From Ad Contrarian Bob Hoffman’s latest newsletter
We haven’t heard much from the “TV Is Dead” imbeciles recently, so I thought a little update would be appropriate. First some background.
The concept that the TV-Is-Deadheads never quite seemed to understand is that there’s a difference between consumer behaviour and industry shit fights. The fact that broadcast tv and cable tv and satellite tv and internet-delivered tv were fighting over share meant less than nothing to consumers. Consumers like to sit on their asses and watch television. That’s all there is to know about the subject.
But the Deadheads saw the eroding share of broadcast tv and knee-jerked that into “TV Is Dying.” Whether the signal gets to peoples’ tv sets by electromagnetic waves, underground wires, satellite pulses, web streaming, carrier pigeons or rowboats is of no interest to them. As long as it’s simple to use, entertaining, and cheap, they’ll watch (Although advertising has become so horrible lately people are willing to pay way more than imagined to avoid it).
Even in an environment in which streaming is gobbling up share, over the air broadcast is still dominating. According to Nielsen…
– The average adult spent 4 hours and 30 minutes a day watching traditional tv in Q2 2020.
– The average adult spent 1 hour and 6 minutes on streaming. The growth of streaming has been quite substantial and impressive, but it still constitutes only 25% of video viewing.
– Remarkably, streaming services (Amazon Prime, Apple TV, Disney+, HBO, Hulu, and Sling) bought over a quarter billion dollars of ad time on traditional tv in the past 12 months to promote their products. That’s gotta tell you something.
Regardless of who wins the internecine battle of delivery systems, one thing is clear. People love tv and reports of its death have been greatly exaggerated. – h/t Lara Bracken
Doug Ford gives thumbs up to media in a question about covid being a hoax
A $21M federal wage subsidy program helped pump Postmedia’s balance sheet to a $13.5M profit in Q4, but its annual report saw its deficit increase to $16.2M as of Aug. 31, compared with $6.3M in fiscal 2019. Revenue, mostly from advertising, print circulation and digital services, dropped nearly 18 percent for the full year to $508.4M. – The Canadian Press
Illusion: The Fear is the story of Valécia Pepin’s harrowing struggle to free herself from the grip of her pimp, who attempts to reassert control. It had its debut at the Edmonton Short Film Festival on the weekend. – Andrea Huncar, CBC Edmonton
Lay-offs at Hong Kong TV station stoke concerns over media freedom – Reuters Canada
HONG KONG (Reuters) – A Hong Kong television station said on Tuesday about 100 staff were “affected” by a shake-up as it seeks to control costs and remain competitive in a challenging economic environment, a move that has re-ignited worries over media freedom in the city.
Local media said 40 workers had been laid off from i-Cable, including the entire team from the station’s award-winning investigative section News Lancet.
“In the face of daunting challenges, the group has devoted to adopting various measures to explore new business opportunities for competitiveness enhancement and sustainable development,” the station said in a statement, adding that about 100 positions of the group’s 1,300 staff would be affected.
“Under this circumstance, after a comprehensive review, it was unavoidable for the group to carry out an organizational restructure of various departments.”
The pay TV station did not say how many had been sacked.
Wong Lai-ping, deputy chief of the station’s China News team, which covers human rights on the mainland and reported from Wuhan province on the coronavirus outbreak, told reporters she was among those laid off. Ten other members of the team had resigned in protest against the lay-offs, she added.
i-Cable journalists told Reuters the lay-offs had prompted the heads of the station’s China News, Hong Kong General News, Finance News and Editing desk to resign.
Yau Ting-leung, 22, a journalist from the News Lancet segment who said he was fired after about six months with the company, said he was sceptical of the reason behind the decision.
“It’s definitely media censorship. It’s a pity they sacked the entire team. There aren’t many TV investigative news programmes in Hong Kong,” Yau said.
i-Cable told Reuters it had no comment when asked about reports of censorship.
The Hong Kong Journalists’ Association said it was watching the situation closely as media have already come under pressure in the wake of a new national security law introduced by Beijing on its freest city on June 30.
“This time the whole ‘News Lancet’ team of Cable News was laid off and the team has often reported against/on the police or the regime in the past year,” HKJA said in a statement.
i-Cable was founded in 1993 and is now owned by David Chiu, chairman and CEO of Far East Consortium.
Reporting By Sharon Tam, Jessie Pang; Yanni Chow; Clare Jim, Donny Kwok, Joyce Zhou; Writing by Anne Marie Roantree; Editing by Raju Gopalakrishnan
Julie Courtemanche gets a bigger gig at V7 Media – Media In Canada
Session 1 of Media and Journalism track of 3rd Virtual Global WHO Infodemic Conference – World Health Organization
World Health Organization (WHO) and BBC Media Action and Internews,are pleased to invite you to participate in the media and journalism track of the 3rd Virtual Global WHO Infodemic Conference entitled “Whole-of-Society
Challenges and Solutions to Respond to Infodemics.” The WHO defines an Infodemic as “an overabundance of information – some accurate and some not – occurring during an epidemic, making it hard for people to find trustworthy
sources and reliable guidance when it is most needed.
The objective of the conference is to bring together all segments of society to find a truly multi-sectorial approach to managing Infodemics. Your media and journalism experience is needed to help ‘repair’ and ‘prepare’ the
media’s response to the Infodemic. No matter your role in the media industry, your opinion can help shape the future of journalism during the next pandemic.
Topic: The Challenge: Infodemics & the Media – learning from the past
Date: 2 December 2020 14:00 – 16:00 CET
Your participation in this session will help identify challenges and lessons learned
from the 2020 Infodemic.
Part 1 (14:00 – 15:00 CET) is a roundtable discussion between global leaders in media and journalism.
- Hussein Al Sharif, Maharat Foundation (Lebanon)
- Imogen Foulkes, Geneva Correspondent, BBC (Switzerland)
- Asha Mwilu, Founder and editor at large at Debunk Media (Kenya)
- Palagummi Sainath, People’s Archive of Rural India (India)
- Moderator: Ida Jooste, Internews
Part 2 (15:00 – 16:00 CET) will include invitation only “Repair Cafe” breakout sessions. Participants (you) will be randomly chosen to participate through separate calendar invites.
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