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When Job Searching Master the Art of Brevity

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Recruiters and hiring managers are time-stressed. Therefore, they appreciate candidates who keep their communication brief, which shows the candidate is a professional who possesses proficient communication skills and who respects their time. Additionally, brevity gives the candidate the advantage of being heard or read, as opposed to being tuned out.

Nowadays, attention spans are measured in seconds; therefore, communicating concisely, especially in corporate settings, is essential.

 

FUN FACT: Humans have an 8.25 second attention span, whereas a goldfish’s is nine seconds.

The key to mastering brevity is determining what your audience needs to know and what they do not need to know. It is easier to make this judgement if you regard your audience as being on a need-to-know basis.

When it comes to an employer:

Need to know:

  • Job responsibilities (g., Managed remote 50+ CSRs using Slack.)
  • Specific (quantified) accomplishments and results that benefited your employer. (g., Grew email subscriber list from 100 to 5,000 in 8 months by creating enticing lead magnets.)
  • Relevant education/certifications
  • Proven skills/core competencies

 

Do not need to know:

 

  • Marital/parental status
  • Religious/political affiliation
  • Negative feelings about former employers/co-workers
  • Medical history

 

The number of candidates I have interviewed who give too much information (TMI) versus keeping their answers brief and to the point never ceases to amaze me. For example, if asked if you have reliable transportation, all you have to say is “Yes,” assuming you do—nothing more. There is no need to mention dropping your kids off at school or having just spent $1,500 to repair your 2013 Honda Civic.

 

  • Brevity in your written communications

Throughout your job search, your written communication skills will be assessed to determine many things about you, mainly your communication and presentation skills and confidence level. My evaluation of a candidate is heavily influenced by their written communication skills.

Start with your resume. Your resume should reflect your relevant (keyword) skills, work experience, and academic accomplishments, nothing else. The debate over whether your resume should be one or two pages is ongoing. If you can write a one-page resume that covers all your relevant accomplishments, do it! I have seen such resumes, which always impress me. Otherwise, your two-page resume needs to be compelling enough for the reader to take the time to read it.

Ruthless editing is how you keep your writing concise. You can tighten up your resume by eliminating filler words (e.g., “that,” “just,” “very,” and “little”) and adverbs which strain your reader’s attention, such as “highly,” “really,” and “simply.”

Your resume’s job is to attract attention with just enough information and persuade the reader you are interview-worthy; therefore, hyper-focus on crafting your resume around what makes you valuable to an employer, which is the results you can achieve with your skills and experience.

You may feel all your experience, skills, and achievements should be promoted to employers; however, the opposite is true. Unless directly pertinent to the job, does an employer need to know you have your first aid/CPR certification or floral design certificate? Your resume should only include your experience, skills, and achievements that are directly relevant to the position you are seeking. Furthermore, do not state the obvious, such as “Computer Skills: Outlook, Word” or “References available upon request.”

 

A few more suggestions on how you can compress your resume:

 

  • Streamline your contact information. (Name, telephone number, email address)
  • Do not include an objective statement.
  • Do not include jobs you had more than 15 – 20 years ago.
  • Separate sentences with a single space, not a double space.
  • Instruct the reader to visit your LinkedIn profile. (g., Link the phrase “Read more in my LinkedIn profile.” to your profile.)

 

When it comes to your cover letter, which I recommend you always include in the body of your email, make it short and straightforward. A cover letter’s sole function is to motivate the reader to read your resume; therefore, think like a marketer.

 

Dear Nick:

 

I am responding to your posting for an Outbound Call Centre Director. 

 

I can offer:

 

  • Twelve years of operational call centre management experience in various sales-centric call centres. (average team size 45)
  • Comfortable achieving annual sales targets between $25 – $35 million, selling non-tangible financial products.
  • Customer Service Professional Network advisory board member since 2015.
  • Certified Financial Planner (CFP)
  • Five9 certified
  • Bilingual (French, English)

 

Att. resume.

 

Sincerely,

 

Vincent Palermo

 

  • Brevity in your verbal communications

“Brevity is the best recommendation of speech, whether in a senator or an orator.” — Marcus Tullius Cicero

 

Interviews usually last between 30 and 60 minutes; therefore, you do not want to waste valuable time talking about irrelevant details. An interview is not the time to give TMI! I have rejected candidates based on TMI more than once.

 

Answer your interviewer’s questions as concisely as possible. If your interviewer wants to know more, they will ask for clarification or follow-up questions.

 

“What is your salary expectation?”

 

WRONG: “My salary expectation is between $75,000 and $85,000. However, I am flexible.”

 

RIGHT: “$80,000”

 

Candidates who get straight to the point are more attractive to recruiters and hiring managers strapped for time. As attention spans shorten, concise communication benefits your job search and career.

_________________________________________________________

 

Nick Kossovan, a well-seasoned veteran of the corporate landscape, offers “unsweetened” job search advice. You can send Nick your questions to artoffindingwork@gmail.com.

Business

Japan’s SoftBank returns to profit after gains at Vision Fund and other investments

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TOKYO (AP) — Japanese technology group SoftBank swung back to profitability in the July-September quarter, boosted by positive results in its Vision Fund investments.

Tokyo-based SoftBank Group Corp. reported Tuesday a fiscal second quarter profit of nearly 1.18 trillion yen ($7.7 billion), compared with a 931 billion yen loss in the year-earlier period.

Quarterly sales edged up about 6% to nearly 1.77 trillion yen ($11.5 billion).

SoftBank credited income from royalties and licensing related to its holdings in Arm, a computer chip-designing company, whose business spans smartphones, data centers, networking equipment, automotive, consumer electronic devices, and AI applications.

The results were also helped by the absence of losses related to SoftBank’s investment in office-space sharing venture WeWork, which hit the previous fiscal year.

WeWork, which filed for Chapter 11 bankruptcy protection in 2023, emerged from Chapter 11 in June.

SoftBank has benefitted in recent months from rising share prices in some investment, such as U.S.-based e-commerce company Coupang, Chinese mobility provider DiDi Global and Bytedance, the Chinese developer of TikTok.

SoftBank’s financial results tend to swing wildly, partly because of its sprawling investment portfolio that includes search engine Yahoo, Chinese retailer Alibaba, and artificial intelligence company Nvidia.

SoftBank makes investments in a variety of companies that it groups together in a series of Vision Funds.

The company’s founder, Masayoshi Son, is a pioneer in technology investment in Japan. SoftBank Group does not give earnings forecasts.

___

Yuri Kageyama is on X:

The Canadian Press. All rights reserved.

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Trump campaign promises unlikely to harm entrepreneurship: Shopify CFO

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Shopify Inc. executives brushed off concerns that incoming U.S. President Donald Trump will be a major detriment to many of the company’s merchants.

“There’s nothing in what we’ve heard from Trump, nor would there have been anything from (Democratic candidate) Kamala (Harris), which we think impacts the overall state of new business formation and entrepreneurship,” Shopify’s chief financial officer Jeff Hoffmeister told analysts on a call Tuesday.

“We still feel really good about all the merchants out there, all the entrepreneurs that want to start new businesses and that’s obviously not going to change with the administration.”

Hoffmeister’s comments come a week after Trump, a Republican businessman, trounced Harris in an election that will soon return him to the Oval Office.

On the campaign trail, he threatened to impose tariffs of 60 per cent on imports from China and roughly 10 per cent to 20 per cent on goods from all other countries.

If the president-elect makes good on the promise, many worry the cost of operating will soar for companies, including customers of Shopify, which sells e-commerce software to small businesses but also brands as big as Kylie Cosmetics and Victoria’s Secret.

These merchants may feel they have no choice but to pass on the increases to customers, perhaps sparking more inflation.

If Trump’s tariffs do come to fruition, Shopify’s president Harley Finkelstein pointed out China is “not a huge area” for Shopify.

However, “we can’t anticipate what every presidential administration is going to do,” he cautioned.

He likened the uncertainty facing the business community to the COVID-19 pandemic where Shopify had to help companies migrate online.

“Our job is no matter what comes the way of our merchants, we provide them with tools and service and support for them to navigate it really well,” he said.

Finkelstein was questioned about the forthcoming U.S. leadership change on a call meant to delve into Shopify’s latest earnings, which sent shares soaring 27 per cent to $158.63 shortly after Tuesday’s market open.

The Ottawa-based company, which keeps its books in U.S. dollars, reported US$828 million in net income for its third quarter, up from US$718 million in the same quarter last year, as its revenue rose 26 per cent.

Revenue for the period ended Sept. 30 totalled US$2.16 billion, up from US$1.71 billion a year earlier.

Subscription solutions revenue reached US$610 million, up from US$486 million in the same quarter last year.

Merchant solutions revenue amounted to US$1.55 billion, up from US$1.23 billion.

Shopify’s net income excluding the impact of equity investments totalled US$344 million for the quarter, up from US$173 million in the same quarter last year.

Daniel Chan, a TD Cowen analyst, said the results show Shopify has a leadership position in the e-commerce world and “a continued ability to gain market share.”

In its outlook for its fourth quarter of 2024, the company said it expects revenue to grow at a mid-to-high-twenties percentage rate on a year-over-year basis.

“Q4 guidance suggests Shopify will finish the year strong, with better-than-expected revenue growth and operating margin,” Chan pointed out in a note to investors.

This report by The Canadian Press was first published Nov. 12, 2024.

Companies in this story: (TSX:SHOP)

The Canadian Press. All rights reserved.

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RioCan cuts nearly 10 per cent staff in efficiency push as condo market slows

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TORONTO – RioCan Real Estate Investment Trust says it has cut almost 10 per cent of its staff as it deals with a slowdown in the condo market and overall pushes for greater efficiency.

The company says the cuts, which amount to around 60 employees based on its last annual filing, will mean about $9 million in restructuring charges and should translate to about $8 million in annualized cash savings.

The job cuts come as RioCan and others scale back condo development plans as the market softens, but chief executive Jonathan Gitlin says the reductions were from a companywide efficiency effort.

RioCan says it doesn’t plan to start any new construction of mixed-use properties this year and well into 2025 as it adjusts to the shifting market demand.

The company reported a net income of $96.9 million in the third quarter, up from a loss of $73.5 million last year, as it saw a $159 million boost from a favourable change in the fair value of investment properties.

RioCan reported what it says is a record-breaking 97.8 per cent occupancy rate in the quarter including retail committed occupancy of 98.6 per cent.

This report by The Canadian Press was first published Nov. 12, 2024.

Companies in this story: (TSX:REI.UN)

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