was misleading.

Loblaw No Name chips underweight

Labbe, a nutritional sciences professor at the University of Toronto, said incorrect weights on food products only add to customer frustration as they try to get the best deal to combat high grocery prices.

“That’s really making the job for cost-conscious consumers that much harder,” she said.

Labbe suggested companies should alert shoppers, such as on their website, as soon as they detect an error on a food label.

“Why mislead consumers and why do it unnecessarily?”

Cheerios isn’t the only product to face customer scrutiny over weight. In September, two people posted TikTok videos that showed unopened Loblaws-brand No Name potato chips weighing far less than the amount printed on the bags.

In one video, a TikToker placed a bag labelled as containing 200 grams of No Name onion ring chips on a scale. It weighed in at 132 grams.

Jocelyn Dilworth holding up her bag of chips.
Jocelyn Dilworth of Toronto posted a video on TikTok showing a 200-gram bag of Loblaws No Name chips only weighed 103 grams. (CBC)

Jocelyn Dilworth of Toronto posted the other video. She said she bought two bags of No Name ripple chips at Loblaws-owned No Frills in September, and weighed one of them after noticing it was much lighter than the other bag.

CBC News has independently verified Dilworth’s lighter bag of chips weighs 103 grams — almost half the 200 grams printed on the bag.

“It was frustrating because we’re all trying to save wherever we can,” she said. “[You] buy the cheapest products in that store, and then you get home and it’s not what you paid for. You were misled.”

The bag of chips Jocelyn Dilworth bought on a scale. The scale says 103 grams, the chip bag says 200 grams.
When Jocelyn Dilworth of Toronto weighed a bag of Loblaws-brand chips she bought in September, it weighed in at 103 grams instead of the 200 grams printed on the chip bag. (Submitted by Jocelyn Dilworth)

Loblaw Companies reached out to the two customers and launched an investigation.

“While the investigation indicates this is an extremely rare occurrence, the final quality of the product obviously does not live up to our expectation,” the Canadian retailer told CBC News in an email.

Loblaws said it’s working closely with its vendor to ensure this doesn’t happen again.

The company offered Dilworth 20,000 PC Optimum loyalty points, which would allow her to spend $20 in its stores.

But Dilworth said she didn’t accept.

“I would have taken a refund. I would have taken an apology. But 20,000 PC points to just … put back in their pocket?” she said. “It’s not enough to bring me back into their store.”

The CFIA said food companies must ensure their products comply with Canada’s labelling regulations. Companies found breaking the rules could be ordered to relabel packages, recall the product if there are health concerns and/or pay a fine, said the agency.

 

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Politics likely pushed Air Canada toward deal with ‘unheard of’ gains for pilots

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MONTREAL – Politics, public opinion and salary hikes south of the border helped push Air Canada toward a deal that secures major pay gains for pilots, experts say.

Hammered out over the weekend, the would-be agreement includes a cumulative wage hike of nearly 42 per cent over four years — an enormous bump by historical standards — according to one source who was not authorized to speak publicly on the matter. The previous 10-year contract granted increases of just two per cent annually.

The federal government’s stated unwillingness to step in paved the way for a deal, noted John Gradek, after Prime Minister Justin Trudeau made it plain the two sides should hash one out themselves.

“Public opinion basically pressed the federal cabinet, including the prime minister, to keep their hands clear of negotiations and looking at imposing a settlement,” said Gradek, who teaches aviation management at McGill University.

After late-night talks at a hotel near Toronto’s Pearson airport, the country’s biggest airline and the union representing 5,200-plus aviators announced early Sunday morning they had reached a tentative agreement, averting a strike that would have grounded flights and affected some 110,000 passengers daily.

The relative precariousness of the Liberal minority government as well as a push to appear more pro-labour underlay the prime minister’s hands-off approach to the negotiations.

Trudeau said Friday the government would not step in to fix the impasse — unlike during a massive railway work stoppage last month and a strike by WestJet mechanics over the Canada Day long weekend that workers claimed road roughshod over their constitutional right to collective bargaining. Trudeau said the government respects the right to strike and would only intervene if it became apparent no negotiated deal was possible.

“They felt that they really didn’t want to try for a third attempt at intervention and basically said, ‘Let’s let the airline decide how they want to deal with this one,'” said Gradek.

“Air Canada ran out of support as the week wore on, and by the time they got to Friday night, Saturday morning, there was nothing left for them to do but to basically try to get a deal set up and accepted by ALPA (Air Line Pilots Association).”

Trudeau’s government was also unlikely to consider back-to-work legislation after the NDP tore up its agreement to support the Liberal minority in Parliament, Gradek said. Conservative Leader Pierre Poilievre, whose party has traditionally toed a more pro-business line, also said last week that Tories “stand with the pilots” and swore off “pre-empting” the negotiations.

Air Canada CEO Michael Rousseau had asked Ottawa on Thursday to impose binding arbitration pre-emptively — “before any travel disruption starts” — if talks failed. Backed by business leaders, he’d hoped for an effective repeat of the Conservatives’ move to head off a strike in 2012 by legislating Air Canada pilots and ground crew to stick to their posts before any work stoppage could start.

The request may have fallen flat, however. Gradek said he believes there was less anxiety over the fallout from an airline strike than from the countrywide railway shutdown.

He also speculated that public frustration over thousands of cancelled flights would have flowed toward Air Canada rather than Ottawa, prompting the carrier to concede to a deal yielding “unheard of” gains for employees.

“It really was a total collapse of the Air Canada bargaining position,” he said.

Pilots are slated to vote in the coming weeks on the four-year contract.

Last year, pilots at Delta Air Lines, United Airlines and American Airlines secured agreements that included four-year pay boosts ranging from 34 per cent to 40 per cent, ramping up pressure on other carriers to raise wages.

After more than a year of bargaining, Air Canada put forward an offer in August centred around a 30 per cent wage hike over four years.

But the final deal, should union members approve it, grants a 26 per cent increase in the first year alone, retroactive to September 2023, according to the source. Three wage bumps of four per cent would follow in 2024 through 2026.

Passengers may wind up shouldering some of that financial load, one expert noted.

“At the end of the day, it’s all us consumers who are paying,” said Barry Prentice, who heads the University of Manitoba’s transport institute.

Higher fares may be mitigated by the persistence of budget carrier Flair Airlines and the rapid expansion of Porter Airlines — a growing Air Canada rival — as well as waning demand for leisure trips. Corporate travel also remains below pre-COVID-19 levels.

Air Canada said Sunday the tentative contract “recognizes the contributions and professionalism of Air Canada’s pilot group, while providing a framework for the future growth of the airline.”

The union issued a statement saying that, if ratified, the agreement will generate about $1.9 billion of additional value for Air Canada pilots over the course of the deal.

Meanwhile, labour tension with cabin crew looms on the horizon. Air Canada is poised to kick off negotiations with the union representing more than 10,000 flight attendants this year before the contract expires on March 31.

This report by The Canadian Press was first published Sept. 16, 2024.

Companies in this story: (TSX:AC)

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Federal $500M bailout for Muskrat Falls power delays to keep N.S. rate hikes in check

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HALIFAX – Ottawa is negotiating a $500-million bailout for Nova Scotia’s privately owned electric utility, saying the money will be used to prevent a big spike in electricity rates.

Federal Natural Resources Minister Jonathan Wilkinson made the announcement today in Halifax, saying Nova Scotia Power Inc. needs the money to cover higher costs resulting from the delayed delivery of electricity from the Muskrat Falls hydroelectric plant in Labrador.

Wilkinson says that without the money, the subsidiary of Emera Inc. would have had to increase rates by 19 per cent over “the short term.”

Nova Scotia Power CEO Peter Gregg says the deal, once approved by the province’s energy regulator, will keep rate increases limited “to be around the rate of inflation,” as costs are spread over a number of years.

The utility helped pay for construction of an underwater transmission link between Newfoundland and Nova Scotia, but the Muskrat Falls project has not been consistent in delivering electricity over the past five years.

Those delays forced Nova Scotia Power to spend more on generating its own electricity.

This report by The Canadian Press was first published Sept. 16, 2024.

The Canadian Press. All rights reserved.

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Roots sees room for expansion in activewear, reports $5.2M Q2 loss and sales drop

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TORONTO – Roots Corp. may have built its brand on all things comfy and cosy, but its CEO says activewear is now “really becoming a core part” of the brand.

The category, which at Roots spans leggings, tracksuits, sports bras and bike shorts, has seen such sustained double-digit growth that Meghan Roach plans to make it a key part of the business’ future.

“It’s an area … you will see us continue to expand upon,” she told analysts on a Friday call.

The Toronto-based retailer’s push into activewear has taken shape over many years and included several turns as the official designer and supplier of Team Canada’s Olympic uniform.

But consumers have had plenty of choice when it comes to workout gear and other apparel suited to their sporting needs. On top of the slew of athletic brands like Nike and Adidas, shoppers have also gravitated toward Lululemon Athletica Inc., Alo and Vuori, ramping up competition in the activewear category.

Roach feels Roots’ toehold in the category stems from the fit, feel and following its merchandise has cultivated.

“Our product really resonates with (shoppers) because you can wear it through multiple different use cases and occasions,” she said.

“We’ve been seeing customers come back again and again for some of these core products in our activewear collection.”

Her remarks came the same day as Roots revealed it lost $5.2 million in its latest quarter compared with a loss of $5.3 million in the same quarter last year.

The company said the second-quarter loss amounted to 13 cents per diluted share for the quarter ended Aug. 3, the same as a year earlier.

In presenting the results, Roach reminded analysts that the first half of the year is usually “seasonally small,” representing just 30 per cent of the company’s annual sales.

Sales for the second quarter totalled $47.7 million, down from $49.4 million in the same quarter last year.

The move lower came as direct-to-consumer sales amounted to $36.4 million, down from $37.1 million a year earlier, as comparable sales edged down 0.2 per cent.

The numbers reflect the fact that Roots continued to grapple with inventory challenges in the company’s Cooper fleece line that first cropped up in its previous quarter.

Roots recently began to use artificial intelligence to assist with daily inventory replenishments and said more tools helping with allocation will go live in the next quarter.

Beyond that time period, the company intends to keep exploring AI and renovate more of its stores.

It will also re-evaluate its design ranks.

Roots announced Friday that chief product officer Karuna Scheinfeld has stepped down.

Rather than fill the role, the company plans to hire senior level design talent with international experience in the outdoor and activewear sectors who will take on tasks previously done by the chief product officer.

This report by The Canadian Press was first published Sept. 13, 2024.

Companies in this story: (TSX:ROOT)

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