Revitalized by the pandemic, entrepreneurs are on the hunt to refresh some of education’s most traditional tenets, from flashcards to tutors to after-school programs. And those aren’t just bets: They’re unicorn-valued businesses looking to capitalize on consumers’ newfound digital adoption.
The edtech sector’s boom is rivaled by that of the creator economy, which promises to help creators monetize and democratize their passions, all while maintaining their identity. The creator economy has grown over the past year due to an increased appetite for digital content from at-home eyeballs and a wave of new creators eager to meet demand.
Edtech and the creator economy certainly differ in the problems they try to solve: Finding a VR solution to make online STEM classes more realistic is a different nut to crack than streamlining all of a creator’s different monetization strategies into one platform. Still, the two sectors have found common ground in the past year — as encapsulated by the rise of cohort-based class platforms.
At large, cohort-based platforms help experts launch classes for their communities, no previous teaching experience required. Students move through the class together — ergo “cohort” — with the expert on-demand as a sounding board. It’s a bet on education, but it also allows an individual to showcase their passion by pushing all their chips to the center of the table rather than working for an institution. While the idea of experts teaching a group of people isn’t exactly new, it’s being refreshed by a wave of new startups.
It’s not a simple overlap, entrepreneurs and investors say. Some fear that turning creators into educators could bring in a rush of unqualified teachers with no understanding of true pedagogy, while others think that the true democratization of education requires a disruption of who is traditionally given the right to educate.
Anyone’s a teacher!
Massive open online courses (MOOCs) and traditional institutions are built around the belief that students want to learn from accredited teachers, while many cohort-based platforms are forming around a more controversial, yet compelling, ethos: Anyone can be a teacher. The idea of empowering people to monetize their talents is a page directly out of the creator economy rulebook.
These companies sit at the intersection of edtech — and its evolving views on how education should look — and the creator economy, with its empowering premise of “individuals as a business.”
Mark Tan has taken part in a dozen fellowships and received years of coaching through his years in tech. For Tan, who moved from the Philippines to the United States, the allure of virtual classes has always been the network of students also participating in the program. That virtual networking led him to stints at Amazon and Twitch, and, most recently, he spent the last three years working as a director of product at Wyze.
The realization that “you don’t need to be an expert teacher, just an expert” is what eventually gave Tan the confidence to launch a course of his own on Maven. It will begin in a few weeks and is about community-driven product development.
“I’ve been in fellowships with people who are really well known, and sometimes it’s hard to connect with them because they’ve been in my shoes five or 10 years ago,” he said. “I think there’s an overreliance on the expert being the teacher.
Image Credits: Bryce Durbin / TechCrunch
“Over time, what I realized is that there’s way more stuff to learn from other people, so I spent more time connecting to [my peers] rather than spending time listening to the lecture.”
His four-week class was originally priced at $799 but now costs $599 and requires a commitment of five to 10 hours per week. Programming will range from live weekly workshops and open Q&As to guest speakers and peer-to-peer networking.
In many ways, Tan is the quintessential example that cohort-based platform founders look for when trying to bring creators onto their service. He has experience at big, well-known companies, has spent years experiencing the product he is now selling and has a passion for education after seeing the benefit of peer-to-peer learning firsthand.
“The best teachers are the ones who haven’t been teachers before,” said Ana Fabrega, who spent years as a primary school teacher before joining Synthesis, an online enrichment school inspired by Elon Musk’s Ad Astra model. “I think that the instinct of a teacher is to jump in and try to control, over-engineer and plan everything so kids don’t struggle … but I think the approach that works the best is [by doing] the opposite.”
Synthesis focuses more on creating good facilitators that can sense engagement and create intimacy with students than educators who focus on a specific curriculum to hit certain metrics, Fabrega explained.
“We really want to make sure that the kids are the ones in charge and doing all the heavy lifting, not the teachers,” she said.
OTTAWA – Canada’s unemployment rate held steady at 6.5 per cent last month as hiring remained weak across the economy.
Statistics Canada’s labour force survey on Friday said employment rose by a modest 15,000 jobs in October.
Business, building and support services saw the largest gain in employment.
Meanwhile, finance, insurance, real estate, rental and leasing experienced the largest decline.
Many economists see weakness in the job market continuing in the short term, before the Bank of Canada’s interest rate cuts spark a rebound in economic growth next year.
Despite ongoing softness in the labour market, however, strong wage growth has raged on in Canada. Average hourly wages in October grew 4.9 per cent from a year ago, reaching $35.76.
Friday’s report also shed some light on the financial health of households.
According to the agency, 28.8 per cent of Canadians aged 15 or older were living in a household that had difficulty meeting financial needs – like food and housing – in the previous four weeks.
That was down from 33.1 per cent in October 2023 and 35.5 per cent in October 2022, but still above the 20.4 per cent figure recorded in October 2020.
People living in a rented home were more likely to report difficulty meeting financial needs, with nearly four in 10 reporting that was the case.
That compares with just under a quarter of those living in an owned home by a household member.
Immigrants were also more likely to report facing financial strain last month, with about four out of 10 immigrants who landed in the last year doing so.
That compares with about three in 10 more established immigrants and one in four of people born in Canada.
This report by The Canadian Press was first published Nov. 8, 2024.
The Canadian Institute for Health Information says health-care spending in Canada is projected to reach a new high in 2024.
The annual report released Thursday says total health spending is expected to hit $372 billion, or $9,054 per Canadian.
CIHI’s national analysis predicts expenditures will rise by 5.7 per cent in 2024, compared to 4.5 per cent in 2023 and 1.7 per cent in 2022.
This year’s health spending is estimated to represent 12.4 per cent of Canada’s gross domestic product. Excluding two years of the pandemic, it would be the highest ratio in the country’s history.
While it’s not unusual for health expenditures to outpace economic growth, the report says this could be the case for the next several years due to Canada’s growing population and its aging demographic.
Canada’s per capita spending on health care in 2022 was among the highest in the world, but still less than countries such as the United States and Sweden.
The report notes that the Canadian dental and pharmacare plans could push health-care spending even further as more people who previously couldn’t afford these services start using them.
This report by The Canadian Press was first published Nov. 7, 2024.
Canadian Press health coverage receives support through a partnership with the Canadian Medical Association. CP is solely responsible for this content.
As Canadians wake up to news that Donald Trump will return to the White House, the president-elect’s protectionist stance is casting a spotlight on what effect his second term will have on Canada-U.S. economic ties.
Some Canadian business leaders have expressed worry over Trump’s promise to introduce a universal 10 per cent tariff on all American imports.
A Canadian Chamber of Commerce report released last month suggested those tariffs would shrink the Canadian economy, resulting in around $30 billion per year in economic costs.
More than 77 per cent of Canadian exports go to the U.S.
Canada’s manufacturing sector faces the biggest risk should Trump push forward on imposing broad tariffs, said Canadian Manufacturers and Exporters president and CEO Dennis Darby. He said the sector is the “most trade-exposed” within Canada.
“It’s in the U.S.’s best interest, it’s in our best interest, but most importantly for consumers across North America, that we’re able to trade goods, materials, ingredients, as we have under the trade agreements,” Darby said in an interview.
“It’s a more complex or complicated outcome than it would have been with the Democrats, but we’ve had to deal with this before and we’re going to do our best to deal with it again.”
American economists have also warned Trump’s plan could cause inflation and possibly a recession, which could have ripple effects in Canada.
It’s consumers who will ultimately feel the burden of any inflationary effect caused by broad tariffs, said Darby.
“A tariff tends to raise costs, and it ultimately raises prices, so that’s something that we have to be prepared for,” he said.
“It could tilt production mandates. A tariff makes goods more expensive, but on the same token, it also will make inputs for the U.S. more expensive.”
A report last month by TD economist Marc Ercolao said research shows a full-scale implementation of Trump’s tariff plan could lead to a near-five per cent reduction in Canadian export volumes to the U.S. by early-2027, relative to current baseline forecasts.
Retaliation by Canada would also increase costs for domestic producers, and push import volumes lower in the process.
“Slowing import activity mitigates some of the negative net trade impact on total GDP enough to avoid a technical recession, but still produces a period of extended stagnation through 2025 and 2026,” Ercolao said.
Since the Canada-United States-Mexico Agreement came into effect in 2020, trade between Canada and the U.S. has surged by 46 per cent, according to the Toronto Region Board of Trade.
With that deal is up for review in 2026, Canadian Chamber of Commerce president and CEO Candace Laing said the Canadian government “must collaborate effectively with the Trump administration to preserve and strengthen our bilateral economic partnership.”
“With an impressive $3.6 billion in daily trade, Canada and the United States are each other’s closest international partners. The secure and efficient flow of goods and people across our border … remains essential for the economies of both countries,” she said in a statement.
“By resisting tariffs and trade barriers that will only raise prices and hurt consumers in both countries, Canada and the United States can strengthen resilient cross-border supply chains that enhance our shared economic security.”
This report by The Canadian Press was first published Nov. 6, 2024.