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Celebrity Talent Has Launched Their Own Media — And You Should Too – Forbes

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In just the 7 months since the very first video went up on his new Youtube channel, JJ Redick has amassed over 205,000 subscribers. For the NBA shooting guard and magnetic podcaster, this milestone for his podcast The Old Man & The Three feels a little bittersweet.

“The reaction we’ve had on YouTube has been amazing but I really wish I had owned my channel and RSS feed these last five years. But we didn’t. So we started from zero on YouTube, Spotify, and Apple back in August” the 15-year NBA veteran explained last fall on The Game Plan podcast with Jay Kapoor (yours truly) and co-host Tim Katt. “What you’re seeing across the board” Redick elaborated “Is athletes realizing that ownership is all that really matters.”

Since his departure from Spotify-owned The Ringer last summer, Redick and co-host Tommy Alter have set up their own production company to publish and promote not only The Old Man & The Three but a promising slate of sports and lifestyle content. Redick and his company ThreeFourTwo productions are not alone in this shift, nor is the sentiment of wanting ownership over their work product limited just to athletes.

One of the understated consequences of the coronavirus and the subsequent shelter-in-place is the explosion of new celebrity and athlete-owned media, across publishing, podcasting, and video. Like most of us celebrities, artists, and athletes (collectively referred here as Talent) found themselves in arrested development throughout 2020. But unlike most of us, these multi-hyphenates used their unprecedented me-time to by-pass traditional media routes and connect more directly to their fans.

2020 was just the match that lit up dry tinder which has been building between celebrity-obsessed media and Talent for the past two decades. The social media age prioritizes authenticity over polish, elevates individuals over institutions, and has shown us the importance of building trust with an audience well before trying to convert them into customers. We’ve now entered a decade where every major multi-hyphenate will eschew borrowing media airwaves and instead opt to build their own distribution. And I’d argue, for these same reasons, that Talent shouldn’t be the only ones.

Going Direct to Fans With Authenticity & Access

As the financial barriers to self-generate high-cadence, high-quality content came way down, athletes that could do so created their own media brands — shunning the once symbiotic relationship between sports media and Talent. Redick’s NBA peers have in particular been leading this charge. From LeBron James’ Uninterrupted, Baron Davis’ BIG & SLIC productions, Kevin Durant’s The Boardroom, or Matt Barnes’ All The Smoke — the common theme for these athletes has been wanting to be seen as more than elite entertainers on the court. The irony that many of these newly minted media moguls are the very same athletes that the sports media negged on the daily is not lost on me either.

Speaking more broadly, the media’s obsession with high profile individuals for clicks and views created severe distrust between Talent and media, which only perpetuated itself. Lack of trust means Talent limits their access to media and that denial of access means celebrity-covering media feels justified in writing or speaking the narratives they want, ultimately pushing both sides further apart.

While some of these alternate publishing efforts evolved to be indistinguishable from non-authentic PR, the audio format has been particularly successful. Partly so because it allows listeners and fans to hear the unpolished, authentic stories from the Talent directly. Multi-hyphenate actor-writer-director and now wildly popular podcast host of “Armchair Expert” Dax Shepard opened up to his 20 million listeners last year about his relapse with opiates and found that his tribe of “Armcherries” was beyond empathetic to his struggles.

“I think the antidote to shame is recognizing that we’re all sharing in these missteps and in these failures, and I think there’s just great comfort in knowing, yeah, it’s hard,” Shepard told The Current‘s Matt Galloway. “It is hard to walk through this life and not break stuff along the way.” Opening up to his fans with vulnerability, Shepard, using his own media platform, got to control the narrative that for many decades prior, would have been fodder for tabloids, entertainment news, and late-night comedy.

Like Shepherd or Redick, the wisest among these new-age talk show hosts from supermodel Ashely Graham (podcast: Pretty Big Deal) or actress-comedian Anna Faris (podcast: Unqualified) have also realized that building your audience on social media alone doesn’t mean you own your audience. As business priorities of platforms change, algorithms are retooled, or the platforms themselves are disrupted by new startups, truly being direct means building a relationship that can’t be de-platformed or disrupted without your involvement. Talent’s lesson to the rest of us: If your primary relationship with your audience is on Instagram, Youtube, Twitter, or (ahem) someone else’s publication — you don’t actually own your audience, you’re still just renting it.

Building Trust With Individuals Over Institutions

While social media elevates authenticity and access, it has also commoditized the dissemination of facts and exponentially increased the speed at which lies spread. This created enormous economic pressure on traditional media to report the news even faster, but try to maintain their (now-prohibitively) high journalistic standards — which only further increased distrust of traditional media institutions. Thus, as Axios recently reported, “58% of Americans [now] think news organizations are more concerned with supporting an ideology than with forming public opinion”. For better or (more likely) for worse, we no longer get our information from independent journalism entities, we choose to get it from individuals we trust.

This migration of public trust from institutions to individuals has also redefined our belief in what an “expert” truly means. It’s given way to new content platforms where we would much rather hear from celebrities and influencers, than industry veterans and PhDs. This has created a massive opportunity which platforms like Masterclass, Calm and The Skills are already capturing and monetizing upon. But why should Talent continue letting platforms they don’t own, leverage their celebrity and content for little or no upside? I believe the latest wave of celebrity fitness apps may hold the blueprint.

At first glance, there are thousands of Youtube channels with programmed workout routines and an equal or greater number of would-be celebrity trainers thirsting for your business on Instagram. Unfortunately for them, none come with a near-daily dose of Chris Hemsworth right to your phone. With content designed and tailored by Hemsworth’s trusted personal training, nutrition, and mindfulness experts, Centr Fit differentiates itself by both Talent association and ownership. Hemsworth is not only co-founder and chief spokesperson, he also openly shares videos of himself within the app, powering through the very same workouts his trainers prescribe to us mortals. He also pops on regularly to create delightful holistic content, like protein smoothie-making competitions between his nutritionists or reading comedic mindfulness passages in his signature Aussie baritone.

The proof of expertise is in the pudding (or, you know, lack thereof)— it’s clear to anyone that his program works, which further elevates his team of experts, draws in the audience, and keeps the value of Hemsworth’s content entirely on a platform that he owns. And Hemsworth is not alone in building a media brand around his fitness. With many gyms closed in 2020, celebrity fitness icons from Kate Upton and her Strong4Me Fitness to Carrie Underwood and her Fit52 platform have been turning adoring fans into workout buddies every day. This has the added benefit of Talent deepening their connection with their audience because Talent has now become part of the user’s daily or weekly workout ritual.

While the rest of us may not be fitness influencers, we all have our areas of growing specialty and expertise. In a world where individuals are trusted more than institutions, it’s important now more than ever to build an audience you can own. Best exemplified by the recent uptick in thought leadership newsletters, everyone from Talent to journalists to venture capitalists, recognize the importance of building a direct relationship with their audience, independent of the audience’s relationship with the writer’s employer. In the best case, consider your personal audience a negotiating chip at promotion time or a springboard into entrepreneurship. In the worst-case, consider it a hedge should you find yourself unemployed by a downsizing.

Creating Career Optionality and Monetization

For the past decade, traditional Hollywood decision-makers mocked social media influencers and digital creators as being merely junior varsity Talent. That has changed drastically in just the past few years. “[In] over half the casting jobs, the question asked is “What’s their Instagram handle and what are their social numbers,” says United Entertainment manager Jason Newman. In perhaps the biggest shift in this acceptance, New York Times’ Taylor Lorenz reported this week that “TikTok stars and social media creators can now join Hollywood’s Top Union” SAG-AFTRA via a new influencer agreement. Just as the old Hollywood studio system made way for the avant-garde indie film era, so too will the current system make space for a new generation of Talent-owned media.

The key lesson in all of this for A-List Talent is that their career longevity will now depend on whether or not they have a strong direct line to their audience. Not one that is dependant on Instagram, TikTok, or the social media platform-du-jour. They need direct, platform-agnostic connections, like email and phone numbers, that could convert into real revenue at the movie theatre or the arenas. Similarly, Talent’s closeness with the audience is what makes fans want to buy and wear merch with Talent’s logo or slogans as a way to signal their affiliation to other fans. For that last point, in particular, owning one’s audience also creates monetization opportunities for Talent to monetize their personal brand directly online.

Owned media as a springboard into e-commerce has proven to be a tested and true strategy over the past decade. From Gwyneth’s Goop Newsletter, launched 2008, foretelling her multi-hundred-million-dollar wellness empire, to Emily Weiss’ Into the Gloss blog as a precursor to billion-dollar cosmetics juggernaut Glossier, the modern consumer products playbook is to first, build distribution and audience, then launch a product to serve them. 2PM’s Web Smith dubs this fading of traditional demarcation between media and commerce: the “Law of Linear Commerce“.

I believe this applies to the recent influx of celebrity-driven media brands best of all. Modern consumers are tired of endorsers hocking wares we all know they are paid to believe in. We want authenticity and access, but not at the expense of trust. Celebrity media — be it video, podcast, publishing, or some combination — creates opportunities for Linear Commerce by not only having a direct channel to market the product but also a way to demonstrate how Talent truly embodies the values of the brand they have created. The best of these channels also become a way to solicit feedback from future customers on what problems they have and would like to see solved. Whether you’re a celebrity brand or just building your startup in the shadows, your company’s ability to go fast and in the right direction is dependant on the quality of its feedback loops. You should be building the mechanism for audience feedback and conversion, well before you’ve even envisioned a potential product worth selling.

CREATOR ECONOMY VS. HYPHENATE MEDIA

You’ve heard of the Creator Economy, in which influencers steadily grow their Youtube, Twitch, and Instagram followings by creating content, and in doing so with consistency become modern-day celebrities. The real beauty of this public career growth is that their fans feel like a part of the success, taking an unknown entity and launching them to stardom. Unlike the old Hollywood system cigar-smoking executives would pick the next crop of the stars, this path to media success feels transparent and equitable. The audience follows the struggles and gets to celebrate the success.

In contrast, A-List athletes, artists, or celebrity multi-hyphenates are doing the Creator Economy in reverse and are thus faced with their own unique challenges. They’ve already built multi-million strong social followings through their day jobs. But now, just like JJ Redick or others before him, they’ve started from zero to build a media audience independent from their day job. Unlike their creator economy counterparts, they also lack the benefit of iterating in relative obscurity until they find a personal voice and content format that resonates and scales. There is tremendous pressure on Talent to get the launch of their media just right, or be mocked by detractors who’d just love to see celebrities fail.

To succeed, I believe these new Talent-owned media brands will embrace the very same authenticty and vulnerability that their fans crave from their favorite content creators. Let them in on the struggles of starting from zero. Show them the ugly side of building a business regardless of how many Instagram followers they have. It’s not about being aspirational, it’s about being relatable. Perhaps JJ Redick himself said it best: “Social media and the talking heads have done a lot over the years to de-humanize the athlete. So what we try to do is humanize the athlete.”

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Bayo Onanuga battles yet another media – Punch Newspapers

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Bayo Onanuga battles yet another media  Punch Newspapers

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Blood In The Snow Film Festival Celebrates 13 Years!

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Blood in the Snow FILM FESTIVAL

Celebrates

13 YEARS

Be Afraid.  Be Very Afraid”

Toronto, on – Blood in the Snow Film Festival (BITS), a unique and imaginative showcase of contemporary Canadian genre films are pleased to announce the popular Festival is back for its 13th exciting year.  The highly anticipated Horror Film festival presented by Super Channel runs November 18th– 23rd at Toronto’s Isabel Bader Theatre  The successful, long running festival takes on many different faces this year that include Scary, Action Horror, Horror Comedy, Sci-Fi and Thrillers.  Festival goers will be kept on the edge of their seats with this year’s powerful line-up.

Blood in the Snow Festival begins with the return of alumni (Wolf Cop) Lowell Deans action horror feature Dark Match featuring wrestling veteran Chris Jericho followed by the mysterious Hunting Mathew Nichols. The unexpected thrills continue with Blood in the Snow World Premiere of Pins and Needles and the Fantasia Best First Feature Award winner, Self Driver.  The festival ends this year on a fun note with the Toronto Premiere of Scared Sh*tless (featuring Kids in the Halls Mark McKinney).  Other titles include the horror anthology series Creepy Bits and Zoom call shock of Invited by Blood in the Snow alumni Navin Ramaswaran (Poor Agnes). The festival will also include five feature length short film programs including the festivals comedy horror program Funny Frights and Unusual Sights and the highly anticipated Dark Visions program, part of opening night festivities.  Blood in the Snow Film Festival Director and Founder, Kelly Michael Stewart anticipates this year’s festival to be its strongest.  This was the first time in our 13 year history, all our programmers agreed on the exact same eight feature programs we have selected.”

Below is this year’s horror fest’s exciting lineup of features and shorts scheduled to screen, in-person at the Isabel Bader theatre. 

**All festival features will be preceded by a short film and followed by a Q&A with filmmakers.

Tickets for the Isabel Bader Theatre lineup on sale now and can be purchased  https://www.bloodinthesnow.ca

Super Channel is pleased to once again assume the role of Presenting Sponsor for the Blood in the Snow Film Festival. We extend our sincere appreciation to the entire BITS team for their unwavering commitment to amplifying the voices of diverse filmmakers and providing a platform for the celebration of Canadian genre content. – Don McDonald, the CEO of Super Channel

Blood in the Snow Festival 2024 Full screening schedule:

Monday November 18th
7pm – Dark Visions

Shiva (13:29) dir. Josh Saltzman

Shiva is an unnerving tale about a recently widowed woman who breaks with a long-held Jewish mourning ritual in hopes of connecting with her deceased husband.

How to Stay Awake (5:30) dir. Vanessa Magic

A woman fights to stay awake, to avoid battling the terrifying realm of sleep paralysis, but as she risks everything to break free, will she be released from the grip of her nocturnal tormentor?

Pocket Princess (9:45) dir. Olivia Loccisano

A young girl must take part in a dangerous task in order to complete her doll collection in this miniature fairytale.

For Rent (10:33) dir. Michèle Kaye

In her new home, Donna unravels a sinister truth—her landlord is a demon with a dark appetite. As her family mysteriously vanishes, Donna confronts the demonic landlord, only to plunge into a shadowy game where the house hungers for more than just occupants. An ominous cycle begins, shrouded in mystery.

Lucys Birthday (9:29) dir. Peter Sreckovic

A father struggles to enjoy his young daughter’s birthday despite a series of strange and disturbing disruptions.

Parasitic (10:00) dir. Ryan M Andrews

Last call at a dive bar, a writer struggling to find his voice gets more than he bargains for.

 Naualli (6:00) dir. Adrian Gonzalez de la Pena

A grieving man seeks revenge, unwittingly awakening a mystical creature known as the Nagual.

The Saint and The Bear (6:34) dir. Dallas R Soonias

Two strangers cross paths on an ominous park bench.

The Sorrow (13:00) dir. Thomas Affolter

A retired army general and his live-in nurse find they are not alone in a house filled with dark secrets.

Cadabra (6:00) dir. Tiffany Wice

An amateur magician receives more than he anticipated when he purchases a cursed hat from the estate of his deceased hero.

9:30 – Dark Match dir. Lowell Dean Horror / Action

A small time WRESTLING COMPANY accepts a well-paying but too good to be true gig.

 

Tuesday November 19th
7pm – Mournful Mediums

Night Lab (15:00) dir. Andrew Ellinas

When a mysterious package arrives from one of the lab’s field research stations, a promising young researcher uncovers a conspiracy against her masterminded by her jealous boss. She soon finds herself having to grapple with her conscience before making a life-or-death decision.

Dirty Bad Wrong (14:40) dir. Erica Orofino

Desperate to keep her promise to host the best superhero party for her 6-year-old, young mother Sid, a sex worker, takes extreme measures and books a last-minute client with a dark fetish.

Midnight at the lonely river (17:00) dir. Abraham Cote

When the lights go out at a seedy little motel bar, at the crossroads of a seedy little town, nefarious happenings are taking place, and three predators are enacting their evil deeds. Enter Vicky, a drifter who quickly realizes whats happening right under everyones nose. After midnight, In the shadows of this dim establishment, evil begets evil, and the predator becomes the prey.

Mean Ends (14:58) dir. Émile Lavoie

A buried body, a missing sister and an inquisitive neighbour makes for a hell of an evening. And the sun isnt close to settling on Erics sh*tty day.

Stuffy (18:26) dir. Dan Nicholls

A young couple sets off in the middle of the night to bury their kid’s stuffed bunny, as one of them is convinced that the stuffy might be cursed.

Dungeon of Death (18:33) dir. Brian P. Rowe

Torturer Raullin loves a work challenge, especially if that challenge involves hurting people to extract information from them.

9:30 – Hunting Matthew Nichols (96 mins) dir. Markian Tarasiuk

Twenty-three years after her brother mysteriously disappeared, a documentary filmmaker sets out to solve his missing person’s case. But when a disturbing piece of evidence is revealed, she comes to believe that her brother might still be alive.

w/ short: Josephine (6:15) dir. John Francis Bregar

A man haunted by his past seeks forgiveness from his deceased wife, but a session with two spirit mediums leads to an unsettling encounter.

Wednesday November 20th
7pm – BITS and BYTES

Ezra (10:57) dirs. Luke Hutchie, Mike Mildon, Marianna Phung

After fleeing the dark and demonic chains of his shadowy old home, Ezra, a killer gay vampire, takes a leap of faith and enters the modern world.

Head Shop (18:14 episode 1-3) dir. Namaï Kham Po

In a post-apocalyptic world, Annas life and work are dominated by her father Sylvestre, a short-tempered mechanic with a terrible reputation for tearing the head off anyone who dares cross him. He decides that shes old enough to follow in his footsteps, much to her dismay. To prove herself, she must now decapitate her first victim. Can she find a way to defy fate?

D dot H (18 :15 episodes 1-2) dirs. Meegwun Fairbrother, Mary Galloway

Struggling artist Doug is visited by the beautiful and enigmatic H, who claims he holds the power to visiting inconceivable places.” Still half-asleep, Doug is shocked when H vanishes suddenly and her doppelganger, Hannah, strides past.

Creepy Bits: Last Sonata (21:08) dir.

Adrian Bobb, Ashlea Wessel, David J. Fernandes, Sid Zanforlin and Kelly Paoli.

Set among forests, lakes, and small towns, Creepy Bits is a horror anthology series helmed by five innovative filmmakers exploring themes of human vs. nature, the invasion and destruction of the natural world by outsiders, and isolation within a vast, eerie landscape that is not afraid to fight back.

Tales from the Void: Whistle in the Woods” (24:36) dir. Francesco Loschiavo

Horror anthology TV series based on stories from r/NoSleep. Each tale blends genre thrills & social commentary exploring the dark side of the human psyche.

9:30 – Self Driver dir. Michael Pierro Thriller

Facing mounting expenses and the unrelenting pressure of modern living, a down-on-his-luck cab driver is lured on to a mysterious new app that promises fast, easy money. As his first night on the job unfolds, he is pulled ever deeper into the dark underbelly of society, embarking on a journey that will test his moral code and shake his understanding of what it means to have freewill. The question becomes not how much money he can make, but what he’ll be compelled to do to make it.
 

w/ short: Northern Escape (10:38) dirs. Lucy Sanci, Alexis Korotash

A couple on a cottage getaway tries to work on their relationship but ends up getting more than they bargained for when they discover something sinister lurking beneath the surface.

Thursday November 21st
7pm – Funny Frights

Midnight Snack (1:41) dir. Sandra Foisy

Hunger always strikes in the dead of night.

Hell is a Teenage Girl (15:00) dir. Stephen Sawchuk

Every Halloween, the small town of Springboro is terrorized by its resident SLASHER – a masked serial killer who targets sinful teenagers that break The Rules of Horror’ – dont drink, dont do drugs, and dont have sex!

Gaslit (10:36) dir. Anna MacLean

A woman goes to dangerous lengths to prove she wasn’t responsible for a fart.

Bath Bomb (9:55) dir. Colin G Cooper

A possessive doctor prepares an ostensibly romantic bath for his narcissistic boyfriend, but after an accusation of infidelity, things take a deeply disturbing turn.

Any Last Words (14:22) dir. Isaac Rathé

A crook trying to flee town is paid an untimely visit by some of his former colleagues. What would you say to save your life if you were staring down the barrel of a gun?

Papier mâché (4:30) dir. Simon Madore

A whimsical depiction of the hard and tumultuous life of a piñata.

The Living Room (9:59) dir. Joslyn Rogers

After an unexpected call from Lady Luck, Ms. Valentine must choose between her sanity and her winnings – all before the jungle consumes her.

A Divine Comedy: What the Hell (8:55) dir. Valerie Lee Barnhart
 Dante’s classic Hell is falling into oblivion. Charlotte,

sharp-witted Harpy, navigates the chaos and sets out despite the odds for a new life and destiny.

Mr Fuzz (2:30) dir. Christopher Walsh

A long-limbed, fuzzy-haired creature will do whatever it takes to keep you watching his show.

Out of the Hands of the Wicked (5:00) dirs. Luke Sargent, Benjamin Hackman

After a harrowing journey home from hell, old Pa boasts of his triumph over evil, and how he came to lock the devil in his heart.

The Shitty Ride (9:13) dir. Cole Doran

Hoping to impress the girl of his dreams, Cole buys a used car but gets more than he bargained for with his shitty ride.

9:30 – Invited dir. Navin Ramaswaran Horror

When a reluctant mother attends her daughter’s Zoom elopement, she and the rest of the family in attendance quickly realize the groom is part of a Russian cult with deadly intentions.

w/ shorts: Defile dir. Brian Sepanzyk

A couple’s secluded getaway is suddenly interrupted by a strange family who exposes them to the horrors that lie beyond the tree line.

 A Mother’s Love dir. Lisa Ovies

A young girl deals with the consequences of trusting someone online.

Friday November 22nd
7:00 pm – Creepy Bits (anthology horror series)

Creepy Bits is a short horror anthology series that explores pandemic age themes of isolation, paranoia and distrust of authority, serving them up in bite-sized chunks. Directed by Adrian Bobb, Ashlea Wessel, David J. Fernandes, Sid Zanforlin and Kelly Paoli.

9:30 – Pins and Needles (81 min) dir. James Villeneuve Horror / Thriller

Follows Max, a diabetic, biology grad student who is entrapped in a devilish new-age wellness experiment and must escape a lethal game of cat and mouse to avoid becoming the next test subject to extend the lives of the rich and privileged.

w/ short: Adjoining (11:42) dirs. Harrison Houde, Dakota Daulby

A couple’s motel stay takes a chilling turn when they discover they’re being observed, leading to unexpected consequences.

Saturday November 23rd
4pm – Emerging Screams (94 mins)

Apnea (14:58) dir. David Matheson

A single, working mother finds her career and her offbeat sons safety in jeopardy when she discovers that her late mother is possessing her in her sleep.

Nereid (7:48) dir. Lori Zozzolotto

A mysterious woman escapes from an abusive relationship with earth shattering results.

BedLamer (15:00) dir. Alexa Jane Jerrett

On the shores of a small fishing village lives a lonely settlement of men – capturing and domesticating otherworldly creatures that were never meant to be tamed.

Blocked (6:30) dir. Aisha Alfa

A new mom is literally consumed with the futility of cleaning up after her kid.

Dance of the Faery (10:23) dir. Kaela Brianna Egert

A young woman cleans up her estranged, great aunt’s home after her death. Upon inspection, she soon realizes that her eccentric obsession with fairies was not born out of love, but of fear.

Deep End (7:36) dir. Juan Pablo Saenz

A gay couple’s heated argument during a hike spiral into a nightmare when one of them vanishes, leading the other to a mysterious cave that could reveal the chilling truth.

Ojichaag – Spirit Within (11:21) dir. Rachel Beaulieu

An emotionally devastated woman seeks comfort in her choice to end her life. As she faces death in the form of a spirit, she must decide to let herself go to fight to stay alive.

Lure (9.56) dir. Jacob Phair

A tormented father awaits the return of the man who saved his son’s life.

Let Me In (10:00) dirs. Joel Buxton, Charles Smith

A reluctant man interviews an unusual immigration candidate: himself from a doomed dimension

7:00 pm –The Silent Planet (95 mins) dir. Jeffrey St. Jules Sci-fi

An aging convict serving out a life sentence alone on a distant planet is forced to confront his past when a new prisoner shows up and pushes him to remember his life on earth

w/ short: Ascension (3:57) dir. Kenzie Yango

Deep in a remote forest, two friends, Mia and Riley, embark on a leisurely hike. As tensions run high between the two, a strange humming noise appears that seems to be coming from somewhere in the woods.

9:30 – Scared Shitless (73 mins) dir. Vivieno Caldinelli Horror / Comedy

A plumber and his germophobic son are forced to get their hands dirty to save the residents of an apartment building, when a genetically engineered, blood-thirsty creature escapes into the plumbing system.
 

w/ short: Oh…Canada (6:20) dir. Vincenzo Nappi

Oh, Canada. Such a wonderful place to live – WHETHER YOU LIKE IT OR NOT. A musical look into the artifice surrounding Canadian identity.

 

Tickets for the Isabel Bader Theatre lineup on sale now and can be purchased https://www.bloodinthesnow.ca/#festival

 

Follow “Blood In The Snow” Film Festival:

https://www.instagram.com/bitsfilmfest/

 

Media Inquiries:

Sasha Stoltz Publicity:

Sasha Stoltz | Sasha@sashastoltzpublicity.com | 416.579.4804
https://www.sashastoltzpublicity.com

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It’s time for a Halloween movie marathon. 10 iconic horror films

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Sometimes, you just have to return to the classics.

That’s especially true as Halloween approaches. While you queue up your spooky movie marathon, here are 10 iconic horror movies from the past 70 years for inspiration, and what AP writers had to say about them when they were first released.

We resurrected excerpts from these reviews, edited for clarity, from the dead — did they stand the test of time?

“Rear Window” (1954)

“Rear Window” is a wonderful trick pulled off by Alfred Hitchcock. He breaks his hero’s leg, sets him up at an apartment window where he can observe, among other things, a murder across the court. The panorama of other people’s lives is laid out before you, as seen through the eyes of a Peeping Tom.

James Stewart, Grace Kelly, Thelma Ritter and others make it good fun.

— Bob Thomas

“Halloween” (1978)

At 19, Jamie Lee Curtis is starring in a creepy little thriller film called “Halloween.”

Until now, Jamie’s main achievement has been as a regular on the “Operation Petticoat” TV series. Jamie is much prouder of “Halloween,” though it is obviously an exploitation picture aimed at the thrill market.

The idea for “Halloween” sprang from independent producer-distributor Irwin Yablans, who wanted a terror-tale involving a babysitter. John Carpenter and Debra Hill fashioned a script about a madman who kills his sister, escapes from an asylum and returns to his hometown intending to murder his sister’s friends.

— Bob Thomas

“The Silence of the Lambs” (1991)

“The Silence of the Lambs” moves from one nail-biting sequence to another. Jonathan Demme spares the audience nothing, including closeups of skinned corpses. The squeamish had best stay home and watch “The Cosby Show.”

Ted Tally adapted the Thomas Harris novel with great skill, and Demme twists the suspense almost to the breaking point. The climactic confrontation between Clarice Starling and Buffalo Bill (Ted Levine) is carried a tad too far, though it is undeniably exciting with well-edited sequences.

Such a tale as “The Silence of the Lambs” requires accomplished actors to pull it off. Jodie Foster and Anthony Hopkins are highly qualified. She provides steely intelligence, with enough vulnerability to sustain the suspense. He delivers a classic portrayal of pure, brilliant evil.

— Bob Thomas

“Scream” (1996)

In this smart, witty homage to the genre, students at a suburban California high school are being killed in the same gruesome fashion as the victims in the slasher films they know by heart.

If it sounds like the script of every other horror movie to come and go at the local movie theater, it’s not.

By turns terrifying and funny, “Scream” — written by newcomer David Williamson — is as taut as a thriller, intelligent without being self-congratulatory, and generous in its references to Wes Craven’s competitors in gore.

— Ned Kilkelly

“The Blair Witch Project” (1999)

Imaginative, intense and stunning are a few words that come to mind with “The Blair Witch Project.”

“Blair Witch” is the supposed footage found after three student filmmakers disappear in the woods of western Maryland while shooting a documentary about a legendary witch.

The filmmakers want us to believe the footage is real, the story is real, that three young people died and we are witnessing the final days of their lives. It isn’t. It’s all fiction.

But Eduardo Sanchez and Dan Myrick, who co-wrote and co-directed the film, take us to the edge of belief, squirming in our seats the whole way. It’s an ambitious and well-executed concept.

— Christy Lemire

“Saw” (2004)

The fright flick “Saw” is consistent, if nothing else.

This serial-killer tale is inanely plotted, badly written, poorly acted, coarsely directed, hideously photographed and clumsily edited, all these ingredients leading to a yawner of a surprise ending. To top it off, the music’s bad, too.

You could forgive all (well, not all, or even, fractionally, much) of the movie’s flaws if there were any chills or scares to this sordid little horror affair.

But “Saw” director James Wan and screenwriter Leigh Whannell, who developed the story together, have come up with nothing more than an exercise in unpleasantry and ugliness.

— David Germain

Germain gave “Saw” one star out of four.

“Paranormal Activity” (2009)

The no-budget ghost story “Paranormal Activity” arrives 10 years after “The Blair Witch Project,” and the two horror movies share more than a clever construct and shaky, handheld camerawork.

The entire film takes place at the couple’s cookie-cutter dwelling, its layout and furnishings indistinguishable from just about any other readymade home constructed in the past 20 years. Its ordinariness makes the eerie, nocturnal activities all the more terrifying, as does the anonymity of the actors adequately playing the leads.

The thinness of the premise is laid bare toward the end, but not enough to erase the horror of those silent, nighttime images seen through Micah’s bedroom camera. “Paranormal Activity” owns a raw, primal potency, proving again that, to the mind, suggestion has as much power as a sledgehammer to the skull.

— Glenn Whipp

Whipp gave “Paranormal Activity” three stars out of four.

“The Conjuring” (2013)

As sympathetic, methodical ghostbusters Lorraine and Ed Warren, Vera Farmiga and Patrick Wilson make the old-fashioned haunted-house horror film “The Conjuring” something more than your average fright fest.

“The Conjuring,” which boasts incredulously of being their most fearsome, previously unknown case, is built very in the ’70s-style mold of “Amityville” and, if one is kind, “The Exorcist.” The film opens with a majestic, foreboding title card that announces its aspirations to such a lineage.

But as effectively crafted as “The Conjuring” is, it’s lacking the raw, haunting power of the models it falls shy of. “The Exorcist” is a high standard, though; “The Conjuring” is an unusually sturdy piece of haunted-house genre filmmaking.

— Jake Coyle

Coyle gave “The Conjuring” two and half stars out of four.

Read the full review here.

“Get Out” (2017)

Fifty years after Sidney Poitier upended the latent racial prejudices of his white date’s liberal family in “Guess Who’s Coming to Dinner,” writer-director Jordan Peele has crafted a similar confrontation with altogether more combustible results in “Get Out.”

In Peele’s directorial debut, the former “Key and Peele” star has — as he often did on that satirical sketch series — turned inside out even supposedly progressive assumptions about race. But Peele has largely left comedy behind in a more chilling portrait of the racism that lurks beneath smiling white faces and defensive, paper-thin protestations like, “But I voted for Obama!” and “Isn’t Tiger Woods amazing?”

It’s long been a lamentable joke that in horror films — never the most inclusive of genres — the Black dude is always the first to go. In this way, “Get Out” is radical and refreshing in its perspective.

— Jake Coyle

Coyle gave “Get Out” three stars out of four.

Read the full review here.

“Hereditary” (2018)

In Ari Aster’s intensely nightmarish feature-film debut “Hereditary,” when Annie (Toni Collette), an artist and mother of two teenagers, sneaks out to a grief-support group following the death of her mother, she lies to her husband Steve (Gabriel Byrne) that she’s “going to the movies.”

A night out with “Hereditary” is many things, but you won’t confuse it for an evening of healing and therapy. It’s more like the opposite.

Aster’s film, relentlessly unsettling and pitilessly gripping, has carried with it an ominous air of danger and dread: a movie so horrifying and good that you have to see it, even if you shouldn’t want to, even if you might never sleep peacefully again.

The hype is mostly justified.

— Jake Coyle

Coyle gave “Hereditary” three stars out of four.

Read the full review here. ___

Researcher Rhonda Shafner contributed from New York.

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