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Google updates its search engine to demote clickbait – IT World Canada

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Google will be making changes to its search engine rankings to promote original content over purely search engine optimized articles that fail to inform and clickbait.

Google dominates the search engine market; according to Statista, it accounted for 83.84 per cent of the global search engine market share in July 2022, dwarfing the runner-up, Bing, with 8.88 per cent. That translated to 86.5 billion visits in June 2022 alone, as reported by Similarweb.

The change will begin rolling out for English users globally starting next week. The full deployment could take up to two weeks and will introduce new site-wide ranking criteria. The search giant says the update will especially affect results related to online education, entertainment, shopping, and tech-related content.

To prepare for the change, Google suggested that creators focus on people-first content, and avoid creating content that’s purely optimized for search engine rankings. In some cases, a piece of content can currently rank high on Google’s search page if it can meet a few of its criteria, even if its quality is poor and uninformative. Google says removing these types of unhelpful content can also help increase a site’s ranking.

In a blog post, the company explained that this is a part of a broader effort to serve content that people expect. Last year, the company revamped its search ranking algorithms with “thousands of updates” based on quality tests. The full list of recommendations can be found on Google’s Blog.

Last year, the company specifically targeted product reviews, a sector rife with poor content. In April 2021, the company updated its search rankings to better promote high-quality, trusted product reviews instead of ones that provide shallow, regurgitated or curated content.

A few key takeaways from the previous update include writing the review from a user perspective, including quantitative analysis, and explaining the differences between the product under review and its competitors. The complete list of guidelines from last year’s update was posted on Google’s Blog.

IT World Canada has reached out to Google for comments and will update the article once it receives a reply.

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There's a hidden folder in Google Photos you likely don't know about – MobileSyrup

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If you use Google Photos to back up and store your pictures, you’ll be pleased — or maybe annoyed — to know there’s a hidden page full of AI photo edits.

I was looking for confirmation regarding how Google Photos stacks bracketed images into HDR files and stumbled on this link that takes you to the ‘Google Photos – Unsaved Creations page.’

This page lists all the Google Photos custom AI-generated edits the app has created over the years. You can delete the images permanently from this area if there’s anything you don’t want, but it’s strange Google hides it from the standard Google Photos interface.

Google has been using AI to make animations and collages out of photos since the app launched, and then in 2018, it added more powerful AI-auto-editing features like HDR bracketing, Colour Pop and more. Some people love these features, and others don’t use them, but it’s interesting to go through the full list of Google-generated images and videos and see how good, or bad the edits to your photos are. And yea, even the embarrassing ones are entertaining.

I’m not sure what makes me laugh more, Colour Popped Chris Meloni or Google grouping funeral flowers with house plants.

It’s quite interesting to go through the list since there are a lot of fun collages that I never really paid attention to and amusing comparison shots of my face over the years. Beyond that, there are also a few cool edits I’ve pulled out as well, so I think it’s worth it for everyone to browse their unsaved photos at least once.

I actually like these Google AI edits quite a bit.

Source: Google Photos support 

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AirPods Pro 2: The Coolest, Cutest Feature Which Nobody Predicted Has Just Leaked – Forbes

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Apple AirPods 2nd generation are spectacularly good. You can read the first review of the new earbuds here on Forbes. But now, out of nowhere, a super-cute feature has appeared.

As mentioned in the review, you can now have your AirPods case engraved with your Memoji, for instance. I didn’t do this because, well, to be honest, my Memoji looks strikingly similar to Apple CEO Tim Cook’s (I guess it’s the hair) and I just wouldn’t want to pick his up by mistake.

I mean, can you imagine? With the Personalized Spatial Audio feature and all, it could be disastrous.

Seriously, it turns out there’s a side effect to engraving that nobody knew about… until now.

Apple AirPods Pro 2nd generation as they’re actually named, allow the user to engrave the case more effectively than before. Not just with a name or something like that but with an Animoji of your choice or your very own Memoji.

But it now turns out that this detail (seriously, only Apple) shows up onscreen when you’re pairing your AirPods Pro 2nd-gen with your iPhone.

Apple has always had this attention to detail: when you pair an Apple Watch with your iPhone, it shows on the screen of the Watch which model and size it is.

Similarly, when you pair your AirPods Pro with your Apple device in the slick, fast pairing procedure, it will show your particular engraving onscreen. How cool is that?

Apple gave the game away on its own website, on the very last part of its page about the new AirPods Pro. Sure, it’s not as important as the improved audio quality, better battery life and audio personalization, but it’s still pretty neat.

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Top Stories: iOS 16.0.2 Bug Fixes, Apple Watch Ultra and AirPods Pro 2 Launch, and More – MacRumors

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Who’s ready for a breather? A flurry of hardware and software releases following Apple’s “Far Out” event earlier this month is finally on a bit of a pause, with the Apple Watch Ultra and second-generation AirPods Pro now making their way into customers’ hands while we have a couple of weeks before the iPhone 14 Plus launches.


This week saw the two major hardware releases, but also an important iOS update addressing some bugs with the latest iPhone models and iOS 16 in general, while the more significant iOS 16.1 update continues through beta testing. Be sure to read on below for details on these stories and more as we continue to explore everything new in Apple’s latest releases.

Apple Releases iOS 16.0.2 With Bug Fixes for iPhone 14 Pro and More

Apple has released iOS 16.0.2 with several bug fixes. Notably, the update addresses an issue with the rear camera shaking and vibrating uncontrollably on the iPhone 14 Pro and iPhone 14 Pro Max.

iOS 16

iOS 16
The software update also addresses an issue with excessive copy and paste permission prompts on all iPhones running iOS 16, an issue where touch input was unresponsive on some iPhone X, iPhone XR, and iPhone 11 displays following hardware service, and more.

Meanwhile, Apple continues to test iOS 16.1, which will include support for Live Activities in third-party apps, a new Clean Energy Charging feature in the United States, availability of Apple Fitness+ without an Apple Watch, support for Matter accessories in the Home app, and more.

Hands-On With the New AirPods Pro 2

Apple’s second-generation AirPods Pro have begun arriving to customers, and we’ve had a chance to go hands-on with the upgraded earbuds.

airpods pro 2 hands on

airpods pro 2 hands on
We’ve also rounded up both written and video reviews of the new AirPods Pro from select media and YouTube channels that had early access for more thorough looks. The reviews tested out sound quality, active noise cancellation, battery life, and more.

Apple Watch Ultra Unboxing and Hands-On

Like the new AirPods Pro, the all-new Apple Watch Ultra is now officially available as the first pre-orders have started arriving.

apple watch ultra 7

apple watch ultra 7
We’ve gone hands-on for an early unboxing and initial impressions, and we’ve rounded up both written and video reviews of the Apple Watch Ultra, which is bigger and better than any other Apple Watch model but isn’t considered to be a “Garmin killer” yet due to a lack of certain features, such as offline maps and recovery metrics for workouts.

Everything New for iPhone in iOS 16.1 Beta 2

Apple this week seeded the second beta of iOS 16.1 to developers and public beta testers. As usual, the latest beta contains a handful of new features, changes, and improvements for the iPhone.

iOS 16

iOS 16
We’ve rounded up everything new in iOS 16.1 beta 2, including a design tweak to the battery percentage icon in the status bar and more, so be sure to check out the list if you install the beta on your iPhone.

YouTuber Actually Tests iPhone 14’s Crash Detection Feature

The new car crash detection feature on all iPhone 14 models is hard to test given that reviewers don’t want to risk physical injuries, but one YouTuber has managed to test the feature in a driverless car.

crash test crash detection

crash test crash detection
Note that the video does not serve as a scientific test of the feature and is in a controlled environment, so it should be considered purely entertainment, but at least we finally have a closer look at the feature out in the wild.

The MacRumors Show: Sara Dietschy Talks iPhone 14 Features

YouTuber and content creator Sara Dietschy joined us this week on The MacRumors Show podcast to talk through our experiences of all of the iPhone 14 and 14 Pro lineup’s new features and more.

The MacRumors Show ft

The MacRumors Show ft
Listen to The MacRumors Show via apps like Apple Podcasts, Spotify, Pocket Casts, Castro, Google Podcasts, or subscribe by copying our RSS feed directly into your podcast player. You can also watch a video version of the podcast on our YouTube channel.

Each week, we publish an email newsletter like this highlighting the top Apple stories, making it a great way to get a bite-sized recap of the week hitting all of the major topics we’ve covered and tying together related stories for a big-picture view.

So if you want to have top stories like the above recap delivered to your email inbox each week, subscribe to our newsletter!

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