Media
Firstlight Media's cloud-native OTT platform to support new streaming venture Struum – Canada NewsWire
Service backed by Michael Eisner’s Tornante Company; additional investment from Firstlight Media; Firstlight Media using Gen 5 architecture built on Microsoft Azure
TORONTO, Jan. 7, 2021 /CNW/ – Firstlight Media today announced that they are collaborating with the television industry’s newest OTT service, Struum, to deploy their new cloud-native streaming platform that is built on revolutionary Gen 5 architecture.
As part of a longstanding development relationship, Firstlight Media will leverage Microsoft Azure’s hyperscale cloud platform and its own microservices-based architecture to create for Struum an agile, scalable, extensible service. The service will enable consumers to seamlessly find and access content from multiple content partners and OTT providers, using a single Struum subscription and a credits-based purchase model.
The Struum platform is designed specifically to help consumers discover and consume content from hundreds of niche and specialty services. Struum was founded by former Disney and Discovery executives Lauren DeVillier, Paul Pastor, Eugene Lieu and Thomas Wadsworth, and is backed by former Disney CEO Michael Eisner’s Tornante Company. Firstlight Media also is an investor in the service as part of its accelerator initiative to expedite the growth of scalable OTT services.
“Our ambition is to capture the habits of consumers by aggregating multiple services and providing viewers with a seamless way to discover and consume content,” said Lauren DeVillier, CEO of Struum. “Firstlight Media has helped us to launch an OTT service using its Gen 5 architecture on Microsoft technology, enabling us to come to market in months and accelerating our ability to launch new partners as we welcome them to the Struum family.”
The Firstlight Media platform delivers step-changes in performance, flexibility and scale. By combining Firstlight Media’s portfolio of more than 110+ microservices, player libraries, and UI clients with Microsoft Azure’s cloud and AI technology, customers such as Struum can quickly and cost effectively scale and respond to the needs of consumers. This includes the development of highly engaging and personalized 360-degree customer experiences that benefit from Firstlight Media’s AI/ML capabilities. The Struum platform is built on Microsoft Azure services like Azure Kubernetes Services and Azure DevOps and leverages Azure’s best in class cloud security technology.
“Consumers are demanding more choice and flexibility in how, where and what they consume with their media. Similarly, our partners are demanding flexibility and scale in the cloud services they choose,” said Hanno Basse, CTO Azure Media & Entertainment. “We’re pleased to work with Firstlight Media as they leverage Azure to power their cloud-native streaming platform and make it available to innovative new consumer services like Struum.”
“Struum is uniquely and innovatively attacking a growing industry problem: consumers’ frustration around finding, paying for and accessing content in a crowded SVOD market,” said Andre Christensen, CEO and Co-Founder of Firstlight Media. “As a result of our work with Microsoft and the Azure cloud platform, Struum will be able to achieve rapid service velocity at launch, to scale as subscribership grows, and to nimbly deploy new, cloud-based features that promote engagement, monetization and long-term value.”
About Firstlight Media
Firstlight Media is expediting OTT’s transformation to ultra-scalable, cloud-based platforms that use artificial intelligence to drive true engagement and monetization for Tier 1 operators. Founded by a team with deep OTT video expertise and a strong track record of building successful B2B businesses, Firstlight Media is poised to capture the next wave of growth in premium OTT entertainment services. The company is headquartered in Toronto and has additional locations in Los Angeles, San Diego and Chennai, India. For more information, visit firstlight.ai.
For more information, visit www.struum.com
Twitter: @onstruum
Instagram: @onstruum
Linked In: https://www.linkedin.com/company/onstruum/
Facebook https://www.facebook.com/onstruum
SOURCE Firstlight Media
For further information: Paul Schneider, PSPR, Inc. for Firstlight Media, [email protected], 215.817.4384
The hype for Taylor Swift’s new album went into overdrive as it appeared to leak online two days ahead of its Friday release.
Swifties started sharing tracks on X that they claimed were from the singer’s upcoming album, The Tortured Poets Department, saying they came from a Google Drive link containing all 17 songs.
Some fans were upset by the leak and said they would wait until Friday to listen while others started frantically posting fake links on X to bury the “real” tracks.
“Raise your hand if ur an ACTUAL Taylor Swift fan and aren’t listening to leaks,” one user wrote.
Several media outlets reported that X briefly blocked the search term “Taylor Swift leak” on Wednesday.
CBC has reached out to Swift’s publicist for comment.
Swift announced the release, her 11th studio album and the first with all new songs since 2022’s Midnights, at the Grammy Awards ceremony in February.
Fans have been speculating about the lyrical themes that would appear on The Tortured Poets Department, based in part on a physical “library installation” that opened Tuesday in Los Angeles, curated with items that drop hints and references to the inspirations behind the album.
Swift’s 2022 album Midnights, which featured the hit Anti-Hero, also leaked online ahead of its scheduled release date, and went on to win the Grammy for album of the year. Swift’s previous albums 1989, Reputation and Lover also leaked ahead of their official releases.
The singer is in the midst of her billion-dollar-grossing Eras tour, which is moving through the U.S. and is scheduled to conclude in Vancouver in December.
Swift was added to Forbes magazine’s annual new billionaires list earlier this month, with Forbes saying she was the first musician to become a billionaire based solely on her songs and performances.
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DJT Stock Jumps. The Truth Social Owner Is Showing Stockholders How to Block Short Sellers. – Barron's
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DJT Stock Jumps. The Truth Social Owner Is Showing Stockholders How to Block Short Sellers. Barron’s
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Taylor Swift's new album allegedly 'leaked' on social media and it's causing a frenzy – CTV News
Social media can be a divisive place, but even more so when it comes to Taylor Swift.
A Google Drive link allegedly containing 17 tracks that are purportedly from Swift’s eagerly awaited “The Tortured Poets Department” album has been making the rounds on the internet in the past day and people are equal parts mad, sad and happy about it.
CNN has reached out to Swift’s representative for comment.
The actual album is slated to drop at midnight Friday, but the claimed leak is both being hailed and nailed by Swift’s supporters.
One person shared a drawing of a young woman asleep in a sparkly bed with sparkly blankets on X, writing, “How I slept last night knowing I’m going to hear TTPD for the very first time tonight cause I haven’t listened to any leaks.”
Yet another person posted a video of two models walking and wrote, “Me and my bestie on our way to listen to #TSTTPD leaks.”
On Thursday, “Taylor Swift leaks” was a prevented search phrase on X.
The general consensus among those who have decided to be “leak free” appears to be that they are the true Swifties – as her hard core fan base is known – because they don’t believe the singer would have sanctioned such a “leak.”
Swift herself has gone to great lengths to prevent unintended early releases in the past.
“I have a lot of maybe, maybe-not-irrational fears of security invasion, wiretaps, people eavesdropping,” Swift said of her music during an 2014 appearance on” Jimmy Kimmel Live.” She added that her “1989” album only existed on her phone, “covered in cat stickers and the volume buttons don’t work very well because there’s candy stuck in there,” for nearly two years.
“The Tortured Poets Department” is Swift’s 11th album and comes after she became the first woman and only solo artist to win the Grammy for album of the year three times.
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