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Three Canadian Women on What it Takes to Rise in Real Estate Investing

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When Liza Rogers made the jump to real estate, she was looking to reinvent herself. At 40, she was a contractor in the gig economy — she had worked on cruise ships, as an international tour guide, at two Olympic Games — but was starting to feel uncertain about what her future would hold.

“This was at a time when people were starting to say you can’t depend on your pension plan to look after you through retirement, you have to be responsible for your own financial future,” she says. “I wanted to keep my great lifestyle, I wanted to continue to travel, to eat at great restaurants with friends. I realized I needed to find a way to create a more empowering financial future.”

In considering her options for a second career, real estate seemed like an obvious choice. Unlike other career paths with high income potential, successful real estate investing doesn’t require formal training, and the learning curve is approachable.

“Real estate is one of the few businesses where if the deal is right, the bank will lend you up to 95% of the money you need to get a mortgage,” she adds. “That basically means you’re getting up to 95% of your new business funded.”

lizarogers.com

Rogers decided to go at her real estate journey collaboratively. In 2016, she founded the Women’s Real Estate Network (WREN), a social enterprise where members in Victoria and Vancouver can network and collaborate on income-generating real estate deals.

Rogers says the typical age range of WREN members is between 35 and 65, and members usually have some experience in real estate.

“They might run an Airbnb, have their first investment property, or have a suite in their house they rent out,” she says. “They’re realizing there’s legs to this real estate stuff, but they’ve reached a point where they can only go so far on their own. That’s where the power of having a network comes in.”

While some members are motivated by the income potential of real estate investing — “we’re in a time where people don’t want to go back to their normal jobs and work for shit wages anymore, they’re demanding better,” says Rogers — others have come to it as a necessity. And Rogers finds there is a lot of value in the club for those needing to restructure their financial futures in light of big life changes.

“There’s a 90% chance that whatever someone is going through currently, another member has gone through the same thing. Someone’s gone through bankruptcy, someone’s gone through a divorce, someone’s had an early death in the family, someone’s had children that have needed help,” she says. Through WREN, members can work towards achieving financial independence, while reaping the benefits of belonging to a community.

“One of the things I always say to people who are interested in getting into investing is to surround yourself with people who are doing it,” says Rogers. “Find a network in your local community, join a meet-up group that has regular real estate education sessions, surround yourself with action-takers. Eventually, you’ll get the confidence to take a step that you feel good about, and that’s where the empowerment comes from.”

CPI Capital

“WREN is a big part of my life, and Liza has built a solid foundation for women to show up and feel supported,” says Ava Benesocky. She joined WREN after relocating to Vancouver in 2020. As a long-time real estate professional, she was seeking an avenue to connect with like-minded individuals. “I went to my first meeting and it was such a great place to be. It’s a tribe of women that came together to bounce ideas off one another and ask for support.”

For Benesocky, real estate has always been a passion. It was her first career — she became an agent at 22 — and these days, she’s focussed on paying her success forward.

In 2020, she co-founded CPI Capital, for which she currently serves as Chief Executive Officer. Through CPI, investors can access passive investment opportunities for a variety of asset classes, allowing for those without the time or experience necessary to invest in real estate to reap the benefits — “but they’re completely hands off,” she adds.

As a woman in private equity, Benesocky often feels like an outlier, but she knows the importance of showing up.

“Being the only woman on calls with property managers, asset managers, acquisition directors — it was definitely a challenge when I was getting into this space,” she says. “It’s rare to see women investing in real estate, and it’s especially rare to see women in leadership roles at real estate investment firms, such as the one I run. That’s why I have a huge passion for educating women on how to take control of their financial futures, and really planting those seeds in their minds.”

Benesocky believes all women should not only understand the importance of investing, but be aware of the financial products available to optimize investments.

“It goes without saying the more you understand about investing, the more confident you’ll be,” she adds. “Knowing how to manage wealth should be a key priority for women.”

Greater Victoria Property Group

Cheri Crause had been working in the financial planning sector for 25 years when she got her first taste of real estate investing. She invested in her first income property in 1997 and became more immersed in the years to follow. In 2016, she switched gears entirely to real estate; she sold her financial practice, obtained her real estate license, and began developing purpose-built rentals. She also became a sponsor for WREN.

“It was a matter of timing,” says Crause of her involvement in the purpose-built rental sector. “I went to the City and asked, ‘what are you looking for?’”

On top of that, she realized investing in multi-family properties would help her reach her goal of financial freedom quicker than if she was to invest in other asset classes, such as single-family homes. With that said, she recognizes that successful real estate investing is a long game.

“People think real estate is easy to do. Like it’s easy money and the sky’s the limit,” she says. “And in some ways that’s true, there are a lot of rewards with it, but don’t think you don’t have to work.

“If you’re in it as a short-term play, your chances of losing are high. That’s the challenge — to remember when things are booming and going through the roof, there’s always a downside. Everything is cyclical and you have to be prepared for that and know what your strategy will be through the downturns. Having a support network in place can really help.”

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Here are some facts about British Columbia’s housing market

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Housing affordability is a key issue in the provincial election campaign in British Columbia, particularly in major centres.

Here are some statistics about housing in B.C. from the Canada Mortgage and Housing Corporation’s 2024 Rental Market Report, issued in January, and the B.C. Real Estate Association’s August 2024 report.

Average residential home price in B.C.: $938,500

Average price in greater Vancouver (2024 year to date): $1,304,438

Average price in greater Victoria (2024 year to date): $979,103

Average price in the Okanagan (2024 year to date): $748,015

Average two-bedroom purpose-built rental in Vancouver: $2,181

Average two-bedroom purpose-built rental in Victoria: $1,839

Average two-bedroom purpose-built rental in Canada: $1,359

Rental vacancy rate in Vancouver: 0.9 per cent

How much more do new renters in Vancouver pay compared with renters who have occupied their home for at least a year: 27 per cent

This report by The Canadian Press was first published Oct. 17, 2024.

The Canadian Press. All rights reserved.

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B.C. voters face atmospheric river with heavy rain, high winds on election day

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VANCOUVER – Voters along the south coast of British Columbia who have not cast their ballots yet will have to contend with heavy rain and high winds from an incoming atmospheric river weather system on election day.

Environment Canada says the weather system will bring prolonged heavy rain to Metro Vancouver, the Sunshine Coast, Fraser Valley, Howe Sound, Whistler and Vancouver Island starting Friday.

The agency says strong winds with gusts up to 80 kilometres an hour will also develop on Saturday — the day thousands are expected to go to the polls across B.C. — in parts of Vancouver Island and Metro Vancouver.

Wednesday was the last day for advance voting, which started on Oct. 10.

More than 180,000 voters cast their votes Wednesday — the most ever on an advance voting day in B.C., beating the record set just days earlier on Oct. 10 of more than 170,000 votes.

Environment Canada says voters in the area of the atmospheric river can expect around 70 millimetres of precipitation generally and up to 100 millimetres along the coastal mountains, while parts of Vancouver Island could see as much as 200 millimetres of rainfall for the weekend.

An atmospheric river system in November 2021 created severe flooding and landslides that at one point severed most rail links between Vancouver’s port and the rest of Canada while inundating communities in the Fraser Valley and B.C. Interior.

This report by The Canadian Press was first published Oct. 17, 2024.

The Canadian Press. All rights reserved.

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No shortage when it comes to B.C. housing policies, as Eby, Rustad offer clear choice

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British Columbia voters face no shortage of policies when it comes to tackling the province’s housing woes in the run-up to Saturday’s election, with a clear choice for the next government’s approach.

David Eby’s New Democrats say the housing market on its own will not deliver the homes people need, while B.C. Conservative Leader John Rustad saysgovernment is part of the problem and B.C. needs to “unleash” the potential of the private sector.

But Andy Yan, director of the City Program at Simon Fraser University, said the “punchline” was that neither would have a hand in regulating interest rates, the “giant X-factor” in housing affordability.

“The one policy that controls it all just happens to be a policy that the province, whoever wins, has absolutely no control over,” said Yan, who made a name for himself scrutinizing B.C.’s chronic affordability problems.

Some metrics have shown those problems easing, with Eby pointing to what he said was a seven per cent drop in rent prices in Vancouver.

But Statistics Canada says 2021 census data shows that 25.5 per cent of B.C. households were paying at least 30 per cent of their income on shelter costs, the worst for any province or territory.

Yan said government had “access to a few levers” aimed at boosting housing affordability, and Eby has been pulling several.

Yet a host of other factors are at play, rates in particular, Yan said.

“This is what makes housing so frustrating, right? It takes time. It takes decades through which solutions and policies play out,” Yan said.

Rustad, meanwhile, is running on a “deregulation” platform.

He has pledged to scrap key NDP housing initiatives, including the speculation and vacancy tax, restrictions on short-term rentals,and legislation aimed at boosting small-scale density in single-family neighbourhoods.

Green Leader Sonia Furstenau, meanwhile, says “commodification” of housing by large investors is a major factor driving up costs, and her party would prioritize people most vulnerable in the housing market.

Yan said it was too soon to fully assess the impact of the NDP government’s housing measures, but there was a risk housing challenges could get worse if certain safeguards were removed, such as policies that preserve existing rental homes.

If interest rates were to drop, spurring a surge of redevelopment, Yan said the new homes with higher rents could wipe the older, cheaper units off the map.

“There is this element of change and redevelopment that needs to occur as a city grows, yet the loss of that stock is part of really, the ongoing challenges,” Yan said.

Given the external forces buffeting the housing market, Yan said the question before voters this month was more about “narrative” than numbers.

“Who do you believe will deliver a better tomorrow?”

Yan said the market has limits, and governments play an important role in providing safeguards for those most vulnerable.

The market “won’t by itself deal with their housing needs,” Yan said, especially given what he described as B.C.’s “30-year deficit of non-market housing.”

IS HOUSING THE ‘GOVERNMENT’S JOB’?

Craig Jones, associate director of the Housing Research Collaborative at the University of British Columbia, echoed Yan, saying people are in “housing distress” and in urgent need of help in the form of social or non-market housing.

“The amount of housing that it’s going to take through straight-up supply to arrive at affordability, it’s more than the system can actually produce,” he said.

Among the three leaders, Yan said it was Furstenau who had focused on the role of the “financialization” of housing, or large investors using housing for profit.

“It really squeezes renters,” he said of the trend. “It captures those units that would ordinarily become affordable and moves (them) into an investment product.”

The Greens’ platform includes a pledge to advocate for federal legislation banning the sale of residential units toreal estate investment trusts, known as REITs.

The party has also proposed a two per cent tax on homes valued at $3 million or higher, while committing $1.5 billion to build 26,000 non-market units each year.

Eby’s NDP government has enacted a suite of policies aimed at speeding up the development and availability of middle-income housing and affordable rentals.

They include the Rental Protection Fund, which Jones described as a “cutting-edge” policy. The $500-million fund enables non-profit organizations to purchase and manage existing rental buildings with the goal of preserving their affordability.

Another flagship NDP housing initiative, dubbed BC Builds, uses $2 billion in government financingto offer low-interest loans for the development of rental buildings on low-cost, underutilized land. Under the program, operators must offer at least 20 per cent of their units at 20 per cent below the market value.

Ravi Kahlon, the NDP candidate for Delta North who serves as Eby’s housing minister,said BC Builds was designed to navigate “huge headwinds” in housing development, including high interest rates, global inflation and the cost of land.

Boosting supply is one piece of the larger housing puzzle, Kahlon said in an interview before the start of the election campaign.

“We also need governments to invest and … come up with innovative programs to be able to get more affordability than the market can deliver,” he said.

The NDP is also pledging to help more middle-class, first-time buyers into the housing market with a plan to finance 40 per cent of the price on certain projects, with the money repayable as a loan and carrying an interest rate of 1.5 per cent. The government’s contribution would have to be repaid upon resale, plus 40 per cent of any increase in value.

The Canadian Press reached out several times requesting a housing-focused interview with Rustad or another Conservative representative, but received no followup.

At a press conference officially launching the Conservatives’ campaign, Rustad said Eby “seems to think that (housing) is government’s job.”

A key element of the Conservatives’ housing plans is a provincial tax exemption dubbed the “Rustad Rebate.” It would start in 2026 with residents able to deduct up to $1,500 per month for rent and mortgage costs, increasing to $3,000 in 2029.

Rustad also wants Ottawa to reintroduce a 1970s federal program that offered tax incentives to spur multi-unit residential building construction.

“It’s critical to bring that back and get the rental stock that we need built,” Rustad said of the so-called MURB program during the recent televised leaders’ debate.

Rustad also wants to axe B.C.’s speculation and vacancy tax, which Eby says has added 20,000 units to the long-term rental market, and repeal rules restricting short-term rentals on platforms such as Airbnb and Vrbo to an operator’s principal residence or one secondary suite.

“(First) of all it was foreigners, and then it was speculators, and then it was vacant properties, and then it was Airbnbs, instead of pointing at the real problem, which is government, and government is getting in the way,” Rustad said during the televised leaders’ debate.

Rustad has also promised to speed up approvals for rezoning and development applications, and to step in if a city fails to meet the six-month target.

Eby’s approach to clearing zoning and regulatory hurdles includes legislation passed last fall that requires municipalities with more than 5,000 residents to allow small-scale, multi-unit housing on lots previously zoned for single family homes.

The New Democrats have also recently announced a series of free, standardized building designs and a plan to fast-track prefabricated homes in the province.

A statement from B.C.’s Housing Ministry said more than 90 per cent of 188 local governments had adopted the New Democrats’ small-scale, multi-unit housing legislation as of last month, while 21 had received extensions allowing more time.

Rustad has pledged to repeal that law too, describing Eby’s approach as “authoritarian.”

The Greens are meanwhile pledging to spend $650 million in annual infrastructure funding for communities, increase subsidies for elderly renters, and bring in vacancy control measures to prevent landlords from drastically raising rents for new tenants.

Yan likened the Oct. 19 election to a “referendum about the course that David Eby has set” for housing, with Rustad “offering a completely different direction.”

Regardless of which party and leader emerges victorious, Yan said B.C.’s next government will be working against the clock, as well as cost pressures.

Yan said failing to deliver affordable homes for everyone, particularly people living on B.C. streets and young, working families, came at a cost to the whole province.

“It diminishes us as a society, but then also as an economy.”

This report by The Canadian Press was first published Oct. 17, 2024.

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