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Ottawa to ban e-cigarette ads in bid to curb youth vaping use – The Globe and Mail

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The federal government is planning to ban e-cigarette promotions from convenience stores, public transit and all social-media platforms in response to a major rise in teen vaping and fears of health risks.

But the proposed new rules it announced on Thursday do not restrict the sale of flavoured e-cigarette products.

The move comes in response to months of increasing pressure to crack down on the vaping industry, which heavily promotes its products in stores, other public places and online. Social media are rife with ads and promotions from vaping companies.

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A recent Globe and Mail investigation found that many e-cigarette companies use Instagram, Facebook and other platforms to post about their products and sponsor product giveaways, and hire paid influencers. Many of those activities, such as the use of influencers, are already illegal under current federal vaping rules, and health organizations said a blanket advertising ban would be necessary.

The plan announced on Thursday is the first new measure to address the rise in youth vaping. Last week, Prime Minister Justin Trudeau instructed Health Minister Patty Hajdu in her mandate letter to restrict vaping promotions and look at “additional measures.”

Ottawa now faces pressure to regulate e-cigarette flavours. Members of Canada’s vaping industry oppose a ban or restrictions on flavours, saying they are an essential component in attracting existing adult smokers. But health organizations cite flavours as the key driver of youth vaping, and say rules designed to stop the promotion of candy, dessert and other varieties that could appeal to teens aren’t working.

New figures released by Health Canada on Thursday show the number of students in Grades 7 to 12 who say they vaped in the past month doubled in 2018-19 compared with 2016-17. One in five students reported vaping in the previous 30 days, the new survey said.

Rob Cunningham, senior policy analyst at the Canadian Cancer Society, said the new measures are strong and that the ban on social-media ads would help curb ads aimed at young people.

“They will have a significant impact to reduce youth exposure to vaping promotions and, as a result, reduce youth vaping,” Mr. Cunningham said.

Under the proposed changes, vaping promotions would be permitted only in specialty vape shops for adults. Online promotions would also be limited to websites that restrict access to minors, although it’s unclear how this would be enforced. The new rules are subject to a 30-day comment period, after which the government can finalize them.

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Flory Doucas, co-director of the Quebec Coalition for Tobacco Control, said she was encouraged by the crackdown on promotions. But she questioned why the government didn’t also regulate flavoured e-cigarettes.

“How much more time is required for this?” she said.

Ms. Hajdu’s office said new rules are expected in the coming months on flavoured e-cigarette products and nicotine concentrations.

Eric Gagnon, head of corporate and regulatory affairs with Imperial Tobacco Canada Ltd., said the government “needs to find a way to at least allow a dialogue with adult smokers.” Mr. Gagnon said the company wants to be able to indicate on e-cigarette products that they are less harmful than traditional cigarettes. Health Canada is considering whether to allow e-cigarette companies to use such claims.

He added that banning e-cigarette flavours would be “ridiculous” because adults want them, too.

In an e-mailed statement, Juul Labs Canada said it “supports Health Canada’s efforts to strike the right regulatory balance” for keeping products away from youth.

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Darryl Tempest, executive director of the Canadian Vaping Association, which represents specialty vape shops, said the organization supports the advertising restrictions. But he added that he doesn’t think flavoured products should be banned, saying they are not responsible for youth uptake and that many adult smokers like them.

A recent survey conducted by Smoke-Free Nova Scotia found 96 per cent of 16- to 18-year-olds who vaped said they preferred flavoured products. Nearly half of the 16- to 24-year-olds surveyed said they would likely stop vaping if flavours were eliminated.

Enforcement of the new rules could pose a challenge. In a letter sent on Thursday to the vaping industry and posted on its website, Health Canada said a recent enforcement blitz found more than 80 per cent of specialty vape shops sell and promote products in ways that violate federal rules.

The most common infractions include promoting flavours that could appeal to young people, including candy or desserts, and the use of testimonials or endorsements. Federal law defines testimonials as the use of people, animals or characters.

Inspectors seized more than 80,000 units of non-complaint products, the letter said.

“This level of non-compliance is unacceptable,” wrote Krista Locke, director-general of the consumer products and controlled substances directorate at Health Canada.

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Vaping-related illnesses have been in the spotlight recently amid accusations the makers of the products are targeting them at youth. Dr. James MacKillop outlines some strategies to use at home in conversations with your children about vaping. MacKillop is the director of the Peter Boris Centre For Addictions Research and co-director of the Michael G. Degroote Centre For Medicinal Cannabis Research. The Globe and Mail (staff)

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Amazon rejects plea to stop selling taxi roof signs as cab scam spreads across Canada

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After a long day at a work event in July, Kathryn Kozody was relieved when she spotted a car with a lit-up taxi sign.

She thought it was odd when the driver told her she’d have to pay her fare with a debit card. Still, a tired Kozody hopped in the car.

“I was like, ‘Fine, it’s kind of weird, but let’s go home,'” said Kozody, who lives in Calgary.

Nothing else seemed off — until the next day when she discovered that almost $2,000 was missing from her bank account. On top of that, her debit card had someone else’s name on it.

Kozody concluded that the taxi driver was a fraudster who, during the debit card transaction, recorded her PIN, stole her card and handed her back a fake.

“I started freaking out,” she said. “It’s terrifying when they have your debit card.”

It took Kozody about two weeks to get her money back from her bank, and she’s still rattled by the experience.

 Kathryn Kozody standing on the street
The day after taking what she thought was a ride in a taxi, Kathryn Kozody of Calgary found out someone had withdrawn almost $2,000 from her bank account. (James Young/CBC News)

“It really felt like an invasion of privacy and a violation to be a victim of this scam,” she said. “I really don’t want it to happen to anybody else.”

The taxi scam isn’t new; Toronto and Montreal have been seeing it for years. But the crime is becoming more widespread.

This summer, police in Calgary, Edmonton and at least five cities in southern Ontario, including Kingston and Ottawa, posted warnings online that they had received multiple reports of the scam.

Police and the Canadian Taxi Association say the fraudsters have a helping hand: with the click of a button, they can purchase a generic — but official looking — taxi roof sign on e-commerce sites like Amazon.

A Facebook post by the Edmonton Police.
Edmonton Police posted this alert on Facebook in July, warning people about an ongoing taxi scam. The city’s police department says that it received about 10 reports of the scam that month. (Edmonton Police/Facebook )

The taxi association has asked Amazon, by far Canada’s most popular online shopping site, to stop making the roof signs so easily available.

“They do have a moral responsibility to at least sell the signs to individuals that are properly licensed,” said association president Marc André Way.

However, the U.S.-based company continues to sell the product to all customers.

“These lights are legal to sell in Canada,” Amazon told CBC News in an email.

‘Eye-popping’ numbers

The taxi scam has several variations but typically ends the same way: the victim pays with a debit card, then the scammer secretly steals it and hands the victim a similar but fake card. Shortly thereafter, money disappears from the victim’s account.

Ron Hansen, deputy chief of police in Sarnia, Ont., said his department received 12 reports of the scam in July, with one victim losing $9,900.

Toronto police report that since June 2023 the department has received 919 reports of the taxi scam, totalling $1.7 million in losses.

Jessica Chin King standing on the street.
Jessica Chin King of Toronto said after a recent cab ride, she got a suspicious activity alert from her bank. She learned $600 had been withdrawn from her account. (Craig Chivers/CBC)

The numbers are “eye-popping,” said Toronto police detective David Coffey.

“When they do get a victim, they are quick to go right into the bank accounts. They’re quick to empty them out.”

Jessica Chin King of Toronto said just 15 minutes after a recent cab ride, she got a suspicious activity alert from her bank. Turns out, $600 had been withdrawn from her account.

“I was like, ‘Wow, I can’t believe that just happened.’ I was in shock,” said Chin King, whose bank later reimbursed the cash.

She said she too was fooled by the taxi sign atop the car.

“I was in the car with somebody who wasn’t a taxi driver. Anything could have happened,” she said. “I was thankful that it was only my bank [account] that was compromised.”

Taxi light for $35 on Amazon

CBC News bought a taxi sign from Amazon for $35. It has a magnetic strip on the bottom, so it easily sticks to the top of a car.

To power the light, an attached wire can be run through the driver’s window and plugged into the car’s auxiliary power outlet, also known as the cigarette lighter outlet.

The taxi association says licensed taxi drivers typically get their roof signs from speciality suppliers, and they are hardwired to the car — not powered via the cigarette lighter.

“When you see that … it’s obvious that it’s not a legitimate taxi,” said Way, the association president.

Last month, Way sent Amazon a letter on behalf of the Canadian Taxi Association, asking it to stop selling the product.

“This is not a safe, practical way to distribute the trusted ‘Taxi’ signs,” he wrote.

A yellow taxi sign with an attached wire.
CBC News ordered this $35 taxi sign on Amazon. The attached wire can be run through the driver’s window and plugged into the car’s auxiliary power outlet, while the lights for licensed drivers are hardwired into the vehicle. (Sophia Harris/CBC News)

But Amazon told Way — and CBC News — the signs will remain on its site, because the company isn’t breaking any rules.

“It’s going to be quite difficult, I think, for anyone to stop Amazon from selling a product that is perfectly legal to sell,” said Toronto criminal lawyer, Daniel Goldbloom. “It’s true that these taxi signs can be used to commit scams, but kitchen knives can be used to commit murder — and we don’t stop retailers from selling those.”

But Way isn’t giving up hope.

He says the taxi association also plans to ask other online retailers, such as Temu and eBay, to stop selling the taxi signs and will lobby provincial governments for legislation that regulates the sale of the product.

However, Coffey said he believes the best way to fight the taxi scam is to educate people about it.

“Never, never give another person control of your debit card,” the detective said.

Victims Chin King and Kozody also want to spread the word.

“The more people know, the less likely it is to happen again to somebody else,” Kozody said.

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The Bonding Stages

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You Can Minimize the Odds of Being Ghosted

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When job seekers complain about being ghosted—a form of silent rejection where candidates hear nothing after submitting an application or having been interviewed—I wonder if they’re unaware of the changes in social norms and mannerisms. Do they not know that social norms and the workplace are intertwined? Since the advent of social media, manners, courtesy, and empathy have significantly diminished.

If there’s one thing job seekers can be certain about, they’ll be ghosted multiple times throughout their job search. It wouldn’t be a stretch to say ghosting candidates has become a norm. It’s worth pointing out that companies don’t ghost candidates; the company’s employees ghost candidates. When the recruiter or hiring manager is of a generation that finds ghosting an acceptable way to terminate a relationship, romantic or otherwise, it shouldn’t come as a surprise when they ghost candidates.

 

Bad News: You can’t change or control other people’s behaviour.

 

Good News: You can take proactive steps to minimize—as with all human interactions, there are no guarantees—the chances of being ghosted.

 

Build a strong relationship. Focus on being likeable.

Understandably, hiring managers—recruiters less so since they won’t be working with the candidate—look to hire candidates they can envision getting along with; hence, most job seekers would significantly boost their chance of job search success by focusing more on being likable.

By likable, I mean being pleasant, respectful, and expressing genuine interest in the company and the role. I’ve yet to meet a hiring manager who hires candidates they don’t like. As I’ve mentioned in previous columns, likeability supersedes your skills and experience. Most job seekers don’t focus enough on being likeable.

The stronger the relationship (read: bond) you establish with the recruiter or hiring manager, the more likely they won’t ghost you. From your first interaction, focus on creating a rapport beyond just transactional communication.

Personalizing your correspondence can make a significant difference. Use the hiring manager’s name instead of a generic ‘To Whom It May Concern.’ Find commonalities such as place of birth, hobbies, schools attended, associations you belong to, favourite restaurants, and people you know.

 

Avoid appearing confrontational.

Anyone reading this can relate to the number one reason why people ghost: to avoid confrontation. Today, many people feel entitled, resulting in job seekers being frustrated and angry. You only need to scroll through LinkedIn posts and comments to see that bashing employers has become an unproductive trend. Hence, it’s likely that a candidate will become confrontational if told they don’t get the job.

Smile throughout your interview! Avoid appearing desperate! My best interviews have been those in which I was nonchalant; I was indifferent to whether or not I got the job. In addition to being a turn-off, showing signs of desperation will raise questions about how you’ll react if told you don’t get hired.

Lastly, tell your interviewer how much you enjoyed talking with them and that you look forward to hearing back.

 

  • “I really enjoyed our conversation, Khloe. Thank you for taking the time to meet with me. I look forward to hearing your hiring decision.”
  • “Either way, please call or email me to let me know about my application status.”

 

You’re more likely to receive a response by asking explicitly for communication.

 

Earn your interviewer’s respect.

People tend not to ghost someone they respect.

Respect must be earned, starting with one of life’s golden rules: Treat others how you want to be treated. In other words, give respect to get respect.

Throughout your job search, be professional and courteous. Respond promptly to emails and calls and thank people for their time. Approaching recruiters and hiring managers politely and professionally improves your chances of being treated similarly.

 

Ask for advice, not feedback.

Asking for advice encourages communication. As your interviewer is wrapping up the interview, mention that you’d welcome their advice. “Given your extensive background in project management, any advice you may have for me wanting to advance my career would be greatly appreciated.”

Why ask for advice and not feedback? The first problem with asking for feedback is it puts the other person on the spot. The second problem is feedback can lead to disagreement, hurt feelings, or defensiveness, a common reaction resulting in confrontation. On the other hand, asking for advice is asking for guidance and suggestions to achieve a better result. Essentially, you’re acknowledging the other person’s experience and massaging their ego. Do you know anyone who doesn’t like being asked for advice?

 

Send a thank you note.

Sending a thank you note expressing appreciation for the interview and the insights you gained reinforces your interest and keeps the lines of communication open. Conclude with a forward-looking statement, encouraging the recipient to respond.

 

  • “I look forward to hearing from you regarding the next steps.”
  • “I look forward to staying in touch.”

 

Job searching aside, direct, open, and honest communication—say what you mean, mean what you say—which I highly value, has become rare, which explains the prevalence of ghosting. When you’re ghosted, assume the company isn’t enthusiastic about hiring you. Silence may be golden in some things, but ghosting is not one of them.

_____________________________________________________________________

 

Nick Kossovan, a well-seasoned veteran of the corporate landscape, offers “unsweetened” job search advice. You can send Nick your questions to artoffindingwork@gmail.com.

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