Desjardins Group acquires a real estate holding, including DuProprio, from Purplebricks Group plc for CAN$60.5M - Canada NewsWire

Real eState

Desjardins Group acquires a real estate holding, including DuProprio, from Purplebricks Group plc for CAN$60.5M – Canada NewsWire

Published

4 years ago

July 15, 2020

Harry Miller

Ownership returns to Canada
Purplebricks acquired ComFree (which was rebranded to Purplebricks Canada in 2019) and DuProprio from Yellow Pages Limited in 2018. The deal announced today brings ownership of both of those entities back to Canada. Purplebricks Canada and DuProprio will continue to be run by the existing teams according to their respective business plans. Desjardins wants to keep the companies’ current employees and honour the companies’ existing contracts.

Two different business models
Based out of offices in Hamilton, Winnipeg and Edmonton, Purplebricks Canada provides fixed-fee innovative real estate brokerage services for home sellers in Ontario, Manitoba and Alberta—provinces where the financial bar for entry into the real estate market is often high. In Quebec, DuProprio has offices in Lévis and Montreal and provides real estate services without an agent. The company is associated with more than 20% of residential real estate sales in Quebec.

Desjardins continues pan-Canadian growth
“Desjardins is already the top mortgage lender and home insurer in Quebec and is one of the top three property and casualty insurers in Ontario,” says Guy Cormier, President and CEO of Desjardins Group. “Buying or selling a home is one of the biggest—and most stressful—decisions that our members and clients, and other consumers will make in their lives. As a co-operative organisation, it was a natural fit for us to acquire Purplebricks’ holding in Canada, present in four different provinces and sharing Desjardins’s strong member and client culture. Through our competitive mortgages and thanks to this acquisition, we will keep on supporting people, whether they choose a commission structure, a fixed-fee service or support without an agent,” says Cormier.

Good news for Canadian onwnership
“It’s great news for our company, our clients and our employees to have ownership of the company back in Canada,” said Randall Weese, licensed Broker of Record, who oversees the customer service and compliance departments at Purplebricks Canada. “Desjardins is a strong cooperative financial group and we’re excited to be joining the family. Our services were created to be a modern and practical alternative to traditional real estate brokerage services. We help Canadians buy and sell and save thousands in commission fees while offering cutting-edge technology and exceptional service. With Desjardins, we’re going to continue our work helping consumers get the most out of the sale of their property.”

Real estate market in Quebec and Ontario
On June 30, Desjardins economists updated their Spotlight on Housing and looked at how the real estate market in Quebec and Ontario is rebounding after the lockdown due to COVID-19.

About Desjardins Group
Desjardins Group is the leading cooperative financial group in Canada and the sixth largest in the world, with assets of $326.9 billion. It’s the leading mortgage and home insurance provider in Quebec and a top three property and casualty insurer in Ontario. It has been rated one of Canada’s Top 100 Employers by Mediacorp. Desjardins meets the diverse needs of its members and clients by offering a full range of products and services to individuals and businesses through its extensive distribution network, online platforms and subsidiaries across Canada. Ranked among the World’s Strongest Banks by The Banker magazine, Desjardins has one of the highest capital ratios and credit ratings in the industry. In 2015, Desjardins acquired the Canadian operations of US mutual State Farm.

About Purplebricks Canada
Purplebricks is a full-service real estate brokerage providing Canadian home sellers and buyers with the best REALTOR® expertise and customer service, supported by cutting-edge technology. Sellers save tens of thousands of dollars using our fixed fee service, rather than paying a commission based on the value of their home, and home buyers receive thousands in cash back. Purplebricks operates in Ontario, Alberta and Manitoba.

REALTOR®. Member of the Canadian Real Estate Association and more.

About DuProprio
Thanks to its devoted team, DuProprio pursues the mission of providing to Quebec homeowners the support and services they need to sell their property without commission. Over 300,000 consumers have sold their property through DuProprio’s services since it was founded in 1997. Today, DuProprio features the most liked real estate site in Quebec, showcasing over 20,000 properties for sale.

Caution concerning forward-looking statements
Certain statements made in this press release, including those concerning the management of businesses acquired as a result of the transaction, maybe considered forward-looking statements. By their very nature, forward looking statements involve assumptions, uncertainties and inherent risks, both general and specific. It is therefore possible that, due to many factors, the forward-looking statements contained herein fail to materialize or prove to be inaccurate and that actual results differ materially therefrom. A number of factors, certain of which are beyond Desjardins Group’s control and the effects of which can be difficult to predict, could influence the accuracy of the forward-looking statements contained in this press release. Although Desjardins Group believes that the expectations presented in these forward-looking statements are reasonable, it can give no assurance that these expectations will prove to be correct. Readers are cautioned by Desjardins Group not to place undue reliance on these forward-looking statements when taking their decisions. Desjardins Group does not undertake to update any oral or written forward-looking statements that could be made from time to time by or on behalf of Desjardins Group, except as required under applicable securities legislation.

SOURCE Desjardins Group

For further information: (media inquiries only): Public Relations, Desjardins Group, 514-281-7000 or 1-866-866-7000, ext. 555 3436, [email protected]; Purplebricks Canada, Mathilde St-Vincent, CASACOM, [email protected], 514 242-6852

Real eState

Proposed Toronto condo complex seeks gargantuan height increase – blogTO

Published

4 hours ago

April 22, 2024

Harry Miller

A large condo complex proposed in the increasingly condo-packed Yonge and Eglinton neighbourhood is planning to go much taller.

Developer Madison Group has filed plans to increase the height of its planned two-tower condo complex at 50 Eglinton Ave. W., from previously approved heights of 33 and 35 storeys, respectively, to a significantly taller plan calling for 46- and 58-storey towers.

The dual skyscrapers will rise from a podium featuring restored facades of a heritage-designed Toronto Hydro substation building.

As of 2024, plans for high-rise development at this site have been evolving for over a dozen years, first as two separate projects before being folded into one. The height sought for this site has almost doubled in the years since first proposed, and it shouldn’t come as a huge surprise for anyone tracking development in this part of the city.

Early 2024 design for 50 Eglinton West before current height increase request.

Building on a 2023 approval for towers of 33 and 35 storeys, the developer filed an updated application at the start of 2024 seeking a slight height increase to 35 and 37 storeys.

Only a few months later, the latest update submitted with city planners this April reflects the changing landscape in the surrounding midtown area, where tower heights and density allotments have skyrocketed in recent years in advance of the Eglinton Crosstown LRT.

April 2024 vision for 50 Eglinton Avenue West.

The current design from Audax Architecture is a vertical extrusion of the previous plan that maintains all details, including stepbacks and material details.

That updated design introduced in January responds to an agreement that allows the developer to incorporate office space replacement required under the neighbourhood plan to a nearby development site at 90-110 Eglinton East.

According to a letter filed with the City, “As a result of the removal of the on-site office replacement, which altered the design and size of the podium, and to improve the heritage preservation approach to the former Toronto Hydro substation building… Madison engaged Audax Architecture and Turner Fleischer Architects to reimagine the architectural style and expression of the project.”

A total of 1,206 condominium units are proposed in the current version of the plan, with over 98 per cent of the total floor space allocated to residential space. Of that total, 553 units are planned for the shorter west tower, with 653 in the taller east tower.

A sizeable retail component of over 1,300 square metres would animate the base of the complex at Duplex and Eglinton.

The complex would be served by a three-level underground parking garage housing 216 spots for residents and visitors. Most residents would be expected to make use of the Eglinton Line 1 and future Line 5 stations across the street to the southeast for longer-haul commutes.

Lead photo by

Audax Architecture/Turner Fleischer Architects

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Real eState

Luxury real estate prices just hit an all-time record – CNBC

Published

9 hours ago

April 22, 2024

Harry Miller

In this article

RDFN

Real estate is increasingly a tale of two markets — a luxury sector that is booming, and the rest of the market that continues to struggle with higher rates and low inventory.

Overall real estate sales fell 4% nationwide in the first quarter, according to Redfin. Yet, luxury real estate sales increased more than 2%, posting their best year-over-year gains in three years, according to Redfin.

Real estate experts and brokers chalk up the divergence to interest rates and supply. With mortgage rates now above 7% for a 30-year fixed loan, most homebuyers are finding prices out of reach. Affluent and wealthy buyers, however, are snapping up homes with cash, making them less vulnerable to high rates.

Nearly half of all luxury homes, defined by Redfin as homes in the top 5% of their metro area by value, were bought with all cash in the quarter, according to Redfin. That is the highest share in at least a decade. In Manhattan, all-cash deals hit a record 68% of all sales, according to Miller Samuel.

The flood of cash is also driving up prices at the top. Median luxury-home prices soared nearly 9% in the quarter, roughly twice the increase seen in the broader market, according to Redfin. The median price of luxury homes hit an all-time record of $1,225,000 during the period.

“People with the means to buy high-end homes are jumping in now because they feel confident prices will continue to rise,” said David Palmer, a Redfin agent in Seattle, where the median-priced luxury home sells for $2.7 million. “They’re ready to buy with more optimism and less apprehension.”

New condo market in Toronto hits 15-year low: 'It is dead' – The Globe and Mail

Published

12 hours ago

April 22, 2024

Harry Miller

Condo construction is shown in Ajax, Ont., on Nov. 30, 2023.Christopher Katsarov/The Canadian Press

New condo sales in the Toronto region dropped to their lowest level since the 2009 financial crisis, with investors balking at lofty purchase prices and higher borrowing costs.

The slowdown has imperilled the construction of homes at a time when governments are desperately trying to spur more building in a bid to make housing more affordable. The cost of housing is out of reach for many Canadian residents with the average monthly rent around $2,000 and the typical home selling for more than $700,000. The pace of home building needs to accelerate to meet demand of a growing population. But the staggering drop in new condo sales will lead to less investment in housing.

There were 1,461 new condo sales in the Greater Toronto and Hamilton Area in the first quarter of the year, according to industry research firm Urbanation Inc. That marked the lowest quarterly amount since early 2009, when the world was reeling from the U.S. housing meltdown and global recession.

“It is dead. I would never use words like this, but I am because it is true,” said Simeon Papailias, managing partner with real estate brokerage REC Canada, whose firm sells new condos, also known as preconstruction condos because they have not been built yet.

Mr. Papailias said his firm used to handle an average of 300 preconstruction sales a day. So far this year, there has been an average of 500 preconstruction sales per month.

The preconstruction condo market started to falter in 2022 as the Bank of Canada raised interest rates to cool inflation. Preconstruction buyers do not take out a mortgage until their condo unit is built and that process can take several years. However, they still need to show developers up front that they can qualify for a loan when the condo building has been completed.

And it’s not just the high borrowing costs. New condo prices have been climbing as developers face higher construction costs. Although prices declined incrementally from the fourth quarter of 2023 to the first quarter of this year, some downtown Toronto projects have been selling for a minimum of $1,800 per square foot. That means a 500 square foot studio would cost $900,000. That is unattractive for prospective homeowners who plan to live in their condo, as well as for investors, who make up the bulk of the preconstruction purchases.

Buyers can find cheaper and larger condos that have already been built. “Existing square footage is so much cheaper. The builders and their future pricing is a huge issue,” said Tuli Parubets, a mortgage agent with Mortgage Scout who works with homebuyers in the Toronto region.

Investors would have to charge more than the going market rental rate to cover their mortgage and other condo-related costs. “It’s very difficult for investors to make the numbers work on buying new condos, given their record high price premium over resales and steeply negative cash flow on rentals,” said Urbanation president Shaun Hildebrand.

Pierre Carapetian, who has sold real estate in the Toronto region for 18 years, said he has steered his clients away from preconstruction homes into the resale market because resale homes are cheaper.

“In the last two years, I have not recommended a single project,” said Mr. Carapetian, who runs his own real estate brokerage. “I could not in good conscience recommend anything at this juncture because it makes no logical sense.”

As a result, demand has crumbled and developers have put projects on hold. Urbanation said since the market started slowing in 2022, it has counted five dozen projects have been put on hold indefinitely. That accounts for 21,505 condo units.

For projects that have been launched, the weak pace of sales is affecting their ability to get financing to start construction. During the first quarter, projects in the preconstruction phase were only 50 per cent sold, on average. That compared to an average of 61 per cent in the first quarter of 2023, and an average of 85 per cent in 2022.

Lenders typically require developers to sell 70 per cent of their units for construction financing. The longer it takes to sell preconstruction condos, the longer it will take to get financing and start construction. That will eventually lead to fewer homes being built.

“No launches, no sales and no starts,” said Mr. Papailias. “It’s absolutely the most vicious cycle.”

The slowdown is occurring as governments try to make it easier for real estate developers to build. The federal government recently announced that it will allow first-time homebuyers to take out a 30-year mortgage for a preconstruction home if they make a deposit that is less than 20 per cent of the home’s purchase price and they pay for mortgage insurance. The old mortgage rules did not allow insured-mortgage borrowers to take out a loan longer than 25 years.

However, given that Toronto region developers typically require a 20 per cent deposit, the longer amortization is not expected to make a big difference in the new home market.

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