A new online portal designed to promote hiring diversity in Canadian media has the backing of some of the industry’s biggest players.
HireBIPOC.com launched Monday. It was designed and developed by Bell Media, which owns CTV News, in conjunction with volunteer-run advocacy group BIPOC TV and Film.
The website is designed to combat systemic racism in the Canadian media industry by connecting hiring companies with workers who are Black, Indigenous or people of colour. It aims to include all roles in the media industry, from production to on-air to communications to the executive ranks.
“Creating real, systemic change to ensure diversity, equity, and inclusion within the Canadian media industry is a long-term commitment, and a top priority for Bell Media,” Randy Lennox, president of Bell Media, said in a press release.
“It is our ardent hope that HireBIPOC is a game-changer for Canadian content in seeing more Black, Indigenous, and People of Colour on screens across the country.”
More than 20 other Canadian media companies are partnering with HireBIPOC.com, including CBC/Radio-Canada, Corus Entertainment, and Rogers Sports and Media, and more than 500 users have registered with its database.
Many of the companies involved, including Bell Media, have pledged that they will only approve original productions if HireBIPOC.com is used.
Bell Media and ICA Launch the Inaugural Inclusivity, Diversity and Equity in Advertising (IDEA) Competition with $1 Million Yearly Prize – Canada NewsWire
“The ICA believes that not only is diversity and inclusion a global business imperative, but that it’s a growth-driving narrative for Canadian brands and companies,” said Scott Knox, the President and CEO of the ICA. “We’re excited to announce this unique media partnership between the ICA and Bell Media and the launch of the inaugural IDEA competition in order to bring awareness to diversity as business strategy.”
“We are committed to creating meaningful change in our industry, and this competition aims to encourage greater representation of diverse communities in Canadian media,” said Randy Lennox, President of Bell Media. “We have been working to create a new roadmap for the industry, one that recognizes the added value of BIPOC presence and expertise, and the IDEA completion is one more opportunity to showcase the value of inclusion.”
Creators of the winning entry will have access to the full range of Bell Media’s platforms – TV, radio, out-of-home, and digital – to execute their $1 million campaign in 2021. Details on how to enter will be announced in November, with the winner announced later this winter.
Entries are required to be new creative executions in English and French, and require that diverse producers, directors, writers, and crew contribute significantly to the campaign beyond on-camera talent. Entrants must also commit to demonstrating, as part of their submission, that inclusion and diversity are components across all of their advertising, even when not the key message.
“Our goal is to get more diverse representation in advertising campaigns, while encouraging diversity and inclusivity in the creative process,” said Justin Stockman, Vice-President, Brand Partnerships, Bell Media. “We’re looking forward to the launch of the IDEA competition and we hope it becomes an annual event, highlighting different equity-seeking communities each year.”
In line with the ICA’s belief in the importance of attracting diverse new talent into advertising, additional judging consideration will be given for entrants that include mentorship opportunities as part of their production to provide experience and build the pipeline of new diverse talent.
The IDEA Competition builds on the broader IDEA initiative, launched in 2017 by the ICA, to promote inclusivity, diversity, and equity in advertising. An earlier supporter of the program, Bell Media participated in ICA’s IDEA Summit at TIFF in 2018 with the theme “How Diversity of Thought Leads to Powerful Storytelling”, featuring THE SOCIAL’s Melissa Grelo.
Brands and their agencies can register to receive more information about entering the IDEA Competition at this link.
About the Institute of Communication Agencies (ICA)
The ICA is the not-for-profit association for Canadian advertising, marketing, media, and public relations agencies. ICA’s mission is to Amplify, Protect and Transform the agency sector through advocacy, awards, community, consultancy, insight, networking, research and training. ICA membership and board of directors represent some of the most recognized and influential businesses in our industry, both in Canada and internationally.
About Bell Media
Bell Media is Canada’s leading content creation company with premier assets in television, radio, out-of-home advertising, digital media, and more. Bell Media owns 35 local television stations led by CTV, Canada’s highest-rated television network, and the French-language Noovo network in Québec; 29 specialty channels, including leading specialty services TSN and RDS. Bell Media is Canada’s largest radio broadcaster, with 215 music channels including 109 licensed radio stations in 58 markets across the country, all part of the iHeartRadio brand and streaming service. Bell Media owns Astral, an out-of-home advertising network of 50,000 faces in five provinces. The country’s digital media leader, Bell Media develops and operates websites, apps, and online platforms for its news and entertainment brands; video streaming services Crave, TSN Direct, and RDS Direct; and multi-channel network Much Studios. The company owns a majority stake in Pinewood Toronto Studios; is a partner in Just for Laughs, the live comedy event and TV producer; and jointly owns Dome Productions Partnership., one of North America’s leading production facilities providers. Bell Media is part of BCE Inc. (TSX, NYSE: BCE), Canada’s largest communications company. Learn more at www.BellMedia.ca.
SOURCE Bell Media
New Centre for Media, Technology and Democracy launched at McGill University's Max Bell School of Public Policy – McGill Newsroom
The Centre is McGill’s focal point on critical research and public debate about the role of media and emerging technologies in shaping democracy and public life
The Max Bell School of Public Policy is pleased to announce the launch of the Centre for Media, Technology and Democracy at McGill University. The centre is pioneering research and policy activism on the interplay between media and technology and its relationship to public life and democracy, through three core research streams: technology governance, information ecosystems, and media and journalism.
“While existing initiatives tend to focus either exclusively on technology, or on media and communication, this Centre will examine how both impact policy and public life. We are thrilled to be supporting such innovative work which will inform public debate and engage policymakers,” said Prof. Chris Ragan, Director of the Max Bell School.
The Centre is directed by Taylor Owen, Beaverbrook Chair in Media, Ethics and Communications, Associate Professor at the Max Bell School and a leading voice in technology governance in Canada.
“The benefits that technology brings to our world are undeniable, but we are now at a critical point where we need to make changes in the way we govern our media and tech infrastructure.This is what The Centre for Media, Technology and Democracy intends to do — to create critical research that informs the public debate and policy makers about the changing relationship between media and democracy, so that we as a society can create policies aimed at maximising the benefits and minimizing the systemic harms embedded in the design and use of emerging technologies,” said Owen.
Through his leadership, the Centre has already been developing Canadian and international collaborations with academics, journalists, and policymakers to address these aims. The centre’s projects include:
- The Media Ecosystem Observatory, which combines large scale media monitoring with survey research to study the behavioural impact of mis and disinformation.
- Tech-Informed Policy, a collaboration with Derek Ruths from McGill’s Computer Science department that develops policy briefs aimed at demystifying new technology for policy makers.
- The Canadian Commission on Democratic Expression is a four year collaboration with the Public Policy Forum. This year the commission is chaired by former Chief Justice Beverley McLachlin, and is exploring digital hate speech policy in Canada.
- A broad range of work on international platform governance in collaboration with the Center for International Governance Innovation (CIGI), including a network of international civil servants, scholars and legislators working together to develop comprehensive platform governance policies.
- Collaboration on podcasts including Big Tech, and a new series on parenting and technology.
- Projects on facial recognition policy, children and technology, surveillance tech, journalism policy and platform support for media
The centre has recruited an international renowned group of expert advisors and public policy leaders to help guide the work of the center, including: Mike Ananny, Emily Bell, Wendy Hui Kyong Chun, Ignacio Cofone, Gabriella Coleman, Carly Kind, Dawn Nakagawa, Mutale Nkonde, Maria Ressa, Derek Ruths, Anya Schiffrin, Ben Scott, Craig Silverman, and Jonathan Sterne.
“For Canada to have a leading research institution that tackles the challenges of digital infrastructure and democracy is really important; to the health of the country and the creation of innovative solutions,” explained Craig Silverman, an advisory board member and reporter and media editor at Buzzfeed News.
The Centre is committed to public-facing work through a range of events, podcasts and workshops aimed at translating cutting-edge research for broad public audiences and policy makers.
“We want our work at the Centre for Media, Technology and Democracy to serve the public because we believe in the power of the public to mobilize for a different future, and to hold governments and technology companies to account for that future. It’s time to collectively reclaim the problems that technology was promised to solve,” concluded Sonja Solumun, the Centre’s Research Director.
You can also register for the 2020 Annual Beaverbrook lectures presented by the Centre, featuring acclaimed author of The Age of Surveillance Capitalism, Shoshana Zuboff on Nov 23 at 12:00 EST and renowned novelist, activist and journalist, Cory Doctorow on Nov 30 at 12:00 EST.
'Hunter's emails' are 2020's 'Hillary's emails.' But this time, the media isn't taking the bait. – Poynter
Hunter’s emails. Sounds familiar, right? Replace “Hunter Biden” with “Hillary Clinton” and we’re back in 2016 again. Perhaps that is President Donald Trump’s plan as we head into the home stretch of the election.
While the media might have been complicit in the “Hillary’s emails” story back in 2016, is there a danger of that happening again in 2020? Is it already happening?
Not as much.
Hardly any media outlets, except for conservative ones, are giving the story any credence at all. In fact, the biggest story to come out since the New York Post’s supposed “bombshell” on Hunter Biden was Katie Robertson’s New York Times piece that pretty much obliterated the Post story by showing that even writers at the Post didn’t want their names associated with it.
Should it even go down the rabbit hole of chasing any Trump-generated stories that are meant to distract us all from actual legitimate issues?
The argument to be made is that anything a president says is newsworthy and the media is simply reporting on what the president says. Then again, the counter-argument — and one that deserves weight — is that covering Trump as if he is a normal president is dangerous because there is very little that is normal about the Trump presidency. To normalize Trump because of his job title, perhaps, does a disservice to news consumers.
In a really smart essay on his “Reliable Sources” show, CNN’s Brian Stelter talked about how Trump can suck the oxygen out of any news cycle. Isn’t this what Trump wants? To be the center of attention, the main headline in the newspapers and the top story on the evening news — even if it’s for saying something controversial and really not all that newsworthy?
But Stelter asks, “Is all the attention, is all the air time for Trump — is it working for him this time around? Or is it now working against him?”
There do seem to be some signs of a Trump fatigue, even among his supporters. Even Fox News has stopped airing many of his rallies in their entirety. His recent town hall was watched by fewer people than watched Joe Biden’s town hall that aired at the same time.
You’re, obviously, going to still see plenty of Trump stories between now and election day. But this time around, it feels as if the media is much less complicit in Trump’s strategy — if he actually has a strategy — of holding up shiny objects for everyone to look at. Instead of amplifying his message, it feels as if the media, this time, is exposing it for what it is.
This piece originally appeared in The Poynter Report, our daily newsletter for everyone who cares about the media. Subscribe to The Poynter Report here.
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