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Don't blame the COVIDIOTS, blame the messengers: Why some people don't take the pandemic warnings seriously – National Post

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The pictures were impossible to ignore. It was a beautiful weekend in Vancouver. The sun was out. The air smelled like water and trees. And the young, as the young do, were taking full advantage. Even with the world on lockdown, they were out in droves, on the beaches, in backyards. One group was spotted partying on a rooftop, playing beer pong and eating from a communal grill. It was as if they all stopped listening after “social” and missed the part about “distancing.”

They’ve been dubbed “COVIDIOTS,” the people, many of them young, many of them young men, too self-absorbed, too ill-informed or too thick-headed to believe that social distancing, self isolation and pleas to stay at home apply to them too. They’ve made an easy punching bag. In a time of global panic, fear goes down a little easier when it’s leavened with a bit of hate.

But experts in communication and human behaviour believe it’s a little more complicated than that. This isn’t just selfish dummies being dumb, they say. (Though there is some of that.) Humans have a hard time taking collective risk seriously. “We are wired by evolution to respond to immediate threats,” said Robert Gifford, a professor of psychology and environmental studies at the University of Victoria. In a collective risk scenario like this one, those threats need to be communicated clearly, simply and without confusion for the public to buy in. And far too often, when it has come to COVID-19, that hasn’t happened.

Even today, with much of the economy shut down and most of the country stuck inside, the collective dangers of the pandemic aren’t always being communicated to the public with enough force, believes Yoni Freedhoff, an associate professor of family medicine at the University of Ottawa. “My concern right now is that the way we report on (new) cases is flawed,” he said. “We keep talking about 400 new cases or 500 (new) cases in Ontario, but that’s 500 confirmed cases with limited testing and 10,000 tests backlogged and testing restricted to a very specific population. There’s tens of thousands of cases likely in Ontario right now. We should be leading with that.”

Freedhoff believes those relatively low new case numbers are part of what’s letting some people believe, even now, that this is not going to affect them. “Obviously, that false sense of security is going to get dashed to hell in a week or two when we expect to see more of the surge coming,” he said. “But perhaps with more accurate or more responsible discussion of case numbers, even at the tweet level or the bullet point level or the headline level, more people might be taking this more seriously.”

The problem with presenting an even mildly downplayed risk is that most of our brains are already wired toward optimism, said Gifford. “We have this kind of general bias that things will be okay, that I’m smarter than most people, that I’m better looking than most people. Things will work out,” he said. In life, that’s useful most of the time. It’s the kind of thing that helps people find mates and succeed in school. “But if it’s a matter of transmitting a disease, it’s not such a good idea.” So when people read about 500 new cases in the news, in a province as vast an Ontario, there are powerful forces in their brain telling them that the problem can’t really be that bad.

All of that is doubly true for young people, especially young men. A recent poll of Canadians in the National Post found 49 per cent of women said they were very worried about the outbreak compared with 30 per cent of men.  And as recently as a week ago, much of the public information on COVID-19 could have been designed in a lab, so well was it calibrated for young people to ignore it.

That’s not just true in Canada, either. “The messaging we’ve had here (has been) 80 per cent of COVID cases are mild and it generally only affects older people,” said Lee Ashton, a postdoctoral researcher at the University of Newcastle in Australia. “So a lot of younger people are therefore assuming that they’re immune to it. They think it’s not going to affect them so they don’t see it as a major issue.”


Young people crowd together in Miami Beach, Florida, on March 18, 2020, ignoring the recommendations to keep their distance because of the COVID-19 outbreak.

Chandan Khanna/AFP via Getty Images/File

Young men, especially, are a notoriously hard group to reach with messages about health and risk, said Ashton, whose research involves young men, messaging and nutrition. If it were up to him, he’d dumb it all down. He’d stop talking about “social distancing,” and “flattening the curve.”

“I would just be as clear as possible,” he said. “Three words: stay at home. And only leave to shop … once a week. And that’s it.”

That doesn’t just go for young people, either. “Clear, consistent, uncomplicated messages are crucial for driving home danger and changing public behaviour for all demographics,” said Elias Fernández Domingos, a Spanish researcher who studies collective risk. Stories, theories or messages from people with platforms or power that muddy the water or give optimists a cognitive way out can be quite literally fatal in a situation like this. “This is a big problem,” Fernández Domingos said.

• Email: rwarnica@nationalpost.com | Twitter:

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Canada to donate up to 200,000 vaccine doses to combat mpox outbreaks in Africa

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The Canadian government says it will donate up to 200,000 vaccine doses to fight the mpox outbreak in Congo and other African countries.

It says the donated doses of Imvamune will come from Canada’s existing supply and will not affect the country’s preparedness for mpox cases in this country.

Minister of Health Mark Holland says the donation “will help to protect those in the most affected regions of Africa and will help prevent further spread of the virus.”

Dr. Madhukar Pai, Canada research chair in epidemiology and global health, says although the donation is welcome, it is a very small portion of the estimated 10 million vaccine doses needed to control the outbreak.

Vaccine donations from wealthier countries have only recently started arriving in Africa, almost a month after the World Health Organization declared the mpox outbreak a public health emergency of international concern.

A few days after the declaration in August, Global Affairs Canada announced a contribution of $1 million for mpox surveillance, diagnostic tools, research and community awareness in Africa.

On Thursday, the Africa Centres for Disease Control and Prevention said mpox is still on the rise and that testing rates are “insufficient” across the continent.

Jason Kindrachuk, Canada research chair in emerging viruses at the University of Manitoba, said donating vaccines, in addition to supporting surveillance and diagnostic tests, is “massively important.”

But Kindrachuk, who has worked on the ground in Congo during the epidemic, also said that the international response to the mpox outbreak is “better late than never (but) better never late.”

“It would have been fantastic for us globally to not be in this position by having provided doses a much, much longer time prior than when we are,” he said, noting that the outbreak of clade I mpox in Congo started in early 2023.

Clade II mpox, endemic in regions of West Africa, came to the world’s attention even earlier — in 2022 — as that strain of virus spread to other countries, including Canada.

Two doses are recommended for mpox vaccination, so the donation may only benefit 100,000 people, Pai said.

Pai questioned whether Canada is contributing enough, as the federal government hasn’t said what percentage of its mpox vaccine stockpile it is donating.

“Small donations are simply not going to help end this crisis. We need to show greater solidarity and support,” he said in an email.

“That is the biggest lesson from the COVID-19 pandemic — our collective safety is tied with that of other nations.”

This report by The Canadian Press was first published Sept. 13, 2024.

Canadian Press health coverage receives support through a partnership with the Canadian Medical Association. CP is solely responsible for this content.

The Canadian Press. All rights reserved.

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How many Nova Scotians are on the doctor wait-list? Number hit 160,000 in June

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HALIFAX – The Nova Scotia government says it could be months before it reveals how many people are on the wait-list for a family doctor.

The head of the province’s health authority told reporters Wednesday that the government won’t release updated data until the 160,000 people who were on the wait-list in June are contacted to verify whether they still need primary care.

Karen Oldfield said Nova Scotia Health is working on validating the primary care wait-list data before posting new numbers, and that work may take a matter of months. The most recent public wait-list figures are from June 1, when 160,234 people, or about 16 per cent of the population, were on it.

“It’s going to take time to make 160,000 calls,” Oldfield said. “We are not talking weeks, we are talking months.”

The interim CEO and president of Nova Scotia Health said people on the list are being asked where they live, whether they still need a family doctor, and to give an update on their health.

A spokesperson with the province’s Health Department says the government and its health authority are “working hard” to turn the wait-list registry into a useful tool, adding that the data will be shared once it is validated.

Nova Scotia’s NDP are calling on Premier Tim Houston to immediately release statistics on how many people are looking for a family doctor. On Tuesday, the NDP introduced a bill that would require the health minister to make the number public every month.

“It is unacceptable for the list to be more than three months out of date,” NDP Leader Claudia Chender said Tuesday.

Chender said releasing this data regularly is vital so Nova Scotians can track the government’s progress on its main 2021 campaign promise: fixing health care.

The number of people in need of a family doctor has more than doubled between the 2021 summer election campaign and June 2024. Since September 2021 about 300 doctors have been added to the provincial health system, the Health Department said.

“We’ll know if Tim Houston is keeping his 2021 election promise to fix health care when Nova Scotians are attached to primary care,” Chender said.

This report by The Canadian Press was first published Sept. 11, 2024.

The Canadian Press. All rights reserved.

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Newfoundland and Labrador monitoring rise in whooping cough cases: medical officer

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ST. JOHN’S, N.L. – Newfoundland and Labrador‘s chief medical officer is monitoring the rise of whooping cough infections across the province as cases of the highly contagious disease continue to grow across Canada.

Dr. Janice Fitzgerald says that so far this year, the province has recorded 230 confirmed cases of the vaccine-preventable respiratory tract infection, also known as pertussis.

Late last month, Quebec reported more than 11,000 cases during the same time period, while Ontario counted 470 cases, well above the five-year average of 98. In Quebec, the majority of patients are between the ages of 10 and 14.

Meanwhile, New Brunswick has declared a whooping cough outbreak across the province. A total of 141 cases were reported by last month, exceeding the five-year average of 34.

The disease can lead to severe complications among vulnerable populations including infants, who are at the highest risk of suffering from complications like pneumonia and seizures. Symptoms may start with a runny nose, mild fever and cough, then progress to severe coughing accompanied by a distinctive “whooping” sound during inhalation.

“The public, especially pregnant people and those in close contact with infants, are encouraged to be aware of symptoms related to pertussis and to ensure vaccinations are up to date,” Newfoundland and Labrador’s Health Department said in a statement.

Whooping cough can be treated with antibiotics, but vaccination is the most effective way to control the spread of the disease. As a result, the province has expanded immunization efforts this school year. While booster doses are already offered in Grade 9, the vaccine is now being offered to Grade 8 students as well.

Public health officials say whooping cough is a cyclical disease that increases every two to five or six years.

Meanwhile, New Brunswick’s acting chief medical officer of health expects the current case count to get worse before tapering off.

A rise in whooping cough cases has also been reported in the United States and elsewhere. The Pan American Health Organization issued an alert in July encouraging countries to ramp up their surveillance and vaccination coverage.

This report by The Canadian Press was first published Sept. 10, 2024.

The Canadian Press. All rights reserved.

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