Ottawa house sells quickly after social media outreach – The Globe and Mail

2363 Riley Ave., Ottawa, Ont.

Asking price: $699,000 (August, 2022)

Selling price: $698,000 (August, 2022)

Previous selling prices: $449,500 (May, 2018); $369,900 (July, 2013); $159,500 (September, 1999); $155,000 (February, 1992)

Taxes: $4,190 (2022)

Days on the market: Three

Listing agent: Raymond Chin, Coldwell Banker First Ottawa Realty

The action

Homes in Ottawa’s Ridgeview neighbourhood at this price level generally took about four weeks to sell this summer, but this three-bedroom house was snatched up in three days. Realtor Raymond Chin credits minor repairs, attractive staging, a competitive price and social media outreach for the rapid sale.

“It sold for pretty much at asking [price] in little time, which is unusual,” Mr. Chin said.

“We did a lot of marketing on social media, and that’s where the [buyer’s] agent saw us and sent it to their clients.”

What they got

This side-split house was built in 1961 with living space spread across three levels, including a recreation area in the basement.

The main floor is arranged with an updated kitchen, an open dining space and an entertaining area with a fireplace.

There are bathrooms on all three levels. The home also has two rear decks and interior access to the attached garage.

The sale closed September 9.

The agent’s take

“Side-splits are typical for this area, but they don’t make this floor plan any more,” Mr. Chin said.

“It draws a more mature family.”

The 56- by 90-foot lot is also in a family-friendly spot. “It’s a nice, quiet neighbourhood,” Mr. Chin said.

“The location is convenient to the highways and loads of amenities, like grocery stores.”

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