Toronto, ON — FOR IMMEDIATE RELEASE – Funko, the global leader in pop culture collectibles, has revealed a new distribution collaboration with Kroeger Marketing, naming the company as Funko’s wholesale distributor for the Canadian market, effective January, 2026. This exciting collaboration arrives at a moment when the collectibles market is booming, driven in part by “kidult” consumers, adults who are increasingly embracing high-quality, entertainment-driven products that blend nostalgia with contemporary fandoms.
This Canadian market collaboration with Kroeger Marketing opens new opportunities for all retailers to engage with Funko’s dynamic lineup, combining classic favourites with brand-new releases set to make 2026 a landmark year for collectors across Canada.
Funko’s 2026 lineup is designed to capture the “kidult” audience, combining classic favourites with exciting new releases. Kroeger Marketing’s Canadian distribution network ensures that retailers throughout the country can meet this growing customer demand efficiently and effectively.
As Funko prepares for a blockbuster 2026 entertainment lineup, Kroeger Marketing will play a pivotal role in ensuring product availability, market reach, and streamlined access for retailers across Canada. With decades of experience and a reputation as a trusted leader in the Canadian toy and collectibles landscape, Kroeger Marketing is strongly positioned to elevate Funko’s presence nationwide.
“We’re thrilled to team up with Kroeger Marketing to strengthen Funko’s presence and reach across Canada,” said Jaron Carson, Sales Director, Funko. “This collaboration represents an exciting opportunity to grow our footprint and bring even more fans the unique, entertaining, and collectible experiences they love.”
“Funko has long been a beloved part of pop culture, and we’re excited to serve as their distributor in Canada beginning in 2026 and beyond,” said Rubin Beige, co-CEO of Kroeger Marketing.
“By combining Kroeger Marketing’s distribution expertise with Funko’s exciting portfolio,” added Grant Chapman, COO, “we look forward to delivering a bigger, more immersive Funko experience for collectors and retailers nationwide.”
Kroeger Marketing will begin soliciting new Funko orders effective January 2026, ensuring a smooth and uninterrupted experience for retail partners while opening the door to new opportunities as Funko “turns the table” in Canada with refreshed distribution momentum. Retailers seeking more information or interested in connecting with Funko’s new Canadian distribution team can contact Kroeger Marketing at [email protected] , who will serve as the primary point of communication moving forward.
For more information, including product inquiries, please visit: https://kroegerinc.com/
About Kroeger Marketing
Kroeger Marketing is a North American wholesale distributor of top-branded toys, games, puzzles, arts & crafts, and Halloween products. With a 50+ year legacy, the company is committed to serving retailers across Canada and expanding its presence in North America.
About Funko
Funko is a leading global pop culture lifestyle brand, with a diverse collection of brands, including Funko, Loungefly, and Mondo, and an industry-leading portfolio of licenses. Funko delivers industry-defining products that span vinyl figures, micro-collectibles, fashion accessories, apparel, action toys, high-end art, music collectibles, among others, many of which are at the forefront of the growing Kidult economy. Through these products, which include the iconic original Pop! line, Bitty Pop!, and Pop! Yourself, Funko inspires fans across the globe to express their passions, build community, and have fun. Founded in 1998 and headquartered in Washington state, Funko has offices, retail locations, operations, and licensed partnerships in major consumer geographies across the globe. Learn more at Funko.com, Loungefly.com, MondoShop.com, and follow us on TikTok, X, and Instagram.
