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Tim Hortons wants reminds customers it is still very much Canadia

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Tim Hortons franchisees gathered in Calgary earlier this week and erupted into applause after corporate executives promised to help reframe the public’s understanding that the chain is a Canadian company.

Executives travelling the country to discuss its strategy for the new year have promised franchisees a directional shift that will see the chain reclaim its Canadian, coffee and doughnut roots, following years of sluggish sales, a frenzy of new products and multiple lawsuits between franchisees and their parent company.

“We’re as Canadian as you get,” said Tanya Doucette, a 42-year-old who owns eight Tim Hortons restaurants in Alberta with her husband and parents. She also serves on the company’s franchisee-elected advisory board.

While Tim Hortons was born out of Canada, its history since then has crossed the 49th parallel.

 

Two Canadians, Ron Joyce and hockey pro Tim Horton, founded the chain in the 1960s and it opened its 1,000th restaurant in 1995.

Wendy’s International Inc. acquired it that year, and in 2014 U.S.- and Brazil-based 3G Capital merged it with Burger King under a new parent company, Restaurant Brands International. These changes sowed accusations from some that the company was no longer Canadian.

Prime Minister Justin Trudeau recently fuelled this fire when he visited Oh Doughnuts, a Winnipeg bakery, to pick up treats for some meetings. He shared the purchase on his Twitter account with the hashtag ShopLocal.

While some social media users reproached the federal leader for choosing a pricey shop over a Tim Hortons, others praised Trudeau for avoiding an internationally owned chain to support a small business.

“That makes me crazy,” said Doucette of suggestions her shops are not a local, Canadian business. That’s the sort of commentary she wants to rebuff and is happy to see executives eager to tackle.

Chief corporate officer Duncan Fulton acknowledges that franchisees aren’t happy that some consumers no longer view Tim Hortons as a Canadian company.

“We intend to start swinging back very hard everywhere that someone says that we’re not Canadian,” he said in an interview.

Restaurant Brands International is registered in Canada with a global head office in Toronto.

Three-quarters of the Tim Hortons leadership team is Canadian, as are its roughly 1,500 franchisees and some 100,000 employees.

“Everything about this company is Canadian,” said Fulton — even the ownership.


3G’s ownership share has fallen to 32 per cent recently, down from 51 per cent in 2014. Several Canadian owners fall within its top 20 shareholders, including Fidelity Investment Canada, the Royal Bank of Canada and Jarislowsky Fraser Ltd. But several large U.S. firms are also shareholders, including T.Rowe Price Associates Inc, Pershing Square Capital Management and Warren Buffett’s Berkshire Hathaway Inc.

The push to be seen as Canadian comes as the fast-food chain works to boost sales.

For its most recent quarter, Tim Hortons saw the key retail metric of comparable-store sales in Canada slip 1.2 per cent. The company is set to release its fourth-quarter and full-year results next month.

Tim Hortons plans to focus on elevating its staples: coffee, breakfast, baked goods and doughnuts, said Fulton.

It’ll continue to innovate, but in these core categories rather than the recent bevy of launches that included failures like plant-based protein burgers. In 2019, Tim Hortons launched nearly 60 new products, compared to its more traditional figure of half that. The limited-time offers created operational complexity and moved the company farther from its core offerings.

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Allen nets shutout as Devils burn Oilers 3-0

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EDMONTON – Jake Allen made 31 saves for his second shutout of the season and 26th of his career as the New Jersey Devils closed out their Western Canadian road trip with a 3-0 victory over the Edmonton Oilers on Monday.

Jesper Bratt had a goal and an assist and Stefan Noesen and Timo Meier also scored for the Devils (8-5-2) who have won three of their last four on the heels on a four-game losing skid.

The Oilers (6-6-1) had their modest two-game winning streak snapped.

Calvin Pickard made 13 stops between the pipes for Edmonton.

TAKEAWAYS

Devils: In addition to his goal, Bratt picked up his 12th assist of the young season to give him nine points in his last eight games and now 15 points overall. Nico Hischier remains in the team lead, picking up an assist of his own to give him 16 points for the campaign. He has a point in all but four games this season.

Oilers: Forward Leon Draisaitl was held pointless after recording six points in his previous two games and nine points in his previous four. Draisaitl usually has strong showings against the Devils, coming into the contest with an eight-game point streak against New Jersey and 11 goals in 17 games.

KEY MOMENT

New Jersey took a 2-0 lead on the power play with 3:26 remaining in the second period as Hischier made a nice feed into the slot to Bratt, who wired his third of the season past Pickard.

KEY RETURN?

Oilers star forward and captain Connor McDavid took part in the optional morning skate for the Oilers, leading to hopes that he may be back sooner rather than later. McDavid has been expected to be out for two to three weeks with an ankle injury suffered during the first shift of last Monday’s loss in Columbus.

OILERS DEAL FOR D-MAN

The Oilers have acquired defenceman Ronnie Attard from the Philadelphia Flyers in exchange for defenceman Ben Gleason.

The 6-foot-3 Attard has spent the past three season in the Flyers organization seeing action in 29 career games. The 25-year-old right-shot defender and Western Michigan University grad was originally selected by Philadelphia in the third round of the 2019 NHL Entry Draft. Attard will report to the Oilers’ AHL affiliate in Bakersfield.

UP NEXT

Devils: Host the Montreal Canadiens on Thursday.

Oilers: Host the Vegas Golden Knights on Wednesday.

This report by The Canadian Press was first published Nov. 4, 2024.

The Canadian Press. All rights reserved.



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Mahomes throws 3 TD passes, unbeaten Chiefs beat Buccaneers 30-24 in OT

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KANSAS CITY, Mo. (AP) — Patrick Mahomes threw for 291 yards and three touchdowns, and Kareem Hunt pounded into the end zone from two yards out in overtime to give the unbeaten Kansas City Chiefs a 30-24 win over the Tampa Bay Buccaneers on Monday night.

DeAndre Hopkins had two touchdown receptions for the Chiefs (8-0), who drove through the rain for two fourth-quarter scores to take a 24-17 lead with 4:17 left. But then Kansas City watched as Baker Mayfield led the Bucs the other way in the final minute, hitting Ryan Miller in the end zone with 27 seconds to go in regulation time.

Tampa Bay (4-5) elected to kick the extra point and force overtime, rather than go for a two-point conversion and the win. And it cost the Buccaneers when Mayfield called tails and the coin flip was heads. Mahomes and the Chiefs took the ball, he was 5-for-5 passing on their drive in overtime, and Hunt finished his 106-yard rushing day with the deciding TD plunge.

Travis Kelce had 14 catches for 100 yards with girlfriend Taylor Swift watching from a suite, and Hopkins finished with eight catches for 86 yards as the Chiefs ran their winning streak to 14 dating to last season. They became the sixth Super Bowl champion to start 8-0 the following season.

Mayfield finished with 200 yards and two TDs passing for the Bucs, who have lost four of their last five.

It was a memorable first half for two players who had been waiting to play in Arrowhead Stadium.

The Bucs’ Rachaad White grew up about 10 minutes away in a tough part of Kansas City, but his family could never afford a ticket for him to see a game. He wound up on a circuitous path through Division II Nebraska-Kearney and a California junior college to Arizona State, where he eventually became of a third-round pick of Tampa Bay in the 2022 draft.

Two year later, White finally got into Arrowhead — and the end zone. He punctuated his seven-yard scoring run in the second quarter, which gave the Bucs a 7-3 lead, by nearly tossing the football into the second deck.

Then it was Hopkins’ turn in his first home game since arriving in Kansas City from a trade with the Titans.

The three-time All-Pro, who already had caught four passes, reeled in a third-down heave from Mahomes amid triple coverage for a 35-yard gain inside the Tampa Bay five-yard line. Three plays later, Mahomes found him in the back of the end zone, and Hopkins celebrated his first TD with the Chiefs with a dance from “Remember the Titans.”

Tampa Bay tried to seize control with consecutive scoring drives to start the second half. The first ended with a TD pass to Cade Otton, the latest tight end to shred the Chiefs, and Chase McLaughlin’s 47-yard field goal gave the Bucs a 17-10 lead.

The Chiefs answered in the fourth quarter. Mahomes marched them through the rain 70 yards for a tying touchdown pass, which he delivered to Samaje Perine while landing awkwardly and tweaking his left ankle, and then threw a laser to Hopkins on third-and-goal from the Buccaneers’ five-yard line to give Kansas City the lead.

Tampa Bay promptly went three-and-out, but its defence got the ball right back, and this time Mayfield calmly led his team down field. His capped the drive with a touchdown throw to Miller — his first career TD catch — with 27 seconds to go, and Tampa Bay elected to play for overtime.

UP NEXT

Buccaneers: Host the San Francisco 49ers on Sunday.

Chiefs: Host the Denver Broncos on Sunday.

AP NFL:

The Canadian Press. All rights reserved.



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NHL roundup: Kuemper helps visiting Kings shut out Predators 3-0

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NASHVILLE, Tenn. (AP) — Darcy Kuemper made 16 saves for his first shutout of the season and 32nd overall, helping the Los Angeles Kings beat the Nashville Predators 3-0 on Monday night.

Adrian Kempe had a goal and an assist and Anze Kopitar and Kevin Fiala also scored. The Kings have won two of their last three.

Juuse Saros made 24 saves for the Predators. They are 1-2-1 in their last four.

Kopitar opened the scoring with 6:36 remaining in the opening period. Saros denied the Kings captain’s first shot, but Kopitar collected the rebound below the goal line and banked it off the netminder’s skate.

Fiala, a former Predator, made it 2-0 35 seconds into the third.

The Kings held Nashville to just three third-period shots on goal, the first coming with 3:55 remaining and Saros pulled for an extra attacker.

Elsewhere in the NHL on Monday:

DEVILS 3 OILERS 0

EDMONTON, Alta. (AP) — Jake Allen made 31 saves for his second shutout of the season and 26th of his NHL career, helping the New Jersey Devils close their western Canadian road trip with a 3-0 victory over the Edmonton Oilers.

Jesper Bratt had a goal and an assist and Stefan Noesen and Timo Meier also scored. The Devils improved to 8-5-2. They have won three of their last four after a four-game skid.

Calvin Pickard made 13 saves for Edmonton. The Oilers had won two straight.

The Canadian Press. All rights reserved.



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