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Google keeps Android ad tool into at least 2024, exploring other options

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Alphabet Inc’s Google on Wednesday said it would keep alive for at least two years a tracking technology on its Android phones that is relied upon by advertisers, easing speculation about its plans after Apple Inc frustrated the ad industry by restricting a similar tool.

Google said it would give “substantial notice” before axing what is known as AdId. But it will immediately begin seeking feedback on its proposed alternatives, which Google said aim to better protect users’ privacy and curb covert surveillance.

Advertisers, app makers and hundreds of small ad tech companies had expected changes to AdId after Apple last April forced software makers to seek user permission to track behavior across multiple apps through its comparable tool, called IDFA.

Facebook owner Meta Platforms Inc said this month it expects to lose $10 billion in ad sales this year due to Apple’s change, one of a number of companies that have reported hits from the move. IDFA and AdId help in determining relevant ads and identifying subsequent purchases. But as users declined tracking, advertisers pared spending.

Google and Apple, which make the dueling operating systems used in most of the world’s smartphones and tablets, have faced pressure over the past few years from regulators and new laws to give users greater control over the data apps collect.

Google said it would work with app makers such as Snap Inc and Activision Blizzard Inc to design tools that support targeting ads and logging clicks while limiting access to personal information.

An earlier move by Google to eliminate tracking technology in its Chrome browser by the end of 2023 led some of the company’s ad tech rivals to complain to competition authorities.

Last week, Google finalized a deal to have the U.K. antitrust regulator monitor the Chrome project. Google said it would apply the agreement’s principles, including treating itself the same as any rival, to the Android work.

 

(Reporting by Paresh Dave; Editing by Leslie Adler)

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Wordle game help: 5-letter words with 'AME' in the middle – Dot Esports

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Since its October 2021 release, Josh Wardle’s Wordle seems to have become the internet’s most popular word game.

Each day, a new five-letter word is the answer to the challenge, and players need to guess it in up to six tries. The word is the same for all players on the same calendar day and there are no clues but the letters themselves, which change colors depending on where they are in the word—and if they are in the word at all.

While Wordle may be a simple challenge on most days, there are times when you could get stuck. Maybe you found two or three letters, but you have no idea what your next guess should be, either because you can’t remember any words with that specific combination or because there are too many options to choose from. If that is the case today and all you have is “AME” right in the middle of the word, you can check the list below for inspiration.

Five-letter words with “AME” in the middle to try on Wordle

  • CAMEL
  • CAMEO
  • CAMES
  • DAMES
  • FAMED
  • FAMES
  • GAMED
  • GAMER
  • GAMES
  • GAMEY
  • HAMES
  • KAMES
  • LAMED
  • LAMER
  • LAMES
  • MAMEE
  • MAMEY
  • NAMED
  • NAMER
  • NAMES
  • RAMEE
  • RAMEN
  • RAMET
  • SAMEK
  • SAMEY
  • TAMED
  • TAMER
  • TAMES
  • WAMES
  • YAMEN

There are not that many options, but you will still need to narrow down the list to get the answer right. The first thing you can do is check all the letters that appear gray in your previous guesses, then eliminate all words that contain any of them. A second tip is to avoid plural forms. They are valid guesses if you need them, but Wordle will never pick a plural form as the answer to the daily puzzle.

If you’re still unsure and don’t want to wait until Wordle resets at midnight local time, you can always look up the answer to today’s puzzle (which we update around 12am CT) to avoid losing your streak.

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New LoL champion Bel'Veth is a transforming Void nightmare – PCGamesN

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The next champion coming to League of Legends is a powerful, menacing empress from deep within the heart of the Void. Bel’Veth, who Riot Games calls a ‘God of Oblivion,’ has debuted in her official cinematic trailer, and she is a terrifying and Lovecraftian monster capable of mimicking human features – but only as a lure, since her primary motivation is to consume everything and everyone.

The cinematic, which you can view below, begins with Daughter of the Void Kai’Sa alighting in the ruined city of Belveth, which is now completely overgrown with eerily luminescent Void flora. Led by a toy ship carried aloft by glowing butterflies, Kai’Sa enters a natural chamber – only to discover the walls are alive with Void-infused, skeletal arms.

Bel’Veth approaches her from a rift that opens behind Kai’Sa. “I am everything the Void has consumed,” she says ominously, striding forward. Bel’Veth is tall, and shrouded with a cape that wraps around her in tight layers. Two huge horns emerge from a piece of armour on her upper back. “Just as I devoured this city, I will devour your world.”

Here’s the cinematic.

Kai’Sa’s attacks are useless against Bel’Veth, whose face begins to peel apart to reveal a glowing fungal flower… which is positioned over her true face. It’s revealed as Bel’Veth’s cape opens: a monstrous maw lined with razor-sharp teeth. Terrifying.

You can read more about Bel’Veth’s background in the short story Pinwheel, written by Jared Rosen. It’s available on the official League of Legends site.

Leaks suggest Bel’Veth is an ability power/attack damage hybrid jungler champion, with her ultimate ability being her transformation into her ‘true’ Void form. However, none of that’s been confirmed yet, as Bel’Veth has yet to appear on the Leage of Legends PBE.

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Experience Parallel Search Capabilities on the HUAWEI Mate Xs 2 with Petal Search – Canada NewsWire

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Adapting to the always-on lives of today’s consumers, Petal Search allows users to double their efficiency experience a new layout of a search engine.

With Petal Search now optimised for foldable screens, users can search for an array of topics ranging from news, apps, shopping, nearby services, and many more on the 7.8-inch True-Chroma foldable display of the new HUAWEI Mate Xs 2. With one tap on the search bar, the Parallel Search function is automatically activated as details of the search is smoothly displayed across both screens in a dual-window layout. This interactive design allows users to multitask on larger screens improving efficiency even during leisure browsing.

Petal Search provides consumers with the Parallel Search function, allowing different portions of the search services that the consumer is using to be displayed on both screens at the same time. Valuable information will be doubled, complicated operations will be reduced by half, and the efficiency will be improved by 100%.

Parallel Search allows users to instantly view search results on one screen while still scrolling through for further options on the other. For example, scroll through nearby food options on one screen, while displaying detailed information of a selection option on the other, deals, menu, food photos , reviews, ordering online, etc. With such a versatile layout, consumers are able to experience a smooth and efficient browsing experience.

With online shopping being the go-to for most, research shows that roughly 51% of consumers visit up to 4 sites before deciding to purchase a product (Source: People Comparison Shop).  To aid consumers in their search, the new search function can display product details all on one page allowing easy comparison between 2 items. Furthermore, Petal Search allows users to run 2 search services simultaneously, such as video-streaming apps on one screen of the HUAWEI Mate Xs 2 while reading up on the latest news on the other.

All-In-One Search for an immersive search experience

With Petal Search’s Parallel Search function, consumers are able to choose between 2 different viewing modes. With the dual-window mode, consumers view different parts of the search on each screen increasing efficiency. Or if consumers require a better view, single-window mode provides a larger view for a more immersive search experience.

Enjoy an immersive search experience on the large screen of the new HUAWEI Mate Xs 2 with Petal Search’s All-In-One Search. By partnering up with over 3,000 top e-commerce, travel and local merchants, Petal Search optimizes shopping, travel and more than 20 other vertical search categories for users to search from.

Experience true search power when it comes to leisure. Find interesting deals, compare items and prices and much more without having to open additional tabs, when shopping online with Petal Search. Also plan your next holiday with Petal Search by comparing prices of flights and hotels all on one page. Come and take your search experience to the next level!

Based on Huawei’s 1+8+N all-scenario strategy and the adaptation capability of hardware and software, Petal Search aims to provide users with a seamless and consistent search experience.

To download and experience Petal Search, please visit: https://bit.ly/3rpGYGY

SOURCE Petal Search, Huawei

For further information: Lingling Wang, [email protected]

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