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Twitter Launches Its Own Take on Stories With 'Fleets' – Social Media Today

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You knew it was coming, the signs have all pointed to it.

This week, Twitter has announced its own variation on Stories, which it’s calling ‘Fleets’.

Though Twitter is keen to point out that it’s not Stories:

It works like this:

Users with the Fleets available will see a new, rounded profile icon at the top of their Twitter feed, as you can see in the first image above. If your connections have posted Fleets, they’ll appear in their own round bubbles, which is obviously very similar to the common Stories format on Instagram, Facebook, Snapchat, etc.

This is an important distinction – one of the key use cases for Fleets, according to Twitter, is to provide users with a way to share that isn’t overtly public.

As per Twitter’s Kayvon Beykpour:

Fleets work to address this by providing a space where the content disappears after 24 hours, while Fleets also can’t be retweeted, liked or even replied to in public – people can only react to your Fleets via DMs. That gives users more control over who can respond, based on their DM settings, while Fleets will also not appear in timelines, they’ll only be accessible on user profiles.

To create a Fleet, you tap on your bubble with the ‘+’ icon. When you do this, you’ll be taken to the second screen in the top image sequence, where you can add in text, photos, GIFs and videos, similar to your tweet content options.

Right now, Twitter is not offering more advanced features similar to those available on other Stories options, though with its recent acquisition of the Stories-focused team from Chroma Labs, you can expect that to be upgraded pretty quickly.

Once you’ve created your Fleet, you post it, and it will be available to view, and you can then add more Fleets to your Story. Or Fleet, I guess (?). As noted, Fleets will be available on your profile, so their accessibility will be based on your profile settings. 

So, really, it is Stories, it’s just a slight variation in line with Twitter’s use case. One other significant variation is how you view Fleets – as explained by TechCunch:

To view the multiple Fleets a user has posted, you swipe down instead of advancing through the Fleets horizontally with taps on the sides of the screen. Meanwhile, to move to the next person’s Fleet, you swipe to the left.”

So Twitter’s gone for an alternative navigation, which it will argue is more in line with how people use Twitter, in order to differentiate its offering. I’m tipping that they’ll change this to the more familiar ‘swipe’ progression pretty early on in testing.

At present, Fleets are only being made available in Brazil, where Twitter will conduct its initial testing. 

I mean, it makes sense, given the rising popularity of Stories. As Facebook has repeatedly noted, Stories are on track to overtake the News Feed as the primary social sharing surface, and with Stories and Stories-like options now available on Snapchat, Facebook, Messenger, Instagram, Pinterest, and coming on LinkedIn, they’re becoming an increasingly habitual process, which younger audiences, in particular, are aligned to.

Facebook Stories chart

With more people looking to Stories to connect, it makes sense for Twitter to also jump on board. And while this initial variation is fairly basic, you can expect Twitter to spice it up fast, and provide more engaging, interesting Fleet options to make it a more compelling tool.

And for brands, it will offer a heap of new opportunities. The interesting thing about Fleets for brands is that it will give businesses a new way to connect with their audiences on Twitter, where many have already build significant followings. While Instagram has proven a little harder for some companies to crack, those that already have a Twitter presence will have a ready-made audience, which could mean that providing a new option to connect will open up a heap of opportunities.

One key consideration will no doubt be video – right now, Fleets enable users to upload video content up to 2:20 in length (or 512MB), while selected publishers will be able to post longer videos, up to 10 minutes long. That will provide a new platform to showcase your latest video content. Individual best practices and processes will evolve over time, but the capacity to reach your Twitter audience, in a non-intrusive way, could quickly become an important consideration – and could make Twitter a more vital connection tool.

Basically, we all knew this was coming, and this seems like it could be a handy, complimentary process to expand tweet interactions. The next generation are becoming more familiar with Stories than feeds, so really, Twitter had to evolve in-step.

It’s worth considering how Fleets will fit into your Twitter approach.

Twitter says that Fleets will see a broader roll-out after initial testing, though there are no solid plans at this stage.  

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Ottawa orders TikTok’s Canadian arm to be dissolved

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The federal government is ordering the dissolution of TikTok’s Canadian business after a national security review of the Chinese company behind the social media platform, but stopped short of ordering people to stay off the app.

Industry Minister François-Philippe Champagne announced the government’s “wind up” demand Wednesday, saying it is meant to address “risks” related to ByteDance Ltd.’s establishment of TikTok Technology Canada Inc.

“The decision was based on the information and evidence collected over the course of the review and on the advice of Canada’s security and intelligence community and other government partners,” he said in a statement.

The announcement added that the government is not blocking Canadians’ access to the TikTok application or their ability to create content.

However, it urged people to “adopt good cybersecurity practices and assess the possible risks of using social media platforms and applications, including how their information is likely to be protected, managed, used and shared by foreign actors, as well as to be aware of which country’s laws apply.”

Champagne’s office did not immediately respond to a request for comment seeking details about what evidence led to the government’s dissolution demand, how long ByteDance has to comply and why the app is not being banned.

A TikTok spokesperson said in a statement that the shutdown of its Canadian offices will mean the loss of hundreds of well-paying local jobs.

“We will challenge this order in court,” the spokesperson said.

“The TikTok platform will remain available for creators to find an audience, explore new interests and for businesses to thrive.”

The federal Liberals ordered a national security review of TikTok in September 2023, but it was not public knowledge until The Canadian Press reported in March that it was investigating the company.

At the time, it said the review was based on the expansion of a business, which it said constituted the establishment of a new Canadian entity. It declined to provide any further details about what expansion it was reviewing.

A government database showed a notification of new business from TikTok in June 2023. It said Network Sense Ventures Ltd. in Toronto and Vancouver would engage in “marketing, advertising, and content/creator development activities in relation to the use of the TikTok app in Canada.”

Even before the review, ByteDance and TikTok were lightning rod for privacy and safety concerns because Chinese national security laws compel organizations in the country to assist with intelligence gathering.

Such concerns led the U.S. House of Representatives to pass a bill in March designed to ban TikTok unless its China-based owner sells its stake in the business.

Champagne’s office has maintained Canada’s review was not related to the U.S. bill, which has yet to pass.

Canada’s review was carried out through the Investment Canada Act, which allows the government to investigate any foreign investment with potential to might harm national security.

While cabinet can make investors sell parts of the business or shares, Champagne has said the act doesn’t allow him to disclose details of the review.

Wednesday’s dissolution order was made in accordance with the act.

The federal government banned TikTok from its mobile devices in February 2023 following the launch of an investigation into the company by federal and provincial privacy commissioners.

— With files from Anja Karadeglija in Ottawa

This report by The Canadian Press was first published Nov. 6, 2024.

The Canadian Press. All rights reserved.

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Here is how to prepare your online accounts for when you die

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LONDON (AP) — Most people have accumulated a pile of data — selfies, emails, videos and more — on their social media and digital accounts over their lifetimes. What happens to it when we die?

It’s wise to draft a will spelling out who inherits your physical assets after you’re gone, but don’t forget to take care of your digital estate too. Friends and family might treasure files and posts you’ve left behind, but they could get lost in digital purgatory after you pass away unless you take some simple steps.

Here’s how you can prepare your digital life for your survivors:

Apple

The iPhone maker lets you nominate a “ legacy contact ” who can access your Apple account’s data after you die. The company says it’s a secure way to give trusted people access to photos, files and messages. To set it up you’ll need an Apple device with a fairly recent operating system — iPhones and iPads need iOS or iPadOS 15.2 and MacBooks needs macOS Monterey 12.1.

For iPhones, go to settings, tap Sign-in & Security and then Legacy Contact. You can name one or more people, and they don’t need an Apple ID or device.

You’ll have to share an access key with your contact. It can be a digital version sent electronically, or you can print a copy or save it as a screenshot or PDF.

Take note that there are some types of files you won’t be able to pass on — including digital rights-protected music, movies and passwords stored in Apple’s password manager. Legacy contacts can only access a deceased user’s account for three years before Apple deletes the account.

Google

Google takes a different approach with its Inactive Account Manager, which allows you to share your data with someone if it notices that you’ve stopped using your account.

When setting it up, you need to decide how long Google should wait — from three to 18 months — before considering your account inactive. Once that time is up, Google can notify up to 10 people.

You can write a message informing them you’ve stopped using the account, and, optionally, include a link to download your data. You can choose what types of data they can access — including emails, photos, calendar entries and YouTube videos.

There’s also an option to automatically delete your account after three months of inactivity, so your contacts will have to download any data before that deadline.

Facebook and Instagram

Some social media platforms can preserve accounts for people who have died so that friends and family can honor their memories.

When users of Facebook or Instagram die, parent company Meta says it can memorialize the account if it gets a “valid request” from a friend or family member. Requests can be submitted through an online form.

The social media company strongly recommends Facebook users add a legacy contact to look after their memorial accounts. Legacy contacts can do things like respond to new friend requests and update pinned posts, but they can’t read private messages or remove or alter previous posts. You can only choose one person, who also has to have a Facebook account.

You can also ask Facebook or Instagram to delete a deceased user’s account if you’re a close family member or an executor. You’ll need to send in documents like a death certificate.

TikTok

The video-sharing platform says that if a user has died, people can submit a request to memorialize the account through the settings menu. Go to the Report a Problem section, then Account and profile, then Manage account, where you can report a deceased user.

Once an account has been memorialized, it will be labeled “Remembering.” No one will be able to log into the account, which prevents anyone from editing the profile or using the account to post new content or send messages.

X

It’s not possible to nominate a legacy contact on Elon Musk’s social media site. But family members or an authorized person can submit a request to deactivate a deceased user’s account.

Passwords

Besides the major online services, you’ll probably have dozens if not hundreds of other digital accounts that your survivors might need to access. You could just write all your login credentials down in a notebook and put it somewhere safe. But making a physical copy presents its own vulnerabilities. What if you lose track of it? What if someone finds it?

Instead, consider a password manager that has an emergency access feature. Password managers are digital vaults that you can use to store all your credentials. Some, like Keeper,Bitwarden and NordPass, allow users to nominate one or more trusted contacts who can access their keys in case of an emergency such as a death.

But there are a few catches: Those contacts also need to use the same password manager and you might have to pay for the service.

___

Is there a tech challenge you need help figuring out? Write to us at onetechtip@ap.org with your questions.

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Google’s partnership with AI startup Anthropic faces a UK competition investigation

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LONDON (AP) — Britain’s competition watchdog said Thursday it’s opening a formal investigation into Google’s partnership with artificial intelligence startup Anthropic.

The Competition and Markets Authority said it has “sufficient information” to launch an initial probe after it sought input earlier this year on whether the deal would stifle competition.

The CMA has until Dec. 19 to decide whether to approve the deal or escalate its investigation.

“Google is committed to building the most open and innovative AI ecosystem in the world,” the company said. “Anthropic is free to use multiple cloud providers and does, and we don’t demand exclusive tech rights.”

San Francisco-based Anthropic was founded in 2021 by siblings Dario and Daniela Amodei, who previously worked at ChatGPT maker OpenAI. The company has focused on increasing the safety and reliability of AI models. Google reportedly agreed last year to make a multibillion-dollar investment in Anthropic, which has a popular chatbot named Claude.

Anthropic said it’s cooperating with the regulator and will provide “the complete picture about Google’s investment and our commercial collaboration.”

“We are an independent company and none of our strategic partnerships or investor relationships diminish the independence of our corporate governance or our freedom to partner with others,” it said in a statement.

The U.K. regulator has been scrutinizing a raft of AI deals as investment money floods into the industry to capitalize on the artificial intelligence boom. Last month it cleared Anthropic’s $4 billion deal with Amazon and it has also signed off on Microsoft’s deals with two other AI startups, Inflection and Mistral.

The Canadian Press. All rights reserved.

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