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Buy BC funding available to support food security, economy | BC Gov News – BC Gov News

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Food and beverage producers and processers in the province can now apply for the next round of Buy BC funding to help make it easier for British Columbians to identify and choose products that are made in B.C.

“The Buy BC program is helping business all over the province grow awareness, increase sales and reach new markets within B.C.,” said Lana Popham, Minister of Agriculture, Food and Fisheries. “British Columbians know when they see the Buy BC logo, they can trust the high-quality product is from a local B.C. community and they are supporting their neighbour and the people dedicated to supplying local food and beverages to consumers in B.C.”

Buy BC is a provincewide marketing program focused on building greater consumer awareness, and demand and sales of local agriculture, food and beverage products. It is supported by several components, including Buy BC logo licensing, cost-shared funding for industry-led Buy BC marketing activities, retail partnerships, promotional activities and events, and a comprehensive marketing campaign.

Since the program was relaunched in 2018:

  • more than 240 industry-led marketing projects have received Buy BC cost-shared funding; and
  • more than 625 B.C. companies have been licensed to use the Buy BC logo.

One Buy BC funding recipient is Fraser Valley Specialty Poultry in Chilliwack, which offers specialty poultry to customers around the province, such as ready-to-eat duck products, goose, squab, Loong Kong chicken and chicken raised without the use of antibiotics. The funding is helping launch a marketing campaign with print, broadcast, digital ads and a variety of in-store marketing materials intended to increase sales and attract new customers in-store and through their online store.

“The Buy BC program allows our marketing ideas to go further than if we were funding them through our annual budget alone,” said Joe Falk, general manager, Fraser Valley Specialty Poultry. “It enables us to advertise with larger media outlets, to secure the local talent we need to get our message across, and to reach customers within our own province who are as passionate about local food as we are. The recognizability of the Buy BC logo gives credence to our work and what we stand for.”

Delta’s BCfresh also received Buy BC funding, which it used to launch and market its new BCfresh Berries brand this summer. The company also used the funding for digital and print ads promoting its Warba potatoes this past spring and is currently promoting its BCfresh Field to Fork campaign that highlights local farms and B.C.’s fall harvest.

“The Buy BC program continues to be an important tool to help educate customers about where their food is grown,” said Brian Faulkner, vice-president of business development and marketing, BCfresh. “We prominently display the logo on many of our retail packages and proudly seal every bag with a BCfresh/Buy BC Kwik Lok closure so consumers can quickly see they are buying something grown in B.C. on local family farms.”

The Buy BC Partnership Program is providing $2 million this year to help eligible applicants with their marketing efforts using the Buy BC logo on their products or promotional materials to help consumers easily identify their product as a B.C. product.

Businesses can apply for Buy BC funding from Oct. 26 until Nov. 18, 2021. The Province’s Buy BC Partnership Program is delivered by the Investment Agriculture Foundation of British Columbia.

Learn More:

For application details, visit: https://iafbc.ca/buy-bc/

For more information about Buy BC: https://buybc.gov.bc.ca/

Buy BC promotional video: https://youtu.be/HEGqJ0aExhA

Info on the Buy BC: EAT DRINK LOCAL campaign, running Oct. 15 to Nov.15, 2021: https://buybc.gov.bc.ca/eat-drink-local

Fraser Valley Specialty Poultry: https://www.fvsp.ca/

BCfresh: https://bcfresh.ca/

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Economy

Canada’s unemployment rate holds steady at 6.5% in October, economy adds 15,000 jobs

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OTTAWA – Canada’s unemployment rate held steady at 6.5 per cent last month as hiring remained weak across the economy.

Statistics Canada’s labour force survey on Friday said employment rose by a modest 15,000 jobs in October.

Business, building and support services saw the largest gain in employment.

Meanwhile, finance, insurance, real estate, rental and leasing experienced the largest decline.

Many economists see weakness in the job market continuing in the short term, before the Bank of Canada’s interest rate cuts spark a rebound in economic growth next year.

Despite ongoing softness in the labour market, however, strong wage growth has raged on in Canada. Average hourly wages in October grew 4.9 per cent from a year ago, reaching $35.76.

Friday’s report also shed some light on the financial health of households.

According to the agency, 28.8 per cent of Canadians aged 15 or older were living in a household that had difficulty meeting financial needs – like food and housing – in the previous four weeks.

That was down from 33.1 per cent in October 2023 and 35.5 per cent in October 2022, but still above the 20.4 per cent figure recorded in October 2020.

People living in a rented home were more likely to report difficulty meeting financial needs, with nearly four in 10 reporting that was the case.

That compares with just under a quarter of those living in an owned home by a household member.

Immigrants were also more likely to report facing financial strain last month, with about four out of 10 immigrants who landed in the last year doing so.

That compares with about three in 10 more established immigrants and one in four of people born in Canada.

This report by The Canadian Press was first published Nov. 8, 2024.

The Canadian Press. All rights reserved.

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Economy

Health-care spending expected to outpace economy and reach $372 billion in 2024: CIHI

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The Canadian Institute for Health Information says health-care spending in Canada is projected to reach a new high in 2024.

The annual report released Thursday says total health spending is expected to hit $372 billion, or $9,054 per Canadian.

CIHI’s national analysis predicts expenditures will rise by 5.7 per cent in 2024, compared to 4.5 per cent in 2023 and 1.7 per cent in 2022.

This year’s health spending is estimated to represent 12.4 per cent of Canada’s gross domestic product. Excluding two years of the pandemic, it would be the highest ratio in the country’s history.

While it’s not unusual for health expenditures to outpace economic growth, the report says this could be the case for the next several years due to Canada’s growing population and its aging demographic.

Canada’s per capita spending on health care in 2022 was among the highest in the world, but still less than countries such as the United States and Sweden.

The report notes that the Canadian dental and pharmacare plans could push health-care spending even further as more people who previously couldn’t afford these services start using them.

This report by The Canadian Press was first published Nov. 7, 2024.

Canadian Press health coverage receives support through a partnership with the Canadian Medical Association. CP is solely responsible for this content.

The Canadian Press. All rights reserved.

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Trump’s victory sparks concerns over ripple effect on Canadian economy

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As Canadians wake up to news that Donald Trump will return to the White House, the president-elect’s protectionist stance is casting a spotlight on what effect his second term will have on Canada-U.S. economic ties.

Some Canadian business leaders have expressed worry over Trump’s promise to introduce a universal 10 per cent tariff on all American imports.

A Canadian Chamber of Commerce report released last month suggested those tariffs would shrink the Canadian economy, resulting in around $30 billion per year in economic costs.

More than 77 per cent of Canadian exports go to the U.S.

Canada’s manufacturing sector faces the biggest risk should Trump push forward on imposing broad tariffs, said Canadian Manufacturers and Exporters president and CEO Dennis Darby. He said the sector is the “most trade-exposed” within Canada.

“It’s in the U.S.’s best interest, it’s in our best interest, but most importantly for consumers across North America, that we’re able to trade goods, materials, ingredients, as we have under the trade agreements,” Darby said in an interview.

“It’s a more complex or complicated outcome than it would have been with the Democrats, but we’ve had to deal with this before and we’re going to do our best to deal with it again.”

American economists have also warned Trump’s plan could cause inflation and possibly a recession, which could have ripple effects in Canada.

It’s consumers who will ultimately feel the burden of any inflationary effect caused by broad tariffs, said Darby.

“A tariff tends to raise costs, and it ultimately raises prices, so that’s something that we have to be prepared for,” he said.

“It could tilt production mandates. A tariff makes goods more expensive, but on the same token, it also will make inputs for the U.S. more expensive.”

A report last month by TD economist Marc Ercolao said research shows a full-scale implementation of Trump’s tariff plan could lead to a near-five per cent reduction in Canadian export volumes to the U.S. by early-2027, relative to current baseline forecasts.

Retaliation by Canada would also increase costs for domestic producers, and push import volumes lower in the process.

“Slowing import activity mitigates some of the negative net trade impact on total GDP enough to avoid a technical recession, but still produces a period of extended stagnation through 2025 and 2026,” Ercolao said.

Since the Canada-United States-Mexico Agreement came into effect in 2020, trade between Canada and the U.S. has surged by 46 per cent, according to the Toronto Region Board of Trade.

With that deal is up for review in 2026, Canadian Chamber of Commerce president and CEO Candace Laing said the Canadian government “must collaborate effectively with the Trump administration to preserve and strengthen our bilateral economic partnership.”

“With an impressive $3.6 billion in daily trade, Canada and the United States are each other’s closest international partners. The secure and efficient flow of goods and people across our border … remains essential for the economies of both countries,” she said in a statement.

“By resisting tariffs and trade barriers that will only raise prices and hurt consumers in both countries, Canada and the United States can strengthen resilient cross-border supply chains that enhance our shared economic security.”

This report by The Canadian Press was first published Nov. 6, 2024.

The Canadian Press. All rights reserved.

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